College of Business and Economics

School of Management

Department of Business
Management

Learning Guide
BUSINESS MANAGEMENT 3B
BMG03B3 / BMA23B3 / BMA3B01
&
BUSINESS STUDIES 3B
BMX23B3/BMX3B01

Ms Tiyani Baadjie (SWC)

Dr H Boikanyo (APK)
Mr John Davids (DFC)
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 TABLE OF CONTENTS

Section A: Administrative details .......................................................................................... 2

1. Welcome ................................................................................................................... 2
2. Department of Business Management: Strategic viewpoint statement ..................... 2
3. Equality clause .......................................................................................................... 2
4. Who to contact for all other subject and/or departmental issues ............................... 3
5. General information................................................................................................... 4
Section B: Programme and Module information .................................................................. 4
6. Programme information ............................................................................................. 4
7. Module information.................................................................................................... 4
8. Purpose of the module .............................................................................................. 4
9. Scheduled classes .................................................................................................... 5
10. Assessment guidelines ............................................................................................. 6
11. Assessment schedule/opportunities .......................................................................... 7
Section C: Facilitation of learning and assessment ............................................................. 8
12. Key concepts/terminology/acronyms used in this module ......................................... 8
13. Action words lecturers often use (based on Bloom’s taxonomy) ............................... 8
14. Prescribed textbook(s) .............................................................................................. 9
15. Lecture schedule ....................................................................................................... 9
16. Learning units.......................................................................................................... 11

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Section A: Administrative details

1. Welcome

The Department of Business Management welcomes students to the module Business

Management 3B and Business Studies 3B

We trust that information contained in this learning guide will assist in your preparation for lectures,
provide guidance in your studies and assessments, and contribute to your successful completion of
this module.

2. Department of Business Management: Strategic viewpoint statement

What do we want to be?

We aspire to be a Department that:
 Creates impactful knowledge, and
 Prepares the mindsets of business innovators.

Who are we?

We are a dynamic, diverse team of academic business experts.

What guides us?

We are driven by the ambition to challenge mainstream thinking in an ethical, open and
collaborative manner.

What do we do? (And how, and for whom, do we do it?)

We develop graduates by means of market related programs which are informed by quality
knowledge creation, and teaching based on challenging current paradigms to transform society of
the betterment of all.

Approach
A human centred approach to innovative business and management.

3. Equality clause

All students will receive exactly the same amount of time to hand in assignments and to prepare
for tests and exams; will be measured against the same standards when exams, tests and
assignments are marked; and will be held to the same course rules. Justification: Every student
has the same right to equal treatment as every other student, which is in line with the Bill of Rights
in our country’s Constitution. This is why no exceptions to the course rules will be made at any
stage of the course or under any circumstances. Students with disabilities may apply for special
considerations.

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4. Who to contact for all other subject and/or departmental issues

Your first contact in this regard must be with either your lecturer for academic subject-related matters
or the administrative assistant for administrative matters.

Name and Office Telephone

Position Email address
surname number number

Lecturer(s) Dr DH Boikanyo A Green 16 011 559 7446 hermanb@uj.ac.za

(APK)

My J Davids D Ring 528 011 559 3855 johnd@uj.ac.za

(DFC)

Ms Tiyani Baadjie SWC 011 559 5059 tiyanib@uj.ac.za

(SWC

Administrative Mrs C Hlomuka D Ring 534 011 559 2259 atshabangu@uj.ac.za

Assistant (APK)

Ms N Malaza
ADD 314 011 559 5008 nthabisengm@uj.ac.za
(SWC)

Ms
A Green 16 011 559 1208 mmamokintlanam@uj.ac.za
Mmamokintlana
(APB/DFC)

After consulting with your lecturer and administrative assistant, you may then escalate your queries
to:

Undergraduate Ms S Bronkhorst D Ring 525 011 559 2418 sbronkhorst@uj.ac.za

Coordinator:
Degrees

Undergraduate Mr D Rossouw ADD330 011 5595683 drossouw@uj.ac.za

Coordinator:
Diplomas

Departmental Ms S Bronkhorst DRing 525 011 559 2418 sbronkhorst@uj.ac.za

Coordinator
(APK)

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 Departmental Dr DH Boikanyo A Green 16 011 5597446 hermanb@uj.ac.za
Coordinator
(APB)

Departmental Dr S Dhliwayo A Green 16 011 559 5906 sdhliwayo@uj.ac.za

Coordinator
(DFC)

Departmental Mr D Rossouw ADD330 011 5595683 drossouw@uj.ac.za

Coordinator
(SWC)

Head of Dr C. D Ring 521 011 559 3623 cschachtebeck@uj.ac.za

Department Schachtebeck
(APK)

Note, when one of the abovementioned functionaries is skipped in the consultation process, you will
be referred back to the person missed.

