NPS Swiggy One Zomato Gold

Base: 402 413

MOUB Users 50 56

Base: 273 278

India 1 46 62

Base: 129 135

India Next 58 44

Base: 513 607

MOUB + L1M 41 50

Base: 208 302

Single Subscription User 44 55

Base: 194 111

Dual Subscription User 56 60

Dual Subscriber (%) 48% 27%

 Swiggy One
Base Promoters Passives Detrators NPS (Wave 2)
Overall 402 56 38 6 50
Male 306 53 41 6 47
Female 96 65 29 6 58
18 - 24 Years 173 61 35 5 56
25 - 34 Years 167 44 49 7 38
35 - 45 Years 62 73 19 8 65
Low 156 48 42 10 38
Medium 114 56 39 5 51
High 141 62 35 3 60
India-1 273 51 45 5 46
India-2 129 67 25 9 58
3 Months 275 52 42 7 45
Dual 194 62 32 6 56
Single app 208 50 44 6 44
48 36
48% of Swiggy One Members who used the app most often are also gold members

Wave 2 Wave 1
Base: Promoter 224 243

Free delivery on all food orders above INR 48 40

Unlimited free deliveries on ALL restaura 46 37
Extra discounts on food orders upto 30% o 42 41
Unlimited free deliveries on Instamart or 41 32
Low Priced plans or High value for Money 36 28
2 Dineout coupons per month worth flat I 32 22
No Surge fee on delivery (even in peak hou 26 26
Up to 40% flat off on dining at all restaura - 34

Wave 2 Wave 1
Base: Passives/Detractors 178 157

Extra discounts on food orders are not at 38 32

Minimum order value is for Instamart free 31 31
Minimum order value is high for free food 26 30
Price for Swiggy ONE membership is high 25 34
Far away (More than 10KM) restaurants are 24 22
Discounts on dining/ dineout are not rele 24 25
Instamart free delivery is not relevant to 22 18
I won’t save enough for recovering the pri 16 18
I prefer Zomato Gold Membership 10 11
Dont see faraway (10KM+) restaurants fo 18 -
 Zomato Gold
NPS (Wave 1) Base Promoters Passives Detrators
48 413 69 17 13
44 320 67 18 15
56 93 77 17 5
45 149 64 22 13
48 196 72 14 13
51 68 72 16 12
33 219 70 14 16
53 119 66 23 11
63 81 74 20 6
48 278 74 15 12
47 135 61 23 16
46 304 69 19 12
63 111 68 25 7
45 302 70 15 15
27
305 37%
126
Wave 2 Wave 1
287 243

Free delivery on all food o 45 38

Unlimited free deliveries o 37 34
On time guarantee for food 37 32
VIP access to more restaur 30 30
Up to 30% extra on food del 28 30
Upto 40% flat off on dining 26 28
Low Priced plans or High v 26 22
Zomato Legends that allows 20 27
No Surge fee on delivery (e 20 22

Wave 2 Wave 1
126 157

Price for Zomato Gold memb 30 28

On time delivery is ambigu 25 27
Minimum order value is hig 21 27
Far away(More than 10KM)re 19 22
Extra discounts on food ord 18 29
Miss free delivery for groc 18 18
Zomato Legends with which c 17 17
Discounts on dining is not 15 13
VIP access to restaurants d 12 21
I won’t save enough for rec 9 20
I prefer Swiggy ONE Memb 7 14
Discount on dining out is 17 -
Dont see faraway (10KM+) 13 -
Zomato Gold
NPS (Wave 2) NPS (Wave 1)
56 46
52 49
72 38
51 36
59 51
60 53
53 45
55 47
68 46
62 51
44 35
58 43
60 48
55 45
11

32%

overlap for Gold on One panel is very high

India 1 - 46 v/s 62 looks too stark comparing previous wave

Single Subscription User4455 looks odd too. Why would solus users have a delta like this? Price?

