Professional Documents
Culture Documents
A. Rationale
B. Business/ Enterprise Name
C. Nature of Business
D. Vision
E. Mission
F. Core Values
G. Objectives
MARKETING PLAN
A. Market Environment
1. Existing Competitors
2. Information on Key Competitors
3. SWOT Matrix
4. External Factor Evaluation Matrix
5. Business Potential
1. Sales Forecast
2. Sales Strategy
3. Marketing Budget
4. Future Plan
PRODUCTION PLAN
A. Product Description
B. Process
1. Step-by-step Process
2. Duration per Step per Batch
C. Input Requirements
1. Production Area
2. Facilities Layout
1. Production Schedule
2. Production Size
F. Waste Disposal
G. Inventory Management
H. Quality Control
I. Production Cost
ORGANIZATIONAL PLAN
A. Ownership Structure
B. Legal Requirements
C. Management Resources
E. Administrative Expenses
F. Social Outcomes
FINANCIAL PLAN
A. Start-up Capital
B. Sources of Financing
C. Capital Contribution
D. Financial Statements
E. Financial Ratios
1. Break-even Analysis
2. Net Profit Margin
3. Return on Investment
4. Payback Period
F. Financial Schedules
APPENDICES
D. Vision - State what the business envisions itself. What it wants to become?
Where it wants to be?
A. Market Environment
2. Target Market’s Unmet Needs - describe how the business will fill or
satisfy the need or wants.
3. The Estimated Market Size - provide the population data of your target
market (Past 5 years, present year, projected 5 years) in tabular form.
Ex.
DISTRICT 5 POPULATION
2018-2022
(Past 5 Years)
DISTRICT 5 POPULATION
2023
(Present Year)
BRGY. 2023
San Bartolome 25,000
DISTRICT 5 POPULATION
2024-2028
(Projected 5 Years)
Ex. The proposed business will work with the following assumptions:
Weaknesses Threats
Antecedents Ratings
The enterprise can provide the
people and know-how to grow
sales.
The enterprise can provide
budget for the assets needed.
The enterprise can deploy
activities and technical
services.
The enterprise can plan and
implement to capture the
market.
The enterprise can keep their
target market once it creates
exposure.
The enterprise has time for the
unmet needs of the chosen
target market.
The enterprise can have the
manufacturing capability.
The enterprise can have the
technology and process.
The enterprise is optimistic that
the business will grow.
OVERALL BUSINESS
POTENTIAL
2. Pricing - present the pricing strategy to be used and show computation (In
tabular form).
Ex.
Cost Plus Pricing Strategy
(Absorption Approach)
Production Cost per Unit Php68.09
Desired Markup Percentage 76%
Selling Price 119.97
Rounded off Selling Price Php120.00
3. Place / (Distribution Strategy) - how will you reach your target
customers? Provide a clear description of the channels to be used in
distribution the product.
Photo
Product Packaging
Product Description Estimated
Packaging Budget (Unit
Design Cost)
Photo
Photo
Photo
Digital Store Design - (such as facebook page or other social media
platform that you will use.)
Digital Store Design Description
Photo
Photo
Photo
1. Sales Forecast - provide the 1st year and 5-year projection of sales.
Ex.
PROJECTED SALES SUMMARY SCHEDULE (2023)
Planned Sales
1,080 3,240 3,600 4,200 4,800
Volume
Sales in
Php129,600.00 Php372,600.00 Php414,000.00 Php483,000.00 Php576,000.00
Pesos
Ex.
PRODUCTION PLAN
A. Product Description
2. Duration per Step per Batch – in a table form, present the time needed
for each step of the process.
C. Input Requirements
3. Master list of Suppliers – present the master list of suppliers where you
will get the raw materials/ingredients needed in creating the finished
product.
5.
Utilities – discuss the cost and sources of utilities needed for the production.
I. Production Cost
Ex.
ORGANIZATIONAL PLAN
A. Ownership Structure
1x 1
Photo
Example:
Legal Requirements Description Cost
Brgy. Business Permit N/A
DTI N/A
Lab Test 5000
Example:
Name of Office Photo Specifications and Cost
Equipment/Supplies, Quantity
Furnitures and
Fixtures
Logbook 35.00
D. Gantt Chart of Activities – present a table for all the activities to be
implemented on the first 8 months of operation.
