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Environmental challenge-Circular economy

Rice Straw Paper Bag

Recycling Plastic Might be a Solution but wouldn’t end plastic pollution. We are
producing 380 million tons of plastic every year, where up to 50% plastic are
single use plastic. Floods Damaged Crops On 42,055 Hectares Of Land Causing
Production Losses Of 1.5 Lac Tones Of Crops Worth Taka 499.16 Crore.
Considering all those problems we are introducing “Strawstic-one time
alternative”. We are going to use rice waste to make disposable packages. Rice
production for the 2020-21 year is 38.7 million metric tons Rice straw is a waste
CEO COO and has no use. Our product is from rice straw that will help farmers to survive
CMO during the flood and will reduce plastic waste
Strawstic Strawstic Strawstic
Business Engineering Engineering
Undergrad Graduate Graduate
Student
Problem

BDT 499.16 billion 1.58kg CO2 312 tons 4x


Worth of crops Emission single-use plastic Water requires
destroyed by occurred by one is produced per To manufacture
floods single plastic bag month in a paper bag than
Bangladesh a plastic bag.
EFFECTS

Health Environmental Employments


Cancer Air Pollution
Income of Farmers
Birth Defects Soil Infertility
Low Immunity Marine life decay
POSSIBLE SOLUTION

Recycle Single use plastic Not Easy to recycle

Rice production for the 2020-21 Rice straw is a waste


year is 38.7 million metric tons and has no use
OUR SOLUTION

Converting Rice Straw into Eco-Friendly single use bag

SOLVING THREE PROBLEMS AT ONCE


MARKET ANALYSIS

The global single-use packaging


market was valued at USD 36.76
billion in 2021 and is expected to
reach USD 50.98 billion by 2027

https://www.reportlinker.com/p06249273/Single-use-Packaging-Market-
Growth-Trends-COVID-19-Impact-and-
Forecasts.html#:~:text=The%20global%20single%2Duse%20packaging,to%
20as%20the%20forecast%20period).
MARKET ANALYSIS

120 million
Demand of single use plastic in Bangladesh

USD 34 Million
Single Use plastic market will be around
dollar over next few years

312 tons
single use plastics are being sold per month

https://esdo.org/press-synopsis-single-use-plastic-sup-pollution-and-its-impact-
on-human-health-and-environment-in-bangladesh/
MARKET SIZE

Total Addressable
Market(TAM)
Serviceable Addressable
$34 M Market (SAM)

$6.1 M Serviceable Obtainable


Market(SOM)

$2.6 M
42% OF SAM
MARKET VALIDATION

Demand of single use plastics


increased after pandemic

Market has demand of Eco-


friendly product

Global Demand for Eco-friendly


products are increasing

https://www.reusethisbag.com/articles/the-pandemic-plastic-waste-
disaster
PRODUCT MARKET FIT
Market Survey

Reached to 3 Grocery Shop owner and 16 people to get their feedback about Strawstic
PRODUCT MARKET FIT
Primary Research

Reached to 3 Grocery Shop owner and 16 people to get their feedback about Strawstic
A B2B Packaging company with aim of replacing
single use plastics products by a waste from rice
Target Group

Primary Target GROUP

B2B: Consumer of Single Use Bag


Restaurants Grocery Shop

Interest : Reducing Environmental Harm

Concern : Lack of Alternatives

Area : Urban, Semi Urban


E-commerce site Clothing Brand Shop
Target Group

SECONDARY TARGET GROUP

B2B: Seller of Single use products

Interest : customers demand

Concern : High Profit

Area : Urban,Semi urban


Competitive Advantage

STRAWSTIC ARE

POP: Affordable Price


Greener
POD: Eco-friendly product
Sustainable
Availability of raw material

Cheaper Low cost of raw material


COMPETITION

Plastic Poly Bag Manufacturer

SME
Price Range: BDT 0.8-2.00
Market Share:80%
Paper Bag Manufacturer

SONALI BAG

Price Range: BDT 1-10.00


Market Share:20%
NO DIRECT COMPETITOR
OPERATION PLAN

Customer
Our targeted
customer

Value Chain
Supplier &
Distribution
Local Farmers through Logistics
Distribute to our
contract or purchase Management consumer through
directly truck

Collection Manufacturing
Manufacture in
Collect through
our local plant
200cft truck
initially on Tangail
PROCESS MAP

Blend Binding
Material

Step 2 Step 4

Step 1 Step 3 Step 5

Starting Point Rice Straw CMC


OPERATION PLAN

Add NaOH and Washing Blending

Rice Straw Paper Machine Making Pulp


OPERATION PLAN

Tangail, Dhaka Factory Size 20,000 Raw Material


Near village side sq. feet 2ton/day
of Madhapur Man power 12-15 Strawstic Production
22000 unit/day
PILOT

STRAWSTIC SINGLE USE BAG PAPER FROM RICE STRAW

FIRST PROTOTYPE OF STRAWSTIC SINGLE USE BAG


GTM PLAN

PHASE 1
LAUNCH
CLOUD KITCHEN E-COMMERCE CLOTHING BRAND

PHASE 2
GROW
GROCERY SHOP RESTAURENTS WHOLESALER

PHASE 3
EXPAND BEYOND TIER-1 CITY FRANCHISE
EXECUTION

November,2022 January,2023
Start our venture after ensuring Operation setup and start
Funding production

