1

UNIVERSITY OF LA SA LETTE
COLLEGE OF ENGINEERING AND ARCHITECTURE

PBSARC 046- ARCHITECTURAL DESIGN 9

( DRAFTING RM03)

RSW PR - 02

“GASTRO-COMMERCIO-CULTURAL”

A PROPOSED REDEVELOPMENT OF SANTIAGO CITY PUBLIC MARKET

AN ARCHITECTURAL INNOVATION THROUGH SUSTAINABLE AND
ECO-FRIENDLY ENVIRONMENT

DATE ISSUED:

DATE DUE:

STUDENTS:

BAUTISTA, KURT RUSSEL

GALIZA, SAMANTHA GALE

SERQUINIA, ANGEL P.

INSTRUCTOR:

AR.EDWARD OCHOCO,UAP
 CHAPTER I

I. INTRODUCTION

Public markets in the Philippines have long been an integral part of the

country's urban and rural landscapes, serving as vibrant hubs for economic,

social, and cultural activities. For years, these bustling hubs of trade and

community interaction have played crucial roles in defining the physical

environment in the daily lives of every Filipinos. Public markets, as key

foundations of the nation's architectural history, are varied cultural landscapes

that represent the dynamic interplay between tradition and modernity,

economic progress and cultural preservation. Public market are the ordinary

venues, mostly without the special and grand appearance, but they become

parts of people’s everyday life. Owing to their economic functions. The market

played significant role in shaping the cities and those who live within. Public

market is part of the cultural heritage of their related community and therefore

they must be conserved and the continuity should be provided for future

generations for sustainable use of today’s community by conserving their

authenticity.

Santiago City is known as the Queen City of the North, best known for the

Balamban Festival that celebrates beauty and growth. It has many tourist

attractions such as one of the tallest murals in Southeast Asia. The term

"Gastro-Commercio-Cultural" combines the words gastronomic, commercial,

and cultural to describe something that relates to or encompasses all three of

these elements. It could refer to a space, event, or concept that involves food,
business, and cultural elements, this type of space could be a marketplace or

venue that features a combination of food-related businesses, cultural

exhibits, and commercial activities, creating a multifaceted environment that

celebrates both cuisine and culture while facilitating economic transactions.

Despite the magnitude of its operations, there is no existing Market Code as

guide in market administration. It also lacks basic utilities such as clean

comfort rooms, washing areas, consumer welfare center, police outposts,

among others. As a result, consumer protection is at stake, public safety and

security is uncertain, cleanliness, and sanitation is similarly a problem.

Another problem is the existence of deceptive, unfair and unconscionable

sales acts and practices of some vendors and traders in the public market.

The project was then extended to also cover Cauayan City Public Market to

expand coverage in Isabela.

1.1 INTRODUCTION TO PROBLEM

The Public Market will be redeveloped in order to encourage economic

growth and development. Infrastructure development and social justice are

addressed in the facilities upgrade to provide a convenient market place. This

kind of investment should be prioritized since it is one of the essential services

that the city must offer. It is also one of the businesses that the city must run

in order to generate income locally and meet the growing demands of the
consumer base. In order to meet the difficulties of transformation and

advancement toward a smarter Santiago City, the idea of enhancing the

central business area necessitates redevelopment the deteriorating public

utilities and other infrastructural facilities.

The aim of this study is to conceivably formulate an effective, sustainable

and eco-friendly innovative approach on redeveloping the Santiago Public

Market.

The redevelopment of Sustainable and Eco-friendly Public Market is

envisioned to promote economic growth and development. The enhancement

of its amenities targets infrastructural development as well as social equality

to create a more convenient market place. This sort of investment is worth

considering since it is one of the essential services that the city must provide,

as well as one of the economic businesses that the city must manage in order

to increase local income and meet the rising needs of the consuming public.

As a result, the notion of enhancing the central business area necessitates

the rehabilitation of deteriorating public utilities and other infrastructure

facilities that are responsive to the difficulties of transformation and

development toward a better Santiago City.