Dual Subscriber (%)48% v/s 27%This delta is looking odd. 27 is a bit odd, we expect it to be lower [because dual app is lower for S on Z users itself] but 27 is little too less
tself] but 27 is little too less
 Swiggy One
Base Promoters Passives Detrators NPS (Wave 2)
Overall 402 56 38 6 50
Male 306 53 41 6 47
Female 96 65 29 6 58
18 - 24 Years 173 61 35 5 56
25 - 34 Years 167 44 49 7 38
35 - 45 Years 62 73 19 8 65
Low 156 48 42 10 38
Medium 114 56 39 5 51
High 141 62 35 3 60
India-1 273 51 45 5 46
India-2 129 67 25 9 58
3 Months 275 52 42 7 45
Dual 194 62 32 6 56
Single app 208 50 44 6 44
48 36
48% of Swiggy One Members who used the app most often are also gold members

Wave 2 Wave 1
Base: Promoter 224 243

Free delivery on all food orders above INR 48 40

Unlimited free deliveries on ALL restaura 46 37
Extra discounts on food orders upto 30% o 42 41
Unlimited free deliveries on Instamart or 41 32
Low Priced plans or High value for Money 36 28
2 Dineout coupons per month worth flat I 32 22
No Surge fee on delivery (even in peak hou 26 26
Up to 40% flat off on dining at all restaura - 34

Wave 2 Wave 1
Base: Passives/Detractors 178 157

Extra discounts on food orders are not at 38 32

Minimum order value is for Instamart free 31 31
Minimum order value is high for free food 26 30
Price for Swiggy ONE membership is high 25 34
Far away (More than 10KM) restaurants are 24 22
Discounts on dining/ dineout are not rele 24 25
Instamart free delivery is not relevant to 22 18
I won’t save enough for recovering the pri 16 18
I prefer Zomato Gold Membership 10 11
Dont see faraway (10KM+) restaurants fo 18 -
 Zomato Gold
NPS (Wave 1) Base Promoters Passives Detrators
48 400 68 19 13
44 307 64 20 16
56 93 77 17 5
45 149 64 23 13
48 183 70 16 14
51 68 69 19 12
33 206 67 16 17
53 121 64 25 11
63 83 70 23 7
48 265 71 17 12
47 135 61 23 16
46 292 68 20 12
63 121 62 30 8
45 279 70 15 15
30

Wave 2 Wave 1
270 243

Free delivery on all food o 44 38

On time guarantee for food 38 32
Unlimited free deliveries o 37 34
VIP access to more restaur 30 30
Up to 30% extra on food del 27 30
Low Priced plans or High v 27 22
Upto 40% flat off on dining 26 28
Zomato Legends that allows 20 27
No Surge fee on delivery (e 20 22

Wave 2 Wave 1
130 157

Price for Zomato Gold memb 30 28

On time delivery is ambigu 27 27
Minimum order value is hig 22 27
Extra discounts on food ord 20 29
Far away(More than 10KM)re 19 22
Miss free delivery for groc 19 18
Zomato Legends with which c 18 17
Discounts on dining is not 15 13
VIP access to restaurants d 14 21
I won’t save enough for rec 9 20
I prefer Swiggy ONE Memb 7 14
Discount on dining out is 17 -
Dont see faraway (10KM+) 13 -
Zomato Gold
NPS (Wave 2) NPS (Wave 1)NPS (Wave 2)
54 46 56 -2
49 49 52 -3
72 38 72 0
50 36 51 -1
56 51 59 -3
57 53 60 -3
51 45 53 -2
54 47 55 -1
63 46 68 -5
59 51 62 -3
44 35 44 0
57 43 58 -1
54 48 60 -6
54 45 55 -1

overlap for Gold on One panel is very high

India 1 - 46 v/s 62 looks too stark comparing previous wave

Single Subscription User4455 looks odd too. Why would solus users have a delta like this? Price?

