PREFACE

I am pleased to present the project report on "Preparing Advertisement Copy

on The Assigned Product” before my respected readers. It is a humble
attempt from my part to judge consumer behavior for the effectiveness of
existing and self designed ad-copy of Spices.

This study deals with a number of topics, which will help the reader
understand and learn how consumers make consumption decisions
regarding Spices.

Language of the report is simple and lucid. Attempts have been made to
arrange the subject matter in a systematic and well-knit style. Efforts have
also been made to deal with all topics precisely and gently.

I express thanks to all those prolific teachers and experts of management

whose theories and ideas have been incorporated in this project report.

Despite of this it is very difficult to be perfect to the core and mistakes do

creep in for which I extend my apology and carve the hospitality of the
readers to point them out. Their criticism and suggestions for the
improvement in future are welcomed.

DEEPSHA NAMDEV
 ACKNOWLEDGEMENT
Preparing a project of this nature is an arduous task and I was fortunate
enough to get support from a large number of persons. Iwish to express
my deep sense of gratitude to all those who generously helped in
successful completion of this report by sharing their invaluable time and
knowledge.

It is my proud and previledge to express my deep regards to Respected

Mr. Anand Tiwari, Head, Faculty Of B.B.A. Department, Govt.
Autonomous Girls P.G. College of Excellence Sagar for allowing me to
undertake this project.

I feel extremely exhilarated to have completed this project under the able
and inspiring guidance of Mr Shailendra Patel He rendered me all
possible help and guidence while reviewing the manuscript in finalising
the report.

I also extend my deep regards to my teachers, family members, friends

and all those whose encouragement has infused courage in me to
complete the work successfully.

DEEPSHA NAMDEV
B.B.A. III Sem. IInd Year
 CERTIFICATE

Date:

The project report titled “Preparing Advertisement Copy

On The Assigned Product” has been prepared by MISS

DEEPSHA NAMDEV, IInd Batch, under the guidance and

supervision of MR. SHAILENDRA PATEL, for the partial

fulfillment of the degree of B.B.A.(Hon).

Signature of the Signature of Signature of

Supervisor: Head of the the examiner

Department:
 DECLARATION BY THE
CANDIDATE

Date:

I declare that the project report titled “Preparing

Advertisement Copy On The Assigned Product” is my own

work conducted under the supervision of MR.

SHAILENDRA PATEL, Department Of Business,

Management, Faculty Of B.B.A. Department, Govt.

Autonomous Girls P.G. College of Excellence. To the best

of my knowledge the report does not contain any work,

which has been submitted for the award of any degree,

anywhere.

MISS DEEPSHA NAMDEV

3rdSemester
IIth Batch
 TABLE OF CONTENTS

 Preface
 Acknowledgement
 Certificate
 Declaration by the Candidate

1. Introduction
2. Line of Objectives
3. Research methodology
4. Data analysis and interpretation
5. Self designed advertisement
 Product profile
 Script for advertisement
 Advertisement of existing brand
6. Findings
7. Conclusion
8. Suggestions
9. Limitations

 Bibliography
  Enclosure

INTRODUCTION

Most deodorant reviews are based on personal preference, but we found

ConsumerReports.org to be the most reliable professional source. Although editors
there do not consider the efficacy of deodorants, their report on antiperspirants
objectively compares the stain factor -- how likely the deodorant is to stain clothing
or leave behind white residue -- of several brands. Beauty magazines such as Esquire,
Allure, Shape and Better Nutrition test products to identify the best deodorant
brands for their annual beauty awards, although their methods are not as clearly
explained. In an older review, Slate.com performs an interesting efficacy test of
deodorants (most of the products are still available). User reviews at
MakeupAlley.com, Buzzillions.com and TotalBeauty.com are plentiful and provide
good insight into various factors such as fragrance, irritation and efficacy of the best
deodorant brands and types.