February,2023 February,2025 January,2027


Finalizing potential customer and Developing new products from rice Entrance into FMCG Packaging
will start our sales straw industry
ESG

Environmental Social Governance


• Decreasing Carbon
• Reducing Landfill • Diverse and Independent
Emission
• Increasing fertility of soil board Structure
• Reducing Environmental
• Reducing Health Risk due • Maintaining Tax
Pollution
to pollution transparency
• Reducing Plastic Pollution
• Increasing Farmers • Following government
by substitute product
Income and industrial law
• Minimizing damages by
Flood
MARKETING STRATEGY

Collaboration Aware Convert


Creating awareness Connect consumers to
Collaboration with
about strawstic through penetrate into the
Government agencies
campaign activities market
MARKETING STRATEGY
Collaboration

Collaboration with Government agencies to


create awareness and help Bangladesh
government to achieve Sustainable
Development Goals

Create a new eco-system for


biodegradable waste
MARKETING STRATEGY
Aware

STRAWVIOURS Program

• Promote strawstic
• Organize Events and games to increase
awareness
• Connect Students to make a change

Impacts

• Create Awareness about straw products


and strawstic
MARKETING STRATEGY
Convert

Certification of appreciation for thinking about


environment to restaurant owners Gifts items for wholesaler and retailers
Research & Development

By 2025, we will produce single Use


Glasses, Plates spoon from Rice Straw

Adding more waste like sugarcane,


cigarette butts, shrimp waste to
produce more eco-friendly products
FUNDRAISING

BDT 50 lacs
To Continue Operation for 1 year before Pre-seed funding
Future Investment by Founders

Invest by angel investor Pre-Seed Round Seed Round


BDT 20 Lac 2022-2023 2024 2025

Bank Financing BDT 50 lacs $2,00,000 $6,00,000

BDT 50 Lac
Series A
2027

$1,000,000
PRODUCT

BDT 1.00
Price per Unit

BDT 0.70
Manufacturing cost per Unit
FINANCIAL PROJECTIONS

Revenue YEAR 1 YEAR 2 YEAR 3 YEAR 4 YEAR 5

Revenue 9,985,000.00৳ 14,985,000.00৳ 19,985,000.00৳ 29,985,000.00৳ 39,985,000.00৳

Cost

Manufacturing 7,510,000.00৳ 10,012,000.00৳ 11,012,000.00৳ 20,012,000.00৳ 28,012,000.00৳

Operation 4,320,000.00৳ 4,950,000.00৳ 5,150,000.00৳ 5,600,000.00৳ 5,700,000.00৳

Total Cost 11,830,000.00৳ 15,112,000.00৳ 16,362,000.00৳ 25,912,000.00৳ 34,112,000.00৳

Net Profit - 1,845,000.00৳ - 127,000.00৳ 3,623,000.00৳ 4,073,000.00৳ 5,873,000.00৳


FINANCIAL PROJECTIONS

20.77 %
Return on investment Profit & Loss
7,000,000.00৳

2 Year 1 month 6,000,000.00৳

Break Even 5,000,000.00৳

4,000,000.00৳

BDT 4 Crore 3,000,000.00৳

Amount (BDT)
2,000,000.00৳

Turnover after 5 years(yearly) 1,000,000.00৳

BDT 1.64 Crore


- ৳
1 2 3 4 5
-1,000,000.00৳

-2,000,000.00৳
Gross Profit after 5 years(yearly)
-3,000,000.00৳
Year

BDT 61,069,355
Net Present Value
TEAM

ADVISOR PANEL

Md. Mahfujur Rahman Md. Abdul Mukaddem Rushab Dr. Mohammad Shahid Ullah
Financing Expert RTM Expert Green Chemistry Expert
Assistant Professor Global RTM Project Lead Associate Professor
School of Business,AUST The Coca-Cola Company Arts & Science,AUST
TEAM

Md. Sakib Sadman Rafsan Al Rafi Tasnia Islam Rashmi


Chief Executing Officer Chief Operation Officer Chief Marketing Officer
Strawstic Strawstic Strawstic
Engineering Graduate with Engineering Graduate with Business Undergrad Student
Experience in Project Experience in with experience in
Management,Marketing and Operation,Product PR,Marketing
Business Analysis Development
VISION

