W I N T E R E D I T I O N 2 0 16

Over 80 engineers and contractors from across Canada and the US joined us in Winnipeg for the NHL Heritage Classic

PRICE HOSTS LARGEST

ENGINEER & CONTRACTOR VISIT
IN COMPANY HISTORY

MARTY MAYKUT JOINS PRICE MECHANICAL PRICE SCORES BIG WITH

PRICE EXECUTIVE TEAM LAUNCHES SOLUTIONAIR NHL HERITAGE CLASSIC
Appointed Senior Vice President.................5 Precision Control, Flexible Design...............8 Engineer and Contractor Visit...................16
CONTENTS
NEWS STORIES
Gerry Price’s Year in Review . . . . . . . . . . . . . . . . . . . . 1
Price Adds Depth and Experience to Executive Team . 5
Rep Best Practices: Focus on Engineered Products . . . 6
Price UFAD Team Launches Fan Column Units . . . . . . 7
Price Mechanical Launches
New Rooftop Unit for Critical Spaces . . . . . . . . . . . . . . 8
Priceindustries.com Updates . . . . . . . . . . . . . . . . . . . 10 MARTY MAYKUT APPOINTED
Taking Care of Customers in Smaller Markets . . . . . . 12
5 SENIOR VICE PRESIDENT
Growing The Future of Engineering in Manitoba . . . . 14
Gerry Price Receives Duff Roblin Award . . . . . . . . . . 15

EVENTS
Price Scores Big with NHL Heritage Classic . . . . . . . 16
Service Awards Dinner . . . . . . . . . . . . . . . . . . . . . . . 18
E.H. Price 2016 Regional Meeting . . . . . . . . . . . . . . . 20
Price 2016 Rep Council . . . . . . . . . . . . . . . . . . . . . . . 22

SALES & OPERATIONS

Accidents Reduced By Over 40% in Suwanee . . . . . 23
New Team Members Bring Strength to Winder . . . . PRICE MECHANICAL
23
8 LAUNCHES SOLUTIONAIR
Doing Our Best Out in the West . . . . . . . . . . . . . . . . . 24
Promotion and Growth of
High-Performance Building Design . . . . . . . . . . . . . . 25
AROW Global Recognized for
Manufacturing Excellence . . . . . . . . . . . . . . . . . . . . . 26

COMMUNITY
Price in the Community – Suwanee & Winder . . . . . . 27
Price in the Community – Winnipeg . . . . . . . . . . . . . . 28
Travis Price Classic Charity Golf Tournament 2016 . . 29

HAMMING IT UP AT
16 THE HERITAGE CLASSIC
 “Those who dare to fail miserably
can achieve greatly.”
John F. Kennedy

REFLECTIONS ON 30 YEARS
OF GROWTH AND FOUNDATION BUILDING
2016 in Review
By Gerry Price

G
rowth is an imperative. In busi- been on building the foundation of each The specific strategies that fuelled our
ness you are either growing new startup, always beginning with a world- growth over the past 30 years, whether the
or shrinking, and we choose class lab to develop the new products, market was growing or declining, were a
growth. However with growth comes the followed by developing the teams to create relentless focus on service, demonstrably
risks and perils that arise from venturing the new products, enabling software, new better than that of our competitors, coupled
into new territory. With every new venture production lines and sales channels. We with a principled approach to dealing with
there are setbacks. Lessons learned in then fund the startup losses for many years business issues based on the Golden Rule.
solving problems or surviving crises are out of earnings from within our company The Golden Rule, “treat others as you would
never forgotten, and in fact increase our to ensure the new business units have a like to be treated yourself,” is a maxim or
capability to survive and prevail through rock solid foundation, capable of growing in truism that stretches back thousands of
even greater challenges in the future. We scale relentlessly, with ease. years and occurs in nearly every religion
have learned over time that adversity is
the best teacher.
Over the past 30 years we have grown
from sales of $30 million in 1985, supported
by three factories with 200 employees, to
sales over $500 million in 2016, supplied by
13 factories and 2,900 employees. Over the
years we have weathered the many ups and
downs of the Canadian and US economies,
and for this we are thankful. As President
John F. Kennedy said, “Those who dare to
fail miserably can achieve greatly.”
For us, foundation is everything. If
you build your house on a sand founda-
tion, it will wash away with the first big
rainstorm; however if it is built on a
foundation of concrete and bedrock, it
will last for an eternity. It is the same with
a business; with the right foundation, an
enterprise will last forever. Nearly 180 Price sales representatives joined us at Price Research Center North for our May
Our focus over the past 30 years has 2016 Open House, leading to a sharp increase in tour requests and valuable customer visits

News Stories | Priceless News Winter Edition 1

 Price Mechanical’s CSA certified gas lab demonstrates a full mechanical system using a wide spectrum of Price products working
together to serve four unique spaces. The entire system is controlled, monitored and tracked to observe how the system responds to
varying indoor and outdoor loads and can be driven in different modes to show how the equipment responds to specific conditions.

or ethical tradition. It is deemed the basis truly fortunate to have a talented software 30 years in rolling out new products and
of rightful living, requiring self-control and and marketing group coupled with our perfecting existing products.
generosity of spirit. We at Price believe engineering team to ensure that our high Thankfully our team members have
that a life of service, practicing the performance new products are indeed readily embraced the many new ventures
Golden Rule along the way, is a life well saleable. we have launched over the years. They
lived. In the end we leave a legacy we Relentless innovation and investment has are energized by learning new skills and
can be proud of. been key to our success, and as a company technologies as we launch new business
I would like to congratulate and thank our we have invested massively over the past units, always with the mind to leaving a
many hardworking employees in the Price
Group who have embraced our service
vision and principled approach to business,
propelling our company to sales now in
excess of $500 million, truly a landmark
in our history. We have incredible high
performance factories in which we launch a
never ending stream of high end niche and
commodity products that fuel our growth
irrespective of market ups and downs. Our
new products are created by a capable
team of engineers and technologists who
have grown Price Research Center North
from a small two chamber 3,000 sq. ft.
facility in 1978 to a 29,000 sq. ft. facility with
21 testing areas in 2016. Price Research
Center North is truly the cornerstone of
our product development and is so incred-
ibly strategic and key to our success as a
company.
However there is no engineered product
today that can succeed in the market
without world-class software that enables
engineers to design their buildings with
ease and our customers to select and APEL has invested in thermal performance by developing the I-Strut assembly system
to create high performance composite window systems that leverage all the benefits of
purchase the products efficiently. We are
aluminum without the compromise of lower thermal performance

2 Priceless News Winter Edition | News Stories

 legacy in leadership and sound foundation
in every new area so that each startup we
launch will itself have a bright future and
will be around in perpetuity for the sake of
those who are counting on our continuation
to provide them and future generations with
a respectable living.
Risk is exciting, stretches our limits
and challenges us. It can be invigorating,
revitalizing and uplifting. We are fortunate
as a company that we have been able to
address the challenges we’ve had in front
of us and have prevailed and grown each
Price hosted countless representatives and customers at PRCN in 2016 to see for themselves the of our new business units as we strive
outstanding developments in our lab and manufacturing facilities. Confidence in Price’s position to be world-class. This is something we
as a thought leader is at an all-time high and we are poised for a record-shattering 2017! should all be proud of.
Our shift in focus in 2015 from a business
model concentrated solely on launching
new products and business units to a more
balanced model with equal focus on execu-
tion (perfecting existing business units) and
innovation (launching new ones) is truly
paying off. The customer experience across
all of our businesses has significantly
improved, and our goal of having “delivered
quality” right out of the box is becoming
more of a reality today than it has ever been
in the past. We are striving to have product
quality and service performance clearly
evident to the contractors and owners who
receive our product on their job sites. I
Price Critical Controls features paperless manufacturing utilizing touchscreen interfaces at each
production station, where the details for each valve are retrieved by scanning a unique barcode believe we are now well ahead of most of

At AROW Global, empowerment and a “blameless culture” of teamwork at all levels has led
AROW Global purchased the Italmac Pegaso Linear CNC Mill in 2015 to increase fabrication capacity and allow AROW’s sales to grow to $40M in 2016
to less errors, higher engagement and productivity and growth to $40M in sales in 2016

