Professional Documents
Culture Documents
Supply Chain Management is based on the idea that nearly every product that comes to market
results from the efforts of various organizations that make up a supply chain. Although supply chains
have existed for ages, most companies have only recently paid attention to them as a value-add to
their operations.
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SUPPLY CHAIN MAPPING:
Modern supply chain mapping is the process of engaging across companies and suppliers to
document the exact source of every material, every process and every shipment involved in bringing
goods to market. Accurate supply chain mapping only became possible with the rise of online maps
and the social web.
They include information on activities performed at each site, alternative sites that can do the
same, lead times, shipment frequencies, product mix and volumes, supplier delivery performance,
and more. Many organizations also choose to incorporate disruption-related metrics in their supplier
evaluations; some even require suppliers to participate in annual mapping efforts.
Clothing retailers place orders with big manufacturers who then subcontract to smaller factories,
who in turn often outsource to homeworkers. This is the basic supply chain in the garment industry.
There are many other players who are part of the supply chain. In order for workers to organise
effectively, it may be important to know who all the players are.
RETAILERS:
Retailers are the companies which sell to the public or ‘consumers’. Retailers may own their
own chain of stores, sometimes in many countries. Or they may sell their goods in other shops, by
mail order, or these days through the Internet. Retailers do not make the goods; they just sell them.
Some have brand-names or ‘labels’ which are famous worldwide, which help to sell their clothes.
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Others are much less known. Retailers are mostly based in Western Europe or North America where
their main markets are.
The head office of a retailer comes up with new designs for fashionable clothes. It also receives
information on sales from its shops. It then sends out orders for the new designs, or re-orders for
garments that are selling well, to the company’s regional offices in Asia, South America, and Eastern
Europe. These are also known as the ‘buyers’.
Some retailers also have national offices in the countries where their garments are made. Their
job is to carry out factory checks to monitor quality, and help with scheduling and shipping of the
finished garments.
MANUFACTURERS:
SMALLER FACTORIES:
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their costs down by hiring and firing workers according to demand, forcing them to do overtime, and
so on.
Some big retailers, especially those that are conscious of their image among consumers, do not
like their manufacturers to subcontract like this. But it is common. Very often, the big retailers don’t
even know where their goods are produced lower down the chain.
HOMEWORKERS:
TRANSPORT AND
DISTRIBUTION:
Transport and distribution is subcontracted out to companies that specialize in the movement of
goods across the world. The garments are handled by truck and van drivers, port workers, seafarers
on ships and warehouse workers.
RETAILERS:
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Retailers receive the goods they ordered into their depots and storerooms, and then send them
out into the shops and stores, where shop workers sell them to the public. Quite often some of the
garments go to shops and markets in the country where they are made. This happens when too many
garments are produced, or an order is cancelled, or the garments did not pass the quality control.
Often they are sold very cheaply, and this creates unfair competition for local manufacturers by
forcing down the price of clothing.
Agents operate all along the subcontracting supply chain. Some are big companies acting on
behalf of other big companies, dealing with very big volumes of production. Others are small,
handling low volumes, for example taking work out of factories to homeworkers. For all of them,
their money comes from the difference between what they earn from the contract and what they pay
others to do the work. They increase their power by providing as little information as possible to
those above as well as those below them in the chain.
This is how well-known brand-name garments are made and sold around the world.