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  • CHEAT SHEET - The Types of MVPs

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    Roopesh Pawar
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    There are three main types of MVPs discussed in the lecture: explainer videos, fake landing page pitch experiments, and explainer videos. Explainer videos can be either tutorial style or sales style and are used to demonstrate new features in a product. Fake landing page pitch experiments involve creating a single page to pitch a product and drive traffic to it to test audience interest. Both explainer videos and fake landing page pitch experiments allow product features to be demonstrated before development to test audience reception.

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    There are three main types of MVPs discussed in the lecture: explainer videos, fake landing page pitch experiments, and explainer videos. Explainer videos can be either tutorial style or sales style and are used to demonstrate new features in a product. Fake landing page pitch experiments involve creating a single page to pitch a product and drive traffic to it to test audience interest. Both explainer videos and fake landing page pitch experiments allow product features to be demonstrated before development to test audience reception.

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    CHEAT SHEET - The Types of MVPs

    Uploaded by

    Roopesh Pawar
    There are three main types of MVPs discussed in the lecture: explainer videos, fake landing page pitch experiments, and explainer videos. Explainer videos can be either tutorial style or sales style and are used to demonstrate new features in a product. Fake landing page pitch experiments involve creating a single page to pitch a product and drive traffic to it to test audience interest. Both explainer videos and fake landing page pitch experiments allow product features to be demonstrated before development to test audience reception.

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    of 2

    The types of MVPs (2)

    LECTURE
    SUMMARY

    Covered in this lecture: Taught by:

    Listing out and explaining

    the different types of MVPs

    Explainer videos

    - You use videos that explain what the new features will do

    - There are 2 types of explainer videos: tutorial style and

    sales style

    - In tutorials, someone explains how he uses that specific

    feature, even if it's not real yet, by adding video effects that

    make it look real

    - In sales related videos, you are making a fake promo that

    pitches the product by explaining its benefits

    Fake landing page pitch experiment MVP

    - You create one singular page that pitches the benefits of

    the product, and that has a call to action somwehere on

    the page, and then you drive traffic to the page

    - Landing pages are web pages that consist of just one

    page
    - A pitch experiment is when you have an online

    experiment where you pitch for a new product/feature to

    an online audience, and you see what they do

    - Landing pages are a natural fit for running pitch

    experiments

    See you next lecture!

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