News Stories | Priceless News Winter Edition 3

our competitors in this regard; however we
still have much room to improve. In 2017 we
will continue our efforts to have delivered
quality demonstrably better than that of our
competitors. We are committed to leaving
a legacy we can be proud of, and our
legacy is the quality products we supply
on each and every job.
After 30 years of relentless adherence
to The Price Way of doing business, our
HVAC product offering provides “one stop
shopping” for our customers from the room
to the rooftop. We provide every kind of air
distribution technology and the controls
from Price Electronics to make it all work.
We’ve reached out and established an inter-
national presence with our new London,
UK sales and design office and our royalty
manufacturing partnership in the Middle
East. We’ve challenged and stretched our-
selves and done things we can all be proud
of. And we’ve done it in an honorable way,
serving and enriching our communities and
those we work with. Price’s 49 foot, five-axis CNC router is used for cutting, drilling, tapping and milling
Our non-HVAC businesses – APEL aluminum parts used in extrusions. This router has been dedicated exclusively to filling
and AROW Global – have fully embraced Price Global Projects Group product orders and runs 24 hours a day, seven days a week.
The Price Way of doing business as well.
They’ve stretched and strived, persevered I want to emphasize that we must never paying off, manifesting itself in rapid growth
and done it the right way. As a result, stray from the strategies and constancy of in sales and employee headcount. We are
they’ve grown, prospered and made us all purpose that got us to the game and kept us entering the most rapid growth period
proud. They too are leaders in their markets, in the game over the past 30 years, through in our company’s history, during which
with tremendous growth opportunity in the good times and bad. The foundation that we will continue to build foundation
coming years. we built over the past many decades is now and invest in new business units which
themselves will accelerate our growth
in future years. Our employee headcount
and sales, engineering, software and manu-
facturing footprint are poised for rapid and
sustained growth.
As Lee Kuan Yew, former Prime Minister
of Singapore once said, “successful coun-
tries are built on the backs of successful
business.” Hence successful companies
are the backbone of our society, and suc-
cessful nations are built by people who work
for successful companies. It is successful
companies that provide all of us with the
standard of living we know today.
To all of our employees, suppliers, cus-
tomers and friends, we wish you a safe and
happy holiday season and the best of health
and success in 2017. Let us all be thankful
for living in a free country and for all that is
good and positive in our lives, and commit
to helping those less fortunate as and when
we can in the coming year.

Price Electronics has experienced over 20% growth in 2016 and is

poised for a successful 2017 with state-of-the-art equipment, rigorous
product testing and an experienced team of designers and assemblers

4 Priceless News Winter Edition | News Stories

PRICE ADDS
DEPTH AND EXPERIENCE
TO EXECUTIVE TEAM
Marty Maykut Appointed Senior Vice President
By Joe Cyr
P
rice has added depth and experience to its Executive Team
with the hiring of Marty Maykut. Marty has been appointed
to the position of Senior Vice President of the Price Group of
Companies, and is the General Manager of the E.H. Price division.
Marty has a civil engineering degree (P.Eng.) and MBA, both from
the University of Manitoba. He has spent the past decade managing
StreetSide Developments (Winnipeg), which is a condominium
division of Qualico Developments, Western Canada’s largest fully
integrated developer.
He started as Operations Manager and was soon promoted to
Manager and Vice President of StreetSide (Winnipeg). During this
time, StreetSide increased both sales and profitability with a strong
focus on customer satisfaction by hitting possession dates and
eliminating deficiencies (a similar focus to Price’s Service Culture).
Both Marty and StreetSide gained industry leading reputations in
Winnipeg during this time.
Prior to StreetSide, Marty worked as a structural engineer at Tower
Engineering, in time managing the structural engineering depart-
ment. He is the structural engineer of record for over 1,000,000 sq.
ft. of buildings in Manitoba, British Columbia, and the Northwest
Territories.
Marty Maykut joins Price Industries
Marty is married to Shandis Price, Gerry and Barb’s daughter.
Shandis and Marty have two lovely and very active young daughters.
As a trusted member of the Price family, Marty has gained deeper
and deeper exposure to the Price business model and philosophy
over the past 10 years.
Marty’s approach to business and leadership is closely aligned
with the Price Way we are so familiar with and that works so well
in growing an enterprise with lasting value. At the same time, Marty
will bring new leadership ideas and perspective to the table. We
welcome this fresh viewpoint and insight.
“Since starting I cannot say enough about the Price team and
how welcome they’ve made me feel,” says Marty. “I’ve never seen
a company with so much talent and expertise.
“One of the things I’ve noticed most is the Service Culture that
permeates through everything; most companies say it, but Price
lives it. I’m genuinely excited to be part of Price now and into the
future, building off their foundation of service and innovation.”
News Stories | Priceless News Winter Edition 5
EAP’s John Stacey, Chief Financial Officer and Owner and Bill Stacey Jr., President and
Owner accept the 2016 Price Cup from Chuck Fraley, Gerry Price, Joe Cyr and Ted DeFehr
REP BEST PRACTICES:
FOCUS ON ENGINEERED PRODUCTS
EAP Named Recipient of the 2016 Price Cup
By Ted DeFehr
W
e were pleased to announce to the
nearly 180 Price sales represen-
tatives gathered at Price’s Open
House in May 2016 that Environmental Air
Products, Inc. (EAP) had been awarded the
2016 Price Cup.
Cincinnati, OH-based EAP has been a
market leader since their founding in 1973
due to their commitment to not just keeping
pace with, but keeping ahead of, the
demands and ever-evolving technologies
of our industry. EAP has stayed at the fore-
front of mechanical sales by representing a
wide array of manufacturers to provide full
system solutions to their customers.
EAP was founded by Bill Stacey, Sr. and
James Donovan, with overall management
undertaken by Bill Stacey, Jr. and John
Stacey since 2002 and ownership transfer-
ring to Bill Jr. and John in 2008. After an
August 2002 tour of the Price Technical
Center in Suwanee, GA, three Titus reps
including EAP, Colby Equipment Co., Inc.
and Air-Side Equipment, Inc. switched
to representing Price. Since then, EAP’s
market share has grown to an impressive
61% in 2016.
While EAP has traditionally done very
well with Price’s core offering (GRD and
Terminal Units), much of their growth can be
6 Priceless News Winter Edition | News Stories
attributed to their commitment to learning
and selling Price’s engineered products,
including Displacement Ventilation,
Underfloor Air Distribution, Noise Control,
Beams and most recently Critical Controls.
EAP’s historically strong connection to the
hospital market has also helped to make
Critical Environments products a success
story in Cincinnati.
As a result of their focus on engineered
products, EAP has rapidly grown to be
amongst the top quartile of all Price reps
in both core product sales as well as total
product sales, with market share more than
doubling since 2012 alone.
EAP has long demonstrated a strategy
of adding staff with engineered product
capabilities who can serve as product
experts in their own right. As a result, they
have a robust team, many of whom have
grown their careers at EAP over the course
of several successful decades.
EAP maintains an impressive 30,000
sq. ft. distribution warehouse, which is an
essential component of becoming a “one
stop shop” for customers (see “Embracing
the Operation and Execution Model”,
Priceless News Summer/Fall 2015 to learn
more about the best practices of warehouse
operations).
“EAP truly typifies all of the strengths
and winning characteristics of the best in
the rep business,” said Gerry Price when
the 2016 Price Cup was awarded. “They
are one of the few Price reps that delivers
results in all of our product categories, both
commodity and engineered, which has led
to strong sales in a local market that has
been ravaged by the recession.
“They have been aggressive with their
hiring practices and have established a
dedicated and focused approach in selling
to engineers, contractors and owners,
which enables them to be more plugged
in to opportunities (both bid and spec and
design build) and ultimately positioned to
land profitable work. They make decisions
based on what’s good for the company in
the long-term and by so doing, have pros-
pered through both good times and bad.
[EAP] clearly has the right service vision and
principled values for growth.”
We are extremely proud and pleased to
have recognized EAP as the recipient of
the 2016 Price Cup, and would again like
to thank Bill Stacey Jr., John Stacey and
all their team members for all of their out-
standing efforts to date.
 photo by www.mrobinsonphoto.com

PRICE UFAD TEAM LAUNCHES

FAN COLUMN UNITS
Compact Vertical Air Handler Can Reduce
Mechanical Room Size By 30% or More
By Matt Bhumbla

