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Memorandum

Series # : AIoT-2023-03089
Date : March 10, 2023
To : All realme CKE and Techlife Dealers
From : AIoT Department
Re : Updated AIoT and Techlife Inventory Requirement and LDU Support
Dingtalk Ref : 202303141429000536484

In order to maintain realme and Techlife product visibility to enable our customers to discover and engage with our products – all
realme CKE and Techlife Dealers are required to observe the required standards in terms of minimum inventory for the purpose
of receiving LDU support.

Note: LDU line-up is based on availability of present stocks.

I. Inventory Standard Compliance

All realme and Techlife CKE dealers should comply with the minimum inventory requirement listed below. Concept Stores for both
realme and Techlife should have complete product minimum inventory set. However, realme Kiosks not having approval to sell
certain appliances depending on mall assignment should purchase products allowed to be sold and displayed in stores.

Future additions to the realme and Techlife product line-up will require the usual 2 pcs. minimum inventory purchase to receive new
product LDU support.

Product Category Product Brand Product Name Required Minimum Inventory


Audio realme Cobble Bluetooth Speaker 2
realme Pocket Bluetooth Speaker 2
Lifestyle realme N2 Electronic Toothbrush 2
realme M2 Electronic Toothbrush 2
realme PAD Mini 3+32GB Wifi 2
realme PAD 3+32GB Wifi 2
realme realme PAD X Wifi 2
realme Techlife Air Purifier 2
realme Robot Vacuum 1
realme Smart TV 32” Neo 2
realme Smart TV 43” 2
realme Smart TV 4K 50” 2
realme Book i5 2
IT and Appliance
Techlife Cooling Fan 2
Techlife Desk Lamp 2
Techlife Electric Kettle 2
Techlife Techlife Portable Electric Pot 2
Techlife Rice Cooker 2
Techlife Portable Blender 2
Techlife Air Fryer 2

II. LDU Support and Discount

The following LDU will have the corresponding discounted prices to support realme and Techlife dealers achieve standard visibility
requirements.

Product Product Name SRP LDU Discount LDU Price


Brand
realme Cobble Bluetooth Speaker PHP 1,590 100% -
realme realme Pocket Bluetooth Speaker PHP 990 100% -
realme N2 Electronic Toothbrush PHP 799 100% -
realme M2 Electronic Toothbrush PHP 1,599 100% -

9th floor Unit 902 & 903, 32nd Street Cor. 9th
Avenue One World Place BGC, Taguig City realme Philippines
Product Product Name SRP LDU Discount LDU Price
Brand
realme realme PAD Mini 3+32GB Wifi PHP 7,990 50% PHP 3,995
realme PAD 3+32GB Wifi PHP 10,990 50% PHP 5,495
realme PAD X Wifi PHP 15,999 50% PHP 7,999.50
realme Techlife Air Purifier PHP 5,990 50% PHP 2,995
realme Robot Vacuum PHP 16,990 50% PHP 8,495
realme Smart TV 32” NEO To Be Announced 50% To Be Announced
realme Smart TV 43” PHP 15,990 50% PHP 7,995
realme Smart TV 4K 50” PHP 25,990 50% PHP 12,995
realme Book i5 PHP 39,990 50% PHP 19,995
Techlife Techlife Cooling Fan PHP 1,999 100% -
Techlife Desk Lamp PHP 499 100% -
Techlife Electric Kettle PHP 1,299 100% -
Techlife Portable Electric Pot PHP 1,799 100% -
Techlife Rice Cooker PHP 1,999 100% -
Techlife Portable Blender 35W PHP 999 100% -
Techlife Portable Blender 40W PHP 999 100% -
Techlife Air Fryer PHP 3,499 100% -

Future additions to the realme and Techlife LDU line-up will have the following discounts:
• realme and Techlife products with SRP below PHP 3,000 will have full 100% discount support
• realme and Techlife products with SRP 3,001 and above with have 50% discount support

IMPORTANT
1. realme Account Manager must submit dealer LDU application via the “Dealer’s AIoT LDU” Dingtalk
approval before each LDU purchase whether from realme or distributor. Only approved LDU
approvals can have the LDU dispatched. AIoT HQ must track LDU per store. The Account Manager
must attach proof of purchase (delivery receipt or billing statement) when applying for LDU.
2. CKE, MB and techlife Dealers can directly purchase LDU from realme or distributor.
LDU Mechanics
3. LDU is limited to one per store only.
4. If dealer purchased from distributor, the distributor cannot get the LDU from their sales stocks. Only
LDUs approved via the Dingtalk Approval “Dealer’s AIoT LDU” can be given by the distributor, and a
separate billing statement for LDU must be issued. The distributor must strictly use only LDU stocks
for LDU.

1. LDU must be placed in stores only and follow realme’s visibility standards.
2. CKE and MB Stores are REQUIRED to follow this LDU policy to uphold visibility standards
Visibility
3. LDU may only be removed from display when advise by realme HQ. Notice of removal or
replacement must be given to Regional Retail Manager prior to action.

For strict compliance.

Approved By:

Alex He
AIoT Director

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