Related Searches

Deodorant Men

Antiperspirant

Degree Deodorant

Deodorant Samples

The terms "deodorant" and "antiperspirant" are often used interchangeably,

although they describe two different products. Antiperspirants use aluminum-based
ingredients to create temporary plugs in the sweat ducts, reducing overall sweating.
Antiperspirants don't reduce odor, however. Deodorants, on the other hand, make it
difficult for odor-causing bacteria to grow on the surface of the skin but have very
little effect on overall sweat. Most, but not all, mass-produced products include both
antiperspirant and deodorant ingredients for maximum odor- and sweat-fighting
efficiency.

Perspiration, a natural function, cools the body. Although it is blamed for foul body
odor, perspiration itself does not have much scent at all. Odor is actually produced
by bacteria living on the surface of the skin, which feeds on sweat. People have been
formulating products for centuries to control odor and wetness, but deodorant is a
fairly new concept. Hundreds of years ago, before regular bathing became
commonplace, people used heavy colognes to mask bodily odors. It wasn't until the
early 1800s that chemists began making products that could prevent body odor. The
earliest antiperspirants were pastes and creams that were extremely messy and
difficult to apply. Modern products using aluminum were first mass-produced about
100 years later. These products were sold as creams, solids, pads, dabbers, roll-ons
and powders. Over time, the popularity of some of the application types waned.
Today, the majority of antiperspirants and deodorants are sold as solids, gels, roll-
ons and deodorant sprays, with solid sticks being the most popular of all.

Although some people think that aluminum, the active ingredient used in
antiperspirants, is linked to Alzheimer's disease and breast cancer, both the National
Cancer Institute and the Food and Drug Administration (FDA) say there is nothing to
substantiate these claims. Editors at the environmental website TheGreenGuide.com
note that there are no inherent dangers in using antiperspirant products, though
they advocate using natural deodorant because they are not as potentially irritating
and don't contain harsh chemical ingredients. Natural deodorant products, however,
do not prevent sweat and only provide deodorizing benefits.
 HISTORY
In the 9th century, Ziryab invented under-arm deodorants in Al-Andalus.[15] In
1888, the first commercial deodorant, Mum, was developed and patented by a
U.S. inventor in Philadelphia, Pennsylvania, whose name has been lost to history.
[2]
 The small company was bought byBristol-Myers in 1931 and in the late 1940s,
marketing executive Edward Gelsthorpe decided to develop an applicator based on
the newly invented ball-point pen.[2] In 1952, the company began marketing the
product under the name Ban Roll-On.[2] The product was briefly withdrawn from the
market in the U.S.[2] It is once again available at retailers in the U.S. under the brand
Ban.[3] In the UK it is sold under the names Mum Solid and Mum Pump Spray.
[2]
 Chattem acquired Ban deodorant brand in 1998[16] and subsequently sold it to Kao
Corporationin 2000.[17]
The modern formulation of the antiperspirant was patented by Jules Montenier on
January 28, 1941.[4] This patent addressed the problem of the excessive acidity of
aluminium chloride and its excessive irritation of the skin, by combining it with a
soluble nitrile or a similar compound.[18] This formulation was first found in
"Stopette" deodorant spray, which Time Magazine called "the best-selling deodorant
of the early 1950s".[5] "Stopette" gained its prominence as the first and long-time
sponsor of the game show What's My Line?, and was later eclipsed by many other
brands as the 1941 patent expired.
In the early 1960s, the first aerosol antiperspirant in the marketplace
was Gillette's Right Guard,[11] whose brand was later sold to Henkel in 2006.
[19]
 Aerosols were popular because they let the user dispense a spray without coming
in contact with the underarm area. [11] By the late 1960s, half of all the antiperspirants
sold in the U.S. were aerosols, and continued to grow in all sales to 82% by the early
1970s.[11]However, in the late 1970s two problems arose which greatly changed the
popularity of these products.[11] First, in 1977 the Food and Drug
Administration (FDA) banned the active ingredient used in aerosols, aluminium
zirconium chemicals, due to safety concerns over long term inhalation. [11] Second,
the Environmental Protection Agency (EPA) limited the use
of chlorofluorocarbon (CFC) propellants used in aerosols due to awareness that these
gases can contribute to depleting the ozone layer. [11] As the popularity of aerosols
slowly decreased, stick antiperspirants became more and more popular. [11] Today,
sticks are the most popular type of antiperspirant. [11]
From a commercial standpoint, Economic Value
Added (EVA™) is the most successful performance
metric used by companies and their consultants.
Although much of its popularity is a re sult of able
marketing and deployment by Stern Stewart, owner of the trademark, the metric is
justified by financial theory and consistent with
valuation principles, which are important to any
investor's analysis of a company. 