Underfloor air distribution in a typical office application

P
rice’s Underfloor Air Distribution
(UFAD) team has been working
closely with Price Mechanical and is
now proud to release a Fan Column unit for
underfloor applications.
The Price Fan Column (PFC) is a vertical
fan unit designed to discharge into a raised
access floor plenum. This compact unit is
optimal for any office designed towards
minimizing the mechanical room footprint
and maximizing usable floor space. It pro-
vides localized air handling and can help
reduce the air shaft size down to fresh air
only. The PFC is an ideal solution for next-
generation spaces seeking flexibility and
efficient space utilization.
The PFC is configured in three sections
to prioritize versatility, access and acoustic
performance:
1. The Mixing Box Section is the
most versatile section of the
PFC as it can be arranged and
modified to fit any application.
a. The “cooling coil and bypass”
arrangement uses the discharge
temperature sensor located in the
underfloor plenum to achieve the
desired set point. The fresh air is
ducted to the top of the mixing box.
b. The “open-ended VAV box”
arrangement mixes fresh
air with return air in the
mechanical room such that no
separate fresh air opening is
needed on the fan column.
c. The “air economizer” arrangement
does not require the use of
a cooling coil or bypass.
2. The Fan Section includes a direct
drive plenum fan inside the insulated
double wall housing with a factory
mounting VFD and control enclosure.
The fan can be modulated to maintain
a predetermined static pressure based
on the underfloor pressure sensor or
to reset the static pressure under low
load conditions, minimizing fan energy.
3. The Discharge Section can be
provided in multiple discharge patterns
based on location and restrictions.
The height dimensions can be
tailored to match the plenum height.
An acoustical pyramid is integrated
for superior sound performance.
To learn more about the PFC for your
next project, please contact underfloor@
priceindustries.com.

PRICE FAN COLUMN (PFC) FEATURES:

• Compact Design: Use of vertical space frees up mechanical room floor space. A design based around fan
columns can reduce the size of the mechanical room by 30% or more compared to compartmental units.
• Capacity Range: Seven unit sizes with capacities ranging from 1,000 to 17,500 cfm
• Convenient Access: Easy maintenance or inspection of fan column interior and fan assembly
• Enhanced Acoustical Performance: Heavy gauge steel frame, fully insulated cabinet
and acoustical pyramid discharge section ensure quiet operation
• Variable Flow: Modulating the fan speed from the factory-installed variable frequency drive (VFD) controls plenum pressure
• Demand Control Ventilation (DCV): Saves energy by monitoring CO2 levels to control isolated
fresh air supply into each zone based on actual demand and occupancy
• Discharge Flow Monitoring: Optional piezometer ring measures the total air volume being
supplied through the PFC to ultimately provide tight and efficient building control

News Stories | Priceless News Winter Edition 7

PRICE MECHANICAL
LAUNCHES NEW ROOFTOP
UNIT FOR CRITICAL SPACES
SolutionAir Provides Precision Control and Flexible Design
By Lance Laufer

P
rice Mechanical is proud to announce
the release of the new SolutionAir
product line, providing precision tem-
perature and humidity control to maximize
occupant comfort and minimize energy use.
The SolutionAir DX’s high capacity and avail-
able heating options make it customizable
to match the sensible and latent demands
of any application in most regions of North
America.
The SolutionAir is ideal for control of
critical spaces such as pharmaceutical
and food processing facilities, health care,
archives and libraries. Precision independent
control of both dry bulb and dew point dis-
charge temperatures, combined with very
high cooling capacities per treated air cfm,
make SolutionAir an ideal product for preci-
sion controlled spaces with fixed or variable
loads.
The SolutionAir has the capacity required
to precisely supply fresh outdoor air to the
proper dew point. Typical comfort cooling
operates to provide dew points from
50 – 60°F and around 400 cfm/ton. To
contribute to space humidity control, the
SolutionAir product line provides discharge
dew point temperatures of 42 – 55°F.

Price Mechanical’s
new SolutionAir unit

SOLUTIONAIR FEATURES:
The SolutionAir is designed and built with a focus on quality and precision. The product line includes many features that provide outstanding benefits in typical applications:
• Multiple independent stages for redundancy
• Variable capacity control providing +/- 1°F dew point control
• Full modulating hot gas reheat capable of providing
+/-1°F dry temperature control from 55-75°F
• Efficient direct drive fans coupled with premium efficient motors with VFDs
• Fully modulating condenser fans for efficient operation
• Fully networked control strategy with remote internet monitoring
options providing proactive service monitoring
• Unpainted aluminum cabinet construction: superior corrosion resistance,
environmentally responsible and light. A SolutionAir unit will weigh
less than a traditionally constructed unit, despite the fact that the
SolutionAir unit may have 50% or more additional cooling capacity.
• Past jobs have shown that the SolutionAir unit will properly control the
discharge air throughout the year using roughly the same amount of
cooling energy as a single stage unit designed for half of the load

8 Priceless News Winter Edition | News Stories

 The SolutionAir DX’s high capacity and available heating options make it customizable to
match the sensible and latent demands of any application in most regions of North America

Significant cooling capacity is required

to achieve these low dew points with
100% outdoor air. This can result in units
operating as low as 100 cfm/ton, which is CASE STUDY HIGHLIGHTS:
quadruple the capacity of traditional com- Condominiums in Washington, Biotech Manufacturing Facility in
fort cooling units. Despite the greater peak DC (Constructed in 2000) Gaithersburg, MD (Constructed in 2010)
capacity, with its variable capacity design • 100% outside air hallway • Mixed air precision low dew point
a SolutionAir unit can provide properly pressurization condominium and low dry bulb control required
controlled outdoor air for roughly the same • Original system undersized for specified cfm for biotech manufacturing
operating cost as a single stage unit that is (specified cfm was insufficient) – residents • 2 SolutionAir replacement units at 9,000
half the size. were unhappy with temperature and cfm each for a total of 18,000 cfm at 45°F
SolutionAir units are available in airflows humidity control in the summer and dew point and 58°F dry bulb +/- 1°F control
of 2,500 cfm to 12,000 cfm and up to 120 temperature in the spring and the fall • 50 Tons of total DX cooling per unit
tons of DX cooling capacity. Even at these • Original units had become a
maintenance and service issue Government Records Archive in
demands, the SolutionAir product line will
• In order to reduce replacement engineering Winnipeg, MB (Constructed in 2002)
operate at Energy Efficiency Ratios (EERs) of
costs, the replacements units could not • 30,000 sq. ft. vault with 100% recirculation,
up to 11 or greater.
be larger or heavier than original units, low temperature and low dew point
An exciting synergy is created when
despite having more cfm and 50% • Original system placed high demands
Price’s new SolutionAir is networked with
more capacity. This was accomplished on energy and service but was unable
Price Terminal Units and Price Controls. By
with aluminum construction that to maintain proper space conditions
constantly monitoring all controlled areas,
resulted in replacement units that were • During an expansion that would increase the
the system can continuously adapt in real
actually lighter than the originals. vault to 40,000 sq. ft. in 2012, SolutionAir
time to the variable internal and external
• SolutionAir unit provides up to 30,000 equipment was chosen to replace the
loads of the controlled spaces. The system
CFM 53°F dew point 70°F dry bulb existing system. The customer’s desire was
can adjust discharge dew point and dry
to gain control and reduce energy costs.
bulb discharge temperatures in response to
• “The system has exceeded expectations.”
the information available, maximizing both
- Mark Olson, President & CEO of Landstar
occupant comfort and energy savings.
Developments, four years after installation
To learn more about the SolutionAir,
please visit www.priceindustries.com.

News Stories | Priceless News Winter Edition 9

PRICEINDUSTRIES.COM UPDATES
COMING SOON
Filters, Favorites, Mobile and More
By Justen Vogt

Product Filters: Use a variety of filters to find the product that is right for your project

T
he online world and the demands of our customers are con-
stantly evolving, and so is our website. To incorporate the
feedback of our website users and the analysis of our online
traffic, we have made a number of adjustments to priceindustries.
com that make the site more personalized and simpler to navigate.
One of the most important functions of our website is product
selection. For years, our customers have relied on our compre-
hensive catalogs to find products; as product selection processes
moved online over the years, we’ve maintained consistency between
the catalog and our online experience. Now, with the introduction of
our dynamic filters, our customers can sort through our inventory of
products quicker and with more accuracy than ever before.

PRODUCT FILTERS
• Filter products by a set of predefined filter criteria.
• Don’t see the filter you want? Add it by using our
keyword filter.
• Sort results alphabetically and reverse alphabetically.

The individual product landing pages act as a portal to the most

relevant and accurate information about each of Price’s products,
and as such are our top priority for development. With that in mind,
we have improved our product pages in several ways to better serve
our customers.

