KPI ukazatel V.20 VI.20 VII.20 VIII.20 IX.

20
Organická návštěvnost (uživatelé) 20 50 130 110 250
Průměrná org. návštěvnost / den 1 2 4 4 8
% meziměsíční růst návštěvnosti N/A 158% 152% -15% 135%
Tržby dle GA (organic) 0 Kč 1,000 Kč 2,000 Kč 3,000 Kč 4,000 Kč
Počet transakcí (organic) 0 1 3 5 7
Konverzní poměr (organic) 0.00% 2.00% 2.31% 4.55% 2.80%
Bounce rate (organic) 50.00% 60.00% 35.00% 50.00% 61.00%
Průměr stránek na návštěvu (organic) 2.58 3.43 3.97 3.57 2.2
Délka návštěvy (organic) ### ### ### ### ###
Platné stránky Google Search Console 110 121 118 119 118
Chyby v crawlingu Google Search Console 0 0 1 0 1
Počet rankovaných KW Collabim 10 20 40 60 150
Počet rankovaných KW Ahrefs (CZ) 5 15 30 50 120
Počet KW v TOP 3 v Google 0 5 15 16 14
Počet KW v TOP 4-10 v Google 7 13 24 19 33
Počet KW v TOP 11-20 v Google 8 12 27 35 40
Počet KW 21+ v Google 383 729 693 847 830
Kolik KW z celku je v TOP20 v Google 3.77% 3.95% 8.70% 7.63% 9.49%
Počet KW v TOP 3 v Seznam.cz 4 15 16 9 13
Počet KW v TOP 4-10 v Seznam.cz 24 33 44 43 51
Počet KW v TOP 11-20 v Seznam.cz 41 63 53 39 38
Počet KW 21+ v Google 329 648 646 826 815
Kolik KW z celku je v TOP20 na Seznamu 17.34% 14.62% 14.89% 9.92% 11.12%
O kolik se dá ještě zlepšit organic G 96.23% 96.05% 91.30% 92.37% 90.51%
O kolik se dá ještě zlepšit organic S 82.66% 85.38% 85.11% 90.08% 88.88%

Organická návštěvnost (uživatelé)

7000 250
6000
6000
5000 200
5000
4200
4000 3800 150

3000 100
2200
2000 1800
1200 50
1000 750
500
20 50 130 110 250 1 2 4 4
0 0
20 0 0 0 0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1 20 0 0 0
V. VI
.2 II.2 II.2 X.2 X.2 I.2 II.2
I I X I.2 II.2 III.2 IV.2 V.2 VI.2 II.2 III.2 IX.2 X.2 XI.2 II.2 V. VI
.2 II.2 II.2 X.
V V X V V X V VI I

Tržby dle GA (organic)

40 000 Kč 5.00%
35 000 Kč 4.50%
4.00%
30 000 Kč
3.50%
25 000 Kč 3.00%
20 000 Kč 2.50%
15 000 Kč 2.00%
1.50%
10 000 Kč
1.00%
5 000 Kč 0.50%
0 Kč 0.00%
20 I.20 I.20 I.20 .20 .20 I.20 I.20 I.21 I.21 I.21 .21 .21 I.21 I.21 I.21 .21 .21 I.21 I.21 20 0 0
.2 II.2 II.2
0
V. V V I V II IX X X XI I II IV V V VI I IX X X XI V. VI
VI V VI
25 000 Kč 3.00%
20 000 Kč 2.50%
15 000 Kč 2.00%
1.50%
10 000 Kč
1.00%
5 000 Kč 0.50%
0 Kč 0.00%
20 I.20 I.20 I.20 .20 .20 I.20 I.20 I.21 I.21 I.21 .21 .21 I.21 I.21 I.21 .21 .21 I.21 I.21 20 0 0
.2 II.2 II.2
0
V. V V I V II IX X X XI I II IV V V VI I IX X X XI V. VI
VI V VI

Průměr stránek na návštěvu (organic) P

4.5 500
3.97
4 450
3.43 3.57
3.5 400
350
3 2.66 2.66
2.58 300
2.5 2.2 2.15
1.95 1.86 250
2 1.74 1.8 1.77 1.74 200
1.5 150
1 100
0.5 50
0 0
20 0 0 0 0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1 20 0 0 0 0
V. VI
.2 II.2 II.2 X.2 X.2 I.2 II.2 I.2 II.2 III.2 IV.2 V.2 VI.2 II.2 III.2 IX.2 X.2 XI.2 II.2 V. VI
.2 I.2 III.2 IX.2
V VI I X X V V X VI V