To many, the EVA™ metric (also known as "economic

profit") basks in a mystique of complexity. But this
tutorial will show you that this complexity is only an
illusion. In fact, the entire metric is a development of
three simple ideas: cash is king; some expense
dollars are really investments in "disguise";
and equity capital is expensive. 

To help you understand EVA ™ and its components, we devote each chapter of this
tutorial to exploring a different conceptual aspect of economic value added (EVA™)
and demonstrating the associated calculations. Over the course of these
chapters, we build an EVA™ calculation for the Walt Disney Co (DIS), a publicly traded
company, using recent financial statements. And, at the end of this study of EVA™,
we compare it to other performance metrics. 

By the end of this tutorial, you will not only be able to calculate EVA™ for yourself,
but also, importantly, understand its strengths and weaknesses, observing how it is
ideal for some situations, but also - contrary to some dogma - not necessarily
the best performance metric for many other situations. 

Because the term EVA™ is trademarked, for convenience’s sake, we will instead refer
to it as economic profit throughout the tutorial. This is a common practice and, for
our purposes, there is no difference. 

Deodorant and antiperspirant have different functions

Most deodorant reviews are based on personal prefere nce, but we found
ConsumerReports.org to be the most reliable professional source. Although editors
there do not consider the efficacy of deodorants, their
report on antiperspirants objectively compares the
stain factor -- how likely the deodorant is to stain
clothing or leave behind white residue -- of several
brands. Beauty magazines such as Esquire, Allure,
Shape and Better Nutrition test products to identify the best deodorant brands for
their annual beauty awards, although their methods are not as clearly explained. In
an older review, Slate.com performs an interesting efficacy test of deodorants (most
of the products are still available). User reviews at MakeupAlley.com, Buzzillions.com
and TotalBeauty.com are plentiful and provide good insight into various factors such
as fragrance, irritation and efficacy of the best deodorant brands and types.

Related Searches

Deodorant Men

Antiperspirant
Degree Deodorant

Deodorant Samples

The terms "deodorant" and "antiperspirant" are often used interchangeably,

although they describe two different products. Antiperspirants use aluminum-based
ingredients to create temporary plugs in the sweat ducts, reducing overall sweating.
Antiperspirants don't reduce odor, however. Deodorants, on the other hand, make it
difficult for odor-causing bacteria to grow on the surface of the skin but have very
little eff ect on overall sweat. Most, but not all, mass-produced products include both
antiperspirant and deodorant ingredients for maximum odor- and sweat-fighting
efficiency.

Perspiration, a natural function, cools the body. Although

it is blamed for foul body odor, perspiration itself does not
have much scent at all. Odor is actually produced by
bacteria living on the surface of the skin, which feeds on
sweat. People have been formulating products for
centuries to control odor and wetness, but deodorant is a
fairly new concept. Hundreds of years ago, before regular
bathing became commonplace, people used heavy
colognes to mask bodily odors. It wasn't until the early
1800s that chemists began making products that could
prevent body odor. The earliest antiperspirants were
pastes and creams that were extremely messy and
difficult to apply. Modern products using aluminum were
first mass-produced about 100 years later. These products
were sold as creams, solids, pads, dabbers, roll-ons and
powders. Over time, the popularity of some of the application types waned. Today,
the majority of antiperspirants and deodorants are sold as solids, gels, roll-ons and
deodorant sprays, with solid sticks being the most popular of all.