Dual Subscriber (%)48% v/s 27%This delta is looking odd. 27 is a bit odd, we expect it to be lower [because dual app is lower for S on Z users itself] but 27 is little too less
tself] but 27 is little too less
Base: Promoter

Free delivery on all food orders above INR 149 MOV 149
Unlimited free deliveries on ALL restaurants up to 10 KM Free Delivery (10KM)
Extra discounts on food orders upto 30% on select restaurants above other offers EO Discount (Upto 30%)
Unlimited free deliveries on Instamart orders on orders above INR 199 Instamart MOV 199
Low Priced plans or High value for Money Value for Money
2 Dineout coupons per month worth flat INR 150 off (Dineout) DO Coupons (150 OFF)
No Surge fee on delivery (even in peak hours & holidays) No Surge Fee
Up to 40% flat off on dining at all restaurants (Dineout) DO Discount (Up to 40%)

Base: Passives/Detractors

Extra discounts on food orders are not attractive enough EO Discounts Not Attractive
Minimum order value is for Instamart free delivery is too high at above INR 199 Instamart MOV 199 high
Minimum order value is high for free food delivery,only available above INR 149 MOV 149 (Food Del.) high
Price for Swiggy ONE membership is high Membership Price high
Far away (More than 10KM) restaurants are not available on free delivery Far away (10KM+) not available
Discounts on dining/ dineout are not relevant to me DO Discounts not relevant
Instamart free delivery is not relevant to me Instamart Free Del. not relevant
I won’t save enough for recovering the price I pay for this membership Will not recover Membership Price
I prefer Zomato Gold Membership Prefer GOLD Membership
Dont see faraway (10KM+) restaurants for delivery now that I am a ONE member Don't see Far away (10KM+) since One M

Not Attractive
M+) not available
not relevant
Del. not relevant
er Membership Price
way (10KM+) since One Member I won’t save enough for recovering the price I pay for this membership
Free delivery on all food orders above INR 199
On time guarantee for food delivery,get coupon upto 100% order value if delayed
Unlimited free deliveries on ALL restaurants up to 10 KM
VIP access to more restaurants available during high demand
Up to 30% extra on food delivery above all existing offers
Low Priced plans or High value for Money
Upto 40% flat off on dining at 10,000+ restaurants across India
Zomato Legends that allows to order specialities from other Indian cities
No Surge fee on delivery (even in peak hours & holidays)
Price for Zomato Gold membership is high
On time delivery is ambiguous because delivery time is shown as a range
Minimum order value is high for free food delivery,only available above INR199
Extra discounts on food orders are not attractive enough
Far away(More than 10KM)restaurants are not available on free delivery
Miss free delivery for grocery items(along with food delivery & dining benefit)
Zomato Legends with which can order from other cities or states is not relevant
Discounts on dining is not relevant to me
VIP access to restaurants during high demand is irrelevant for me
I prefer Swiggy ONE Membership
Discount on dining out is available without membership on Swiggy
Dont see faraway (10KM+) restaurants for delivery now that I am a GOLD member
MOV 199
On-time guarantee
Free Delivery (10KM)
VIP Access
EO Discount (Upto 30%)
Value for Money
DO Discount (Up to 40%)
Zomato Legends
No Surge Fee

Membership Price high

On-time guarantee ambiguous
MOV 199 is high
EO Discounts Not Attractive
Far away (10KM+) not available
Grocery Free Del. not available
Zomato Legends not relevant
Dining Discounts not relevant
VIP Access not relevant
Will not recover Membership Price
Prefer ONE Membership
DO Discounts available without membership on One
Don't see Far away (10KM+) since Gold Member
 Overall Q2.Gender
MOUB Male

Unweighted Sample 224 162

Free delivery on all food orders above INR 149 48 48

Unlimited free deliveries on ALL restaurants up to 10 KM 46 48
Extra discounts on food orders upto 30% on select restaurants above other offers 42 43
Unlimited free deliveries on Instamart orders on orders above INR 199 41 40
Low Priced plans or High value for Money 36 36
2 Dineout coupons per month worth flat INR 150 off (Dineout) 32 30
No Surge fee on delivery (even in peak hours & holidays) 26 25

Overall Q2.Gender
Overall Male

Unweighted Sample 232 160

Free delivery on all food orders above INR 149 42 37

Unlimited free deliveries on ALL restaurants up to 10 KM 39 42
Extra discounts on food orders upto 30% on select restaurants above other offers 38 42
Unlimited free deliveries on Instamart orders on orders above INR 199 34 33
Low Priced plans or High value for Money 28 26
2 Dineout coupons per month worth flat INR 150 off (Dineout) 20 23
No Surge fee on delivery (even in peak hours & holidays) 25 27
Up to 40% flat off on dining at all restaurants (Dineout) 35 36

