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Tibi David

@tibidavid

Ditch mediocre prompts.


The (ultimate)
ChatGPT
prompting
guide for
designers
July 2023 Update
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Chapter 1

What makes a
good prompt?
Perfect your prompt-crafting skills, and
ensure your interactions with ChatGPT
are both enjoyable and informative,
fueling your design journey with potent
insights.

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Use clear and concise
1
language:

Example

Act as a senior UX designer and


advise1 on optimizing an online
learning platform's course catalog2 for
user accessibility and ease of use3.

The key to effective communication

Simple language: "advise

Short and to the point: "optimize an online learning

platform's course catalog

Avoids jargon: "user accessibility and ease of use"

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Be specific with your
2 request:
Example

Suggest three improvements1 to a


music app's playlist creation feature2,
targeting both user experience and
visual design aspects3.

Tailor responses to your needs


Relevant details: "three improvements
Clearly state the problem: "improvements to a music
app's playlist creation feature
Specify context: "user experience and visual design
aspects"
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Encourage creativity
3 and exploration:
Example

Brainstorm1 unique ways2 to enhance


user engagement in a project
management tool, considering various
team roles and collaboration styles3.

Embrace creativity
Open-ended question: "Brainstorm
Encourage out-of-the-box thinking: "unique ways
Multiple approaches: "various team roles and
collaboration styles"

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4 Set realistic constraints:
Example

Propose two methods1 to reduce user


churn for a subscription-based service2,
factoring in a 3-month timeframe and
limited resources for development3.

Ensuring practical and achievable outcomes


Define the scope: "two methods
Relevant context: "reduce user churn for a
subscription-based service
Clear limitations: "3-month timeframe and limited
resources for development"

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Request justification and
5 rationale:
Example

Identify three ways1 to improve the


user experience of an event ticketing
website2 and explain how these
changes address common pain
points3.

Justification and rationale


Specific task: "Identify three ways
Relevant context: "improve the user experience of
an event ticketing website
Asks for reasoning: "explain how these changes
address common pain points"
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Seek feedback and
6 evaluation:
Example

Suggest two enhancements1 for a


productivity tool's task management
feature2 and evaluate the potential
impact3 on user efficiency and overall
experience.

Ensure practical and achievable outcomes


Specific request: "Suggest two enhancements
Relevant context: "productivity tool's task
management feature
Encourages evaluation: "evaluate the potential
impact"
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Chapter 2

Prompt

structures

With structures, you're customizing

your ChatGPT chats to your exact

needs.

Articulate your thoughts

systematically

Guide the conversation to generate

exact responses

Get comprehensive responses

faster.

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SCET:
1 Situation, Complication,
Expectation, Task

Helps you form complex problem-solving


queries.

Example

→ Situation: I'm designing a mobile app


for a local bookstore.

→ Complication: User feedback indicates


that the checkout process is cumbersome
due to too many steps.

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→ Expectation: I want to streamline the
checkout process while retaining all
necessary information.

→ Task: Could you suggest UX


improvements for a smooth checkout?

Final Prompt

I'm designing a mobile app for a local


bookstore and user feedback indicates
the checkout process is cumbersome
due to too many steps. I want to
streamline this. Could you suggest UX
improvements for a smooth checkout?

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PECRA:
2 Purpose, Expectation,
Context, Request, Action

Useful for instructional or directive


conversations.

Example

→ Purpose: I'm trying to create an


engaging onboarding experience for a
language learning app.

→ Expectation: I need ideas that will


introduce the app's features while making
learning fun.

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→ Context: The app uses AI for
personalized language lessons.

→ Request: Please suggest creative


onboarding UX ideas.

→ Action: Start by explaining the


reasoning behind each idea.

Final Prompt

I'm trying to create an engaging


onboarding experience for a language
learning app that uses AI for
personalized language lessons. Please
suggest creative onboarding UX ideas
and explain the reasoning behind each.

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TREF:
3 Purpose, Expectation,
Context, Request, Action

Specifically ask for information in a


desired format.

Example

→ Task: I need to design a form for a


digital marketing agency's contact page.

→ Requirement: It should be GDPR


compliant and have a friendly UX.

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→ Expectation: I want it to be appealing
and user-friendly while fulfilling legal
requirements.

→ Format: Could you provide a step-by-


step guide on designing such a form?

Final Prompt

I need to design a GDPR-compliant, user-


friendly form for a digital marketing
agency's contact page. Could you provide
a step-by-step guide on designing such a
form?

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GRADE:
4 Goal, Request, Action,
Detail, Examples

Great for problem-solving or instructional


queries with provided examples.

Example

→ Goal: I want to create a UX design for a


visually impaired-friendly reading app.

→ Request: Could you suggest some best


practices to ensure accessibility in my
design?

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→ Action: Begin by explaining why each
practice is important.

