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  • Brand Z Tech Fin

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    Goblin Gun
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    The document shows brand value rankings and statistics for the top 50 most valuable brands from 2016. It includes brands from North America, Asia, and Continental Europe across the technology and financial institutions sectors. Many top brands saw value increases from 2016, such as Google, Facebook, Huawei, and PayPal, while other brands saw value decreases, such as Baidu, American Express, and HSBC. The top three brands were Apple, Google, and Microsoft, all located in North America in the technology sector.

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    The document shows brand value rankings and statistics for the top 50 most valuable brands from 2016. It includes brands from North America, Asia, and Continental Europe across the technology and financial institutions sectors. Many top brands saw value increases from 2016, such as Google, Facebook, Huawei, and PayPal, while other brands saw value decreases, such as Baidu, American Express, and HSBC. The top three brands were Apple, Google, and Microsoft, all located in North America in the technology sector.

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    7 views1 page

    Brand Z Tech Fin

    Uploaded by

    Goblin Gun
    The document shows brand value rankings and statistics for the top 50 most valuable brands from 2016. It includes brands from North America, Asia, and Continental Europe across the technology and financial institutions sectors. Many top brands saw value increases from 2016, such as Google, Facebook, Huawei, and PayPal, while other brands saw value decreases, such as Baidu, American Express, and HSBC. The top three brands were Apple, Google, and Microsoft, all located in North America in the technology sector.

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    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Brand Value Brand Value

    Brand 2016 ($mil) Change Pctage Region Product Sector


    Apple 228460 -8 North America Technology
    Google 229198 32 North America Technology
    Microsoft 121824 5 North America Technology
    IBM 86206 -8 North America Technology
    Visa 100800 10 North America Financial Institutions
    Tencent/QQ 84945 11 Asia Technology
    Facebook 102551 44 North America Technology
    Wells Fargo 58540 3 North America Financial Institutions
    Mastercard 46141 15 North America Financial Institutions
    Baidu 29030 -27 Asia Technology
    ICBC Asia 33637 -13 Asia Financial Institutions
    SAP 39023 2 Continental Europe Technology
    American Express 26641 -30 North America Financial Institutions
    HSBC 20276 -16 United Kingdom Financial Institutions
    RBC 19635 -18 North America Financial Institutions
    hp 21387 -7 North America Technology
    China Construction Bank 19617 -11 Asia Financial Institutions
    Oracle 19489 -10 North America Technology
    Samsung 19490 -10 Asia Technology
    TD 16543 -20 North America Financial Institutions
    Commonwealth Bank 16227 -21 Asia Financial Institutions
    Agricultural Bank of China 16331 -19 Asia Financial Institutions
    Accenture 22813 13 North America Technology
    Intel 18632 1 North America Technology
    ANZ 12883 -27 Asia Financial Institutions
    Citi 17055 -2 North America Financial Institutions
    Bank of China 13803 -16 Asia Financial Institutions
    Cisco 14508 -10 North America Technology
    Siemens 12485 -19 Continental Europe Technology
    Huawei 18652 22 Asia Technology
    US Bank 14098 -5 North America Financial Institutions
    JP Morgan 11943 -12 North America Financial Institutions
    LinkedIn 12314 1 North America Technology
    Chase 12330 6 North America Financial Institutions
    Bank of America 11289 0 North America Financial Institutions
    Adobe 18652 22 North America Technology
    PayPal 15910 35 North America Financial Institutions
    HDFC Bank 14440 3 Asia Financial Institutions

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