Although some people think that aluminum, the active ingredient used in
antiperspirants, is linked to Alzheimer's disease and breast cancer, both the National
Cancer Institute and the Food and Drug Administration (FDA) say there is nothing to
substantiate these claims. Editors at the environmental website TheGreenGuide.com
note that there are no inherent dangers in using antiperspirant products, though
they advocate using natural deodorant because they are not as potentially irritating
and don't contain harsh chemical ingredients. Natural deodorant products, however,
do not prevent sweat and only provide deodorizing benefits.

RESEARCH METHODOLOGY
ADVERTISEMENT CONCEPT
Advertising is multidimensional. It is a form of mass
communication, a powerful marketing tool, a component of
economic system, a means of financing the mass media, a social
institution, an art form, an instrument of business management, a
field of employment and a profession. Advertisement has both
forward & backward linkages in the process of satisfaction across
the entire spectrum of needs. The explicit function of
advertisement is to make the potential audience aware of the
existence of the product, service or idea which would help them
fulfill their felt needs and spell out the differential benefits in a
competitive situation. Advertising is not a panacea that can
restore a poor product or rejuvenate a declining market. It only
helps in selling through the art and business of persuasive
communication.

WHY ADVERTISEMENT IS NEEDED?

 Advertising is a communication channel which enables
consumers in making choice from the best available
alternative in the market, thus satisfying the basic aim of
advertisement.
 Advertisement is mass audience communication
programme.
 Advertisement makes it possible for the manufacture to
introduce new ideas & new products.
 Advertisement makes product adoption process smooth.

 Advertisement expands markets, builds up volume, gives a

market share and profitability and reduces prices.
IMPORTANCE OF ADVERTISEMENT PLANNING
Some basic elements of advertisement planning are:

 Advertisement Budget
 Media Planning
 Creative Strategy
 Advertisement Effective

ADVERTISEMENT EVALUATION
Pre-testing & Post-testing method
The testing can be related to the ad copy in terms of its message,
idea, theme, slogan & contents or also can be related to products
in which impact of message on product awareness or buying
intention is measures.

Measures can be broadly classified into two categories:

 Laboratory measures
 Real- world measures

The following are the laboratory measures of pre-testing which are

ads related:

1. Consumer jury
2. Portfolio tests
3. Readability tests
4. Physiological measures
5. Eye-camera
6. Tachistocope
7. GSR/PDR
The following are the laboratory measures of pre-testing which are
products related :
1. Theatre tests
2. Trailer tests
3. Laboratory stores

The following are the real-world measures of pre-testing which

are ads related :
1. Dummy advertising vehicles
2. Inquiry tests
3. On the air tests

The following are the real-world measures of post-testing which are

ads related :
1. Recognition tests
2. Recall tests
3. Association measures
4. Combination measures

The following are the real-world measures of pre-testing as well as

post-testing which are products related :

1. Pre-post tests
2. Sales tests
3. Mini-market tests
ADVERTISEMENT STRATEGY
Strategy is a link between advertisement objectives &
advertisement plan. Strategy also makes it easier to implement
the plans & goals. There are seven possible strategies from which
ideas have been taken. These are pioneering a product,
Emphasize a benefit, Put across the USP of a brand, Build a brand
image, Offer a range of products, Future users of the products,
Discover new uses for an existing product.

In my advertisement I have tried to use the strategies of

emphasizing a benefit i.e. giving the product at lower price than
others with additional new flavors.

Also the following market considerations are taken into account

as they affect the strategy formulation:

Positioning of the product: The Zest Spices are positioned at

middle-income group of customers and even the rural customers.

