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Worksheet 4C: Supplier mapping

A. Identify a list of suppliers to your business

B. Identify the advantages they have over your business with a focus on how they can control pricing
without any impact, their ability to reduce supplies to you, the competition they face due to limited
alternatives of suppliers to your business, whether they have advantages on certain contracts due to
standardization or specialties, or product uniqueness among others
C. Share actions your business is taking or has undertaken to address these issues

Supplier name Unique advantage over my We address this by …..

business includes …..

agents They know places that are deep
down in the villages where
coffee is sold very cheaply as
these farmers lack access to the
markets
We update our selves with the
prevailing coffee market price
so as to avoid being cheated by
the agents we use

Local peasant farmers
They have the products and
they at times dictate on when to
release the coffee in the market
or no. they do this especially
during coffee seasons
We usually offer a price slightly
above the market price to
attract them