Počet rankovaných KW Collabim

8000 1000
6699 900
7000
6078 800
6000 5724 5512 5714
700
5000 600
4000 500
3000 2500 400
300
2000
1000 200
1000 600
10 20 40 60 150 300 100
5 15 30 50
0 0
20 I.20 I.20 I.20 .20 .20 I.20 I.20 I.21 I.21 I.21 .21 .21 I.21 I.21 I.21 .21 .21 I.21 I.21 20 0 0 0
V. V V I V II IX X XI I II IV V V VI I IX X XI V. VI
.2 II.2 II.2 X
X VI X V V I I

Počet KW v TOP 4-10 v Google

200 190 180
180 175
165 160
152 157 158
160 144 144 140
140 120
120
100
100 87
80
80
60 60
44 43
33 40 33
40 24 24
13 19
20 7 20
0 0
20 0 20 20 20 20 20 20 1 1 1 1 1 1 1 1 1 1 1 1 20 0 0 0
V. .2 .
VI VII VIII
.
IX
. X. XI. XII. I.2 II.2 III.2 IV.2 V.2 VI.2 II.2 III.2 IX.2 X.2 XI.2 II.2 V. VI
.2 II.2 II.2 X.2
I I
V V X V V
 X.20 XI.20 XII.20 I.21 II.21 III.21 IV.21 V.21 VI.21
500 750 1200 1800 2200 3800 4200 5000 6000
16 25 39 58 79 123 140 161 200
94% 55% 55% 50% 35% 56% 14% 15% 24%
5,000 Kč 7,000 Kč 8,000 Kč 10,000 Kč 15,000 Kč 20,000 Kč 25,000 Kč 30,000 Kč 35,000 Kč
10 15 12 18 19 20 25 27 30
2.00% 2.00% 1.00% 1.00% 0.86% 0.53% 0.60% 0.54% 0.50%
49.00% 50.00% 38.00% 45.00% 49.00% 38.00% 42.00% 43.00% 36.00%
2.15 2.66 2.66 1.95 1.86 1.74 1.8 1.77 1.74
### ### ### ### ### ### ### ### ###
132 405 405 440 445 442 449 449 446
0 2 0 0 0 0 0 0 0
300 600 1000 2500 5724 5512 5714 6078 6699
280 500 900 950 927 931 815 817 882
29 61 61 51 57 83 81 94 120
87 144 144 152 157 175 158 165 190
84 114 114 121 147 142 149 149 152
718 787 787 719 677 661 653 633 579
21.79% 28.84% 28.84% 31.06% 34.78% 37.70% 37.27% 39.19% 44.38%
3 22 22 23 22 31 18 21 27
41 75 75 116 158 141 128 153 150
47 80 80 86 86 109 79 82 90
827 929 929 818 772 757 816 785 774
9.91% 16.00% 16.00% 21.57% 25.63% 27.07% 21.61% 24.59% 25.65%
78.21% 71.16% 71.16% 68.94% 65.22% 62.30% 62.73% 60.81% 55.62%
90.09% 84.00% 84.00% 78.43% 74.37% 72.93% 78.39% 75.41% 74.35%

Průměrná org. návštěvnost / den %

250 200%

200 158%152%
200 150% 135%
161
150 140
123 100% 94%

100 79
58 50%
50 39
25
8 16
1 2 4 4 0%
0 0 0 0 0 0
.2 II.2 I-15%I.2 IX.2 X.2
0 0 20 20 20 20 20 20 1 21 21 21 .21 I.21 I.21 I.21 .21 .21 I.21 I.21 VI V I
.2 .2 .
VI VII VIII
. . X. XI. XII. I.2 II. III. IV. V
V IX V V V I V II IX X X XI -50%

Konverzní poměr (organic)

5.00% 70.00%
4.50%
60.00%
4.00%
3.50% 50.00%
3.00% 40.00%
2.50%
2.00% 30.00%
1.50% 20.00%
1.00%
10.00%
0.50%
0.00% 0.00%
.2
0
.2
0 20 20 20 20 20 20
I.2
1 21 21 21 .21 I.21 I.21 I.21 .21 .21 I.21 I.21 20 I.20 I.20 I.20 .20
V .
VI VII VIII
.
IX
. X. XI. XII. II. III. IV. V V V I V II IX X X XI V. V V I V II IX
3.00% 40.00%
2.50%
2.00% 30.00%
1.50% 20.00%
1.00%
10.00%
0.50%
0.00% 0.00%
20 .2
0 20 20 20 20 20 20 1 1 1 1 1 1 1 1 1 1 1
I.2 II.2 III.2 IV.2 V.2 VI.2 II.2 III.2 IX.2 X.2 XI.2 II.2
1 20 I.20 I.20 I.20 .20
V. .
VI VII VIII
.
IX
. X. XI. XII. V X V. V V I V II IX
V