Promotion mix: As a marketer we are interested in the right mix

or combination of Advertising, Publicity, Personal selling
(especially in villages) & Sales promotion.

Advertisement media: The most preferred advertisement media

for Zest Spices is Television; also the print media (newspapers &
magazines) is used in some areas.

Advertisement budget: The total amount to be spent on the

advertisement of Zest Spices will be decided on the basis of
Advertisement Objective & Task Method. This is so chosen
because the competition is so much that you cannot think of
profit first and then generate revenue for advertisement, but if
the product is communicated very well than it automatically sell
and generate revenue too.

Vital decision about the size of space (for print media) or length
of time (for broadcast media) for the ads have yet to be made,
which will be based on the rational price, proper space, and which
gives advantage of time utility.
LINE OF OBJECTIVE

1. To gain insight into the customer preferences regarding

spices.

2. To search the motives that stimulates consumers to

purchase spices.

3. To find out the awareness level of customers regarding

advertisement.

4. To compare two different brand advertisements of the

similar media.

5. To find which is the most popular brand advertisement.

6. To know about effective advertising media that persuades

the customers most.

7. To design advertisement copy for spices.

8. To pre-test and post-test the effectiveness of existing and

designed advertisement copy.
RESEARCH METHODOLOGY

WHAT IS RESEARCH METHODOLOGY?

It is the science that tells the method of doing research .It mainly
consists of following steps;

 Developing research design

 Determining the data collection method
 Developing sampling plan
 Conducting field work

Research in common parlance refers to a search for

knowledge. One can also define research as a scientific and
systematic search for pertinent information on a specific
topic.
The word research has been derived from French word
Researcher means to search.

DEFINITION OF RESEARCH METHODOLOGY:

Research may be defined as "a careful investigation or enquiry

specially through search for new facts in any branch of knowledge
"in a technical sense research comprise defining &redefining
problems, formulating hypothesis or suggested solutions;
collecting ,organizing &evaluating data; making deductions &
reaching conclusion & at last carefully testing the conclusion to
determine weather they fit the formulating hypothesis.
RESEARCH DESIGN:

Research Design is the conceptual structure within which

research is conducted. It constitutes the blueprint for
collection, measurement and analysis of data. The design
used for carrying out this research is Descriptive.

RESEARCH DESIGN USED IN THE SURVEY:

Considering the objectives of the study and also the importance
of the decision it was decided to undertake an exploratory survey.

DATA COLLECTION:
Types of data:
1. Primary data- primary data are those which are fresh and
collected for the first time and thus happen to be original
characters.

2. Secondary data - It is the data that is already been collected by

someone else.

In this survey I used both primary and secondary data. All

information collected through questionnaire.

DATA SOURCE:

The sources of collection of secondary data are:

 Questionnaire
 Books
 Websites
 Magazine
  Brochure

SAMPLING PLAN:

It is very difficult to collect information from every member

of a population .As time and costs are the major limitation
that the researcher faces.
A sample of 30 was taken the sample size of 30 individuals
were selected on the basis of convenient sampling
technique. The individuals were selected in the random
manner to form sample and data were collected from them
for the research study.

ANALYSIS AND INTERPRETATION:

Data collection through questionnaire and personnel interview

resulted in availability of the desired information but these were
useless until there were analyzed. Various steps required for this
purpose were editing, coding and tabulating. Tabulating refers to
bringing together similar data and compiling them in an accurate
and meaningful manner. The data collected by questionnaire was
analyzed, interpreted with the help of table, bar chart and pie
chart.
 LIMITATIONS OF THE STUDY
In attempt to make this project authentic and reliable, every possible aspect

of the topic was kept in mind. Nevertheless, despite of fact constraints were at play

during the formulation of this project. The main limitations are as follows:

 Due to limitation of time only few people were selected for the study. So the

sample of consumers was not enough to generalize the findings of the study.

