People sometimes wonder on how businesses differ from each other.

They
often think on what makes them unique to other firms. To add, people try to
figure out on how to navigate and to know more about a certain business.
That is why mission statement and vision statement are visible and
prioritised in an organization.

Primarily, what is Vision Statement? Vision Statement describes the current

and future objectives of an organization. Additionally, it is an encouraging
and exhilarating of an idealistic of a company. As such, Vision Statements
are future-based as they are meant to inspire and give direction to
employees. Hence, what is the importance of a Vision Statement? The
importance of Vision Statement is to communicate the organization’s value
and commitment towards achieving its goals. Also, Vision Statement can
help in encouraging people to venture out their company through making a
positive breadth of view towards their goal and on what they can achieve.

Furthermore, what is Mission Statement? Mission Statement is a clear and

concise explanation on what is the company all about. It explains the
existence and states its purpose, intention and overall objectives. Mission
statement is simply as: “Why an Organization exists?” “What is the purpose
of this organization” and “How do they differ from any other similar
industry.” And so, what is the importance of a Mission Statement? Mission
Statement is important for the reason that it outlines the company’s goals
that they need to achieve. It also helps the organization focus and stay on
track to make the right decisions about its future.

To conclude, both Vision and Mission Statement are important in any

organization. These statements can powerfully explain the organization’s
intentions as they can motivate the team to realize an inspiring vision of the
future. As such, Vision and Mission Statement can help businesses to
outline performance standards and uniqueness based on the goals they
want to achieve.