What am I doing?

Overview
For this assignment, you’ll develop a few key sections to anchor an agile team charter. If you want to see how these might function in a full
charter, check out this tutorial: Agile Team Charter. However, the idea here isn’t to complete a whole charter- just the items you see below. you’ll
answer three focal questions.

This assignment should take you 2-3 hours. If it’s taking more than that, please post to the forums about what you’re finding challenging (or
what’s occupying your time).

General Instructions
To complete your work, you can use the Microsoft Word and PowerPoint templates provided on the assignment page or the Google Docs and
Google Slides templates, which are here:
Business Model Canvas
Corporate Innovation Canvas

Also, as you go through these, you may want to delete the Intro Note and Instructions sections in your copy. (In Google Docs, right-click (or two-
finger click on Mac) and select ‘Delete Table’.)

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 Part 1: Positioning Statement

Assignment

For the Facility Manager who needs to ensure the soundness and usability of the plumbing systems in the office premises, Plumbers to the
Rescue is a complete repair and maintenance service provider that allows quality repairs and on time maintenance of plumbing systems. Unlike
competitors, our modern approach to plumbing repairs and highly trained technicians allows customers to have higher uptime of plumbing
systems along with superior sustainable savings on spend.

template copyright COWAN+

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 Part 2: Focal Questions

1. What’s important to this business? Why? How is it measured with regard to customer/user behavior?

Plumbers to the Rescue’s primary market segment are large residential complexes including condos, where plumbing outages are quite
common. The importance of this segment is simply driven by the volume and lower cost to service. This segment also has the maximum
reputational risk associated with it and we believe it should be our focus

We are able to deliver institutional grade service(akin to large corporate offices) to this segment with strict SLAs and professional service.
Outsourcing the plumbing requirements saves them money and provides better service and in turn allows us to deliver the values outlined by
our proposition bringing in consistent revenues.

The other segments are relatively lower revenue drivers and will be tackled after servicing the core segment

template copyright COWAN+

This study source was downloaded by 100000850776435 from CourseHero.com on 03-15-2023 11:17:04 GMT -05:00
 template copyright COWAN+

This study source was downloaded by 100000850776435 from CourseHero.com on 03-15-2023 11:17:04 GMT -05:00
 template copyright COWAN+

This study source was downloaded by 100000850776435 from CourseHero.com on 03-15-2023 11:17:04 GMT -05:00
 2. For which problem scenarios/jobs-to-be-done should we test new propositions?
Instructions (Delete)
The idea here is to do two things to help your team adopt a problem/job-centric view of what they do and what success means for them.

First, consider which underlying Problem Scenarios or Jobs-to-be-Done your team works on. How do they relate to the company’s Value
Propositions and/or Key Activities?

Note: If you’ve already done JTBD/PS for one of the other courses in a specialization, it’s 100% OK to reuse them here- just make sure you’re
thinking about how they relate to the overall objective of the charter.

For an example, please see Appendix 1/Part 2/Question #2.

[Fill out the table below.]

Problem Scenario/Job-to-be-Done Your Value Proposition Notes (optional)

Perform scheduled maintenance on Automated scheduling of maintenance visits [INSERT- OPTIONAL]

customer premises to customer premises which are synced to
plumbing technician’s calendar
Engagement Metric:
Scheduled Maintenance Visit Count

Getting tools and materials replaced to Automate tools and materials look up and [add as needed]
enable ongoing repair and maintenance raising purchase orders for requested
materials
Engagement Metric:
Replacement Tools and Materials Ordered

Getting invoices generated and approved by Automate look up on work items and raising e [add as needed]

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 customer to complete billing cycle invoice on premises for SMS based approval
by customer
Engagement Metric:
Invoices raised to customers

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 3. How will we define and measure success?

Problem Scenario/Job-to-be-Done Measuring Success/Outcomes

Perform scheduled maintenance on customer premises How many scheduled maintenance prompts by the app were undertaken by the
technician

Getting tools and materials replaced to enable ongoing repair and How many orders are placed through our tool relative to total orders?
maintenance

Getting invoices generated and approved by customer to How many invoices were generated on customer premises?
complete billing cycle

template copyright COWAN+

This study source was downloaded by 100000850776435 from CourseHero.com on 03-15-2023 11:17:04 GMT -05:00
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