Platné stránky Google Search Console Chyby

500 2.5
450
400 2
350
300 1.5
250
1 1
200 1
150
100 0.5
50
0 0 0 0 0
0
20 .2
0 0 0
I.2 III.2 IX.2
0 20 I.20 I.20 I.2
1 21 I.21 .21 .21 I.21 I.21 I.21 .21 21 I.21 I.21 20 0 0 0 0
.2 II.2 II.2 X.2 X.2
0
V. VI VI X. XI II. II IV V V I V II IX X. XI V. VI
V X V X V VI I

Počet rankovaných KW Ahrefs (CZ)

1000 950 927 931 140
900 882
900 815 817 120
800
700 100
600 80
500
500
400 60
280
300 40 2
200 120 16
20 15 14
100 30 50 5
5 15 0
0 0
20 0 0 0 0 0 0
.2 II.2 II.2 X.2 X.2 I.2 II.2
0 1 1 1 1 1 1 1 1 1 1 1
I.2 II.2 III.2 IV.2 V.2 VI.2 II.2 III.2 IX.2 X.2 XI.2 II.2
1 20 0 0 0 0
.2 II.2 II.2 X.2 X.2
V. VI V I I X X V X V. VI V I I
V V V

Počet KW v TOP 4-10 v Seznam.cz Po

180 35
158 153 150
160 30
141
140 128
116 25
120
100 20
15 16
80 75 75
15 13
60 51 9
44 43 41 10
40 33
24 4
20 5 3

0 0
20 0 20 20 20 20 20 20 1 1 1 1 1 1 1 1 1 1 1 1 20 0 0 0 0 0
V. .2 .
VI VII VIII
.
IX
. X. XI. XII. I.2 II.2 III.2 IV.2 V.2 VI.2 II.2 III.2 IX.2 X.2 XI.2 II.2 V. VI
.2 II.2 II.2 X.2 X.2
I I
V V X V V
 VII.21 VIII.21 IX.21 X.21 XI.21 XII.21

% meziměsíční růst návštěvnosti

200%
158%152%
150% 135%

100% 94%

55% 55% 50% 56%

50% 35%
24%
14% 15%
0%
0 0 0 0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1
VI
.2 II.2 I-15%
I I.2 IX.2 X.2 XI.2 II.2 I.2 II.2 III.2 IV.2 V.2 VI.2 II.2 III.2 IX.2 X.2 XI.2 II.2
V V X V V X
-50%

Bounce rate (organic)

70.00%

60.00%

50.00%

40.00%

30.00%

20.00%

10.00%

0.00%
20 I.20 I.20 I.20 .20 .20 I.20 I.20 I.21 I.21 I.21 .21 .21 I.21 I.21 I.21 .21 .21 I.21 I.21
V. V V I V II IX X XI I II IV V V VI I IX X XI
X VI X
40.00%

30.00%

20.00%

10.00%

0.00%
20 I.20 I.20 I.20 .20 .20 I.20 I.20 I.21 I.21 I.21 .21 .21 I.21 I.21 I.21 .21 .21 I.21 I.21
V. V V I V II IX X XI I II IV V V VI I IX X XI
X VI X

Chyby v crawlingu Google Search Console

2.5

2
2

1.5

1 1
1

0.5

0 0 0 0 0 0 0 0 0 0 0
0
20 0 0 0 0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1
V. VI
.2 II.2 II.2 X.2 X.2 I.2 II.2 I.2 II.2 III.2 IV.2 V.2 VI.2 II.2 III.2 IX.2 X.2 XI.2 II.2
V VI I X X V V X

Počet KW v TOP 3 v Google

140
120
120

100 94
83 81
80
61 61 57
60 51
40 29
20 15 16 14
5
0
0
20 0 0 0 0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1
V. VI
.2 II.2 II.2 X.2 X.2 I.2 II.2
I I X I.2 II.2 III.2 IV.2 V.2 VI.2 II.2 III.2 IX.2 X.2 XI.2 II.2
V V X V V X

Počet KW v TOP 3 v Seznam.cz

35
31
30 27
25 22 22 23 22 21
20 18
15 16
15 13

10 9

5 4 3

0
20 0 0 0 0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1
V. VI
.2 II.2 II.2 X.2 X.2 I.2 II.2
I I X I.2 II.2 III.2 IV.2 V.2 VI.2 II.2 III.2 IX.2 X.2 XI.2 II.2
V V X V V X