 1.2 GENERAL PROBLEM OF PUBLIC MARKET

Despite the scope of its activities, the Public Market doesn’t provide

what the people of Santiago City demands. There is no Market Code

exists to govern market management. It also lacks essential amenities

such as clean restrooms and washing stations. Aside from that, the Public

Market is plagued by sanitary issues, population congestion, and

insufficient market segmentation. The gloomy surroundings, the darkened

and tight market alleyways, the lack of parking space, the inaccessible

water supply, the lack of natural light and air, and the absence of a

loading dock are all endured by customers and merchants alike. As a

result, consumer protection is placed at risk, as is public safety and

security. All of these issues contribute to a sickly atmosphere in the Public

Market and surrounding area. The primary goal of this research is to

provide a feasible, practical, sustainable, and innovative solution to

redeveloping the Santiago Public Market.

1.3 THE SITE AND ITS CONDITIONS

1.4 GENERAL CONDITION OF SITE

II. REVIEW OF RELATED LITERATURE AND STUDIES

1.1 INTRODUCTION

1.2 FOREIGN LITERATURE

 1.3 LOCAL LITERATURE

1.4 SUMMARY NG RRL

III. RATIONALE AND SIGNIFICANCE OF THE STUDY

1.1 INTRODUCTION

1.2 IMPORTANCE OF PUBLIC MARKET

1.1 PUBLIC MARKET MANAGEMENT

1.2 WASTE MANAGEMENT

1.3 IDENTIFIED GAPS

1.4 POTENTIAL IMPACT OF THE STUDIES

IV. RESEARCJ OBJECTIVES

1.1 ASPECTS OF THE STUDY

1.2 SITE ASSESSMENT AND ANALYSIS

1.3 TOPOGRAPHY

V. BIBLIOGRAPHY

Public markets in the Philippines have long been an integral part of the

country's urban and rural landscapes, serving as vibrant hubs for economic,

social, and cultural activities. For years, these bustling hubs of trade and

community interaction have played crucial roles in defining the physical

environment and the daily lives of Filipinos. Public markets, as key

foundations of the nation's architectural history, are varied cultural landscapes

that represent the dynamic interplay between tradition and modernity,

economic progress and cultural preservation. They are the ordinary venues,

mostly without the special and grand appearance, but they become parts of

people’s everyday life. Owing to their economic functions. The market played

significant role in shaping the cities and those who live within. Public market

are part of the cultural heritage of their related community and therefore they

must be conserved and the continuity should be provided for future

generations for sustainable use of today’s community by conserving their

authenticity.

The Public Market will be redevelop in order to encourage economic

growth and development. Infrastructure development and social justice are

addressed in the facilities upgrade to provide a convenient market place. This

kind of investment should be prioritized since it is one of the essential services

that the city must offer. It is also one of the businesses that the city must run

in order to generate income locally and meet the growing demands of the

consumer base. In order to meet the difficulties of transformation and

advancement toward a smarter Santiago City, the idea of enhancing the

central business area necessitates redevelopment the deteriorating public

utilities and other infrastructural facilities.

Santiago City is known as the Queen City of the North, best known for the

Balamban Festival that celebrates beauty and growth. It has many tourist

attractions such as one of the tallest murals in Southeast Asia. The term

"Gastro-Commercio-Cultural" combines the words gastronomic, commercial,

and cultural to describe something that relates to or encompasses all three of

these elements. It could refer to a space, event, or concept that involves food,
business, and cultural elements, this type of space could be a marketplace or

venue that features a combination of food-related businesses, cultural

exhibits, and commercial activities, creating a multifaceted environment that

celebrates both cuisine and culture while facilitating economic transactions.

Despite the magnitude of its operations, there is no existing Market Code as

guide in market administration. It also lacks basic utilities such as clean

comfort rooms, washing areas, consumer welfare center, police outposts,

among others. As a result, consumer protection is at stake, public safety and

security is uncertain, cleanliness, and sanitation is similarly a problem.

Another problem is the existence of deceptive, unfair and unconscionable

sales acts and practices of some vendors and traders in the public market.

The project was then extended to also cover Cauayan City Public Market to

expand coverage in Isabela.

The aim of this study is to conceivably formulate an effective, sustainable

and eco-friendly innovative approach on redeveloping the Santiago Public

Market.