Refer to uLink for additional contact details of the lecturers or tutors.

5. General information
Please refer to the Faculty Rules and Regulations and Academic Regulations.

Section B: Programme and Module information

6. Programme information
Please refer to the Faculty Rules and Regulations.

7. Module information
Business Management 2B
Pre-requisites for module Business Management 3B / Business Studies 3B
Module NQF level NQF Level 7
NQF credits 16 credits
Duration of module One semester (second semester)

8. Purpose of the module

The purpose of this module is to provide the student with knowledge, interpretation and an
understanding of risk management in any organisation. This module will further develop an

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appropriate understanding of global trends in sustainability as well as the possibilities for responding
and adapting to operating efficiently within dynamic environments.

OUTCOMES

Students should be able to:

 reflect upon the principles, concepts and practice of risk and risk management

 reflect on local and global trends in sustainability development

 distinguish between the priority areas for sustainability interventions;

 reflect upon the tenets of managing and leading in the face of complexity (change, stakeholder
demands, requirement for operational efficiency, with limited resources); and

 demonstrate an ability to show flexibility, openness and a willingness to respond according to the
situation.

9. Scheduled classes

Please find the scheduled classes for this module below.

APK

Lecture Day Venue Time Lecturer

English: Group 1 Tuesday D Les 101 08:00 – 9:40 Dr DH Boikanyo

English: Group 2 Wednesday C LES 101 15:30 – 17:10 Dr DH Boikanyo

Tutor classes To be arranged

SWC

Lecture Day Venue Time Lecturer

English Tuesday Bram Fisher 13:00 – 14:40 Ms T Baadjie

Room 104

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DFC

Lecture Day Venue Time Lecturer

English Tuesday John Orr Lecture 13:00 – 14:40 Mr J Davids

Room 3416

Tutor class (English) To be arranged together with the head tutors.

There will be a Whatsapp groups handled by your head tutors.

NB: Note that all the 3rd period lectures will be online on Collaborate Ultra. Look out for weekly
announcements from your lecturers on Blackboard for the links to join.

10. Assessment guidelines

As indicated in the semester programme, THREE summative assessments opportunities are

scheduled for this semester. It is compulsory for students to write both Summative Assessment
One and Two, and for reasons listed in the Academic Regulations of 2022, Special Summative
Assessment One or Two may be written to replace Summative Assessment One or Two.

A MINIMUM SEMESTER MARK OF 40% IS REQUIRED TO HAVE ACCESS TO THE FINAL

ASSESSMENT (EXAMINATION).

 A sub-minimum of 40% in the final summative assessment opportunity (examination) will be

required to pass the module.
 A final mark of 50% will be required to pass the module.
 A student will pass with distinction if the final mark is 75% or more.

The ratio between the semester mark and the final summative assessment mark is 1:1. The
calculation of the final mark is shown in the table below:

Description Contribution to final mark (%)

Summative assessment – Test 1 20%

Summative assessment – Test 2 20%

Online MCQ Test (date to be arranged) 10%

Final summative assessment (examination) 50%

FINAL MARK 100%

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11. Assessment schedule/opportunities

The summative assessments/tests for this module:

Summative Assessment ONE

Date: 22 August 2023 - Tuesday

Scope of the assessment: Chapters 1 to 4

Venue and time: 18:00, venue to be confirmed for each campus

Summative Assessment TWO

Date: 21 September 2023 - Thursday

Scope of the assessment: Chapters 6 to 8

Venue and time: 18:00, venue to be confirmed for each campus

Special Summative Assessment ONE or TWO

Date: 07 October 2023 - Saturday

Scope of the assessment: Similar to summative assessment one or two which was not
written.

