Module 1 - Lesson 1 - International Business and Trade

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Republic of the Philippines
Biliran Province State University

(Formerly NAVAL STATE UNIVERSITY)
ISO 9001:2015 CERTIFIED
Naval, Biliran
BACHELOR OF
SCIENCE IN
BUSINESS
Course Pretest
INTERNATIONAL BUSINESS
AND TRADE
LESSONthe
Part I. Short Answer. Discuss or demonstrate 1 following terms:
BA 317
1. International
INTRODUCTION Module 1 BUSINESS
TO INTERNATIONAL
______________________________________________________________
______________________________________________________________
2. International Business
______________________________________________________________
______________________________________________________________
3. Trade
______________________________________________________________
______________________________________________________________
4. Global Marketing
JONAS A. ENRIQUEZ
______________________________________________________________
Instructor
______________________________________________________________
5. International Marketing
______________________________________________________________
______________________________________________________________
Second Semester, SY 2020-2021
Name of Student: ________________________________________________________

Part II. Short Answer. Read the given question and answer it briefly.
Course, Year & Section: ___________________________________________________
1. Discuss the importance of International Business and Trade to you as Business
Contact Number: ________________________________________________________
Administration student.
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________.
Ground Floor Administration Building, Main Campus, P. Inocentes St., P.I. Garcia, Naval, Biliran Province, Phillipines 6560
2. Do you Tel. think
(053)International Business
507-0082‫ ן‬Telefax. and& Cell
(053) 507-0082 Trade is essential in your program?
# 0995-471-5907
SUC Level
Support your answer. III-A (Per DBM-CHED Joint Circular #B dated June 21, 2007
Website: www.bipsu.edu.ph ‫ ן‬Email: op@bipsu.edu.ph ‫ ן‬Facebook: www.facebook.com/WowBiPSU
_________________________________________________________________
_________________________________________________________________
_________________________________________________________________
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Intended Learning Outcomes
At the end of this lesson, you are expected to:
1. Select one (1) international business as the subject of the case study
2. Develop the case study by identifying the progress of the business from the host
country up to the country where the business is operating
3. Critically analyze the differences in political/legal systems, economic dimensions, and
cultural dynamics.
Overview:
International business and trade is an advanced subject for BSBA students. At the beginning
of this course, all students will focus on the development of the concepts of international
business. This subject is underlined most in the trading system. Notwithstanding, this
focuses first on the theories that the students may be able to directly observe in their
surroundings.
Let’s Start
Trading is not only about business interests in a particular country. Likewise, global trade is
much more of this it is quite complicated and high risk but manageable and can offer a very
interesting invested return. There’s a convergence and, at times, a conflict of the interests of
the different stakeholders—from businesses to governments to local citizens.
International business occurs in distribution

facilities in foreign markets. International
trade is the exchange of capital, goods, and
services across international borders or
territories. It is the exchange of goods and
services among nations of the world. All
countries need goods and services to satisfy
their people.
Illustration 1
Answer me:
1. Choose one (1) international business that might be your topic or the case
study and give the business description:
Tel. (053) 507-0082‫ ן‬Telefax. (053) 507-0082 & Cell # 0995-471-5907
SUC Level III-A (Per DBM-CHED Joint Circular #B dated June 21, 2007
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A. Name of the Business/Company

B. Name of the Owner
C. Type of Ownership
D. Year Started
E. Product (Goods or Services)
F. Invested Capital
G. Market Share
H. Place of Origin
I. Recipient Countries (Business Operation)
2. Vision and Mission of the Company
Vision:
__________________________________________________________________
_________________________________________________________________
Mission:
__________________________________________________________________
__________________________________________________________________
Proposed Vision:
__________________________________________________________________
__________________________________________________________________
Proposed Mission:
__________________________________________________________________
__________________________________________________________________
3. Justify your decision because you have chosen such a business.

__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
4. Critically discuss the impact of the aforementioned business in the local area.
__________________________________________________________________
__________________________________________________________________
__________________________________________________________________
Let’s Analyze
Governments often encourage foreign investment in their own country or another country by
providing loans and incentives to businesses in their home country as well as businesses in
the recipient country to pave the way for investment and trade in the country.
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Business Entity
Illustration 2
Activity 1: Business History
A. Development of the Business

______________________________________________________________
______________________________________________________________
______________________________________________________________
______________________________________________________________
______________________________________________________________
B. Product Development and Innovation

______________________________________________________________
______________________________________________________________
______________________________________________________________
______________________________________________________________
______________________________________________________________
C. Current Business Status

______________________________________________________________
______________________________________________________________
______________________________________________________________
______________________________________________________________
______________________________________________________________
D. Current Assets
______________________________________________________________
Activity 2. International Environment
 Helps in expanding the business

___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
 Exposure to more customers

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___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
 Helps in the proper management of the product life cycle

___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
 Helps in mutual growth

___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
“Should get involved

in information
collection on all
environment
dimensions and to
adapt to the
international business
environment and
identify vulnerable
areas”
Illustration 3
Activity 3: International Environment
Factors Advantages Disadvantages
Geographic Conditions
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Cultural Dynamics &

Social Factors (Race &
Gender)
Political & Legal

Factors/System
Economic
Conditions/Dimensions
Let’s Dig Deeper
Business Environment is
very significant for the
trading system.
Nonetheless, factors are
affecting to its business
operation. And company
measures it by identifying
the controllable from
uncontrollable.
Illustration 4
Activity 4: Controllable Environment and Uncontrollable Environment
1. Critically discuss the difference between a controllable environment and from