The Redevelopment of Sustainable and Eco-friendly Public Market is

envisioned to promote economic growth and development. The enhancement

of its amenities targets infrastructural development as well as social equality

to create a more convenient market place. This sort of investment is worth

considering since it is one of the essential services that the city must provide,

as well as one of the economic businesses that the city must manage in order

to increase local income and meet the rising needs of the consuming public.

As a result, the notion of enhancing the central business area necessitates

the rehabilitation of deteriorating public utilities and other infrastructure

facilities that are responsive to the difficulties of transformation and

development toward a better Santiago City.

CONCLUSION

RESEARCH GAPS

The participants for this study are from Santiago City, Isabela. The

findings of this study may differ from those of other studies. This study is

limited to Santiago City, Isabela; the results may differ from those of other

studies due to differences in geography, opinions, cultures, way of living and

practices.

Regardless of the similarities and variations across studies, each has

its own essence that may contribute to the betterment of the community.

These gaps, which can be noticed when comparing one research to another,

will serve as a support on how to fill those gaps, resulting in new information

and comprehension. Even while each study has its unique set of findings,

they can serve as a foundation for future studies and initiatives, filling gaps

that will allow for a deeper understanding of the topic. These can significantly

contribute to making the study relevant and dependable for current studies

and goals.
RESEARCH PROBLEM AND QUESTION

Despite the scope of its activities, the Public Market doesn’t provide what the

people of Santiago City demands. There is no Market Code exists to govern

market management. It also lacks essential amenities such as clean

restrooms and washing stations. Aside from that, the Public Market is plagued

by sanitary issues, population congestion, and insufficient market

segmentation. The gloomy surroundings, the darkened and tight market

alleyways, the lack of parking space, the inaccessible water supply, the lack

of natural light and air, and the absence of a loading dock are all endured by

customers and merchants alike. As a result, consumer protection is placed at

risk, as is public safety and security. All of these issues contribute to a sickly

atmosphere in the Public Market and surrounding area. The primary goal of

this research is to provide a feasible, practical, sustainable, and innovative

solution to redeveloping the Santiago Public Market.

Research Questions
 The currently operating public market in Santiago, City Isabela, will have

to be redeveloped. In response to this redevelopment, new designs, facilities

and other amenities will be created to solve the issues brought about by the

current public market. Furthermore, the research must respond to and solve

the following questions.

1. What new facilities and amenities are needed in the redevelopment of the

Public Market in order to satisfy the people of Santiago City?

2. What Architectural and Functional features would the redevelopment of Sa

ntiago City Public Market obtained in order for it to be deemed sustainable?

3. What will be the overall impact of this redevelopment on the local commun

ity or on the city as a whole?

4. What will be the benefits of the public market redevelopment project?

5. How will the overall plan be sustainable to the public market?

6. How would the proposed concept revive the current public market's image?

7. What are the project's benefits to the citizens and the city?

8. How would the new public market differ from the existing public market?

9. How would this plan help the city develop a new identity?

Objectives/Purpose of the Study

The primary purpose of this research is to create a modern and pleasant

Public Market for the people of Santiago, which will cater the requirements of

everyone in the town and nearby municipalities by conceivably formulate an

effective, sustainable and eco-friendly innovative approach on redeveloping

the Santiago Public Market.

The Redevelopment of Sustainable and Eco-friendly Public Market is

envisioned to promote economic growth and development. The enhancement

of its amenities targets infrastructural development as well as social equality

to create a more convenient market place. This sort of investment is worth

considering since it is one of the essential services that the city must provide,

as well as one of the economic businesses that the city must manage in order

to increase local income and meet the rising needs of the consuming public.

As a result, the notion of enhancing the central business area necessitates

the rehabilitation of deteriorating public utilities and other infrastructure

facilities that are responsive to the difficulties of transformation and

development toward a better Santiago City.

I. METHODS AND MATERIALS

RESEARCH DESIGN

SAMPLING PROCEDURE

STATISTICAL TOOL/S USED

DATA GATHERING PROCEDURES

INSTRUMENTATION

III. RESULTS

IV. DISCUSSION

CONCLUSION

BIBLIOGRAPHY