Administrative Expenses
2023 2024 2025 2026 2027
Salaries/ Allowances Php11,250.00 Php35,250.00 Php36,000.00 Php36,000.00 Php36,000.00
Training Expenses 5,000.00
Transportation Expenses 500.00 500.00 500.00 500.00 500.00
Office Supplies 500.00 500.00 500.00 500.00 500.00
Licenses, Permits and
Registration Expenses 5,000.00 5,000.00 5,000.00 5,000.00 5,000.00
Depreciation of Food Stall
Total Administrative Expenses Php22,250.00 Php41,250.00 Php42,000.00 Php42,000.00 Php42,000.00
E. Administrative Expenses – present the monthly administrative expenses for
the 5-year projection.
FINANCIAL PLAN
Ex.
Start-up Capital
Start-up Assets
Production Equipment/Tools/Furniture Php2,500.00
Food Stall
Total Start-up Assets 2,500.00
Start-up Expenditures
Marketing Expense (2 months provision) 9,400.00
Materials Purchase (2 months provision) 26,632.33
Packaging (2 months provision) 2,725.00
Production Supplies (2 months provision) 2,500.00
Direct Labor (2 months provision) 3,375.00
Salaries/ Allowances (2 months provision) 5,625.00
Training Expenses 5,000.00
Rent and Utilities (2 months provision) 1,000.00
Transportation Expenses (2 months
provision) 1,050.00
Office Supplies 500.00
Licenses, Permits and Registration Expenses 5,000.00
Total Start-up Expenditures 62,807.33
Contigency Fund 9,692.67
Total Start-up Capital Php75,000.00
Ex.
CAPITAL CONTRIBUTION
NAME Contribution % of Shares
Partner 1 Php5,000.00 6.67%
Partner 2 5,000.00 6.67%
Partner 3 5,000.00 6.67%
Partner 4 5,000.00 6.67%
Partner 5 5,000.00 6.67%
Partner 6 5,000.00 6.67%
Partner 7 5,000.00 6.67%
Partner 8 5,000.00 6.67%
Partner 9 5,000.00 6.67%
Partner 10 5,000.00 6.67%
Partner 11 5,000.00 6.67%
Partner 12 5,000.00 6.67%
Partner 13 5,000.00 6.67%
Partner 14 5,000.00 6.67%
Partner 15 5,000.00 6.67%
Total Php75,000.00 100%
Enterprise Name
Projected Statement of Income
For the Year Ended December 31, 2023-2027
2023 2024 2025 2026 2027
Sales Php129,600.00 Php372,600.00 Php414,000.00 Php483,000.00 Php576,000.00
Other Income Php500.00
Less: Cost of Goods
Sold 73,537.10 220,106.12 243,889.04 281,669.17 320,757.67
Gross Profit 56,062.90 152,493.88 170,110.96 201,330.83 255,242.33
Less: Operating
Expenses
Marketing Expenses 11,800.00 19,400.00 19,400.00 19,400.00 19,400.00
Administrative
Expenses 22,250.00 41,250.00 42,000.00 42,000.00 42,000.00
Total Operating
Expenses 34,050.00 60,650.00 61,400.00 61,400.00 61,400.00
Net Profit Php22,012.90 Php91,843.88 Php108,710.96 Php139,930.83 Php193,842.33
Enterprise Name
Projected Statement of Cash Flows
For the Year Ended December 31, 2023-2027
2023 2024 2025 2026 2027
Cash Inflows
Star-up Capital Php75,000.00 Php0.00 Php0.00 Php0.00 Php0.00
Sales 129,600.00 372,600.00 414,000.00 483,000.00 576,000.00
Total Cash Inflows 204,600.00 372,600.00 414,000.00 483,000.00 576,000.00
Cash Outflows
Marketing Expenses 11,800.00 19,400.00 19,400.00 19,400.00 19,400.00
Materials Purchase 53,264.67 161,494.56 183,027.17 217,802.33 253,895.29
Packaging 5,450.00 16,200.00 18,000.00 21,000.00 24,000.00