PRODUCT LANDING PAGES

• Access revised catalog and product information.
• Download updated specifications in MasterFormat.
• Share and Favorite products.
My Favorites: Quickly access your favorite
products from anywhere on the site

10 Priceless News Winter Edition | News Stories

 We have created the My Favorites feature to provide quick and
easy access to frequently-searched products.

MY FAVORITES
• Click on the My Favorites star to add a
product to your My Favorites page.
• Add products to My Favorites from anywhere on the site,
including a filter results page or product landing page.
• Easily access your My Favorites page from
the main navigation menu or from the My
Favorites tab on the homepage.

Finally, we have redesigned our mobile navigation to make it easier

to find what you are looking for on the go.

MOBILE NAVIGATION
• Enjoy an improved user experience with larger
navigation buttons, a more organized slider layout
and quick reference icons including Order Status,
My Favorites and Shopping Chart.

Product Filters and Landing pages: Find more

information using the Favorite feature, Share option,
updated catalog and specification content and Help panel

Mobile Navigation: Click through quick links, including

Order Status, through more intuitive navigation

News Stories | Priceless News Winter Edition 11

TAKING CARE OF CUSTOMERS
IN SMALLER MARKETS
Price Service Model Pays Off
By Sarah Gagne

Bruce Hansen takes in the natural beauty of Whitehorse, YT

P
rice’s legendary service model has
always included being there for con-
tractors and engineers who aren’t
located in large cities or major markets;
it’s been a cornerstone of Price’s business
model and growth for decades.
Jokingly referring to “customers in
the Hinterland,” Gerry Price said, “This
approach is part of our heritage. There are
lots of areas of the market that are under-
served, where it takes some effort to get out
and see them. This was how we built the
foundation for Price in the US.”

E.H. PRICE EDMONTON GOES NORTH

“Trips to the Hinterland” have been Price Mechanical visits Kalamazoo, MI to
discuss Price Mechanical’s design capabilities
a key sales strategy for Bruce Hansen,
E.H. Price’s Regional Vice President of
in the Yukon. E.H. Price Edmonton is now This year’s visit created significant
Northern Alberta, Yukon and the Northwest
working with the second and third genera- interest in Price Mechanical’s products,
Territories, for decades. Each territory’s
tion of owners in this family-run business. which Bruce expects should develop into
capital city (Whitehorse, YT and Yellowknife,
“You develop lifelong relationships,” some excellent opportunities for Price
NT) houses two engineering firms and a few
said Bruce. “It’s a small percentage of our Mechanical in the coming months.
contractors that serve the entire territory in
overall business, but we probably get 90%
largely government-based projects.
of the quoted work coming out of there and PRICE MECHANICAL PRODUCT
Bruce and his team travel north annu-
when engineers or contractors relocate to ROADSHOW IN CENTRAL MICHIGAN
ally and this year’s June 2016 visit was to
larger markets, they remember us and the Price Mechanical’s Product Roadshow
Whitehorse, including a biannual Customer
success they had with us back in the days has been on the road since the beginning
Appreciation BBQ at Duncan’s Limited, the
when nobody else was knocking on their of June 2016, traveling across Canada and
largest commercial mechanical contractor
doors.” the US. In August 2016, Price Mechanical’s

12 Priceless News Winter Edition | News Stories

 Grande Prairie

Edmonton
Red Deer

Medicine Hat
Winnipeg Laval
Granby
Montreal
Ottawa
Slatersville Boston
Greater Toronto
Kitchener Raynham
Minneapolis Area (GTA)
Portland Cambridge Hamilton Warwick North Easton
Green Bay Grand Rapids Dartmouth
Sheboygan Lansing Troy Groveland
Madison Ann Arbor Concord
Milwaukee Kalamazoo

POPULATION
Over 1,000,000
500,000 - 999,999
100,000 - 499,999
Under 100,000 Lenexa St. Louis
Springfield
Price Mechanical Roadshow
tour stops between June 1,
2016 – October 31, 2016

team joined Michigan Air Products on a Price encourages all our reps to consider encourage all of our reps to find and serve
tour through central Michigan, visiting two adding a trip down “roads less traveled” in the more remote or underserved areas of
or three engineering firms each in Grand your own regions to discover which new their regions and take care of the contrac-
Rapids, Kalamazoo, Ann Arbor, Troy and customers are waiting to see you! tors, architects and engineers in these
Lansing. “I applaud reps who venture out to fields areas. It’s the Price Way.”
“These Central Michigan cities are very afar to find opportunity,” said Gerry, “and
busy – and very underserved – markets
with a lot of unique, custom opportuni-
ties where Price Mechanical is a great
fit,” says Brad Tully, Vice President and
General Manager of Price Mechanical. “The
Product Roadshow is an incredible tool for
educating these markets on the extent of
our mechanical services and we inevitably
start answering design questions for active
projects on the spot. This puts us at a major
advantage for being specified long-term.”
The Price Mechanical team has already
seen a major spike in quote request submis-
sions, and these requests are particularly
well-suited to Price Mechanical’s capabili-
ties since the customers in these markets
now have first-hand understanding of what
we’re capable of.
The Product Roadshow will be continuing
its path across North America through
Winter 2017. To book a Product Roadshow
tour in your territory, contact Wade Link at
Sam Frenette’s first visit (of many to come)
WadeL@priceindustries.com. to Duncan’s Limited in Whitehorse, YT

News Stories | Priceless News Winter Edition 13

 Founded in 1877, the University of Manitoba was the first university in Western Canada
GROWING THE FUTURE OF
ENGINEERING IN MANITOBA
Gerry Price Announces $1.25 Million
Donation to University of Manitoba
By Joe Cyr
A
t a press conference held at Price
Research Center North (PRCN)
on November 10, 2016, Gerry
Price announced Price’s commitment to
donating a total of $1.25 million to the
University of Manitoba. Of this, $900,000
is earmarked for the capital and building
needs of the Faculty of Engineering to help
increase the annual capacity of students to
be trained at the U of M.
“Our company and our community have
been designed and built by University of
Manitoba engineers,” said Gerry, who
did his undergraduate and Master of
Engineering degrees at the U of M before
completing his Doctor of Engineering
14 Priceless News Winter Edition | News Stories
degree at Lehigh University. “U of M engi-
neering student production is at slightly
over one half the Canadian average on a
per capita basis. We have a big gap to fill
if we intend to keep Manitoba competitive
and increase our tax base to fund universi-
ties and social programs. The additional
$900,000 we are donating is intended for
this purpose.”
Another $250,000 is being provided in
support of the ENGAP program. ENGAP
is a program designed to provide persons
of Aboriginal ancestry with access to
university studies leading to a Bachelor
of Science in Engineering degree at the
University of Manitoba. Half of this funding
is being provided by the company and the
other half through the Price family.
“I was overwhelmed and impressed
when I learned through Randy Herrman
about the success of ENGAP,” said Gerry
in making the announcement. “It’s enabled
a large number of Indigenous students to
pursue and succeed in obtaining an engi-
neering degree. The success the ENGAP
program has had in launching young
Indigenous students into the engineering
profession is remarkable to say the least.
We are delighted to support this program,
which is so good for our community.”
David Barnard, President and Vice-
Chancellor of the University of Manitoba
thanked Gerry and the Price Group for
the donation. “The support of Price as a
company and Barb and Gerry Price now
and over the years has been incredible.
We can’t thank them enough for this unex-
pected contribution. It will be put to very
good use, without a doubt.”
The balance of the funding provided is
being used for student scholarships within
the Faculty of Engineering and the Faculty
of Architecture.
GERRY PRICE RECEIVES DUFF ROBLIN AWARD
University of Winnipeg Recognizes “Generosity and Dedication to Community”
By Sarah Gagne
Gerry Price, Chairman and CEO of Price Industries
“[Gerry’s] community mindedness,
coupled with his commitment to
shaping our future leaders, exemplifies
the spirit of the Duff Roblin Award.”
Annette Trimbee, University of Winnipeg
O
n November 15, 2016, the University of Winnipeg pre-
sented Gerry Price with the Duff Roblin Award at a gala
dinner attended by the leaders of Manitoba’s philanthropic
and education communities.
The Duff Roblin Award “recognizes outstanding Manitobans
who… are patrons of education and have demonstrated exem-
plary citizenship and lifelong commitment to their communities.”
Proceeds from the dinner fund academic and community program-
ming at the University of Winnipeg.
“Gerry Price is an exceptional industry leader whose generosity
and dedication to community have greatly benefitted our province,”
University of Winnipeg President and Vice-Chancellor Annette
Trimbee told the Winnipeg Free Press. “That community minded-
ness, coupled with his commitment to shaping our future leaders,
exemplifies the spirit of the Duff Roblin Award.”
Gerry is a tireless supporter of Winnipeg in both the commercial
and philanthropic realms. Price’s headquarters remain located in
Winnipeg to ensure rewarding career opportunities for generations
of Winnipeggers to come, bolstering the local economy and making
Winnipeg a more viable and vibrant community.
Gerry is particularly committed to education as the root of, and
greatest tool for, success. Over 50 Price employees volunteer for
the Winnipeg Jets Hockey Academy (see “Winnipeg Jets Hockey
Academy”, Priceless News Summer/Fall 2016), and Gerry serves
as a volunteer director of the True North Youth Foundation board.
Gerry has provided leadership support for various educational
institution capital campaigns over the years; the Price family also
funds approximately 50 scholarships per year. Gerry and his wife,
Barb, were named the 2011 Outstanding Philanthropists of the
Year by the Manitoba chapter of the Association of Fundraising
Professionals.
“Over the years, Price as a company has taken on and embodied
Gerry’s personal principles and values. These values are centered
on the Golden Rule – do unto others as you would have them do
unto you. These values, combined with a service-driven vision, are
at the center of our growth and success,” said Joe Cyr, introducing
Gerry at the Duff Roblin Award Dinner. “Gerry is just so consistent
when it comes to his beliefs. He never waivers, he’s never situ-
ational; he’s utterly dependable. The sun comes up in the East, and
Gerry is Gerry.”
“We’ve all learned so much from Gerry over the years,” said
Chuck Fraley. “His caring spirit and generosity are things we’d all
be wise to emulate. Serving others is what it’s all about, and Gerry
is exemplary in this regard.”
“I’m humbled and honored at receiving this award,” said Gerry.
“I prefer to just do what I do. Being noticed has never been a goal
of mine.”
News Stories | Priceless News Winter Edition 15
PRICE SCORES BIG WITH NHL
HERITAGE CLASSIC
Once-in-a-Lifetime Event Brings Engineers
and Contractors Together at PRCN
By Sarah Gagne

