The document summarizes meetings that took place in Maryborough and Castlemaine to discuss improving sales and financing techniques. Key discussions focused on establishing value propositions earlier in the sales process, overcoming objections, and monitoring results. Follow up meetings will take place in July and six weeks to evaluate effectiveness of new approaches and identify further improvements. Additional pipeline opportunities from current customers were also discussed.
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Original Title
Summary of Maryborough and Castlemaine trip, Maryborough session on…
The document summarizes meetings that took place in Maryborough and Castlemaine to discuss improving sales and financing techniques. Key discussions focused on establishing value propositions earlier in the sales process, overcoming objections, and monitoring results. Follow up meetings will take place in July and six weeks to evaluate effectiveness of new approaches and identify further improvements. Additional pipeline opportunities from current customers were also discussed.
The document summarizes meetings that took place in Maryborough and Castlemaine to discuss improving sales and financing techniques. Key discussions focused on establishing value propositions earlier in the sales process, overcoming objections, and monitoring results. Follow up meetings will take place in July and six weeks to evaluate effectiveness of new approaches and identify further improvements. Additional pipeline opportunities from current customers were also discussed.
session on guaranteed future value and effective referrals we had Kaz Lewis, Michael and Sam as well as Carl join the session, walk-through and overview of guaranteed future value and closing techniques for Lewis and we spoke about common objections and Payson lead techniques to ensure that the sales people continue their conversation on, closing the deal with the car Take aways included a change in word tracks from the sales team to plant the seed earlier of finance opportunities and continuing to get Lewis involved with every interaction, so he has a greater chance to convert the finance I have attached some examples of sales people and finance and insurance manager, word tracks and objection, handling techniques. Dealership follow-up actions, sit down and walk through word tracks that can be consistently put in place that will benefit both the sales team and finance Carl and Aaron to continually monitor Results contributing factors, and in addition identify any new actions that have worked well and any pain points that still exist Follow-up contact will be organised for early in July 2023
Castlemaine effective referrals for
both Toyota and Mitsubishi. We had Stuart Gemma from Mitsubishi and Brad from Toyota, including Andrew Holland the financial insurance manager and also Sam Goddard attended key. Take aways were that Andrew is not getting in early enough with finance conversations at Mitsubishi, which can be a location challenge so we walk through some weird tracks on setting expectations to make it easier for Andrew to have those conversations prior to closing the deal or taking a deposit , Sam Goddard also showed an equation of how Finance can be more of a benefit than using cash, which we can now use in the process of the cash conversation. Once again, the key take aways were on objection, handling and maintaining the conversation to close the deal with the vehicle and also uplift the opportunity for Finance. Follow up, will also be in around six weeks to identify what working and what can be done different
In addition to the above content,
both Aaron and I spoke about pipeline opportunities at B02, and we shared phone techniques, specifically aimed at engaging our current cozy list and getting them into the dealership where applicable
Lewis has asked for the guaranteed
future value training video from one of our webinars, which has been downloaded, and Aaron can show on his next visit if needed
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