Gudhi Padwa

F E S T I V A L O F F E R
BOOK YOUR CNG CAR AT HERITAGE
MOTORS & GET FESTIVAL OFFERS. GET
ASSURED GIFT ON EVERY BOOKING.
 CONCEPT

SMS CAMPAIGN - LAST 3 DATA CALLING - CNG

MONTHS DATA ENQUIRIES
sms & whatsapp messaging to all One to one calling to all CNG
enquires of last three months. enquiries witihn last three months
A B

GREEN ZONE

D C
SALES INCENTIVE ASSURED GIFTS - EVERY
BOOKING TILL GUDHI PADWA
Incentive Booster to Sales Team to
focus on CNG enquiries & bookings Attract Customers for CNG Booking
giving assured lucke draw gift apart
from consumer schemes.
01 FESTIVAL OFFER

GUDHI PADWA OFFER.....

Assured gift for every customer,
Book between 15th March to 22nd March.

Get lucky draw chit.

Assured gifts....
Accessories worth Rs. 5000/-
CNG Full Tank
Accessoreis worth Rs. 2500/-
FASTAG Recharge
Kitchen Appliance
& Many More
02 SALES TARGET

STOCK Vs TARGET
MFG Year Location PPL ALLOTTED FREE BLOCK Grand Total SALES PLAN
2022 3 10 13
Panvel 2 4 6
FESTIVAL OFFER - 15/03 TO 22/03 - 8 Days
Tiago CNG 1 1 2
per day 5 bookings
Tigor CNG 1 3 4
Total 40 bookings of CNG vehicles
THANE 1 6 7
Tiago CNG 1 4 5
Tigor CNG 2 2 NORMAL OFFER - 23/03 TO 31/03 - 9 Days
2023 34 2 36 per day 2 bookings
Panvel 29 2 31 Total 18 bookings of CNG vehicles
Tiago CNG 7 7
Tigor CNG 22 2 24
BOOKING
THANE 5 5
75 % Stock Car Sale 43
Tiago CNG 2 2
25% As per booking 15
Tigor CNG 3 3
58
March 1 1 2
Panvel 1 1 2 RETAIL

Tiago CNG 1 1 80 % Retail Before 31st 46

Tigor CNG 1 1 20% Retail in April 12
Grand Total 4 45 2 51 58
04
Cost Structure
SALES INCENTIVE
TOTAL COST

Rs. 1250 per booking - Stock Car ( Mar Opening Stock )

Rs. 600 per booking - Order Activity Cost 30,000
Assured Gifts 81,250
Condition : Sales Incentive 43,500
Stock Car Retail - Before 31st March 1,54,750

Incentive Disbursement - on Gate Pass

Target Sales 40
Or on 3rd April 23

CA TL SM GM Total Additional Cost of Sales 3,869

800 250 100 100 1250

400 100 50 50 600
THANK YOU!