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Habitat International 53 (2016) 228e236

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Habitat International
journal homepage: www.elsevier.com/locate/habitatint

Solar power for street vendors? Problems with centralized charging


stations in urban markets*
David Szakonyi a, Johannes Urpelainen b, *
a
Columbia University, 420 West 118th Street, New York, NY 10027, USA
b
Columbia University, 420 West 118th Street, 712 International Affairs Building, New York, NY 10027, USA

a r t i c l e i n f o a b s t r a c t

Article history: While energy poverty is a particularly large problem in rural areas, rapid urbanization in developing
Received 27 May 2015 countries is also raising concerns about energy access in urban areas. How can policymakers improve
Received in revised form energy access for the urban poor? We address this question by investigating the use of solar power for
4 November 2015
improved lighting for urban street vendors. We conduct a field study of the centralized charging station
Accepted 12 November 2015
Available online 11 December 2015
model in Patna, Bihar, India. A solar panel is installed in a marketplace and vendors can rent and charge
the batteries of the lights for a daily fee. Our findings reveal potential problems with the approach. Key
issues include opposition by local strongmen who operate diesel generators, the difficulty of finding local
Keywords:
Solar power
entrepreneurs to operate the system, vendor misuse of the lights, and physical barriers such as land
Distributed energy generation availability. Policy recommendations include considering the sales of standalone devices and relying on
Energy poverty the urban electricity grid for connections.
Urbanization © 2015 Elsevier Ltd. All rights reserved.
Informal economy
India

1. Introduction These people demand access to electricity that can power an urban
lifestyle, putting more and more pressure on the already strained
Energy poverty is often considered a rural problem, yet the ur- power sectors of developing countries. As a result, there are no
ban poor in developing countries also often suffer from a limited obvious solutions to the problem of urban electricity access, and
access to energy. According to the Electricity Access Database that energy poverty in cities more generally.
accompanies the 2013 World Energy Outlook of the International How can we tackle urban energy poverty? Distributed power
Energy Agency (IEA., 2013), the household electrification rate in generation offers one possible solution. In an urban area that suf-
urban areas of developing countries is 91%. In most of these areas, fers from limited and unreliable supply of electricity, technologies
the supply of electricity is intermittent and extreme voltage fluc- such as solar power offer a natural alternative. In an urban slum or
tuations damage equipment. Moreover, the household electrifica- marketplace, an off-grid solar system can provide a local source of
tion rate omits access to electricity in the informal enterprise sector. electricity to dozens or hundreds of urban dwellers. Indeed, Parikh,
With rapid urbanization across the developing world Chaturvedi, and George (2012) have conducted a slum dweller
(Montgomery, 2008), the phenomenon of urban energy poverty is survey in the city of Indore, finding that electricity access is among
increasingly significant. The number of people living in urban areas the most basic aspirations and priorities of the local slum popula-
of developing countries is growing rapidly. Many of them live in tion. According to Lipu, Jamal, and Miah (2013), the metropolitan
slums and work in the informal economy without secure property area of Dhaka, the capital of Bangladesh, is suited for distributed
rights or access to basic infrastructure services (Agarwala, 2013). energy solutions, such as community solar power systems. In light
of these results, new technological solutions to alleviate energy
poverty are of direct relevance to the greater challenge of
*
We thank Nidan for their efforts in this project and MORSEL for excellent data improving energy access. Indeed, the year 2012 was declared to be
collection. The project was funded by the Bihar office of the International Growth the year of Sustainable Energy for All based on the premise that
Centre (IGC) (31405). We are grateful to P.P. Ghosh and seminar audiences at the 2014 renewable energy can provide a sustainable and scalable solution to
IGC Growth Week, the Asian Development Research Institute (Patna, Bihar, India),
and the Delhi School of Economics for thoughtful comments on a previous draft.
the problem of energy access. While much of the emphasis in the
* Corresponding author. policy debates is on rural areas, the combination of rapid urbani-
E-mail address: ju2178@columbia.edu (J. Urpelainen). zation and remaining energy poverty warrants a fresh look at

http://dx.doi.org/10.1016/j.habitatint.2015.11.008
0197-3975/© 2015 Elsevier Ltd. All rights reserved.
D. Szakonyi, J. Urpelainen / Habitat International 53 (2016) 228e236 229