W
innipeg became the center of attention in Canada and for US hockey fans from
October 20-23, 2016, hosting our first-ever NHL Heritage Classic that featured
the Winnipeg Jets versus the Edmonton Oilers in an outdoor game in front of
33,500 fans.
Legendary NHL Hall of Famers Mark Messier, Dale Hawerchuk and none other than
Wayne Gretzky himself were in town to reminisce and celebrate a rivalry that goes back to
1971, when the Edmonton Oilers and Winnipeg Jets became founding teams in the rebel
World Hockey Association before entering the NHL together in 1979.
Price leveraged this monumental event to stage an historic event of its own. More than
80 engineers and contractors from across Canada, and a few from the US, joined us for the
Price Heritage Classic Event, which kicked off on October 21 with Gerry Price sharing the
Price Story with an enraptured group. This was followed by tours of Price Research Center
North (PRCN), Price Critical Controls and Price Electronics.
The group spent the morning of October 22 at Price Mechanical, experiencing thorough
tours and presentations of Price Mechanical’s gas lab, environmental chamber and the Price
Mechanical Technical Center (PMTC). A good old fashioned tailgate party followed, with
hockey and football games to spark the friendly rivalry between Winnipeg and Edmonton “I am very impressed by the
fans before the Heritage Classic games began!
entire company, and the facilities
The Alumni Game that afternoon was more about fun and games than fierce competi-
tion. A decidedly slowed down and less aggressive group of NHL legends entertained a you have in place. It was a great
raucous crowd, with the old-timer Jets prevailing over Gretzky and team by a score of 6–5. and informative weekend.”
Legendary Jet Teemu Selanne, looking like he could jump into today’s NHL lineup, was the John H. Guenther, Nova 3 Engineering Ltd.
star of the show.
The Oilers were spoilers on Sunday in front of the sold out stadium crowd. Jets fans
had little to cheer about, but the large group of Price customers and representatives from “I would like to thank you all for a
Edmonton were delighted by the 3–0 Oilers victory. wonderful weekend and your superb
The Jets may have lost but Team Price definitely won.
hospitality. All of us here at Wescan
thoroughly enjoyed the presentations
of all your team members, the
experience of learning more about
you, your company and the offerings
you can provide, and last but not
least the company of you and your
team. I am personally very proud as
a fellow Winnipegger and Manitoban
that you have chosen to make such
a personal investment in time, effort
and resources into our community.”
Bob Modjeski, Wescan Electrical
Mechanical Services

George Derbyshire and Beau Maryniuk demonstrating Price Electronics’

manufacturing capabilities in their 12,000 sq. ft. state-of-the-art production facility

16 Priceless News Winter Edition | Events

 Winnipeg’s and Edmonton’s fans unite for a delicious Matt Bhumbla and customers discussing the benefits of the ModuFlex
lunch at Price Mechanical’s pre-game tailgate party Underfloor Air Distribution system solution at Price Mechanical

“I want to thank you for the fantastic

three days of seminars and hockey.
Friday and Saturday morning really
opened my eyes to the capabilities
that Price has to be a leader in the
industry. It is great to see the scale
of growth that Price has achieved.
Congratulations to everyone who
worked hard to put on such a
David Enns touring a group of engineers and contractors through Price Critical
terrific event. The pride that the Controls, which is equipped with six fume hoods so that training class attendees
Price people have in their work was each have the opportunity to balance and troubleshoot their own hoods
evident in all of the presentations.”
Helmut Waedt, SMS Engineering Ltd.

“Thank you so much to the whole Price

team for such a lovely weekend. The
thought that went into every detail
was obvious. Everything from the gifts
in the hotel room to the outstanding
jackets and the jerseys was thorough
and thoughtful. I had a great time
learning more about Price and the
various products and philosophies
that course through the company.”
Erin Rayner, The VETS Group Evan Korban leading a discussion of Price Critical
Controls’ laboratory control capabilities at PRCN

Events | Priceless News Winter Edition 17

SERVICE AWARDS DINNER
Long-Term Employees Recognized for Dedication and Contributions to Price’s Success
By Sarah Gagne

P
rice’s vision and legacy of service
could not be fulfilled without the ded-
ication of our long-term employees,
some of whom have passionately served
the company and our customers throughout
their entire working lives.
Every three years, Price honors the
steadfast commitment of these “Price family
members” with the Service Awards Dinner,
which recognizes recent 20 year, 25 year
and retiring employees who have worked at
Price for 20 years or more.
Price’s 17th Service Awards Dinner was
held on September 9, 2016 and recognized
seven 20 year employees, five 25 year
employees and 13 retirees with a gift and
personal stories and memories gathered
from their peers during their time at Price
thus far.

“Each award winner is

equally important to the
end result and success
of our company.”
Gerry Price
Gerry Price congratulating 20 Year Award recipient Jorge Palmer

“Our 20 and 25 year award recipients

are our corporate leaders, who helped us
survive through many recessions and who
propelled our growth and success whether
in good times or bad,” said Gerry Price in
his address to the guests. “Each award
winner is equally important to the end result
and success of our company. It matters not
what specific function you have performed.
All jobs must be performed to a high stan-
dard for the company to succeed. Each of
you has done so over your careers with the
company and has contributed to the suc-
cess of our business.”
Price thanks all our long-term team
members for their commitment, loyalty and
dedication to the company, and for placing
Longtime coworkers Arnhold Neufeld and Bev Schick, who joined
their trust in Price. Price in 1985 and 1986 respectively, share a laugh over dinner

18 Priceless News Winter Edition | Events

 Paul Remillard, Joe Cyr and Gerry Price thanking the 20 Year
Award recipients (four of this year’s 11 recipients not pictured)

Gerry Price, Joe Cyr and Paul Remillard recognizing the 25 Year
Award recipients (two of this year’s seven recipients not pictured)

Gerry Price, Joe Cyr and Paul Remillard honoring the recent retiree group (seven of this year’s 20 recognized retirees not pictured)

