Total No. of Questions : 8] SEAT No.

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[Total No. of Pages : 2
P2946

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T.E. (Electrical)

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INDUSTRIAL AND TECHNOLOGY MANAGEMENT

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(2015 Pattern)

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Time : 2½ Hours] 7/1 13 [Max. Marks : 70
Instructions to the candidates:
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1) Answer Q1 or Q2, Q3 or Q4, Q5 or Q6, Q7 or Q8.

2) Neat diagrams must be drawn wherever necessary.
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3) Figures to the right side indicate full marks.

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4) Assume suitable data if necessary.

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Q1) a) What are the methods of demand forecasting? Explain any one in detail.[6]
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b) Define Technology. How it is classified? Explain any one technology in
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c) Define quality management. What is the effect of quality management.[7]

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Q2) a) Explain the scope in Industrial management in detail. [6]

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b) What is Pareto analysis? Explain. [7]

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c) What is economics? Define economics. Explain economical demand. [7]
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Q3) a) What is the difference between market survey and market research. [5]
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b) State the characteristics of marketing management. [5]

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c) What are the different types of cost. [6]

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Q4) a) What are the types of marketing management? Explain in detail. [5]
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b) Explain monopolistic competition in detail. [5]

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c) What is online marketing? Comment in detail. [6]

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Q5) a) What are the diffferent theories of work motivation? Explain Maslow

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Hierarchy of needs theory. [5]

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b) What are the different stages of group dynamics. Explain. [6]

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c) What is Recruitment? Explain recruitment process in details. [6]

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Recruitment ii) Selection
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iii) Training & Development iv) Performance management

b) Explain Herzberg's two factor theory in detail. [6]
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c) What are the qualities of good leadership. [6]

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Q7) a) Define Enterpreneurship. Explain the concept and traits of entrepreneurship.[5]
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b) What are the qualities of Entrepreneur. [6]

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c) Why the incentives for small business development is given? Explain.[6]
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Q8) a) What are the different forms of IPR. Explain any one in detail. [5]
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b) Explain decision making under certainty, uncertainty and risk. [6]

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c) What is trademark? Explain in detail. [6]

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