distributed energy solutions to urban energy poverty. viability of centralized charging stations for solar lanterns in rural
This article draws lessons from an intervention that aimed to India. They find that the model “has the potential to build and
provide street vendors in the city of Patna, Bihar, India, with solar strengthen many institutions at the local level and at national level.
lighting through the centralized charging station model. In the Setting up of central charging stations would require identifying,
metropolitan Patna area, we estimate there to be about 30,000 selecting and training entrepreneurs to operate and manage a
street vendors based on a vendor census done by our local partner, charging station, while at the same time, undertaking servicing of
the NGO Nidan. With a median household size of six, these street solar lanterns in terms of minor repairs and replacements of parts”
vendors support and provide livelihood to almost 200,000 people. (Chaurey & Kandpal, 2009, 4916e4917). They note, however, that
According to Bhowmik (2012), there are about 10 million street financial viability requires that households be willing to pay a daily
vendors in the world. In India, rapid urbanization is increasing the rental that is higher than the implicit daily cost of owning a solar
number of people living in cities and creating policy challenges lantern. In other words, the centralized charging station depends
related to livelihoods, resilience, and sustainability (Karanth & on factors such as a lack of disposal income or imperfect access to
Archer, 2014; Kumar, 2015). credit at affordable interest rates. This observation is also key to
Yaqoot, Diwan, and Kandpal (2014) report, based on a survey in understanding the economics of the centralized charging station in
the city of Dehradun in India, that a centralized charging station the urban areas, as we shall shortly see.
model allowing vendors to lease solar lighting equipment would Despite the general focus on rural energy poverty, many urban
probably be the most successful one. The main advantage of such a areas are also afflicted by this malaise. In India, where electrification
model is that vendors need not pay the high upfront cost of a rates are generally much higher than in Sub-Saharan Africa, some
standalone solar light. Moreover, a centralized charging station will states nonetheless suffer from limited electricity access. The 2011
result in a lower cost per vendor due to economies of scale. The Census of India shows, for example, that Bihar's urban electrifica-
primary objective of this study is to evaluate the feasibility, prob- tion rate was only 67% and that of Uttar Pradesh only 84%. Based on
lems, and opportunities of the centralized charging model for solar these numbers alone, there are more than 50 million urban
lighting access to street vendors in urban marketplaces. The entire dwellers in these two large states without access to electricity. Most
intervention was documented with baseline surveys, weekly re- of these people live in slums and participate in the urban informal
ports from field researchers, and extensive discussions with both economy as street vendors, domestic workers, servants, and other
the implementation team and the study population of street similar occupations. With rapid urbanization throughout the
vendors. developing world, the number of people without electricity access
in urban areas may remain stagnant or even increase.
2. Methods This article focuses on lighting for street vendors, a topic that
has not been studied in great depth in previous research. Although
We begin the section by reviewing the literature on urban en- slums and the informal economy have been studied (Agarwala,
ergy poverty and then provide a succinct but complete description 2013; Hayami, Dikshit, and Mishra, 2006; Jha, Rao, and Woolcock,
of the field project. 2007; Medina, 2007), including several important studies that
describe and explain variation in electricity use (Baruah, 2010;
2.1. Literature review Mimmi, 2014; Parikh, Chaturvedi, and George, 2012), few of these
studies emphasize lighting access for street vendors in urban
Energy access is easier to achieve in urban than in rural areas markets in particular. This is unfortunate, given that reliable and
because of high population densities and the anchor load demand bright lighting is essential for drawing customers and selling goods
provided by industrial and commercial users. Since this article fo- such as fruit, sweets, juice, and meals. Without lighting, customers
cuses on solar lighting, we discuss energy access in terms of basic cannot inspect product quality and may also worry about the safety
electricity for services such as lighting, mobile charging, and air of the street vendor's stall.
circulation. According to the International Energy Agency's 2013 The most important recent study on the topic of solar lighting for
Electricity Access Database (IEA, 2013), for example, 91% of urban street vendors is Yaqoot, Diwan, and Kandpal (2014). They conduct a
households in developing countries had an electricity connection survey of 150 urban street vendors in India to evaluate the feasibility
while the corresponding number was only 65% in rural areas. In a of solar lighting models. Their main finding is that rentals of solar
typical urban area, industry and commerce create demand for po- lights based on the centralized charging station model is ideal for
wer and high population densities enable distribution companies street vendors. Not only does the model relieve vendors of the need
to reach households more easily than in remote rural communities. to make high upfront payments, but it also provides them with
Therefore, it is not surprising that most of the literature on solar access to maintenance and product service. However, it is important
lighting has focused on rural areas (Chakrabarti & Chakrabarti, to remember that Yaqoot, Diwan, and Kandpal (2014) base their
2002; Kirubi, Jacobson, Kammen, & Mills, 2009; Palit, 2013; analysis on a survey. Our contribution is to actually test the
Smith & Urpelainen, 2014; Urpelainen, 2014; Wong, 2012). centralized charging station model in a real setting. The only
Several field studies both within India and in other countries sug- example we could find of a centralized model being implemented in
gest that off-grid solar power is a viable option for providing basic a marketplace was carried out by a women's Self-Help Group (SHG)
electricity access, such as lighting and mobile charging, to remote in the Chittur District of Andhra Pradesh in 2011. With help from
rural communities where the cost of grid extension is too high. For SELCO-India, a single system was set up to charge and distribute
example, Chakrabarti and Chakrabarti (2002) document the use of thirty batteries to local vendors that were members of the SHG.
decentralized renewable energy in the Sagar Dweep island in West Unfortunately we were unable to find any evidence of the impact
Bengal, India, already in the 1990s. Palit (2013) reviews various the centralized model had on the entrepreneurs' livelihood or the
solar energy programs for rural electrification in South Asia, noting long-term sustainability of the project.1
that the potential for cost-effective decentralized solar energy
generation is considerable, provided issues related to financing,
business models, and technical standardization can be overcome. 1
Acharya, Keya. ‘INDIA: ‘Women Make Good Business Sense?’ Inter Press Service
For our purposes, experience with centralized charging stations News Agency, September, 15 2011. Available at http://www.ipsnews.net/2011/09/
is particularly important. Chaurey and Kandpal (2009) evaluate the india-women-make-good-business-sense/(accessed January 27, 2015).
230 D. Szakonyi, J. Urpelainen / Habitat International 53 (2016) 228e236