232 224

Free delivery on all food orders above INR 149 42 48

Unlimited free deliveries on ALL restaurants up to 10 KM 39 46
Extra discounts on food orders upto 30% on select restaurants above other offers 38 42
Unlimited free deliveries on Instamart orders on orders above INR 199 34 41
Low Priced plans or High value for Money 28 36
2 Dineout coupons per month worth flat INR 150 off (Dineout) 20 32
No Surge fee on delivery (even in peak hours & holidays) 25 26
Up to 40% flat off on dining at all restaurants (Dineout) 35
Q2.Gender Q3.Age Group Q9/Q10 Frequency Markets Plan Subscribed to
Female 18 - 24 Years
25 - 34 Years
35 - 45 Years Low Medium High India-1 India-2 3 Months

62 105 74 45 75 64 88 138 86 142

48 48 47 51 36 56 53 49 47 46
40 48 47 40 43 42 53 43 50 42
40 38 45 49 44 42 40 41 45 42
44 43 35 47 45 38 41 43 38 46
34 33 42 31 43 34 30 36 36 38
39 33 34 27 37 30 28 33 31 29
27 30 24 18 21 36 24 25 27 28

Q2.Gender Q3.Age Group Q9/Q10 Frequency Markets Plan Subscribed to

Female 18 - 24 Years
25 - 34 Years
35 - 45 Years Low Medium High India-1 India-2 3 Months

72 89 90 53 77 72 83 151 81 163

53 38 38 55 36 43 46 48 31 41
32 37 40 40 29 36 51 36 44 39
29 35 41 38 38 44 33 40 33 39
36 30 40 28 39 29 33 32 37 36
32 27 24 34 25 33 25 32 19 25
14 27 17 15 23 17 20 17 26 23
21 25 18 38 27 25 23 25 26 26
33 29 44 30 35 38 34 34 37 35
25 - 34 Years

151 138 81 86 77 75 72 64 83 88

48 49 31 47 36 36 43 56 46 53
36 43 44 50 29 43 36 42 51 53
40 41 33 45 38 44 44 42 33 40
32 43 37 38 39 45 29 38 33 41
32 36 19 36 25 43 33 34 25 30
17 33 26 31 23 37 17 30 20 28
25 25 26 27 27 21 25 36 23 24
34 37 35 38 34
n Subscribed to
12 MonthsQ11 Dual Single app

82 120 104

51 51 45
52 40 53
44 43 42
32 48 33
32 39 32
38 31 34
22 28 24

n Subscribed to
12 MonthsQ11 Dual Single app

69 31 201

43 42 42
38 42 38
36 35 38
28 23 35
33 29 27
14 29 19
22 32 24
36 52 33
25 - 34 Years
25 - 34 Years

90 74

38 47
40 47
41 45
40 35
24 42
17 34
18 24
44
 Overall Q2.Gender
Overall Male

Swiggy OneSwiggy One

Unweighted Sample 157 113

Extra discounts on food orders are not attractive enough 32 31

Minimum order value is for Instamart free delivery is too high at above INR 199 31 30
Minimum order value is high for free food delivery,only available above INR 149 30 30
Price for Swiggy ONE membership is high 34 35
Far away (More than 10KM) restaurants are not available on free delivery 22 24
Discounts on dining/ dineout are not relevant to me 25 23
Instamart free delivery is not relevant to me 18 22

I won’t save enough for recovering the price I pay for this membership 18 21
I prefer Zomato Gold Membership 11 12

Overall Q2.Gender
MOUB Male

Swiggy Swiggy

Unweighted Sample 178 144

Extra discounts on food orders are not attractive enough 38 40

Minimum order value is for Instamart free delivery is too high at above INR 199 31 31
Minimum order value is high for free food delivery,only available above INR 149 26 26
Price for Swiggy ONE membership is high 25 26
Far away (More than 10KM) restaurants are not available on free delivery 24 22
Discounts on dining/ dineout are not relevant to me 24 24
Instamart free delivery is not relevant to me 22 24
Dont see faraway (10KM+) restaurants for delivery now that I am a ONE member 18 17
I won’t save enough for recovering the price I pay for this membership 16 17
I prefer Zomato Gold Membership 10 11

