The Growing Role of

Data Privacy Engineering

on Technology
Build Trust and Transparency into
Your Product Development Cycle
OUR REALITY
Technology is a big part of daily human interaction and economic life.
Businesses have responded with increased digital data collection,
processing, and sharing. Technologies such as Artificial Intelligence,
Machine Learning, the Internet of Things, Virtual Reality, and Facial and
Biometric Recognition all make use of or generate personal data.

THE CHALLENGE
The protection of privacy and personal data is essential to autonomy and
human dignity. Individuals have a right to a personal sphere where they
can freely develop their personalities, think, and shape opinions. An
increase in privacy and data protection laws and regulations requires
organizations to take action in ensuring data privacy for their users.

How can businesses reap the benefits of modern

technologies while still respecting the privacy of customers?

How can your organization create tools and products

that meet competitive market demands, conform to new
regulations, and provide data protection at the same time?

The unprecedented speed

and scale of technology innovation
and progress in our era has meant
new features and capabilities run
ahead of the controls and laws Battle for
we rely on to protect privacy. Users’ Privacy
will Transform
Julie Brill
Microsoft, Corporate VP, Chief Privacy Officer, the Internet.
and Deputy General Counsel for Global Privacy
and Regulatory Affairs New York Times,
17 September 2021

Protecting Personal Data should be at the Heart

of Product Development
At what point in the product development process should data privacy regulations be considered?

Data privacy starts in product development, and one best Right from the beginning!
practice is to ensure that every member of the product team
understands privacy by design, and how to put those
guidelines into practice.

PLAN
For effective results, privacy should (Analysis)
be thoughtfully layered throughout
the product development lifecycle. MAINTAIN/ SCOPE
RETIRE (Requirements)
The investment in data protection
and privacy fosters innovation,
consumer loyalty and trust
in your products. DEPLOY DESIGN
(Implement) (Architecture)
To give your organization a
competitive advantage, ensure
that every member of your product
development team is trained
in data privacy. TEST DEVELOP
(Validate) (Build)

Data Privacy is Everyone's Business

Compliance
t Tec
men hn
re ol
cu All contributors to the product
og
o
Pr

development cycle need to

understand data privacy
best practices in order to
Marke

protect consumer data.

l
Globa

65%
ting

Very soon,
of the world’s population
Privacy will be covered by a data privacy
regulation, and if your products and
services don’t take data privacy into
Leg

HR

account, you could face serious

al

legal repercussions.

Sec a
u rity D at

What Happens If You Don’t Pay Attention to This Now?

Your company could be at risk of:

Data breaches Harsh financial penalties Jeopardizing your

and failure to protect as a result of violating company reputation
customer data privacy data privacy regulations within your industry

Make a Commitment to Building Trust and

Transparency into Your Product Development Cycle
By equipping your staff with the tools
they need, you will build better, safer
and more respectful products and
services that genuinely earn users’ trust,
which are the only kind worth building.
The IEEE • IAPP Data Privacy Engineering
Collection delivers critical training, resources,
and content for engineers and technology
professionals tasked with understanding,
maintaining, and protecting data privacy.

ONLINE COURSES STANDARDS

15 online learning courses from IEEE that help 25 IEEE draft standards related to
engineers and technologists develop and use data privacy, to help your technical team
artificial intelligence applications that generate apply the latest strategies related to legal
or use data in ways that protect customers and ethical data use
and your organization

TRAINING PROFESSIONAL CREDIT

7 online learning courses based on the IAPP Completion of the IEEE online courses
Certified Information Privacy Technologist (CIPT) will earn learners 4.5 Continuing Education
training and certification body of knowledge, Units (CEUs)/45 Professional Development
including the CIPT certification exam Hours (PDHs)

The IEEE • IAPP Data Privacy Engineering

Collection tightly aligns with the NIST Privacy
Framework and is ANSI/ISO-accredited.

Get Access for Your Team

To learn more or to request a free demo,
visit ieee.org/iapp-data-privacy-collection
21-EA-389 12/2021

E-mail us at data-privacy@ieee.org