Events | Priceless News Winter Edition 19

E.H. PRICE 2016
REGIONAL MEETING
Focusing on System Solutions and Leveraging PRCN in 2017
By Marty Maykut
F
rom September 7 – 9, 2016, E.H.
Price’s leaders from across Canada
gathered for the first-ever Regional
Meeting in Winnipeg, MB.
In a departure from the annual Area
Managers’ Meetings of years past, a sig-
nificant portion of this valuable time spent
together was collaborative. Each regional
group presented their goals and strategies
for success in their unique markets over
the coming year, with the opportunity for
other regions to contribute their own “best
practices” and for everyone to leverage
the organization’s collective experience to
mutual benefit.
“I always enjoy hearing both the suc-
cess stories as well as the challenges
faced from those I consider my peers,”
said Rick Davies, Regional Vice President
of Southern Alberta. “Understanding their
experience either validates what I was
already planning for my own region or, in
some cases, causes me to take a step
E.H. Price’s Regional Vice Presidents, Branch Managers and key staff joined Price’s product experts in Winnipeg for the inaugural Regional Meeting
20 Priceless News Winter Edition | Events
back and reconsider or make adjustments
to what I may have been planning.”
Gerry Price opened the meetings with
some particularly timely observations
and lessons learned on effective growth
planning as gleaned over the past few
decades. With an ever-expanding line card
of represented manufacturers and prod-
ucts constantly evolving to better serve
the needs of our customers, a focus on
one-year plans and meticulous execution
has never been more important.
A key growth strategy for all markets
is to leverage Winnipeg’s development,
testing and manufacturing facilities. For
many Regional Meeting attendees, this
was their first time touring Price Research
Center North (PRCN) and the Price
Mechanical Tech Center (PMTC) since the
facilities’ development and expansions
were completed earlier this year.
“PRCN and the other Winnipeg facilities
just keep getting better and better,” said
Phil Cook, Associate Vice President of
Southern Ontario. “Many aspects of these
facilities are peerless in the industry and
provide a credibility slam dunk second to
none, and credibility is one of the most
powerful sales forces available today.”
Much like at the Price Open House in
May 2016 (see “Price 2016 Open House”,
Priceless News Summer/Fall 2016),
attendees marveled at the incredible selling
power of these facilities in combination
with tour stops at Price Critical Controls
and the Electronics Development Center.
“Having the combination of Price Critical
Controls and Price Mechanical has posi-
tively impacted business in our market,”
said Alexandre Provost, Mechanical
Division Manager of Quebec. “Together
they drive more of a ‘total system design’
approach and we can speak to the
mechanical system as a whole.”
Karl Gilroy, Regional Vice President of
Southern Ontario, added, “The recent
expansion of Price Mechanical has
definitely had a positive impact; however,
the Cambridge, ON factory and Price
Mechanical Roadshow have as well. The
Cambridge facility creates an excellent
opportunity for us to introduce the Price
Mechanical equipment and springboard
them to PRCN and Price Mechanical in
Winnipeg.”

“PRCN and the other

Winnipeg facilities just
keep getting better and
better. Many aspects
of these facilities
are peerless in the
industry and provide a
credibility slam dunk
Dan Loewen demonstrating a natural convection smoke pattern second to none.”
in an underfloor system in Price Research Center North (PRCN)
Phil Cook, Associate Vice
President of Southern Ontario

Tour requests have almost doubled

since the Price Open House, with an
average of one or two groups of valuable
customers and prospects visiting each
week to meet the team and experience the
impact of these world-class facilities first-
hand. These visits are directly contributing
to what has shaped up to be a very suc-
cessful 2016.
Price encourages you and your guests
to book your visit today! We welcome any
and all visits that lead to bigger and better
opportunities for E.H. Price in the future.
For more information, please contact
events@priceindustries.com.

For most attendees, the Regional Meeting marked their first

visit to Winnipeg’s new Price Mechanical Tech Center (PMTC)

Events | Priceless News Winter Edition 21

PRICE 2016 REP COUNCIL
Prioritizing Communication, Training and Software Programs in 2017
By Ted DeFehr
2016’s Rep Council group celebrates another
successful session at Lake Lanier, GA
A
t Price, we have always understood
the value of listening to our rep part-
ners, and our annual Rep Council
has always provided the best opportunity
for us to gather feedback and guidance
from our reps, ensuring that we remain
properly aligned with the market.
The September 2016 meeting in Lake
Lanier, GA was no exception. This year’s
group of 10 US reps was slightly smaller
than past years to encourage effective and
productive discussions, which is imperative
given the number of strategic issues to
cover in a very short timeframe.
Our session opened with Gerry Price
presenting an update on the Price Group of
Companies, with Gerry detailing how Price
continues to focus on finding the correct
balance between innovation and execution.
From an innovation standpoint, there
is certainly no shortage of new products
and opportunities coming out of Price.
The ModuFlex underfloor air distribution
system, the PMT pressure monitor, the new
low profile fan powered/DOAS (FDCLP2)
box and the Ultrasuite ceiling system are
all highly strategic initiatives which provide
fantastic selling opportunities for our reps.
Our focus on execution and “delivered
quality” has provided equally exciting
results, through improved factory per-
formance and rep satisfaction. Many
22 Priceless News Winter Edition | Events
packaging initiatives, including Z-Crating of
all fan-powered orders and improved beam
packaging (telescopic cardboard sleeves
for linear beams) have helped reduce
transit damage down over 30% from last
year. Better carrier management has also
helped increase on-time (received) delivery
to 95% (up 8% from 2015).
Our product champions opened the floor
on discussions of the most salient aspects
of their programs, and the feedback
received was extremely constructive. As in
years past, the Rep Council group priori-
tized and short-listed their suggestions for
improvement, which we collectively refer to
as the “Critical Few”:
COMMUNICATION
Providing clear, open channels and
keeping the rep base informed through:
• Direct phone contact: answering
phones more frequently, leveraging
hotlines and investigating phone
system improvements
• Increased face-to-face and market
interaction: the addition of Area
Manager positions was highlighted
as key to reps’ sales efforts
• Updates to the Price Survey to maximize
the value of the feedback received
TRAINING
Offering continued and effective training for
new products and new rep hires through:
• Updates to the Price training
programs: more interactive and
participative content and use of the
Price Engineer’s HVAC Handbook
to teach HVAC fundamentals
• Investigating the feasibility of a Price/
Rep Co-op Program: new hires would
participate in one or multiple work-
term(s) at a Price facility or rep office
SOFTWARE
Prioritizing a cloud-based All-In-One (AIO)
software program; considering module-
based functionality to expedite the release
of an engineer version, followed by a rep
version, and allow product groups to better
manage updates and access to their selec-
tion and performance platforms.
Many other topics were brought forward
and discussed, including developing tech-
nologies, marketing initiatives and internal
procedures and policies, all of which have
provided us with valuable guidance on how
we can best serve our rep partners.
I would like to thank all of our reps, and
everyone who participated and helped make
2016 Price Rep Council one of the best ses-
sions that we have had to date.
ACCIDENTS REDUCED BY OVER 40% IN SUWANEE
Suwanee Reaches 1,000,000 Work Hours Without a Lost Time Accident… Again!
By Johnny Sessums

A
s of Q3 2016, Price’s Suwanee team has once again reached
the coveted milestone of 1,000,000 work hours without a
lost time accident; the team has also surpassed 365 days
without any lost time. Both of these achievements are a direct
reflection of the commitment and participation the Suwanee team
has in the safety process.
Under the leadership of Ed Floyd, Atlanta Safety Manager and
the Safety Team, 2016 is shaping up to be a record year. Early
in 2016, the Suwanee team signed a Safety Pledge to follow all
safety guidelines and watch out for the safety of their fellow team
members. This practice has been in place since 2008 and the team
shows continuous improvement each year.
The Suwanee team has managed record levels of incoming orders
and shipping in 2016, but an unwavering belief in and commitment
to the safety process has reduced accidents by over 40%.
We thank the Suwanee team for a job well done as they continue Suwanee’s diverse and experienced Safety
to make Atlanta a safe place to work! Team in front of the 2016 Safety Pledge

NEW TEAM MEMBERS

BRING STRENGTH TO WINDER
Manufacturing Engineer and Quality Manager Join the Winder Team
By Johnny Sessums

T
he Winder team has added significant strength to the key areas of Engineering and
Quality with recent hires Justin Whitaker, Manufacturing Engineer and Larry Rutzinski,
Quality Manager.
Both have many years of experience in their respective backgrounds and complement
Winder’s solid team and ongoing commitment to customer service and “delivered quality.”

JUSTIN WHITAKER, MANUFACTURING ENGINEER

Justin Whitaker, Manufacturing Engineer
Justin graduated with a B.S. in Mechanical Engineering Technology with a minor in
Manufacturing from Southern Polytechnic State University in Marietta, GA. He has worked
in manufacturing for 12 years: 3.5 years in Production and Maintenance, followed by 8.5
years as a Process Engineer. Justin takes great pride in helping people on the manufac-
turing floor and making the company a better place for everyone to work.