 The main source of data for the study was primary data with the help of self-

administered questionnaires. Hence, the chances of unbiased information are less.

 People were hesitant to disclose the true facts.

 The chance of biased response can’t be eliminated though all necessary steps were

taken to avoid the same.

 DATA ANALYSIS & INTERPRETATION
Do you remember any advertisement of Sweet 16 Deodrants ?

Yes 40

No. 60
Which advertisement do you think is the most interesting?

Spinch 10

Fa 20

Yardley 50

Wildstone 20
According to you which is most convincing advertisment

Spinch 20

Fa 20

Yardley 40

Wildstone 20
According to you which is most convincing advertisement

T.V. 60

Newspapers 10

Magazine 10

Internet 10

Hoarding 10
Which part of advertisement is most convincing

Headline 20

theme 40

Music 30

Script 10
 FINDINGS
CONSUMER RESEARCH:
Consumer research deals with consumer and their problems and solution to the
problems. In this we came to know about the consumers need and
expectation levels regarding products and ascertainable levels of consumer
satisfaction.

PRODUCT RESEARCH:
Under product research I came to know about the modification which consumers
wants as to the quality, packing, shape, color, and quantity etc. of their favorite
chocolate.

PRICING RESEARCH:
This includes ability to consume, to pay for the product, how much a person can
spend on his/her favorite chocolate. In this I have tried to find out consumer’s price
expectations and reactions.

ADVERTISING RESEARCH:
Under this I have concluded that whether the advertisement appeals the consumers
or not. This also includes evaluating and selecting the proper media-mix and
measuring advertising effectiveness. From the one and half month experience of our
research project with Consumer preference towards Deodorant, We have come to
know lot things and it has enhanced our knowledge to great extent. We found many
things which are well executed by distributors. Here are some of the key findings
given by us are purely based on our research. It doesn’t have any kind of bias from
our side.
 They are given as under:

By doing the comparison of Deodorant, we have found that the preference of the
Deodorant more preferred by the consumer is Deodorant.

From the analysis we have found that Nestlé’s some brand has covered 50% of the
market in one product (Munch) of the Deodorant which is a very good sign for the
company.

Through the research we found that consumer is very conscious about the quality of
the product in that matter they are not ready to compromise. And we found both
company product are very qualitative.

In some cases we found that if a product is not available in the market than some
consumer would to switchover to another product or brand.

So from these survey we have found that the consumption of the Deodorant are
more in children and teenage group though having any occasion or not having any
occasion. The most selling product of both the companies is in small size of
Deodorant and there market share is 73% because it’s not much costlier and is also
easily available & affordable.
 SUGGESTIONS AND RECOMMENDATIONS

Deodorants are substances applied to the body to affect body odor caused

by bacterial growth and the smell associated with bacterial breakdown
of perspiration in armpits, feet and other areas of the body. A subgroup of
deodorants, antiperspirants, affect odor as well as prevent sweating by
affecting sweat glands. Antiperspirants are typically applied to the underarms, while
deodorants may also be used on feet and other areas in the form of body sprays. In
the United States, deodorants are classified and regulated as cosmetics by the U.S.
Food and Drug Administration (FDA). Antiperspirants are classified as drugs by the
FDA.[1]

The first commercial deodorant, Mum, was introduced and patented in the late
nineteenth century by an inventor inPhiladelphia, Pennsylvania, whose name has
been lost to history.[2] The product was briefly withdrawn from the market in the
U.S.,[2] but is currently available at U.S. retailers under the brand Ban. [3] The modern
formulation of the antiperspirant was patented by Jules Montenier on January 28,
1941.[4] This formulation was first found in "Stopette" deodorant spray, which Time
Magazine called "the best-selling deodorant of the early 1950s". [5] Stopette was later
eclipsed by many other brands as the 1941 patent expired.