Other studies have investigated the benefits of solar lighting and This number was sufficiently small for most marketplaces in Patna,
electricity connections for microenterprises. Such studies can be yet sufficiently large to capitalize on economies of scale. The bat-
useful for evaluating the potential impact of solar lighting on street teries, wiring, and lights could also be power through alternative
vendors. For example, using data from a survey of small shops sources, such as a diesel generator or a grid connection. This design
operating in Ghana, Obeng and Evers (2010) find that the intro- feature allowed us to consider a hybrid model, whereby the lack of
duction of solar lighting systems helped entrepreneurs earn sunlight would not necessarily prevent the charging station from
significantly more income after sunset. More generally, Grimm, supplying the vendors with light.
Hartwig, and Lay (2013) find that improving electricity supplies Each 5-W LED light offered to the vendors was accompanied by
can benefit the business operations and productivity of micro- a personal battery. The company offered an 18-month warranty for
enterprises, such as tailors and other small-scale manufacturers. the batteries and longer warranties for the other components of the
Neelsen and Peters (2011) find that, in southern Uganda, rural package. The total cost of each light under this arrangement was
electrification had a positive effect on microenterprises by INR 2,950, that is, approximately USD 50. In comparison, a stand-
increasing customer demand for various products. According to alone light would have cost almost 50% more, that is, INR 4500.
Alby, Dethier, and Straub (2013), the lack of reliable electricity Grant money was used to pay 44% of the cost of the lights and the
connections is a major obstacle to business growth in a large salary of the Nidan representative, implying that the implicit solar
number of developing countries. installation and maintenance subsidy was 56%. With desired sales
of 720 lights, the total investment in solar technology from the
2.2. Project description grant was USD 16,000.
The remainder of the cost was covered through a rental
The project was implemented in collaboration with Nidan, an arrangement, whereby vendors typically paid for the lights on a
Indian NGO focused on improving the livelihoods of people in the weekly basis. In practice, vendors paid between 10 and 15 rupees
informal sector. Nidan was chosen due to its six-year long experi- per day of use, depending on specific local conditions in each
ence helping to organize over 500,000 street vendors across India marketplace. Under this arrangement, we expected to cover all
(including in Patna) into legal entities such as marketplace com- operating costs and fully recover the company's capital investment
mittee, associations, cooperatives, and Self-Help Groups (SHGs). within 18 months. Importantly, in the rental model, the vendors did
These entities are led by an elected leader and offer assistance to not have to pay a high upfront cost.
vendors in numerous areas, including improving relations with Following the choice of technology, we prepared a list of 24
authorities and settling disputes. Given Nidan's extensive contacts possible marketplaces for the intervention. All of them were sur-
and strong reputation among street vendors, it emerged as a nat- veyed for a baseline analysis. Only marketplaces that were potential
ural choice to facilitate the distribution of lights into these mar- locations for a centralized charging station were included. They had
ketplaces. In 2011e2012, Nidan also implemented a project funded to have enough space for system installation and have a vendor
by the World Bank that installed centralized grids in rural areas in population of at least 30. For ethical reasons, we also avoided any
Patna with a focus on street vendors. Before applying for grant marketplaces that would present threats of security or violence.
funding, we worked intensively with NIDAN to develop the inter- Although Patna has more than fifty sufficiently large marketplaces
vention presented below to make sure it was tailored to the needs for the intervention, about half of them were excluded from the
of the street vendor population in Patna. study because of concerns about safety, unsuitable physical con-
Nidan was responsible for identifying the marketplaces for the ditions such as lack of sunlight, and threat of eviction by the
intervention and the execution of the project. The execution con- municipal corporation. This left us with a total of 24 marketplaces.
sisted of going to the marketplaces, marketing the solar technology We deliberately chose not to only focus on ideal marketplaces, as
to street vendors, and organizing payment collection and mainte- our goal was to see if centralized charging station would provide a
nance of the technology in collaboration with the technology pro- general solution to the problem of energy poverty among urban
vider. As researchers, our responsibilities were the design of the street vendors.
data collection both before and after the intervention, as well as Among the 24 marketplaces, we deliberately chose a random
data analysis. It is important to emphasize, however, that the sample of them for deployment. The sample was randomly chosen
research team did not directly participate in execution itself. From because we wanted to ensure that results from our field project
the beginning, it was agreed that the execution was the re- would be representative of the metropolitan area. Any targeted
sponsibility of Nidan, while we were responsible for the research. selection of ideal marketplaces would have prevented us from
The project began in Patna in January 2014 and was evaluated in drawing broader conclusions. We could have easily found 1e2
July 2014, after six months of monitoring and data collection. At this marketplaces to demonstrate the success of centralized charging
time, both the researchers and Nidan staff concluded that we had stations, but such an approach would not have provided new in-
enough data to draw conclusions from the effort. The data were sights into the general relevance of the approach for eradicating
collected in collaboration between the authors and an Indian sur- urban energy poverty. In total, we approached a random sample of
vey company specializing in social science research, MORSEL India. 10 marketplaces for a solar charging station, leaving 14 compre-
MORSEL India was chosen as the implementation partner because hensively surveyed marketplaces for the comparison group.
of their good reputation, considerable experience with social sci- A 45-min baseline survey with a random sample of 1000 street
ence research, and specific experience on energy access question- vendors was conducted by the survey team to understand market
naires. The survey team was trained by the researchers over the conditions and demand for lighting, as well as to evaluate the
course of a week, with several field visits to ensure that the enu- impact of solar power on the livelihoods of the street vendors. The
merators were able to collect the data as desired. number of vendors surveyed within each marketplace was pro-
The technology was provided by an Indian company, Power- portional to marketplace size for representativeness, allowing us to
Green Renewables. The company offered a centralized charging construct a representative sample of vendors in the 24 market-
station model based on one large 150-W solar panel. With such a places. Every marketplace had at least 20 vendors in the sample,
system, the batteries could be charged in 6e8 hours even during allowing us to collect detailed data on the baseline conditions for
less sunny days. Based on an optimization exercise conducted by system installation. For a full description of the baseline survey, see
the company, each station was to supply power for 20e30 lights. Szakonyi and Urpelainen (2015).
D. Szakonyi, J. Urpelainen / Habitat International 53 (2016) 228e236 231