→ Detail: Discuss how each practice


enhances user experience.

→ Examples: Include examples of successful


accessibility design in reading apps.

Final Prompt

I want to create a UX design for a visually


impaired-friendly reading app. Could you
suggest some best practices to ensure
accessibility in my design, explain why each
practice is important, how each enhances
user experience, and include examples of
successful designs in similar apps?

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ROSES:
5 Role, Objective, Scenario,
Expected Solution, Steps

Good for step-by-step instructions or


complex problem-solving queries.

Example

→ Role: As a UX designer,

→ Objective: I want to improve the


loading time of an art gallery website.

→ Scenario: The website is image-heavy


due to showcasing high-resolution
artwork.

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→ Expected Solution: How can I optimize
images or use other techniques to improve
the loading time?

→ Steps: Please explain the process in a


step-by-step manner.

Final Prompt

As a UX designer, I want to improve the


loading time of an art gallery website, which
is image-heavy due to showcasing high-
resolution artwork. How can I optimize
images or use other techniques to improve
the loading time? Please explain the process
in a step-by-step manner.

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DIREC:
6 Definition, Intent, Request,
Example, Clarification

Useful for queries that require definitions


and clarifications.

Example

→ Definition: What is a hamburger menu


in terms of UX design?

→ Intent: I'm considering it for a


responsive e-commerce website design.

→ Request: Could you tell me its pros and


cons for e-commerce websites specifically?

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→ Example: Please provide examples of e-
commerce websites that effectively use the
hamburger menu.

→ Clarification: How does it impact user


navigation in an e-commerce context?

Final Prompt

What is a hamburger menu in terms of UX


design? I'm considering it for a responsive e-
commerce website design. Could you tell me
its pros and cons for e-commerce websites
specifically, provide examples of such
websites that effectively use the hamburger
menu, and clarify how it impacts user
navigation in this context?

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ARCSE:
7 Audience, Request,
Context, Solution, Examples

Perfect for providing explanations or


solutions considering a specific
audience.

Example

→ Audience: For an older demographic


not familiar with advanced technology,

→ Request: How should I design the UX of


a healthcare app to track their
medications?

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→ Context: The app needs to be extremely
user-friendly and intuitive.

→ Solution: Could you suggest UX features to


ensure ease of use?

→ Examples: Please provide examples of


similar successful designs.

Final Prompt

For an older demographic not familiar with


advanced technology, how should I design
the UX of a healthcare app to track their
medications which needs to be extremely
user-friendly and intuitive? Could you
suggest UX features to ensure ease of use
and provide examples of similar successful
designs?

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Chapter 3
Master these
commands
Using these quick commands in your
conversations will help you spark new
ideas and offer fresh perspectives,
stimulating your creativity and helping
you to think outside the box.

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1 In simple terms
Explain a concept in a straightforward,
non-technical manner.

Use this to communicate complex ideas


to non-experts or clients.

Example:

Explain the concept of responsive


design in simple terms.

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2 Brainstorm
Generate a variety of ideas or
suggestions. Use this to spark creativity
and explore different design solutions.

Example:

Brainstorm ways to improve the


onboarding experience for new
users in a budgeting app.

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3 Reverse Engineer
Deconstruct a design or process to
understand its components and logic. Use
this to learn from existing designs or
improve your own work.

Example:

Reverse engineer the user


experience of a popular e-
commerce mobile app, breaking
down its core components and
design principles.

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4 Identify Gaps
Analyze a design, process, or concept and
highlight missing or incomplete elements.

Example:

Identify gaps in the user


experience of an online learning
platform.

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5 Evaluate Impact
Assess the potential consequences or
effects of a design decision or change.
Use this to make sustainable, and user-
centered design choices.

Example:

Evaluate the impact of removing


the social media sharing buttons
from a blog website.

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6 Elaborate
Provide more detail or explanation about a
subject. Use this to gain a deeper
understanding of a concept, technique, or
design principle.

Example:

Elaborate on the principles of


mobile-first design and why it is
important in today's digital
landscape.

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7 Cite source
Provide references or sources for the
information provided or claims made. Use
this to ensure the credibility of your
research and find additional resources for
further exploration.

Example:

Cite sources discussing the impact


of color psychology on user
experience design.

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Install WebchatGPT Chrome
Extension to successfully cite
sources (for GPT3.5). It augment
your ChatGPT prompts with
relevant results from the web.

And don’t forget to turn it on.

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If you found this post helpful,
check out my free resources in
the featured section.

You’ll love them even more!

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Want to leverage ChatGPT as
a designer?
→ Steal all my secrets and discover how to
(actually) use ChatGPT to its full potential.
→ Get your copy from the link at the top of
my profile section.

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ChatGPT for
designers:
everything you
need to know
about
parameters
and prompts
Designed with by Tibi David
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