A small percentage of people are allergic to aluminium and may experience contact

dermatitis when exposed to aluminium containing deodorants. [6] Aluminium-
containing antiperspirants are generally safe according to current research.
 CONCLUSION
In today’s competitive business environment brands have assumed a role of growing
importance. They can differentiate a company’s products and customer loyalty,
helping to sustain profitability in the long term. The Deodorant has evolved into a
Megabrand incorporating a range of products each with their own identity, but now
under the Deodorant. This initiative is intended to leverage the strength of the
Deodorant to the full. The strategy involved a packaging and range refreshment
strategy which has resulted in a unified innovative Deodorant. Having exceeded initial
sales tar gets by a considerable margin, the strategy can be considered a success!

Branding is one of the most important aspects of any business, large or small, retail
or B2B. An effective brand strategy gives you a major edge in increasingly
competitive markets. But what exactly does "branding" mean? How does it affect a
small business like yours?

Simply put, your brand is your promise to your customer. It tells them what they can
expect from your products and services, and it differentiates your offering from your
competitors'. Your brand is derived from who you are, who you want to be and who
people perceive you to be.

Are you the innovative maverick in your industry? Or the experienced, reliable one?
Is your product the high-cost, high-quality option, or the low-cost, high-value option?
You can't be both, and you can't be all things to all people. Who you are should be
based to some extent on who your target customers want and need you to be.

The foundation of your brand is your logo. Your website, packaging and promotional
materials--all of which should integrate your logo--communicate your brand.

Branding is all important for those of use who want to be recognized for their name,
business idea, business or product. Like the big name brands such as Sony, Amazon,
Google, Yahoo, etc. business professionals such as freelancers, product developers,
writers, pro-bloggers all need a brand to be instantly recognized by.
For most, the brand name is either their own name, or else the name of the product
they developed. Not only will others know who they are dealing with, but if we brand
ourselves properly, then our name will be a synonym of quality further down the
track.
We all know that big name bloggers such as ShoeMoney, John Chow, Yaro Starak,
Maki and Daren Rowse have managed to do just that. They branded themselves
through continuously using their own name or that of their website.

BIBLIOGRAPHY
 http://www.Deodorantindia.com/home/index.asp

 http://images.google.co.in/images

A brand pyramid can help manager

 The top s plan
tierand analyse
of the a brand’s
pyramid identity.
consists of Brand
br core
theBrandThe
and
top tier of the pyramid consists of the br and core.
Closely related to brand
these: values
the
proposition
promise
is the
core. core

 http://en.wikipedia.org/wiki/Deodorant_plc

 http://www.Deodorantindia.com/brands/choco1.asp

. A opportunities
brand
br
brand
andextensions
stretching
extension
and
for

The parent brandFamily

is alsobrand
knownnames
as an:
 SELF DESIGNED ADVERTISEMENT
PRODUCT PROFILE

Sweet 16 Deodrant
It increases confidence.............
INTRODUCTION
Sweet 15 Deodrant Pvt. Ltd. is engaged in the manu facture and
export oa wide variety of deodrants including following :

 Natural antiperspirant Deodrants

 Herbal Quality Deodrants

Picture of Deodrant
Sweet 16 Deodrants

Product : Deodrant
Company : D.K. Groups Pvt. Ltd
Punch Line

( It increase confidence.......)
Slogan

“Ek Aisee Kushboo Jo Sab Kuch Bhula De !”

SCRIPT FOR ADVERTISEMENT
One Girl always neglected by every body in the college

The Girl : Oh God ! Why everybody neglecting me and not

responding me.

Suddenly she met her old friend and she discussed her

problem with her.

Old Friend Why you are not using sweet Sweet 16 Deodrant, this can

solve your problem.

Second Day girl buys the sweet 16 Deodrants and she used
it !
 Next day, her class mates ask her- Hey! What are you
using........ it smells nice

In This way if you want to be popular use it........