The response rate to the survey was above 95%. The baseline
survey provided us with a host of useful information about the
marketplaces. The median household income per capita was less
than INR 1,200, well below the urban median per capita in Bihar of
INR 1400. 40% of the vendors were in debt, 64% were able to read
and write Hindi, and 67% were vendors because they did not see
any other options. All these statistics show that we were dealing
with a marginalized community of the urban poor.
From the baseline survey, it was clear that inadequate lighting
was considered a major problem. As many as 13% of the vendors
had no lighting solution of their own at all. These vendors either did
not sell at night or relied on ambient light, such as street lights or
light from neighboring shops. Among those who had a lighting
solution, the average daily cost was INR 10.6. The average number
of hours of artificial hours per day was only 3.6. With the sun
setting typically around 6PM in Patna, this means that many ven-
dors had less artificial lighting than would be ideal for maximizing
their business revenues. Only 10% of the vendors had a grid elec- Fig. 1. Vendor fuel expenditures per day (INR).
tricity connection, but as many as 26% used a light powered by a
diesel generator. About 34% of the vendors reported being either
“very unsatisfied” or “somewhat unsatisfied” with their current paying fees to a local generator operator. Another 30% of vendors
lighting solution. The satisfaction levels were somewhat higher relied on battery charged lamps for their lighting needs, while 11%
among diesel generator users: only 16% were either “very unsat- burned candles. The remaining portion of vendors employed other
isfied” or “somewhat unsatisfied”, compared to a figure of 40% for devices, including kerosene lamps and liquified petroleum gas
those that did not have access to a generator. These statistics lamps, or depended on ambient light from street lamps to illumi-
highlight the severity of urban energy poverty among the study nate their shops. More than 8% of vendors though had no access to
population: it was clear that poor lighting was a major obstacle to any lighting source. However, according to the survey, about 80% of
business development. the vendors also considered improved lighting a “top priority” for
Table 1 provides an overview of fuel expenditures and generator their business. This variety of lighting devices was still failing
use in the marketplaces in the study sample. The table reports the overall to provide vendors with a consistent, affordable solutions to
mean among the 1000 vendors, the standard deviation, and the show off and sell their products to customers.
maximal and minimal values in the entire sample. Importantly, the Before the systems were installed, a feasibility study and a pilot
table shows that only 26% of the street vendors were using a diesel were conducted based on available literature, such as Yaqoot,
generator for lighting. That left nearly three-quarters of the sample Diwan, and Kandpal (2014), and our baseline results. Based on
surveyed without access to generators. This means that diesel this study, we estimated that the daily cost of the system would fall
generators had yet to solve the energy poverty problem among somewhere between 10 and 15 rupees, depending on how much
urban street vendors, providing a strong rationale for the planned we would have to pay to the entrepreneur operating the system.
intervention. With the average daily cost being INR 10.6 in the marketplaces and
The exact distribution of fuel expenditure is shown in Fig. 1. As widespread dissatisfaction with lighting among vendors, we
the figure shows, 25.7% of vendors in the sample had fuel expen- concluded that the solar business model would be feasible. If
ditures above INR 10. Vendors who spent less on fuel every day also vendors considered their lighting solution inadequate but paid for
tended to be less happy with the quality of lighting they were able it ten rupees per day, then they should be willing to pay 10e15
to secure for their stand. When asked to rank their satisfaction with rupees for a functioning system. Drawing on Yaqoot, Diwan, and
their current lighting situation, over 64% vendors with fuel ex- Kandpal (2014) and field interviews, we assumed that a central-
penditures of less than 10 INR per day expressed being ‘very un- ized charging station based on a rental model would allow vendors
satisfied‘ or ‘somewhat unsatisfied.‘ Among those spent at least 10 to participate despite liquidity and credit constraints.
INR per day, on the other hand, that percentage was only 35%, a In open-ended discussions, these insights were confirmed, as
difference of nearly 30 percentage points. These numbers indicated the respondents told us that 15 rupees per day for a bright light
that solar power could be an attractive proposition, given the de- would be a very attractive business proposition to them. Despite
mand vendors expressed for solutions that would improve their the somewhat higher cost, the improved quality would make the
lighting experience. business model viable and sustainable in the long run. Even in areas
What did the vendors use for lighting? There was considerable where diesel generators were already placed, there were many
variation. The largest percentage, nearly 38%, had access to elec- vendors without access and, due to high fuel costs, the diesel
tricity, whether from the power grid (legally or illegally) or by generators could possibly be replaced with solar power. Indeed, the
pilot study in one marketplace was successful and the participating
vendors reported high levels of project approval.
Table 1 After the baseline survey was conducted, a Nidan representative
Lighting characteristics. approached vendors in the chosen marketplaces. In addition to
Mean SD Min Max demonstrating the functioning of the solar lights to the vendors, the
representative sought vendors who would be interested in oper-
Number of hours of lighting 3.58 1.60 0 20
Satisfied with current lighting (1e4 Scale) 2.58 1.02 1 4
ating and maintaining the centralized charging station in exchange
Daily lighting fuel expenditure (INR) 9.25 8.30 0 50 for a compensation. In a typical setting, vendors paid on a daily
Access to generator (%) 26 basis three rupees to PowerGreen, three rupees to Nidan, and nine
Survey respondents: 1000; for lighting satisfaction, higher values indicate more rupees to the entrepreneur. This amounts to about 15 rupees per
satisfaction. day. In searching for an entrepreneur, we tried to find people who
232 D. Szakonyi, J. Urpelainen / Habitat International 53 (2016) 228e236

