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Scale ( Crowne- Marlowe Social Desirability Scale and Jackson’s first 10 items of Infrequency
scales)
The 145 items initially selected were administered to 297
undergraduates at the Uni
The Crowne-Marlowe (1964) Social Desirability scale and the first 10
items of Jackson's (1966b) Infrequency scale were also administered.
The latter was used to control for pseudorandom responding, and 5s
who answered any of these items incorrectly were dropped from all
analyses. Ninety-two 5s were dropped for this reason or because they
did not answer all items
Validity
The Crowne-Marlowe scale provided an initial empirical criterion
against which to evaluate the SAD and FNE items.
Reliability
Differential Reliability Index (DRI) was calculated for each
remaining item. In the first instance, the DRI was calculated for the
item's own scale and the CrowneMarlowe, giving an estimate of the
amount of correlation between an item and its own scale with social
desirability variance removed. The first criterion for selecting
items was that this DRI be as high as possible and in all cases above
.50.
The SAD scale was divided into two subscales, social avoidance and
social distress. The purpose was to create a general scale, so the
respondent was not asked why he experienced distress or avoided
social encounters.
Social avoidance is defined as the desire to escape or actually
avoiding being with, talking to, or interacting with others for
any reason. Both actual avoidance and the desire for avoidance were
included. The opposite instance was simple lack of an avoidance
motive, not desire to affiliate. Social distress was defined as the
reported experience of a negative emotion, such as being upset,
distressed, tense, or anxious, in social interactions, or the
reported lack of negative emotion, such as being relaxed, calm, at
ease, or comfortable. The opposite instance of distress was lack of
unhappiness, not the presence of some positive emotion.The SAD scale
is closely linked with the Fear of Negative Evaluation Scale (FNE) in
dealing with social anxiety. Each use social situations in the
questioning
The two
scales were constructed
at the
same
time. Three general goals
were
adopted:
to
suppress
response style errors,
to
foster
scale
homogeneity,
and to
foster
discriminant
or
convergent relationships with certain other
scales.
The SADS was created simultaneously with the FNE by and was designed to include the authors'
theoretical viewpoint of two of the three components of social anxiety: the experience of
discomfort and the purposeful avoidance of social situations. The measure does not include
physiological indicators of anxiety or performance issues. It was develop by David Watson and
Ronald Friend. The Fear of Negative Evaluation Scale (FNE), created by the same authors as the
Social Avoidance and Distress Scale in 1969, is closely related to both measures.
Following the stringent criteria for evaluation of items suggested 145 items were selected by
rational analysis from a much larger pool. The 145 items initially selected were administered to
297 undergraduates at the University of Toronto. The Crowne-Marlowe (1964) Social Desirability
scale and the first 10 items of Jackson's (1966b) Infrequency scale were also administered. The
latter was used to control for pseudorandom responding, and 5s who answered any of these
items in- correctly were dropped from all analyses. Ninety-two 5s were dropped for this reason or
because they did not answer all items.