LARRY RUTZINSKI, QUALITY MANAGER

Larry is originally from the Milwaukee, WI area and relocated to GA in November 2001.
He has filled various Quality Management roles for over 20 years and brings experience
in Water Coils and other manufacturing processes that will be beneficial to Price. Larry
obtained a degree from the University of Wisconsin at Milwaukee and looks forward to a
long career with Price Industries.

Larry Rutzinski, Quality Manager

Sales & Operations | Priceless News Winter Edition 23

The newly-improved VCS3 area
DOING OUR BEST OUT IN THE WEST
Lean Manufacturing and Continuous Improvement in Casa Grande
By Chris Smith
W
e are proud to announce that Scott
Ferguson has been appointed
Continuous Improvement Manager
and is tasked with spearheading Price’s
Continuous Improvement efforts in Casa
Grande, AZ.
Scott’s career at Price began in October
2013 as a Shipping Supervisor, where he
has worked diligently and collaboratively
alongside Craig Bennett and the rest of our
production and shipping group to improve
our everyday systems and processes (for
example, the Scan to Truck System – see
“Casa Grande Implements Scan to Truck
System”, Priceless News Spring 2016).
“The focus for me in this new role is to
encourage people to improve, work smarter
instead of harder, change the culture and
provide ownership of something people
VCS3 Kaizen Event Team (from L to R): Jose “Chacho” Rocha, Norma Benavides, Axel
Brewer, Scott Ferguson, Raymundo Enriquez, Concepcion Jaimes and George Crespin
24 Priceless News Winter Edition | Sales & Operations
can be proud of,” says Scott. “To quote the
Dale Carnegie Leadership Training Program,
‘People support a world they helped create.’”
Scott’s background in Lean Manufacturing
and Continuous Improvement spans several
decades. He began his career over 20 years
ago as a Process Engineer for an automotive
supplier, providing fuel delivery systems to
automotive giants and Lean principle leaders
Honda, Nissan and Toyota. Working as a sup-
plier for these customers required full immer-
sion in programs like Zero Defects, Lean
Manufacturing, Poka-Yoke (Mistake Proofing)
and Kaizen/Continuous Improvement and
training in value stream mapping and value
analysis.
From there, he worked as the Quality
Director and Continuous Improvement
Director of two other global manufacturing
leaders for over 15 years combined. We look
forward to his continued insight on bringing
proven manufacturing improvement strate-
gies to Casa Grande.
Under Scott’s initiative, Casa Grande’s
first-ever Lean event took place over three
days in August 2016 in the VCS3 damper
area. The buy-in from the whole team was
inspiring, including Supervisor Jose “Chaco”
Rocha who led all operators and personnel
through an incredible transformation of the
VCS3 production space.
Inventory was reduced by half (from $60,000
to $30,000) and $14,000 in labor hours was
reassigned by improving the efficiencies
of the VCS3 area, realigning the workflow
and minimizing travel. The success of this
event has sparked some other “mini-events”
initiated by members of the production team,
who are now experienced in spotting these
opportunities for improvement.
We are deeply committed to sustaining
these improvements, installing a cross-
function audit group to monitor and provide
a scorecard for the area to identify any
regressions and keep us on track. This
not only ensures that all efficiencies are
being realized to their fullest potential, but
also makes our passion for Continuous
Improvement clear and hopefully inspires
our team to continue their contributions.
That’s the power of Lean!
PROMOTION AND GROWTH OF
HIGH-PERFORMANCE BUILDING DESIGN
Price and Twa Team Up to Develop the California Market
By Darren Alexander
P
rice and Twa Panel Systems Inc. continue to develop the
high-performance building design market, recently trav-
eling to California for a full day of seminars at San Jose,
CA design-build contractor Silicon Valley Mechanical (SVM) and
various design-consultant meetings arranged by San Francisco,
CA’s Norman S. Wright Mechanical Equipment. Contractors in
this highly competitive market continue to educate and refine their
teams in order to remain at the leading edge of building design and
construction, and are eager for guidance.
A team of Price’s and Twa’s experienced hydronic system spe-
cialists met with SVM to provide application guidance on pairing
technologies like active and passive beams or low-mass radiant
panels and sails with energy-saving air delivery technologies like
Displacement Ventilation (DV) or Underfloor Air Distribution (UFAD).
The seminar introduced these complementary full system solutions
and provided an opportunity to openly discuss how these tech-
nologies create comfortable spaces and lower the overall energy
signatures of suitable spaces.
SVM continues to seek opportunities to differentiate the construc-
tion experience for their customers, such that high-performance
building design becomes an expectation, rather than a design
Cantilevered radiant light shelves, shown here in a library application, provide excellent architectural integration opportunities
after-thought. The California market has traditionally pushed energy
efficient design, but is also evolving into optimization and pre-
planning, lowering both first costs and ownership costs alike.
Throughout the multi-day visit, the team split to meet with various
consultants and contractors, each focused on an element of sus-
tainable building design as it related to their current application
challenges. Radiant light shelves were of particular interest to many
consultants, as they serve the multi-purpose of managing glazing
surface temperatures and also passively limiting the space loads
– they create shade when the sun is high in the summer and they
permit natural sunlight to penetrate more deeply into the building
envelope in the winter when the sun sets earlier in the day.
Several large projects continue to evaluate active beams, radiant
panels and sails as core products in their HVAC strategy, with a
view to lower operating costs, enhance comfort, and/or minimize
ownership costs.
To learn more about active and passive beams, please contact
beamteam@priceindustries.com; to learn more about radiant
panels and sails, please contact darren@twapanels.ca. Together,
Price and Twa look forward to developing the ideal hydronic and
air-side system solution for your next project.
Sales & Operations | Priceless News Winter Edition 25
AROW GLOBAL RECOGNIZED FOR
MANUFACTURING EXCELLENCE
Nominated by Mayor of Mosinee, WI for Community Investment and Involvement
By Gabriela Rosales

A
ROW Global is honored to have
been nominated by the Mayor of
Mosinee, WI for the first annual
Wausau Region Chamber of Commerce
Manufacturing Excellence Awards. These
awards recognize companies that have dis-
played excellence in contributing to growth
in the Wausau region economy, operations,
innovation, workplace culture, quality jobs,
supply chain management and commitment
to the region.
Here are a few excerpts from the Mayor’s
nomination letter.

Please accept this letter as further support

for my nomination of one of your newest
members, AROW Global, for the Chamber’s 2016
Manufacturing Excellence Award. In Mosinee,
we are proud to call AROW Global a part of our
community and it is my honor and extreme privilege
to personally write this letter on its behalf.
Shortly after I was first elected Mayor of
Mosinee I was invited to tour AROW Global and I
recall how impressed I was. I felt an immediate
sense of enthusiasm and energy from workers,
a workflow that seemed fine tuned to perfection,
and a shop floor that did not seem to have a single
item out of place. This is why when I learned of the
Chamber’s Manufacturing Excellence Award I knew
I had to go back a second time, and what I learned
this time impressed me even more than the first.
… AROW Global’s contribution to growing the
region’s economy is not limited to the walls of its own
factory. To the contrary, AROW Global sees itself as
a joint venture partner in Marathon County. Again,
this is not just a catch phrase or marketing slogan
for AROW Global – it is a reality. In particular, AROW
Global purchases 80% of its material in Marathon
County, which equates to approximately $20 million
in raw material purchases right here at home.
The monetary investment in Marathon County is
only the beginning to AROW Global’s contributions
to growing the region’s economy. In particular,
they have taken what they have learned when
it comes to improving the quality and efficiency
of their own operations and shared it with their
suppliers recognizing that the better their suppliers
become the better AROW Global performs. These
suppliers have realized the benefit of becoming
AROW Global hosts the Mayor of Mosinee, WI. From L to R: Bill Hooton, Victoria Malueg, Ben
Nelessen, Scott Firer, Brent William Jacobson (Mayor), Brenda Halama and Mike Rayome.
not just a supplier but a strategic partner or,
what one manager characterized as an extension
of the process. One such supplier for instance
has seen its business with AROW Global grow
from just around $100,000 to $2.5 million.
AROW Global’s strength comes from its people,
and at AROW Global, its goal is to brand itself as an
employer of choice. This leads to the culture that
AROW Global has created and the quality jobs that
AROW Global provides. As one of the managers I
met with explained to me, culture is contagious and
AROW Global certainly has a culture of its own. As
you walk around the factory at AROW Global you
will meet fathers and sons, husbands and wives,
and cousins. You will not find any chairs on the floor.
Workers are engaged and busy. Each morning begins
with a “Tool Box Meeting.” When I first visited AROW
Global I was invited to a tool box meeting where I
saw everyone from shop employees to executives
participating. During these meetings, employees will
take turns talking about something for the entire
group which can range anywhere from safety, to
efficiency, to culture. Before leaving the tool box
meeting and throughout the day, all employees,
including senior leaders participate in stretching
exercises as part of AROW’s ergonomics program.
The company prides itself on growing from
within. For professional staff members, 43% have
been promoted at least once. For the organization
overall, a fifth of the employees have had at
least one promotion. When it comes to employee
accomplishments, goal setting is not numbers
based, but theme based. In other words, employee
goals are more about working toward a theme than
an arbitrary number. This theme based approach
causes barriers between departments to evaporate.
As Mayor of Mosinee, when I talk about our
community, it is an honor and a privilege to say
that a company like AROW Global is with us.
However, I think it is clear from what I learned
above that AROW Global’s contributions run deep
throughout all of Marathon County and Central
Wisconsin and, as a Wausau Region, I think we
should all be proud to say, they are with us.
Most Sincerely and Respectfully,
Brent William Jacobson
Mayor - Mosinee, Wisconsin
The rest of the Price Group of Companies
congratulates AROW Global on this
achievement and their continued embodi-
ment of Price values in their hometown
community.