had a good reputation among the vendors, were permanently Management Patna and NIDAN in 2010 found that only 11% of street
present in the marketplace, had no criminal background, and, if vendors had reported harassment by local goons in the six months.
possible, owned a house or other property for system installation. (Dinda, 2010) Based on these numbers, the local NGO concluded
In addition to the baseline survey, we collected data from a full- that there is scope for solar technology in the marketplaces. If only
time field researcher who accompanied the Nidan representative one in every four vendors was using a diesel generator, the NGO
to the marketplaces. The researcher documented events in the reasoned, there would be a large number of vendors who could be
marketplaces, kept track of vendors who decided to use the solar interested in the solar technology. Besides, the NGO planned to
lights, and reported on Nidan's progress in setting up the recruit the strongmen to operate the centralized station in mar-
centralized charging stations. Detailed notes were collected and ketplaces if necessary.
analyzed on a weekly basis, and all data collected by the field However, it turned out that the diesel generators presented a
researcher were discussed with Nidan for accuracy. By July 2014, problem of vested interests, even if there were not directly
we had attempted to set up centralized charging stations in a providing diesel-generated electricity to vendors. Some of these
random sample of ten marketplaces, but in practice we only strongmen were goondas e local strongmen e who were involved
managed to set up systems in three marketplaces; see below for a in a range of illegal activities. Others were prominent businessmen
full list with a description of outcomes. All of the successful sys- who did not engage in illegal activities but had bought diesel
tems were set up by May, meaning that we had at least three generators to profit from the lighting needs of street vendors. These
months of observation after installation for every installed system. strongmen saw centralized charging stations a threat to their
An illustration of the lighting provided by the centralized charging profitable lighting business based on diesel generators, and we did
station is provided in Fig. 2. not manage to convince many strongmen to switch to solar light-
ing. Although their share of the total market for electricity was
3. Results rather small, these strongmen viewed any entrant into the market
as a direct competitor. Since the strongmen were in a dominant
The case study generated several important results. To sum- position and effectively prevented street vendors from using the
marize, the intervention can be largely considered a failure. Of the solar lighting, centralized charging stations were successfully
initially planned deployment of 720 lights, in six months we were installed in only three marketplaces and 150 lights deployed. One of
only able to deploy 150 lights. In addition, the payment collection the marketplaces was large and had three systems, so we had a
proved to be difficult and expensive. The transaction cost of total of five systems in the field.
running the operation, collecting the payments, and dealing with A summary of outcomes by marketplace is provided in Table 2.
technical issues had a significant effect on the daily price of solar As the table shows, only three of the ten marketplaces were
lighting for the vendors. considered successful. In these marketplaces, a centralized
One important problem was the difficulty of installing the charging station was set up and is providing solar lighting for en-
centralized charging stations in marketplaces controlled by local trepreneurs. In another six marketplaces, our attempts to set up a
strongmen who ran diesel generators. Although the baseline survey station proved futile because of various problems we encountered.
indicated that the use of diesel generators occurred in market- In one marketplace, a station was set up but the entrepreneur we
places, the data suggested that only 26% of vendors used a diesel recruited has failed to make payments and has mishandled the
generator. Another survey conducted by Chandragupta Institute of system. In this marketplace, the station is effectively lost.

