BUILDING GLOBAL

INNOVATORS
Sustainable Ventures

t
p
.
i
g
Benchmark & Structure Proposal

b
w w w .
Visit Our Website:
www.bgi.pt
w w w . b g i . p t
AGENDA
User Experience

p
.
i
Content & Structure

g
b
w w w .
t
Design Proposal

Timeline
t

USER EXPERIENCE
p
.
i
g
b
w w w .
 CONTENT &
t
p

STRUCTURE
.
i
g
b
w w w .
 CONTENT & STRUCTURE

HOME PAGE

● Menu:
t
p

Home | Services | About us | Contacts | LIVE DEMO / BOOK A DEMO

.
i
g

● Introduction:
b
w w w .

WeTrack Data

Keep the animation: “The Perfect Technology for: Data Analytics | Scheduling | Machine
Monitoring | Workflow”

“We are at the forefront of the Industry 4.0 era. Discover our disruptive technology for
industry optimization”

→ Call-To-Action button: “Get in touch / Book a demo” (directs to contacts page)

 CONTENT & STRUCTURE

HOME PAGE

● Stating the Unique Selling Proposition:

t
p

“Current optimization and telematics technology solutions for industry are...

.
i
g

Problem nº 1 (e.g. Complex to use)

b

Problem nº 2 (e.g. Time consuming)

w w w .

Problem nº 3 (e.g. Hard to analyse in real-time)”

Our Offer
“We offer a unique solution on the market that allows…”

(Features appear with animations as we scroll down)

- Data Acquisition (+ further description)
- A flexible and remote technology (+ further description)
- Real-time data analysis (+ further description)
- Manufacturing Intelligence (+ further description)
 CONTENT & STRUCTURE

HOME PAGE

● Showing important numbers:

t
p

“The numbers prove it…”

.
i
g

(Add important numbers for clients here: % more productivity, % time saved, etc.)
b
w w w .

→ Call-To-Action button: Find out more (directs to “Features” page where users will be able
to find all the other details and specificities about the technology.

● Areas of Expertise

“Industries where we operate”

(Display all industries where WeTrack works - example)

 CONTENT & STRUCTURE

HOME PAGE

● Proof-of-value:
t
p

“Top players have already successfully deployed our solution on the shop floor…”
.
i
g

(Show clients logos here)

b
w w w .

→ Call-To-Action button: See Use Case (potential clients like to see examples of what you
have done in the past)

“What our clients say about us”

(Include testimonials here)

 CONTENT & STRUCTURE

HOME PAGE

● The trusted team behind the solution:

t
p

(Team photo & small description)

.
i
g

“Our team constantly works to be among the leaders and have an outstanding position
b

within the business areas in which we operate.”

w w w .

→ Call-To-Action button: Find out more (directs to “About us page”)

● Contact us!

“Are you ready to test our solution?”

“The We Track team is at your disposal for any clarification!”

(Contact Form)
 CONTENT & STRUCTURE

ABOUT US PAGE

Brief description of the company (mission, vision, values)

t

●
p
.

● “Our History” - video

i
g

● Strategic milestones with timeline (optional)

b
w w w .

● Newsroom: “Wetrack in the media” (optional)

● Team Members (with photos, positions, and linkedin profiles)

→ Call-to-action button: Get in touch!

 CONTENT & STRUCTURE

SERVICES PAGE

Description of solution and the technology used

t

●
p
.

● Our services List

i
g

● Industries we work in list

b
w w w .

● Testimonials

→ Call-to-action button: Get in touch!

 CONTENT & STRUCTURE

CONTACTS PAGE

Contact Form
t

●
p
.

● Address
i
g

● Email
b
w w w .

● Phone number
● Google Maps
 DESIGN
t
p

PROPOSAL
.
i
g
b
w w w .
 DESIGN PROPOSAL
t
p
.
i
g
b
w w w .
 DESIGN INSPIRATIONS
t

https://doks-innovation.com/
p
.
i
g
b
w w w .

https://vocsens.com/

https://www.neurisium.com/
 PROPOSAL

WEBSITE ANALYSIS
Technical analysis, Search Engine Optimization (SEO), Google
Analytics and potential for improvement
t
p
.
i
g
b

BENCHMARK
w w w .

Gathering inspirations from competing companies' websites and in

the same area of activity, and designing a new structure

NEW WEBSITE DESIGN

Prototyping of the new website, with respective improvements in
terms of content and design.
PRÓXIMOS PASSOS

17/11 16/12

Benchmark Final presentation of website

& prototype
New website structure and
design proposal

27/10 09/12

Website Analysis Presentation of progress with

& prototyping
Next Steps +
Feedback
NECESSARY INFORMATION

Brand information (logos with high quality, brand book, etc.)

p
.
Testimonials from clients, numbers, certifications, use cases.

i
g
b
w w w .
Website texts and images you want to include

t
Information about the team and startup's path (history,
mission, etc)
 w w w . b g i . p t

Thank you!

Follow us!
@buildingglobalinnovators

@bgiaccelerator

@bgiaccelerator

@BGI-Building Global Innovators