157 178

32 38
31 31
30 26
34 25
22 24
25 24
18 22
18
18 16
11 10
Q2.Gender Q3.Age Group Q9/Q10 Frequency Markets Plan Subscribed to
Female 18 - 24 Years
25 - 34 Years
35 - 45 Years Low Medium High India-1 India-2 3 Months

Swiggy OneSwiggy OneSwiggy OneSwiggy OneSwiggy OneSwiggy OneSwiggy OneSwiggy OneSwiggy OneSwiggy One

44 64 66 27 79 45 33 103 54 121

36 33 30 37 33 29 36 36 26 33
32 31 29 33 29 33 30 25 41 29
30 23 35 33 30 33 24 28 33 33
30 25 32 59 38 31 27 35 31 32
18 27 18 22 22 24 21 26 15 21
32 23 29 22 27 20 30 23 30 23
9 17 24 7 13 31 15 17 20 18

11 19 18 19 22 13 18 17 22 17
9 13 12 4 9 11 15 9 15 11

Q2.Gender Q3.Age Group Q9/Q10 Frequency Markets Plan Subscribed to

Female 18 - 24 Years
25 - 34 Years
35 - 45 Years Low Medium High India-1 India-2 3 Months

Swiggy Swiggy Swiggy Swiggy Swiggy Swiggy Swiggy Swiggy Swiggy Swiggy

34 68 93 17 81 50 53 135 43 133

32 32 44 29 40 24 49 41 30 34
32 28 33 35 31 26 38 34 23 33
26 25 28 24 25 36 25 26 28 29
21 22 28 24 22 30 25 25 26 26
32 25 24 18 22 30 21 22 28 21
24 25 26 12 31 18 19 24 23 26
15 25 19 24 21 28 17 20 28 21
21 24 15 12 15 28 15 20 12 19
12 10 17 35 17 14 15 16 16 13
6 10 12 0 7 12 13 10 12 10

103 135 54 43 79 81 45 50 33 53

36 41 26 30 33 40 29 24 36 49
25 34 41 23 29 31 33 26 30 38
28 26 33 28 30 25 33 36 24 25
35 25 31 26 38 22 31 30 27 25
26 22 15 28 22 22 24 30 21 21
23 24 30 23 27 31 20 18 30 19
17 20 20 28 13 21 31 28 15 17
20 12 15 28 15
17 16 22 16 22 17 13 14 18 15
9 10 15 12 9 7 11 12 15 13
n Subscribed to
12 MonthsQ11 Dual Single app

Swiggy OneSwiggy Swiggy

36 20 137

31 15 35
36 45 28
19 35 29
39 25 35
25 40 20
33 35 24
19 30 17

25 20 18
11 20 9

n Subscribed to
12 MonthsQ11 Dual Single app

Swiggy Swiggy Swiggy

45 74 104

51 41 37
27 35 29
18 26 27
24 28 23
31 26 22
18 19 28
24 30 16
16 20 16
27 18 15
11 16 6

66 93 20 74 44 34 44 34

30 44 15 41 36 32 Extra disco 36 32
29 33 45 35 32 32 Minimum ord 32 32
35 28 35 26 30 26 Minimum ord 30 26
32 28 25 28 30 21 Price for 30 21
18 24 40 26 18 32 Far away (M 18 32
29 26 35 19 32 24 Discounts o 32 24
24 19 30 30 9 15 Instamart f 9 15
15 20 21 Dont see faraway (10 21
18 17 20 18 11 12 I won’t sav 11 12
12 12 20 16 9 6 I prefer Z 9 6
 Overall Q2.Gender Q3.Age Group Q9/Q10 Frequency
MOUB Male Female 18 - 24 Years
25 - 34 Years
35 - 45 Years Low Medium High