Fig. 2. Solar Lights in the Hartali Mod Marketplace. The lights are charged in the centralized charging station on a daily basis and vendors use them at night for improved brightness,
longer working hours, and customer convenience.
D. Szakonyi, J. Urpelainen / Habitat International 53 (2016) 228e236 233

Table 2
Marketplace installations.

Marketplace Fuel Exp. Vendors Feasibility Comments


(Daily, INR)

Hartali Mod 14.7 50 Yes System running without major problems, vendors pay INR 15 per day
New Sachiwalay 6.88 60 Yes Some vendor complaints about quality of lighting, vendors pay INR 15 per day
Rajendra Nagar 7.37 500 Yes System running without major problems but many areas of this large marketplace
remain with service because of land availability and threats made by local gansters,
vendors pay INR 15 per day

Asiyana 9.97 60 Not Possible Nidan could not find an entrepreneur and local strongmen started to express concerns
about the project during the marketing campaign
Chitkora 11.7 220 Not Possible Local strongmen were against the project
Jagdev Path 12.5 120 Not Possible Nidan could not find an entrepreneur and local strongmen started to express concerns
about the project during the marketing campaign
Khagol 7.76 80 Not Possible Local strongmen were against the project
Malahi Pakadi 7.85 20 Not Possible Nidan could not find an entrepreneur
Punai Chak 8.54 40 Not Possible Local strongmen were against the project

Gaya Line Gumti 7.6 110 System Failed Entrepreneur mishandled the system and refused to make payments to Nidan