Uncontrollable Environment.
Controllable Environment Uncontrollable Environment

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2. Based on your answer in number 1 of activity 3, select what is the most important
in consideration which the management should be preferred. Support your
answer.
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
Activity 5: Investigate the chosen company
1. Identify the Controllable Environments

________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
2. Identify the Uncontrollable Environments

________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
Let’s Use it:
Globalization came along the way due to rampant exposure in international business. For
that, some companies developed a product suited to the needs and wants of different
countries and others produced a standard product to be distributed to different countries.
However, it gradually developed.
Activity 6: Critically discuss the following:
A. Egocentric
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________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
B. Polycentric
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________________________________________________________________
________________________________________________________________
________________________________________________________________
C. Regiocentric
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
D. Geocentric
________________________________________________________________
________________________________________________________________
________________________________________________________________
________________________________________________________________
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ASSESSMENT
1. Demonstrate the impact of international business general perspective.

___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
2. Compare the importance of controllable and uncontrollable environments

___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
COURSE
POST TEST
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Test I. Comprehensively discuss the following:

(You may extend the lines if more space is needed)
1. Demonstrate the impact of the following on International Business:
A. Political
________________________________________________________________
________________________________________________________________
_____________________________________________________________
B. Economic Stability
________________________________________________________________
________________________________________________________________
________________________________________________________________
C. Cultural Factors (Race and Gender)

________________________________________________________________
________________________________________________________________
________________________________________________________________
2. What is your analysis of the trading system in the Philippines?

___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
___________________________________________________________________
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RUBRICS
12 | P a g e
5 points 4 points 3 points 1-2 points
The major
Using The format is
Format and Using a good problem with
comprehensive not so good
Grammar format and/or the format
format and no and/or more
less than 5 and/or a lot of
errors in than 5 grammar
grammar errors errors in
grammar. errors
grammar
Organization Organized ideas Organized

Very well- but less than Ideas but a lot Unorganized
of Ideas
organized ideas. facts and are of facts and are Ideas
inconsistent inconsistent
With some minor

Topics relate
Major details are details. The
peripherally to
present. The answer is The answer is
Mastery of the question,
answer is well appropriate but unrelated to
the Topic but contain
appropriate to the not so well- the content or
significant
question and versed in the no mastery at
factual errors
well-versed on topic and may all
and are not
the topic have one or two
well-versed
factual errors.
A very clear Not so clear Low-quality

Quality of the A clear sense of
sense of sense of output:
Output intelligible features
intelligible features. intelligible
Complete and No sense of
Complete and features. Less
with quality. intelligible
well-quality. quality output
13 | P a g e
10 points 7-9 points 4-6 points 1-3 points
The major
Using The format is
Format and Using a good problem with
comprehensive not so good
Grammar format and/or the format
format and no and/or more
less than 5 and/or a lot of
errors in than 5 grammar
grammar errors errors in
grammar. errors
grammar
Organization Organized ideas Organized

Very well- but less than Ideas but a lot Unorganized
of Ideas
organized ideas. facts and are of facts and are Ideas
inconsistent inconsistent
With some minor

Topics relate
Major details are details. The
peripherally to
present. The answer is The answer is
Mastery of the question,
answer is well appropriate but unrelated to
the Topic but contain
appropriate to the not so well- the content or
significant
question and versed in the no mastery at
factual errors
well-versed on topic and may all
and are not
the topic have one or two
well-versed
factual errors.
A very clear Not so clear Low-quality

Quality of the A clear sense of
sense of sense of output:
Output intelligible features
intelligible features. intelligible
Complete and No sense of
Complete and features. Less
with quality. intelligible
well-quality. quality output

Module 1 - Lesson 1 - International Business and Trade

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Republic of the Philippines

Biliran Province State University

Name of Student: ________________________________________________________

Intended Learning Outcomes

At the end of this lesson, you are expected to:

International business occurs in distribution

A. Name of the Business/Company

2. Vision and Mission of the Company

3. Justify your decision because you have chosen such a business.

Activity 1: Business History

A. Development of the Business

B. Product Development and Innovation

C. Current Business Status

Activity 2. International Environment

 Helps in expanding the business

 Exposure to more customers

 Helps in the proper management of the product life cycle

 Helps in mutual growth

“Should get involved

Activity 3: International Environment

Factors Advantages Disadvantages

Cultural Dynamics &

Political & Legal

Let’s Dig Deeper

Activity 4: Controllable Environment and Uncontrollable Environment

1. Critically discuss the difference between a controllable environment and from

Controllable Environment Uncontrollable Environment

Activity 5: Investigate the chosen company

1. Identify the Controllable Environments

2. Identify the Uncontrollable Environments

Let’s Use it:

Activity 6: Critically discuss the following:

1. Demonstrate the impact of international business general perspective.

2. Compare the importance of controllable and uncontrollable environments

Test I. Comprehensively discuss the following:

1. Demonstrate the impact of the following on International Business:

C. Cultural Factors (Race and Gender)

2. What is your analysis of the trading system in the Philippines?

5 points 4 points 3 points 1-2 points

Organization Organized ideas Organized

With some minor

A very clear Not so clear Low-quality

10 points 7-9 points 4-6 points 1-3 points

Organization Organized ideas Organized

With some minor

A very clear Not so clear Low-quality

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