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An increasing number of advertisements on TV aim at children.

What are the effects


of television advertising? Should television advertising be controlled?
It is obvious that there is a significant number of commercials on TV targeted at
youngsters . With the scope of this essay, I will shed light on a multitude of drawbacks
for this phenomenon and several advantages of holding sway over TV
announcements.

This phenomenon could give rise to a multitude of unwelcome outcomes . One of the
principal consequences is that advertisements could exert adverse impacts on
children's awareness. An explanation is that a number of TV-commercials contain sex-
arousing images and violent contents due to careless censorship. Therefore, they can
pose a threat to the cognitive development of children. Additionally, adverts can give
rise to over buying. It is due to the fact that the majority of marketing tools tend to
exaggerate the functions and quality of products to lure young customers into
impulsive buying . Hence, children may be easily manipulated and parents would
purchase merchandise reluctantly following their children’s hobbies

There is little room for doubt that the government should impose strict control on
adverts related to children. To commence with, this can act as a deterrent to children’s
exposure to inappropriate commercials with detrimental contents. As a result, the
control of adverts can put a restraint on their menaces to children’s awareness and
behaviors. Moreover, the limitation of television commercials can play an integral role
in encouraging children to take part in outdoor activities. An explanation is that this
can reduce the amount of time that children keep their eyes glued to television, which
can pave the way for other handy recreational activities.

In conclusion, the advent of television advertisements toward children can be the


culprit of some unwanted problems and they should be supervised by the authority for
the sake of children

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