3.1. Local strongmen and diesel generators Not only did the strongmen express a lack of interest in solar
power, but they also made it clear that they would not tolerate
One important impediment to a successful intervention was competition in their marketplaces. The strongmen told the street
the dominance of local strongmen who provided lighting to street vendors that they were not to use the solar lights, and the street
vendors using diesel generators. Based on preliminary inquiries vendors complied without exception. In this circumstance, it was
and fieldwork before the large baseline survey, we had found out not possible to set up a centralized charging station. In addition to
that many marketplaces did not have lighting solutions available low demand among the vendors, the threat of theft or physical
for vendors. However, this turned out to be a somewhat damage by the strongmen was significant.
misleading conclusion. With the exception of one relatively small In more general terms, the strong resistance from the strong-
marketplace, all of the marketplaces intended for deployment had men emphasizes the importance of vested interests in the spread of
at least one diesel generator run by a local strongman. Although new technologies. Social scientists have shown that the social
the cost of renting a light run by a diesel generator was high and acceptance of new technology is critical to understanding patterns
only a minority of vendors used such a light, the operators were of diffusion, and entrenched interests who prefer an existing
fearful of any potentially competing lighting solution being offered technology often act to undermine said social acceptance (Cheon &
to even those vendors who they were not serving with generator Urpelainen, 2013; Unruh, 2000; Wüstenhagen, Wolsink, and Bürer,
power. 2007). If vested interests worry about retaining their dominant
In practice, this meant that we were unable to approach many status under technological change, they may prefer to block new
marketplaces without the permission and approval of the strong- technologies that disrupt the stability of the society (Acemoglu &
man. While the baseline results suggested that diesel generators Robinson, 2006; Bridgman, Livshits, and MacGee, 2007; Olson,
would not be a major problem, and initially some of the strongmen 1982).
expressed interest in considering solar, in the end the strongmen In the context of urban development, informal power relations
presence deterred vendors from becoming entrepreneurs and/or play an important role in different aspects of life, substituting for
renting the lights. The presence of an authority with a vested in- the limitations of law enforcement and formal rules such as prop-
terest in diesel generators raised high barriers to solar technology erty rights (Carpenter, Daniere, and Takahashi, 2004; Jha, Rao, and
deployment in a way that the baseline and feasibility studies or our Woolcock, 2007). Not only centralized charging stations, but other
pilot did not reveal. new innovations that challenge traditional ways of doing business
The position of the strongman in the marketplace was dominant may be expected to face similar challenges. The magnitude of this
without exception. The strongmen were mostly hostile to the threat depends on the influence and standing of the entrenched
centralized charging station. They were simply not interested in interests, along with the extent to which these interests consider
replacing their diesel generator with a centralized charging station, the new technology a threat. In the case of centralized charging
despite the generous implicit subsidy provided from our research station, the problem was compounded because of the fact that a
grant. Based on the discussions between Nidan and the strongmen, single station would tie 20e30 vendors into solar power. Had we
the latter saw the diesel generator business as stable and profitable, instead used smaller systems, the problem could have been less
whereas the centralized charging station was considered a risky serious.
venture. Since the centralized charging station is not an unambig- To be sure, it is important to recognize that the opposition to
uous, major improvement over the mature technology of diesel new technology need not stem from irrationality. A local strong-
generators, the local strongmen did not see enough value in moving man may reject the proposed scheme because of concerns about
away from the diesel generator system. Moreover, the strongmen the quality of the technology, the ability of the NGO to manage the
had already invested considerable capital into wiring the markets process, or the willingness of the technology provider to solve
for use with the generator. This could not be easily adapted to the problems and maintain the systems. If the strongmen have already
centralized charging stations that distributed individual batteries made investments and climbed the learning curve required for
to end-users. A centralized charging station would have to be so profitably operating diesel generators, even a low degree of risk
profitable as to compensate the strongmen for the lost value of a aversion is enough to make the solar technology unattractive. In
used diesel generator and for the cost of replacing the wiring. this sense, it could be said that the strongmen understood the
Today, the economics of centralized charging stations do not yet challenges of lighting provision in urban markets better than we
meet these criteria. and our local partners did.
234 D. Szakonyi, J. Urpelainen / Habitat International 53 (2016) 228e236