Production Supplies 5,000.00 10,000.00 10,000.00 10,000.00 10,000.00
Direct Labor 6,750.00 21,150.00 21,600.00 21,600.00 21,600.00
Salaries/ Allowances 11,250.00 35,250.00 36,000.00 36,000.00 36,000.00
Training Expenses 5,000.00 0.00 0.00 0.00 0.00
Rent and Utilities 2,000.00 6,000.00 6,000.00 6,000.00 6,000.00
Transportation Expenses 2,100.00 5,300.00 5,300.00 5,300.00 5,300.00
Office Supplies 500.00 500.00 500.00 500.00 500.00
Production
Equipment/Tools/Furniture 2,500.00 0.00 0.00 0.00 0.00
Licenses, Permits and
Registration Expenses 5,000.00 5,000.00 5,000.00 5,000.00 5,000.00
Total Cash Outflows 110,614.67 280,294.56 304,827.17 342,602.33 381,695.29
Net Cash Flow 93,985.33 92,305.44 109,172.83 140,397.67 194,304.71
Add: Beginning Cash Balance 0.00 93,985.33 186,290.77 295,463.61 435,861.28
Ending Cash Balance Php93,985.33 Php186,290.77 Php295,463.61 Php435,861.28 Php630,165.99
Enterprise Name
Projected Statement of Financial Position
For the Year Ended December 31, 2023-2027
2023 2024 2025 2026 2027
ASSETS
Current Assets
Cash Php93,985.33 Php186,290.77 Php295,463.61 Php435,861.28 Php630,165.99
Finished Goods Ending
Inventory 680.90 679.34 677.46 670.62 668.24
Total Current Assets 94,666.23 186,970.11 296,141.07 436,531.90 630,834.23
Non-Current Assets
Production
Equipment/Tools/Furniture 2,500.00 2,500.00 2,500.00 2,500.00 2,500.00
Less: Accumulated
Depreciation 153.33 613.33 1,073.33 1,533.33 1,993.33
Total Non-Current Assets 2,346.67 1,886.67 1,426.67 966.67 506.67
TOTAL ASSETS Php97,012.90 Php188,856.78 Php297,567.74 Php437,498.57 Php631,340.89
LIABILITIES &
PARTNER'S EQUITY
Partners' Equity Php75,000.00 Php97,012.90 Php188,856.78 Php297,567.74 Php437,498.57
Net Profit 22,012.90 91,843.88 108,710.96 139,930.83 193,842.33
TOTAL LIABILITIES &
PARTNERS EQUITY Php97,012.90 Php188,856.78 Php297,567.74 Php437,498.57 Php631,340.89
Enterprise Name
Projected Statement of Changes in Partners' Equity
For the Year Ended December 31, 2023
Beginning
NAME % of Shares Share in Profit/ Loss Ending Equity
Equity
Partner 1 Php5,000.00 6.67% Php1,467.53 Php6,467.53
Partner 2 5,000.00 6.67% 1,467.53 6,467.53
Partner 3 5,000.00 6.67% 1,467.53 6,467.53
Partner 4 5,000.00 6.67% 1,467.53 6,467.53
Partner 5 5,000.00 6.67% 1,467.53 6,467.53
Partner 6 5,000.00 6.67% 1,467.53 6,467.53
Partner 7 5,000.00 6.67% 1,467.53 6,467.53
Partner 8 5,000.00 6.67% 1,467.53 6,467.53
Partner 9 5,000.00 6.67% 1,467.53 6,467.53
Partner 10 5,000.00 6.67% 1,467.53 6,467.53
Partner 11 5,000.00 6.67% 1,467.53 6,467.53
Partner 12 5,000.00 6.67% 1,467.53 6,467.53
Partner 13 5,000.00 6.67% 1,467.53 6,467.53
Partner 14 5,000.00 6.67% 1,467.53 6,467.53
Partner 15 5,000.00 6.67% 1,467.53 6,467.53
Total Php75,000.00 100% Php22,012.90 Php97,012.90
Enterprise Name
Projected Statement of Changes in Partners' Equity
For the Year Ended December 31, 2024
Beginning
NAME % of Shares Share in Profit/ Loss Ending Equity
Equity
Partner 1 Php6,467.53 6.67% Php6,122.93 Php12,590.45
Partner 2 6,467.53 6.67% 6,122.93 12,590.45
Partner 3 6,467.53 6.67% 6,122.93 12,590.45