Zomato Zomato Zomato Zomato Zomato Zomato Zomato Zomato Zomato

Unweighte 270 198 72 95 128 47 139 78 58

Free delive 44 43 49 39 49 43 40 50 48
On time gu 38 41 29 40 38 32 38 36 43
Unlimited f 37 39 29 38 39 28 31 45 40
VIP access 30 32 25 35 27 28 28 31 33
Up to 30% e 27 28 25 26 28 26 24 27 33
Low Priced 27 28 24 32 25 23 27 29 22
Upto 40% fl 26 24 32 23 29 26 27 27 24
Zomato Lege 20 20 22 21 18 26 22 17 21
No Surge fe 20 21 18 23 16 26 21 19 19

Overall Male Female 18 - 24 Years

25 - 34 Years
35 - 45 Years Low Medium High

Zomato Gold
Zomato Gold
Zomato Gold
Zomato Gold
Zomato Gold
Zomato Gold
Zomato Gold
Zomato Gold
Zomato Gold

Unweighte 230 168 62 80 99 51 105 63 62

Free delive 40 42 34 41 40 37 37 43 42
On time gu 33 34 32 34 32 35 28 48 29
Unlimited f 36 38 29 30 35 45 32 38 39
VIP access 26 25 29 30 19 33 25 24 31
Up to 30% e 32 30 37 29 28 45 35 30 29
Low Priced 22 22 23 26 22 16 17 32 21
Upto 40% fl 27 26 31 25 27 29 30 22 26
Zomato Lege 27 24 34 30 28 20 37 21 16
No Surge fe 22 25 15 20 25 20 18 24 27
 Markets Plan Subscribed to
India-1 India-2 3 Months 12 MonthsQ11 Dual Single app

Zomato Zomato Zomato Zomato Zomato Zomato

188 82 199 71 75 195 128 99

41 51 45 42 41 46 49 40
38 38 42 27 44 35 38 32
32 46 39 31 36 37 39 35
30 29 30 30 39 27 27 19
30 21 27 28 24 28 28 28
25 32 26 31 32 25 25 22
29 21 25 30 29 25 29 27
21 18 20 23 25 18 18 28
19 22 19 23 19 21 16 25

India-1 India-2 3 Months 12 MonthsQ11 Dual Single app

Zomato Gold
Zomato Gold
Zomato Gold
Zomato GoldZomato Zomato

155 75 166 64 53 177

40 40 40 41 32 42
34 32 36 28 38 32
37 33 36 34 34 36
28 23 28 22 38 23
36 24 33 30 38 31
21 25 23 19 23 22
28 24 27 28 34 25
23 36 27 28 21 29
22 23 20 27 26 21
Female Female

Zomato Zomato Gold

72 62

49 34
29 32
29 29
25 29
25 37
24 23
32 31
22 34
18 15
 Overall Overall Q2.GenderQ2.Gender Q3.Age Group
Q3.Age Group
MOUB MOUB Male Male Female Female 18 - 24 Years
18 - 24 Years
25 - 34 Years

Zomato Gold Zomato Zomato Gold Zomato Zomato Gold Zomato Zomato Gold Zomato Zomato Gold

Unweighte 157 130 103 109 54 21 75 54 56

Price for 28 30 24 31 35 24 21 28 30
On time del 27 27 22 28 35 24 29 26 27
Minimum ord 27 22 24 23 31 14 24 28 30
Extra disco 29 20 34 21 19 14 24 22 30
Far away(M 22 19 21 19 24 19 20 26 21
Zomato Lege 17 19 16 18 19 24 16 15 20
Miss free d 18 18 18 17 17 24 19 17 18
Discount on dining ou 17 17 14 17
Discounts o 13 15 14 16 13 14 17 7 9
VIP access 21 14 22 15 19 10 21 15 29
Dont see faraway (10 13 13 14 17
I won’t sav 20 9 21 10 17 5 19 11 14
I prefer S 14 7 13 6 17 14 16 7 11
 Q9/Q10 Frequency
Q9/Q10 Frequency Markets
25 - 34 Years
35 - 45 Years
35 - 45 Years Low Low Medium Medium High High India-1

Zomato Zomato Gold Zomato Zomato Gold Zomato Zomato Gold Zomato Zomato Gold Zomato Zomato Gold