REVOLUTIONIZING SINGLE
USE PRODUCT INDUSTRY BY
WASTE
THANK YOU

From
Appendix

Our Achievements.
Appendix

Sales forecast for 5 year


45,000,000

40,000,000

35,000,000

30,000,000

25,000,000

20,000,000

15,000,000

10,000,000

5,000,000

-
1 2 3 4 5
Appendix

ESTIMATED FIXED COST


BDT
Items Local Cost Foreign Cost Total
Factory Rent (advance payment) 400000

Factory Building
Factory shed and other civil construction 1000000
Machinery & Equipment 2880000
Electrification 100000
Office Equipement and Furniture 520000
Promotion and legal 800000
Documentation & others 200000
Contingency 10000
Total Fixed Cost 3030000 2880000 5910000
Appendix
Strawstic
Projected Strawstic's Profit & Loss Statement
For Years Ended December 31, 2023 , 2024,2025, 2026 and 2027
2023 2024 2025 2026 2027
Description
Amount Amount Amount Amount Amount
INCOME
Revenue from sale of goods 10,000,000.00৳ 15,000,000.00৳ 20,000,000.00৳ 30,000,000.00৳ 40,000,000.00৳
Less: Exicse duty 15,000.00৳ 15,000.00৳ 15,000.00৳ 15,000.00৳ 15,000.00৳
Revenue from sale of goods 9,985,000.00৳ 14,985,000.00৳ 19,985,000.00৳ 29,985,000.00৳ 39,985,000.00৳
EXPENSES
Cost of Materials 6,000,000.00৳ 8,500,000.00৳ 11,000,000.00৳ 20,000,000.00৳ 28,000,000.00৳
Purchases of Stock-in-Trade 150,000.00৳ 200,000.00৳ 300,000.00৳ 400,000.00৳
House Rent 1,500,000.00৳ 1,500,000.00৳
Distribution 720,000.00৳ 850,000.00৳ 950,000.00৳ 1,000,000.00৳ 1,100,000.00৳
Marketing 1,000,000.00৳ 1,500,000.00৳ 1,600,000.00৳ 1,000,000.00৳ 1,000,000.00৳
Employee Expense 2,600,000.00৳ 2,600,000.00৳ 2,600,000.00৳ 3,600,000.00৳ 3,600,000.00৳
Other Expenses 10,000.00৳ 12,000.00৳ 12,000.00৳ 12,000.00৳ 12,000.00৳
Total (II) 11,830,000.00৳ 15,112,000.00৳ 16,362,000.00৳ 25,912,000.00৳ 34,112,000.00৳
EARNINGS BEFORE INTEREST, TAX, (EBIT) (I) -(II) - 1,845,000.00৳ - 127,000.00৳ 3,623,000.00৳ 4,073,000.00৳ 5,873,000.00৳
Depreciation 300,000.00৳ 300,000.00৳ 200,000.00৳
Finance Costs 20,000.00৳ 20,000.00৳ 20,000.00৳
PROFIT BEFORE EXCEPTIONAL ITEMS AND TAX - 1,845,000.00৳ - 127,000.00৳ 3,303,000.00৳ 3,753,000.00৳ 5,653,000.00৳
PROFIT BEFORE TAX - 1,845,000.00৳ - 127,000.00৳ 3,303,000.00৳ 3,753,000.00৳ 5,653,000.00৳
Less : Tax Expense
Current Tax 0.25৳ 0.25৳ 0.25৳
PROFIT AFTER TAX (Net Profit) - ৳ 825,750.00৳ 938,250.00৳ 1,413,250.00৳
Appendix
Projected Balance Sheet for 5 years(figures in BDT)
Column1 Particulars 2023 2024 2025 2026 2027
ASSETS Assets Balance Balance Balance Balance Balance
Cash 12000000 13140000 36703072 30087822 53114171.5
Inventory 6000000 8500000 11000000 20000000 28000000
Machinery 2880000 2880000 4750000 4750000 4750000
Furnitures 500000 500000 500000 2000000 2000000
Suppllies 20000 20000 25000 50000 100000
Land+developmet 15000000 15000000 15000000
Total Asset 21400000 25040000 67978072 71887822 102964171.5
Liabilities and Owner's Equity
Liablities
Loan 4000000 4000000
Accounts Payable 11245000 13167000 19362000 5122683 67349288
Notes Payable 22303000 3860173 29741883.5
Total Liabilities 11245000 13167000 45665000 12982856 97091171.5

Owner's Equity
Capital 12000000 12000000 18690072 56070216
Net Profit -1845000 -127000 3623000 4073000 5873000
total owner's equity 10155000 11873000 22313072 60143216 5873000
Appendix

Projected Cashflow Statement for 5 years

Particulers 2023 2024 2025 2026 2027

Cash From Operating Activities BDT BDT BDT BDT BDT

Collection from Customer 9985000 13140000 18013000 30087822 53114171.5

Payment to Suppliers and operating expenses' 11830000 15112000 16362000 25912000 34112000

Tax 25% 25% 25%

Cash after tax 412750 1043955.5 4750542.875

Net Cash from operating Activities -1845000 -1972000 412750 1043955.5 4750542.875

Cash from Investing Activities BDT BDT BDT BDT BDT

Accquisition of property,equipment 0 0 15000000 0 0

Net Cash from investing activities 0 0 15000000 0 0

Cash Flows from financing activities BDT BDT BDT BDT BDT

Proceeds/payment for loans 4000000 4000000 0

Capital Contributors 18690072 56070216 0

Net cash from financing activities 0 14690072 52070216 0

Net decrease and increase in cash -1845000 -1972000 102822 53114171.5 4750542.875
Appendix
Our Making
Process.

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