Partner 4 6,467.53 6.67% 6,122.93 12,590.45
Partner 5 6,467.53 6.67% 6,122.93 12,590.45
Partner 6 6,467.53 6.67% 6,122.93 12,590.45
Partner 7 6,467.53 6.67% 6,122.93 12,590.45
Partner 8 6,467.53 6.67% 6,122.93 12,590.45
Partner 9 6,467.53 6.67% 6,122.93 12,590.45
Partner 10 6,467.53 6.67% 6,122.93 12,590.45
Partner 11 6,467.53 6.67% 6,122.93 12,590.45
Partner 12 6,467.53 6.67% 6,122.93 12,590.45
Partner 13 6,467.53 6.67% 6,122.93 12,590.45
Partner 14 6,467.53 6.67% 6,122.93 12,590.45
Partner 15 6,467.53 6.67% 6,122.93 12,590.45
Total Php97,012.90 100% Php91,843.88 Php188,856.78
Enterprise Name
Projected Statement of Changes in Partners' Equity
For the Year Ended December 31, 2025
Beginning
NAME % of Shares Share in Profit/ Loss Ending Equity
Equity
Partner 1 Php12,590.45 6.67% Php7,247.40 Php19,837.85
Partner 2 12,590.45 6.67% 7,247.40 19,837.85
Partner 3 12,590.45 6.67% 7,247.40 19,837.85
Partner 4 12,590.45 6.67% 7,247.40 19,837.85
Partner 5 12,590.45 6.67% 7,247.40 19,837.85
Partner 6 12,590.45 6.67% 7,247.40 19,837.85
Partner 7 12,590.45 6.67% 7,247.40 19,837.85
Partner 8 12,590.45 6.67% 7,247.40 19,837.85
Partner 9 12,590.45 6.67% 7,247.40 19,837.85
Partner 10 12,590.45 6.67% 7,247.40 19,837.85
Partner 11 12,590.45 6.67% 7,247.40 19,837.85
Partner 12 12,590.45 6.67% 7,247.40 19,837.85
Partner 13 12,590.45 6.67% 7,247.40 19,837.85
Partner 14 12,590.45 6.67% 7,247.40 19,837.85
Partner 15 12,590.45 6.67% 7,247.40 19,837.85
Total Php188,856.78 100% Php108,710.96 Php297,567.74
Enterprise Name
Projected Statement of Changes in Partners' Equity
For the Year Ended December 31, 2026
Beginning
NAME % of Shares Share in Profit/ Loss Ending Equity
Equity
Partner 1 Php19,837.85 6.67% Php9,328.72 Php29,166.57
Partner 2 19,837.85 6.67% 9,328.72 29,166.57
Partner 3 19,837.85 6.67% 9,328.72 29,166.57
Partner 4 19,837.85 6.67% 9,328.72 29,166.57
Partner 5 19,837.85 6.67% 9,328.72 29,166.57
Partner 6 19,837.85 6.67% 9,328.72 29,166.57
Partner 7 19,837.85 6.67% 9,328.72 29,166.57
Partner 8 19,837.85 6.67% 9,328.72 29,166.57
Partner 9 19,837.85 6.67% 9,328.72 29,166.57
Partner 10 19,837.85 6.67% 9,328.72 29,166.57
Partner 11 19,837.85 6.67% 9,328.72 29,166.57
Partner 12 19,837.85 6.67% 9,328.72 29,166.57
Partner 13 19,837.85 6.67% 9,328.72 29,166.57
Partner 14 19,837.85 6.67% 9,328.72 29,166.57
Partner 15 19,837.85 6.67% 9,328.72 29,166.57
Total Php297,567.74 100% Php139,930.83 Php437,498.57
Enterprise Name
Projected Statement of Changes in Partners' Equity
For the Year Ended December 31, 2027
Beginning
NAME % of Shares Share in Profit/ Loss Ending Equity
Equity
Partner 1 Php29,166.57 6.67% Php12,922.82 Php42,089.39
Partner 2 29,166.57 6.67% 12,922.82 42,089.39
Partner 3 29,166.57 6.67% 12,922.82 42,089.39
Partner 4 29,166.57 6.67% 12,922.82 42,089.39
Partner 5 29,166.57 6.67% 12,922.82 42,089.39
Partner 6 29,166.57 6.67% 12,922.82 42,089.39
Partner 7 29,166.57 6.67% 12,922.82 42,089.39
Partner 8 29,166.57 6.67% 12,922.82 42,089.39
Partner 9 29,166.57 6.67% 12,922.82 42,089.39
Partner 10 29,166.57 6.67% 12,922.82 42,089.39
