ACCENTURE

INNOVATION
CHALLENGE
Reinvent the Future:
Unleash your innovation potential
Team details

Swati Agarwal Bhavna Meghani Pooja Dixit

Team: Hustler
 Problem Statement
In today's fast-paced world, businesses are facing
increasing pressure to keep up with the latest technological
advancements to stay competitive. However, many
businesses struggle to adopt new technologies due to
various challenges such as lack of resources, expertise, and
resistance to change. This results in missed opportunities
for growth and innovation, and businesses risk falling
behind their competitors. Furthermore, the COVID-19
pandemic has accelerated the need for businesses to adopt
digital technologies to adapt to the new normal of remote
work and online transactions. However, many businesses
are struggling to keep up with the rapid pace of digital
transformation, and risk losing customers and revenue as a
result. Therefore, the problem statement is how can
businesses reinvent themselves and accelerate change
with the power of technology to stay competitive and adapt
to the new normal of the post-COVID world. This requires
innovative ideas and solutions that can help businesses
overcome the challenges of adopting new technologies and
leverage them to drive growth and innovation.

Wardiere Inc. 03/12

Proposed Strategy and Business
Solution
Our proposed strategy and business solution is to develop a comprehensive digital transformation program that can help businesses
reinvent themselves and accelerate change with the power of technology. The program will consist of the following components: 1.
Digital Readiness Assessment: We will conduct a digital readiness assessment for businesses to identify their current level of digital
maturity and identify areas for improvement. This will help businesses understand their strengths and weaknesses and develop a
roadmap for digital transformation. 2. Technology Adoption Framework: We will develop a technology adoption framework that can
help businesses evaluate and adopt new technologies based on their business needs and goals. This will help businesses overcome
the challenges of adopting new technologies and ensure that they are aligned with their overall business strategy. 3. Digital Skills
Training: We will provide digital skills training to businesses to help them develop the necessary expertise to leverage new
technologies. This will include training on topics such as data analytics, cloud computing, cybersecurity, and digital marketing. 4.
Innovation Lab: We will establish an innovation lab where businesses can experiment with new technologies and develop innovative
solutions to business challenges. This will provide businesses with a safe environment to test new ideas and technologies before
implementing them in their operations. 5. Digital Ecosystem: We will develop a digital ecosystem that can connect businesses with
technology providers, investors, and other stakeholders. This will help businesses access the latest technologies and resources and
collaborate with other businesses to drive innovation and growth. Our business solution will be offered as a subscription-based
service, where businesses can choose the components that best suit their needs and pay a monthly fee. We will also provide ongoing
support and guidance to businesses to ensure that they are able to leverage new technologies to drive growth and innovation.
Go-to market plan and revenue strategy
Our go-to-market plan will consist of the following steps:
1. Market Research: We will conduct market research to identify potential customers and their needs. This will help us develop
targeted marketing campaigns and sales strategies.
2. Marketing Campaigns: We will develop targeted marketing campaigns to reach potential customers through various channels such
as social media, email marketing, and online advertising. We will also participate in industry events and conferences to showcase our
solution and network with potential customers.
3. Sales Strategy: We will develop a sales strategy that focuses on building relationships with potential customers and providing
them with personalized solutions based on their needs. We will also offer free trials and demos to help customers understand the
value of our solution.
4. Partnerships: We will establish partnerships with technology providers, investors, and other stakeholders to expand our reach and
provide customers with access to the latest technologies and resources.

Revenue Model: Our revenue model will be based on a subscription-based service, where businesses can choose the components
that best suit their needs and pay a monthly fee. The pricing will be based on the number of users and the level of support required.
We will also offer additional services such as consulting and training for an additional fee. Our revenue model will be scalable and
flexible, allowing us to adjust our pricing based on market demand and customer feedback. We will also offer discounts for long-term
contracts and referrals. Our revenue model will be designed to provide a predictable and recurring revenue stream, which will help us
achieve sustainable growth and profitability.
Thankyou