McDonald's is one of the world's leading fast-food chains. Their services are provided in almost 119 countries around the world. This case study will evaluate McDonald's growth and share insights into strategy formulation and strategy execution for a declining business. Reimagining store designs:McDonald's reimagines its store designs and introduced a more modern look with the implementation of digital kiosks, table service, and mobile order and payment.ConclusionMcDonald's has consistently formulated strategies to remain competitive and stay ahead of its competition. With the current market conditions, it's essential to have a well-executed strategy to achieve business TUT eLeK so McDonald's has used various strategies to remain profitable, including product innovation, using social media, and extending breakfast hours. Additionally, the company has used its vast network of franchises to grow the business worldwide.