Partner 11 29,166.57 6.67% 12,922.82 42,089.39
Partner 12 29,166.57 6.67% 12,922.82 42,089.39
Partner 13 29,166.57 6.67% 12,922.82 42,089.39
Partner 14 29,166.57 6.67% 12,922.82 42,089.39
Partner 15 29,166.57 6.67% 12,922.82 42,089.39
Total Php437,498.57 100% Php193,842.33 Php631,340.89
E. Financial Ratios
1. Break-even Analysis
COMPUTATION
BREAKEVEN Contribution
FORMULA ANSWER
ANALYSIS Fixed Costs Margin per
Unit
3. Return on Investment
COMPUTATION
PROFITABILITY
FORMULA Initial ANSWER
ANALYSIS Net Income
Investment
RETURN ON NET INCOME/ INITIAL
Php22,012.90 Php75,000.00 29%
INVESTMENT INVESTMENT
4. Payback Period
COMPUTATION
ANSWER (in
PAYBACK PERIOD FORMULA Initial
Net Income days)
Investment
ON INITIAL INITIAL INVESTMENT/ NET
Php75,000.00 Php22,012.90 409
INVESTMENT INCOME
F. Financial Schedules
Quantity Quantity
Direct Purchase Cost Unit of Cost/ Cost/Unit to
(Unit of Needed/Unit
material Measurement Unit be Produced
Measurement to be produced
to be Used
to be Used)
Amount Quantity
Molo
Php36.00 50 pcs 50 pc Php0.72
Wrapper 1 Php0.72
Quail Egg Php130.00 100 pcs 100 pc Php1.30 1 Php1.30
Ground
Php270.00 1kg 1,000 g Php0.27
Pork 10 Php2.70
White
Php40.00 3 pcs 3 pc Php13.33
Onion 0.01 Php0.13
Garlic Php10.00 3 pcs 3 pc Php3.33 0.01 Php0.03
Direct Material Cost per piece Php4.89
2023 - Direct Material Cost per unit (pack of 10) Php48.87
2024 - Direct Material Cost per unit (pack of 10) Php49.84
2025 - Direct Material Cost per unit (pack of 10) Php50.84
2026 - Direct Material Cost per unit (pack of 10) Php51.86
2027 - Direct Material Cost per unit (pack of 10) Php52.89
3. Depreciation Schedule
6. Projected Sales
PROJECTED SALES SUMMARY SCHEDULE (2024)
Month January February March April May June July August September October November December TOTAL
In Units 270 270 270 270 270 270 270 270 270 270 270 270 3,240
Selling
Php115.00 Php115.00 Php115.00 Php115.00 Php115.00 Php115.00 Php115.00 Php115.00 Php115.00 Php115.00 Php115.00 Php115.00 Php115.00
Price
In Pesos Php31,050.00 Php31,050.00 Php31,050.00 Php31,050.00 Php31,050.00 Php31,050.00 Php31,050.00 Php31,050.00 Php31,050.00 Php31,050.00 Php31,050.00 Php31,050.00 Php372,600.00
7. Marketing Expenses
Marketing Expe nse for 2024
Month January February March April May June July August September October November December TOTAL
Advertising Php500.00 Php500.00 Php500.00 Php500.00 Php500.00 Php500.00 Php500.00 Php500.00 Php500.00 Php500.00 Php500.00 Php500.00 Php6,000.00
Signboards, Streamers 5,000.00 Php5,000.00
Poster, Flyers 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 Php1,200.00
Transportation Expense 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 100.00 Php1,200.00
Giveaways 500.00 500.00 500.00 500.00 500.00 500.00 500.00 500.00 500.00 500.00 500.00 500.00 Php6,000.00
Sponsorships 2,000.00 Php2,000.00
Total Marke ting Expense Php8,200.00 Php1,200.00 Php1,200.00 Php1,200.00 Php1,200.00 Php1,200.00 Php1,200.00 Php1,200.00 Php1,200.00 ######### Php1,200.00 Php1,200.00 Php21,400.00
APPENDICES
Appendix 4: Correspondence