26 Priceless News Winter Edition | Sales & Operations

 The Priceless Singers

CULTURE DAYS 2016

Price in the Community – Suwanee & Winder
By Eric Quiles

W
hile temperatures hit over 95
degrees in Georgia in September
2016, it was cool outside com-
pared to the heat generated by Culture
Days 2016 in Suwanee and Winder!
Price employees with cultural ties to
over 30 countries around the world unite in
teamwork every day to accomplish our col-
lective goals. Culture Day was established
by Price’s Winder employees in 2014 to
celebrate this incredible diversity in Price’s
workforce and to share cultural awareness.
Flags, national anthems, cultural dress,
artifacts and talent from across the world
were displayed proudly. Employees received
Cultural dress at Winder
promotional items celebrating the different
languages of Price and enjoyed meals from
many of the represented cultures.
Some employees honored their heritage
by participating in the talent competition,
sharing dances and songs from their home-
lands or in the cultural dress competition.
Others relaxed and watched the events,
sharing in community time with coworkers
and having their picture taken in the photo
booth that transported them via green
screen from Egypt to Italy and beyond.
The Winder Priceless Singers concluded
the event by writing and performing a
heartfelt song about what it means to be
part of the Price family: no matter where
we are from and how many languages and
nationalities unite at Price every day, we are
truly one culture, one team and one family.
Winder and Suwanee’s teams thank all
the people who served to make this year’s
event one to remember.
A group of Price employees performed a merengue
routine representing the Dominican Republic

Community | Priceless News Winter Edition 27

PRICE INVESTS IN ENGINEERING AND
TECHNICAL EDUCATION
Price in the Community – Winnipeg
By Brenda Calder

P
rice has always supported engineering school divisions and Red River College, “At Price, we are always happy to support
and technical education in our com- and its mandate is to pro­mote and develop Industrial Arts and Technology education and
munity in a variety of ways, including Industrial Arts education by reaching out hope that by partnering with educators, we
providing dozens of scholarships to young to local businesses to ensure the ongoing can encourage and inspire both young boys
people wishing to pursue education in these relevance of the curriculum to the manufac- and girls to pursue a career in science, elec-
fields. turing and business community. tronics, mechanics or engineering,” said Joe
“Investing in engineering, technical and The UCIAT group toured all areas of PRCN Cyr. “Whether these young people end up
trades education is one of the best ways for and the production floor, where they were working at Price and advancing their careers
a community and for society to prosper,” able to see the practical application of the with us is not important. It’s really about
said Gerry Price. “Engineers, technicians education they provide to their students and helping them along their path. If that path
and tradespeople innovate, invent, create the incredible impact that this training has on includes us, that’s wonderful, but it’s really
and build the world we live in. Supporting the success of the business and manufac- about helping them find their wings.”
programs that build capability in these areas turing sectors.
is just the right thing to do.”
One of Price’s ongoing initiatives is long-
standing Platinum-level sponsorship of the
University of Manitoba Society of Automotive
Engineers (UMSAE) student group. In grati-
tude, UMSAE makes an annual visit to Price
to show us what they’ve accomplished. This
year’s visit in September 2016 proved just as
rewarding as years past, with many enthu-
siastic students engaging with all levels of
Price’s team to discuss their vehicle designs.
Earlier in the summer, Price hosted a June
2016 visit with nine educators from the Urban
Council of Industrial Arts and Technology
Education (UCIAT) at Price Research Center Winnipeg’s Urban Council of Industrial Arts and Technology
North (PRCN). UCIAT represents all Winnipeg Education (UCIAT) visits Price’s manufacturing floor

2016’s UMSAE sponsorship tour stop at Price

28 Priceless News Winter Edition | Community

 Funds from the 2015 tournament were used to construct a 25 ft. high climbing wall
HELPING KIDS MAKE
LIFELONG MEMORIES AT CAMP
Travis Price Classic Charity Golf Tournament 2016
By Adam Coates, Taylor Ethans and Connor McGarry
Gerry and Barb Price with TPC Co-Founders
Adam Coates, Connor McGarry and Taylor Ethans
The first all-season cabin is currently being constructed
and 10 additional cabins will be constructed in Spring 2017
T
he 7th annual Travis Price Classic (TPC) Charity Golf
Tournament was another great success and featured a fun-
filled, albeit not always sunny, day of golf.
Travis never liked to do things on a small scale and this year’s
tournament certainly followed his philosophy of “go big or go home”
as the tournament hosted 145 golfers, 43 volunteers and over 156
sponsors. With your support we are proud to contribute over
$245,000 to the True North Youth Foundation (TNYF)’s Camp
Manitou in 2016.
The proceeds from this year’s tournament are already being put
to use at Camp Manitou, funding great facility additions that sig-
nificantly upgrade programming opportunities for both the summer
and winter seasons. Funds from this year’s tournament have been
allocated to constructing a new toboggan slide and outdoor skating
rink, encouraging schools and local groups to take part in fun, out-
door experiences during the winter months. This year’s contribution
has also funded the construction of the first individual camper cabin
to be detached from the lodge.
Future capital projects to be completed with TPC funds include
construction of a new sports court, a low ropes course and 10
individual all-season cabins.
Our collective goal is to continue to be a champion for kids and
provide them with rewarding camp experiences. As such, we are
hoping to grow the TPC family even more as we get ready for the
8th annual Travis Price Classic Charity Golf Tournament, which
will be held on August 21, 2017. We have already started to pre-
pare, and will be sending out information on Camp Manitou and the
tournament in the near future.
For additional information about the tournament and sponsorship
opportunities, please visit our website at www.travispriceclassic.
com.
Community | Priceless News Winter Edition 29
ENGINEERING THE SCIENCE OF COMFORT:
CAREER OPPORTUNITIES
We are hiring engineers in the United States and Canada! If you know an engineer who would
be a good fit within the Price Group of Companies, please contact Jami Williams (United States
– JamiW@priceindustries.com) or Jodi Tomczak (Canada – JodiT@priceindustries.com) to
provide a referral.
Opportunities for engineers include:
• Design Engineering: Create new products, enhance existing products and provide improvement suggestions
for a designated product line.
• Project Engineering: Plan, schedule, conduct and coordinate assigned engineering work.
• Application Engineering: Provide technical support for our in-house groups, including Quoting, Engineering
Design and the Research Lab.
• Industrial Engineering: Participate in shop floor process improvement projects, product costing, design and
capital projects, and assist with new product development to ensure product manufacturability.
• Machine Design: Involved in all stages of a project, from conceptual design, to sourcing materials, assembly,
troubleshooting and implementation.
• Technical Sales: The face and voice of HVAC products provided by Price throughout the United States and
Canada.
• Research & Development: R&D Engineers develop and analyze new products and product revisions in
conjunction with a team of technical experts.

Please refer any qualified engineers to visit

www.priceindustries.com/corporate/careers to learn more
about current opportunities in the United States and Canada.