Venue and time: 09:00, venue to be confirmed for each campus

Formative Assessment THREE (Online MCQ Test)

Submission Date and time: 13 October on Blackboard

Scope of the assessment: MCQs will be taken from Chapters 9 and 11

The final summative assessment (examination) for this module:

Date: 07 November 2023

Scope of the assessment: Chapters 9 to 13, plus any handouts

Venue and time: To Be Confirmed

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Section C: Facilitation of learning and assessment

12. Key concepts/terminology/acronyms used in this module

Refer to your learning material and the prescribed book.

13. Action words lecturers often use (based on Bloom’s taxonomy)

The action verbs below are often used in required activities, assignments and/or
tests/exams; here you can find out exactly what is expected of you.

Apply Put to practical use or make use of a relevant equation or law.

Calculate Determine the value, using formulae or specific calculation methods.

Group concepts or subjects together based on certain characteristics or
Classify
commonalities.
Point out the similarities and differences between objects or points of view. The
Compare
word contrast can also be used.
Transform a quantity expressed in one unit to a quantity expressed in another
Convert
unit.
Define Give a short and clear description of a term or concept.
Demonstrate Show clearly/prove/make clear by reasoning or evidence/illustrate and explain,
especially with many examples.
Derive Deduce or infer something from the given information.
Tell in detail how a process works or how a subject appears. You need not
Describe
comment on the process or the subject or give your own point of view.
Differentiate Find differences between objects or statements.
Explain terms or concepts in your own words. Give comments or give your own
Discuss
point of view.
Distinguish Write down the differences between subjects or concepts.
Draw Create a drawing, diagram or representation of a subject or concept.
Write about the subject in your own words. Clarify or give reasons – use
Explain
examples or illustrations. You must prove that you understand the content.
Formulate Express in a concise, systematic way.
Identify Establish the identity or recognise a process.
Illustrate Explain by means of detailed descriptions and drawings.
Interpret Explain or clarify the meaning of a concept/value.
List/Name Briefly write down the facts or main points.
Motivate Give reason(s) for your answer.

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 Name Nominate or specify a site or process.
Organise Arrange data according to certain criteria.
Predict Use the facts available to derive an outcome.
Relate Show the relation/connection of entities, how the concepts can be linked.
Solve Find an answer by using critical thinking and/or calculations.
Summarise Briefly state/list/write down only the most important detail/facts.

14. Prescribed textbook(s)

The prescribed textbook for this module is:
Print Version:
Cavusgil, S.T., Knight, G. & Riesenberger. J.R. 2020.
International Business: The New Realities.
Fifth Edition. Upper Saddle River: Pearson Education. ISBN number -10: 292-15283-4

Available as an e-Book as well:

Visit https://shop.pearson.co.za/

The lecturer may prescribe or present additional study material in class.

15. Lecture schedule

The lecture schedule for this module is given in the table below.

Weekly lecturing programme for Business Management 3B / Business Studies 3b

The lecture schedule for this module is given in the table below.

Weekly lecturing programme for Business Management 3B

Lecturer
Week Date Topic
Unit

Introduction to BMA3B HB, JD, TB

1 1 18 July Chapter 1: What is International Business and the
risks involved

2 Chapter 2: Markets and the Internationalisation of the HB, JD, TB

2 25 July
Firm

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 Lecturer
Week Date Topic
Unit

Chapter 3: The Cultural Environment (risks) of HB, JD, TB

3 3 01 August
International Business

08 August HB, JD, TB

Chapter 4: Ethics, Corporate Social Responsibility,
4 4 (Public
Sustainability and Governance in Business
Holiday)

5 5 15 August Chapter 6: Political and Legal Systems in National HB, JD, TB

Environments

Chapter 7: Government Intervention and Regional HB, JD, TB

6 6 22 August
Integration / Africa

22 August Test 1

7 7 29 August Chapter 8: Understanding Emerging Markets HB, JD, TB

RECESS: 2 September – 10 September

8 8 12 Sep Chapter 9: The International Monetary and Financial HB, JD, TB

Environment

Chapter 11: Strategy and Organization in the HB, JD, TB

9 9 19 Sep
International Firm

21 September Test 2

10 10 26 Sep HB, JD, TB

Chapter 12: Global Market Opportunity Assessment

11 11 03 Oct Chapter 13: Exporting and Global Sourcing HB, JD, TB

07 October Sick Test

12 12 10 Oct Use the period for any outstanding lectures or HB, JD, TB
discussion
13 October Online MCQ Test

13 13 17 Oct Revision HB, JD, TB

21 – 25 October Study week

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16. Learning units

Learning Unit 1
Lecture Unit 1
Topic Introduction: What is International Business?