55 26 21 64 67 54 43 39 25 95

35 42 24 33 27 20 40 31 20 28
25 19 33 23 31 30 28 28 12 28
20 27 10 22 9 30 30 31 40 29
11 38 38 25 16 22 23 44 28 27
9 31 29 19 21 24 12 26 28 23
24 12 19 17 18 20 28 10 8 17
20 15 14 23 16 15 21 13 16 16
22 5 13 26 12
20 12 24 17 15 13 14 8 24 14
13 4 14 14 16 26 12 26 12 22
15 0 13 12 12
7 35 10 14 12 22 7 26 8 20
7 15 5 19 9 13 2 8 8 15

247 173 26 147

59.51417
247 62
24.25 97 65 17 48 56 14
49.48454 97 24

265 200 26 174

65.66038
Markets Plan Subscribed
Plan Subscribed
to to
India-1 India-2 India-2 3 Months 3 Months 12 Months12 MonthsQ11 Dual Q11 Dual Single app

Zomato Zomato Gold Zomato Zomato Gold Zomato Zomato Gold Zomato Zomato Zomato Zomato

77 62 53 123 93 30 36 34 46 123

27 27 34 28 33 20 22 12 22 33
29 24 25 24 23 40 39 21 37 28
22 23 21 28 23 27 19 35 35 24
22 31 17 30 20 27 17 32 17 28
18 21 21 24 19 17 19 26 20 21
14 16 26 15 17 20 25 21 24 15
13 21 25 19 17 17 19 18 15 18
18 15 18 14 13
16 13 15 13 13 13 22 18 20 12
17 19 9 24 13 13 17 24 17 20
10 17 16 6 11
9 19 9 20 9 20 11 24 11 19
10 13 2 14 9 17 3 32 11 9
Single app

Zomato

84

35
21
14
21
19
17
19
19
13
12
14
8
5
 UnweighteNPS (Promoters - Detrators) Base NPS
Swiggy
Overall MOUB Swiggy 402 49 Overall One 402 50
Zomato
Zomato 400 54 Gold 400 54
Swiggy
Q2.Gender Male Swiggy 306 46 Male One 306 47
Zomato
Zomato 307 49 Gold 307 49
Swiggy
Female Swiggy 96 58 Female One 96 58
Zomato
Zomato 93 70 Gold 93 72
18 - 24 Swiggy
Q3.Age Group
18 - 24 Years Swiggy 173 55 Years One 173 56
Zomato
Zomato 149 48 Gold 149 50
25 - 34 Swiggy
25 - 34 Years Swiggy 167 37 Years One 167 38
Zomato
Zomato 183 58 Gold 183 56
35 - 45 Swiggy
35 - 45 Years Swiggy 62 65 Years One 62 65
Zomato
Zomato 68 56 Gold 68 57
Swiggy
Q9/Q10 FrequencyLow Swiggy 156 39 Low One 156 38
Zomato
Zomato 206 50 Gold 206 51
Swiggy
Medium Swiggy 114 50 Medium One 114 51
Zomato
Zomato 121 54 Gold 121 54
Swiggy
High Swiggy 141 60 High One 141 60
Zomato
Zomato 83 60 Gold 83 63
Swiggy
Markets India-1 Swiggy 273 45 India-1 One 273 46
Zomato
Zomato 265 60 Gold 265 59
Swiggy
India-2 Swiggy 129 57 India-2 One 129 58
Zomato
Zomato 135 43 Gold 135 44
Swiggy
Plan Subscribed3to
Months Swiggy 275 44 3 Months One 275 45
 Zomato
Zomato 292 56 Gold 292 57
12 Swiggy
12 Months Swiggy 127 59 Months One 127 60
Zomato
Zomato 107 51 Gold 107 50
Dual
Swiggy 194 56 users Swiggy 194 56
Zomato 121 54 Zomato 121 54

Single app Swiggy 208 42 Single app Swiggy 208 44

Zomato 279 54 Zomato 279 54
 Weighted Unweighted

Overall

One 49 50

Gold 54 54

India 1

One 45 46

Gold 60 59

India Next

One 57 58

Gold 43 44