Marketing vocabulary list pdf

an item hype SWOT Matrix

a bargain impulse buying target market
a competitor in bulk tender
a discount incentive trade mark
a label, a price tag income trend
a leaflet layout unsold
a marketing stunt/move life cycle upscale
a niche location (on) average
a range loyality card a cash cow
a sample loyalty a challenger
a target luxury a customer satisfaction survey
advertisement mall a data
advertising management margin a field study
services market a gift
advertising poster market intelligence a household
an exhibition market leader a launching
available market price a market segment
best seller marketer a market share
billboard marketing assistant a market survey/study
brand marketing direct a marketing director
brand image marketing positioning a marketing ploy
brand leader mass market a marketing strategy
brand loyalty middleman a point of sale
buy one get one free old-fashioned / out-dated a price cut
buying/spending power online buying a scheme / a strategy
by-product operational marketing a shelf
competitive outlet a stock shortage
competitor / rival / challenger premium price a survey
cost press release a voucher
cost advantage price positionning an advertising campaign
customer price range an age group
customer loyalty product advantage the packaging
dealer product range the supply
demand profit margin
discount price psychological price USEFUL VERBS
distribution channels quality price ratio / value for
eco-friendly money to attract
end display questionnaire to benefit
eye level range to cost
fast-moving consumer goods relay coupon to offer
floor price reliable to position
four Ps retail price to recall
free royalty to supply
full price sales to succeed
gender shortage to withdraw
goods star product
hard sell tactics supply and demand

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