HOCHIMINH CITY UNIVERSITY OF FOREIGN LANGUAGES

AND INFORMATION TECHNOLOGY

DEPARTMENT OF BUSINESS ADMINISTRATION
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BUSINESS
INTRODUCTION

ANALYZING BUSINESS PLAN OF MEDICAL VR IN

HEALTHCARE

Student’s name 1: Phan Trần Hạnh Tiên ID: 21DH121858

Student’s name 2: Nguyễn Quốc Tín ID: 21DH122764
Class: KQ2107&KQ2108
Instructor: Nguyễn Thành Luân

Ho Chi Minh City, December 2021

1. Introduction
1.1 Product Introduction
Medical VR is a name named for a virtual reality used not only in the field of health care and
medical training but in medical training. Vỉtual reality (VR) technology is a computer simulation
created. The VR application can be gained with a smart phone, board computers and ears of VR
Oculus Quest 2, is a step on all sides, using a brilliant design, high-profile and fast monitors.
Virtual reality has huge potential in medicine and healthcare. Thanks to a combination of 360º
video and 3D interactive materials, it allows doctors and practitioners to perform complex, life-
saving procedures in the environment. dangerous fields and enhance their experience. Medical
VR can be used to simulate any medical problem and assist doctors in diagnosing diseases
quickly and accurately. Medical VR is helpful in pain relief work and gradually instead of
directly like in real life.
1.2 Objectives:
Medical VR has confirmed three targets necessary for the success of the company: Firstly, at
the end of fifth year, Medical VR has plans to open up to 10-showroom in various hospitals and
medical universities in Vietnam. Secondly, Medical VR survive and thrive as profits, he gross
profit margin can reach more than 30%. Finally, Medical VR always upgraded more of the apps,
raised the quality of the product to satisfy the client's needs as much as trying to cover the wider
field in health care and medical training.
1.3 Mission:
There are three missions set forth by Medical VR:
● Product Mission: Provide customers with the best quality medical equipment.
● Community Mission: Support hospitals in Ho Chi Minh City (especially field hospitals
during the COVID-19 pandemic).
● Economic Mission: Operate, maintain and develop a platform to distribute product sales to a
wide range of customers.
1.4 Key to Success
 The virtual reality technology proved not only to blow up as a recreation form but also the
future of medical science, diagnostic human body tissue, doctor. Through the COVID-19
epidemic, health care seems to be the most necessary needs of humans in health care and
maximize the chances of technology and use new measures to improve the health care. With a
successful business position in TP.HCM, a business place and a high demand for use.
1.5. Start-up expenses summary (Unit of currency: VND per unit)
Start-Up Expenses and Assets, fundind are summarized as follows:
● Total Start-Up Expenses: 833,540,000 VND per unit .
● Total Assets: 100,000,000 VND per unit.
● Total Requirement 1,000,000,000 VND per unit.
Much of this money will be used to build the first showroom and provide funding for six
months of operating costs and other one-time expenses that highlight application programming
costs. Staff salary structure mainly focuses on R&D and Sale-Marketing departments, one of the
factors that will help Medical VR develop soon.
This report consists of 4 parts- Product evaluation in Vietnam market which provides PESTLE
Analysis, compares competition, sourcing, and presents market growth for Medical VR(Virtual
reality). Feasibility assessment that gives trade recommendations, data around the admin group,
plus it shows analyzed numbers about the current industry and market that you should consider.
Strategy and Implementation Summary sets up a strategic system that distributes particular areas
to guide its promotion. Financial plans is the most vital part reflects the key problem of
forecasting the financial performance of Medical VR: Break-Event analysis, Balance Sheet and
Income Statement, Financial Ratio .