1.

Marriott Hotels Worldwide

Marriott hotels operate in 138 countries around the world.
Bay Marriott is more than 8,500 square feet.
A. Marriott has 31 brands.
d. Marriott has more than 1.5 million hotel rooms.
to. Approximately 50% of Marriott properties are franchised.
ft was built. The two major international competitors of Marriott are Hilto
n and InterContinental Hotels Group. These companies are Marriott's m
ain competitors, as they have similar products, brands, and hotel rooms.
They also compete with Marriott in all major markets worldwide.

2. Why do multinational companies enter the international market?

Multinational hotel businesses are entering the world market for many re
asons. These reasons are:

Expanding reach and market share.
Multinational hotel companies can reach a wider pool of potential guests 
by expanding into new countries. This can increase revenue and profit.
Take advantage of growth opportunities in emerging markets. Many
emerging markets are experiencing rapid economic growth, which has
led to increased demand for hotels. Multinational hotel companies are 
taking advantage of this growth by expanding into these markets.
Achieve economies of scale. Through international hotel operations, 
multinational hotel companies can achieve economies of scale in areas 
such as purchasing, marketing and distribution. This reduces costs and
increases profits.

3. Advantages and disadvantages of being a franchisee

Being a franchisee has many advantages and disadvantages for many

hotel companies.
Results:

Enter popular names. The franchises of multinational hotel companies

benefit from working with well-known brands. This can give them a
competitive advantage over independent hotels.
Access to corporate resources and expertise. Many hotel company
franchisees have access to the company's resources and expertise.
This helps them manage their hotels better and more profitably.
enterprise support. The franchises of multinational hotel companies
receive support in areas such as marketing, training and guest relations.
This can help them succeed in the hospitality industry.

Cons:

Royalty and Fees.

The franchisees of multinational hotel companies must pay royalties and
fees to the company. These costs can be high and hurt the franchisee's
bottom line. It is managed by companies. The franchisees of
multinational hotel companies must operate their hotels according to the
company's standards and procedures. This can limit the franchisee's
flexibility and control over their business.
Competition from other franchisees. Franchise owners of multinational
hotel companies often compete with each other for guests. This can
lead to war and other competition that can hurt the profits of all
businessmen.

4. With Covid now almost behind us and travel picking up dramatically,

a. What do you think hotel owners need to do to ensure their survival
over the next decade?

Hotel owners should invest in technology to improve the guest

experience. This includes things like mobile check-in, service kiosks,
and online booking.
ChapterAdaptation. The industry welcomes constant change, so hotels
must adapt and change. This means being willing to change business
models as needed.
Collaborate with other businesses. Hotel owners can partner with other
businesses to attract more guests. This will include working with
restaurants, attractions and transportation companies.
Prepare for another transmission. The COVID-19 pandemic has
impacted the hospitality industry in unexpected ways.
Hotel owners should have contingency plans to prepare for another
outbreak.

b. How should they be prepared if there is an epidemic in the 
future?

Hotel owners can prepare for other outbreaks by:

By developing contingency plans. The plan should explain how the hotel 
will operate in the event of an epidemic.
It should include how to screen guests, change cleaning procedures, 
and protect employees.
Create a savings account. Hotel owners must build up cash reserves to 
fend off the storm from the outbreak. This will allow them to work at the 
hotel and pay staff even if there are no guests.