3.2. Locating entrepreneurs As a result, the cost of the lighting solution again increased.
Moreover, the burden on Nidan for collecting daily payments and
Another important difficulty was the location of entrepreneurs dealing with maintenance requests was heavy. This made it
to operate the centralized charging station. Although we tried to set impossible for us to reduce the cost of the system. Despite the
up centralized charging stations in 14 markets with dozens or even generous subsidy from the grant, the cost to vendors of using solar
hundreds of vendors, finding entrepreneurs willing to operate and power remained high.
maintain the centralized charging stations proved difficult. This is
remarkable, given that the NGO Nidan has been operating in the 3.4. Physical barriers
marketplaces for years and has a good reputation among the
vendors. The fourth, arguably less important, problem were physical
Besides the possible fear of the local strongmen, a major prob- barriers. In some locations, installation of centralized charging
lem with the entrepreneurs was their high demand for compen- stations was delayed for weeks or months because we were unable
sation. The two entrepreneurs who agreed to manage the systems to find a safe location for the solar panel. Since the solar panels
each requested a payment of nine rupees per may, much higher were a valuable asset, we had to deal with the threat of theft and
than what Yaqoot, Diwan, and Kandpal (2014) estimate to be physical damage. Ideally, the solar panel would have been set up on
required for profit. In addition to this, we had to pay three rupees to the roof of the local entrepreneur's home, but few possible entre-
PowerGreen and three rupees to Nidan for covering their trans- preneurs owned a house.
action costs, even though grant money was used for the salary of The local climate also created problems. In May and June, many
the Nidan associate in charge. Overall, the daily cost was as high as vendors did not come to the marketplaces to sell their products and
15 rupees. This cost was much higher than we initially expected. services because of the excessive heat. This prevented us from
Indeed, the cost of the solar light was, despite the subsidy from the finding customers and caused a loss of revenue from vendors who
grant, almost as high as that of relying on a diesel generator. Given had already chosen to adopt the solar lights. While the spring heat
that diesel generators were already prevalent, it would have been is a temporary and predictable phenomenon in all of Bihar, it
hard for solar lighting systems to penetrate the market despite the nonetheless caused notable delay and increased the cost of the
high fuel and maintenance costs of running a diesel generator. intervention.
More generally, the problem of locating entrepreneurs reflects
the challenge of skill deficit in the development of private business 4. Conclusion
in developing countries settings. Development economists have
noted that human capital and management expertise are major Although the combination of a centralized charging station and
constraints on business growth in countries such as India (Bloom, a leasing arrangement initially appeared to overcome the problems
Eifert, Mahajan, Mckenzie, & Roberts, 2013; De Mel, McKenzie, of high cost and difficulty of upfront payments, it turned out that
and Woodruff, 2008; Nichter & Goldmark, 2009), and our experi- this business model faces challenges. Most importantly, a central-
ence suggests that centralized charging stations are no exception. ized charging station is a threat to established interests in the
While the street vendors in our sample are perfectly capable of lighting business. Since the local strongmen were not interested in
running their current businesses, the added burden of managing solar power as a replacement for their diesel generators, we were
the centralized charging station is heavy. As a result, finding willing unable to set up stations in many marketplaces. Where stations
entrepreneurs is difficult and, in one case, an initially willing were set up, finding interested and trustworthy entrepreneurs to
entrepreneur ultimately began to neglect his or her responsibilities, run the stations proved difficult. Since the vendors were leasing the
causing technical damage and forcing us to withdraw the system. lights, they were also unwilling to follow the guidelines for proper
use and maintenance. Together, these problems prevented us from
3.3. Vendor interest and behavior scaling up the model beyond 150 lights.
This case study demonstrates a number of challenges that pol-
A third problem related to vendor interest and behavior. On the icymakers face in implementing problems to solve urban energy
one hand, many vendors were simply skeptical of distributed solar poverty. Most importantly, the urban setting has a much more
power. They were unwilling to pay a daily fee for the lighting complicated socio-economic logic than the typical rural commu-
source. Even though they had a clear interest in bright light, they nity, where centralized charging stations are now frequently
worried about the reliability of solar power, as the concept was new operated by non-governmental organizations and private com-
to them and did not strike them as reliable. Some preferred to rely panies even in Bihar. Urban marketplaces have highly developed, if
on street lighting or the lights of a nearby shop, while others used informal, systems of governance that revolved around local
illegal electricity connections to charge their batteries. As stated strongmen. These strongmen operate diesel generators and
above, one-fourth of our sample already bought power from a perceive solar stations as a threat to their business. These strong-
diesel generator. Given the difficulty of operating and managing the men are essentially the vested interests who worry about compe-
centralized charging station, we found it difficult to find local en- tition from centralized charging station, complicating installation
trepreneurs. As a result, the cost of the solar lighting solution to the and raising barriers to a successful intervention. The strongmen are
vendors proved too high and deterred technology adoption. not interested in replacing diesel generators with solar stations
Since the lights and batteries were leased to the vendors, vendor because the former provide a steady and reliable source of revenue,
behavior also caused some problems due to moral hazard. Because whereas the latter is a new technology that offers only an incre-
vendors rented the lights, they had no interest in their proper mental improvement over the diesel generator. The rental model
maintenance in the long run, as they could simply stop paying for creates problems because vendors have little incentive to use the
lights that no longer functioned. Those who did pay for the lights lights properly. Finding local entrepreneurs is difficult and the
often did not maintain them properly. Some tried to use the bat- compensation required increases the cost of solar lighting to a high
teries to power several lights, causing physical damage to the level. Physical barriers, such as land availability, are also an issue.
wiring and wearing down the batteries. When there was a problem Our results cast doubt on predictions from Yaqoot, Diwan, and
with the solar light, vendors refused to make their daily payments Kandpal (2014), who use survey analysis to evaluate the feasi-
even if the ultimate cause of the problem was their own behavior. bility of centralized charging stations. While our intervention
D. Szakonyi, J. Urpelainen / Habitat International 53 (2016) 228e236 235

appeared feasible on paper, the realities of actual implementation a nuisance to be removed (Cross, 1998), a change of attitude is
proved to be much different. Feasibility studies cannot adequately required for this approach to work. Indeed, India's 2014 Street
capture the major difficulties associated with setting up centralized Vendors (Protection of Livelihood and Regulation of Street Vend-
charging stations in the densely populated and often chaotic urban ing) Act provides a promising legal basis for concrete action to
marketplaces in the developing world. The lack of clear property legalize and regularize the livelihoods of street vendors in urban
rights, contract enforcement, and legal protection in cities such as areas. A collaborative effort between an NGO such as Nidan, a
Patna, and elsewhere, have created deeply institutionalized urban technology provider such as PowerGreen, and the municipal cor-
communities that have their own rules and customs. Since the poration could provide street vendors and other workers in the
centralized charging station model depends on community informal economy with basic lighting access, improving livelihoods
acceptance, it is difficult to implement in the urban setting. Unless and contributing to urban socio-economic development. An
the economic value of solar technology improves so much that it important challenge for the grid extension approach is the possi-
becomes an unambiguously superior alternative to diesel genera- bility of scheduled load shedding or unannounced power outages at
tors, sought by incumbent strongmen and their competitors alike, nights, because this is a peak time for power consumption in urban
high barriers to use in urban marketplaces remain. More generally, India. If grid connections are combined with some storage capacity,
results from rural interventions cannot provide reliable guidance as would be true of a battery-charged light similar to the ones
for urban interventions due to major differences in the context. provided by PowerGreen, this obstacle could be overcome.
To be sure, many of the problems we faced can be ascribed to
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