Learning Outcomes
 Describe the key concepts in international business.
 Understand how international business differs from domestic business.
 Identify major participants in international business.
 Describe why firms internationalize.
 Appreciate why you should study international business.
 Learn the CKR Intangible Soft Skills™ and the CKR Tangible Process Tools™ to improve
your employability and success in the workplace..

Learning Unit 2
Lecture Unit 2
Topic Markets and the Internationalisation of the Firm

Learning Outcomes
 Understand market globalization as an organizing framework.
 Learn the driving forces of globalization.
 Understand the impact of technological advances and globalization.
 Learn the dimensions of globalization.
 Understand firm-level consequences of market globalization.
 Understand the societal consequences of globalization

Learning Unit 3
Lecture Unit 3
Topic The Cultural Environment of International Business

Learning Outcomes
 Understand culture and cross-cultural risk.
 Learn the dimensions of culture.
 Describe the role of language and religion in culture.
 Describe culture’s effect in international business.
 Learn models and explanations of culture.
 Understand managerial implications of culture

Learning Unit 4
Lecture Unit 4
Topic Ethics, Corporate Social Responsibility, Sustainability, and Governance
in International Business

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 Learning Outcomes
 Learn the components of ethical behavior and their importance in international business.
 Recognize ethical challenges in international business.
 Understand corporate social responsibility.
 Understand sustainability.
 Know the role of corporate governance.
 Learn how to apply the framework for making ethical decisions.

Learning Unit 6
Lecture Unit 6
Topic Chapter 6 - Political and Legal Systems (risks) in National Environments

Learning Outcomes
 Explain why nations trade.
 Learn about how nations can enhance their competitive advantage.
 Understand why and how firms internationalize.
 Explain the strategies internationalizing firms use to gain and sustain competitive
advantage.

Learning Unit 7
Lecture Unit 7
Topic Government Intervention and Regional Integration / Africa

Learning Outcomes
 Understand the nature of government intervention.
 Know the instruments of government intervention.
 Explain the evolution and consequences of government trade intervention.
 Describe how firms can respond to government trade intervention.
 Understand regional integration and economic blocs.
 Identify the leading economic blocs.
 Understand and explain the advantages and implications of regional integration.

Learning Unit 8
Lecture Unit 8
Topic Understanding Emerging Markets

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 Learning Outcomes
 Understand advanced economies, developing economies, and emerging markets.
 Know what makes emerging markets attractive for international business.
 Learn how to assess the true potential of emerging markets.
 Evaluate the risks and challenges of emerging markets.
 Learn the success strategies for emerging markets.
 Understand corporate social responsibility, sustainability, and the crisis of global poverty.

Learning Unit 9
Lecture Unit 9 – Chapter 9
Topic The International Monetary and Financial Environment

Learning Outcomes
 Learn about exchange rates and currencies in international business.
 Explain how exchange rates are determined.
 Understand the emergence of the modern exchange rate system.
 Describe the monetary and financial systems.
 Identify the key players in the monetary and financial systems.
 Understand the global debt crisis..

Learning Unit 10
Lecture Unit Chapter 11
Topic Strategy and Organization in the International Firm

Learning Outcomes
 Describe strategy in international business.
 Understand building the global firm.
 Describe the integration-responsiveness framework.
 Learn to identify strategies based on the integration-responsiveness framework.
 Understand organizational structure in international business.
 Understand foreign market entry strategies..

Learning Unit 11
Lecture Unit Chapter 12
Topic Global Market Opportunity Assessment

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 Learning Outcomes
 Understand how firms conduct a formal assessment of readiness to internationalize.
 Determine the suitability of products and services for foreign markets.
 Describe the method firms use to screen countries to identify target markets.
 Understand how companies conduct in-depth assessment of industry-specific market
potential.
 Explain how companies identify and choose foreign business partners.
 Determine how managers estimate a company’s sales potential..

Learning Unit 12
Lecture Unit Chapter 13
Topic Exporting and Global Sourcing

Learning Outcomes
 Understand exporting as a foreign market entry strategy.
 Describe how to manage export-import transactions.
 Explain identifying and working with foreign intermediaries.
 Understand outsourcing, global sourcing, and offshoring.
 Describe the benefits and risks of global sourcing.
 Understand global sourcing strategies and supply-chain management.

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