C

BR OM
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HU ETE
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General
Management
and
Leadership

International Master in
SUSTAINABLE BUSINESS
& INNOVATION
where business
people grow
 Contents

EADA AT A GLANCE 04

SUSTAINABILITY IN EADA 08
Leadership
skills YOUR LEARNING 12

to inspire YOUR PROFESSORS 18

sustainable change
ROLE PLAYS, OUTDOOR TRAINING AND BUSINESS YOUR CLASSMATES 22
SIMULATIONS TO MAKE YOU AN EXPERT AT BUILDING
RELATIONSHIPS AND INSPIRING DIVERSE STAKEHOLDERS YOUR PROGRAMME 24
ACROSS ALL AREAS OF SUSTAINABLE BUSINESS.

YOUR COMPLEMENTARY ACTIVITIES 28

YOUR INNOVATION CHALLENGE 32

Professional YOUR SUSTAINABILITY WEEK 36

know-how YOUR COMPANY CONNECTION WEEK 40

to drive the new YOUR FINAL PROJECT 42

paradigms of business
PRACTICAL, HANDS-ON LEARNING WITH EXPERIENCED
YOUR OPPORTUNITIES ABROAD 46
BUSINESS PROFESSIONALS TO DEVELOP STRATEGIC
VISION AND BECOME A CATALYST FOR POSITIVE
CHANGE.
YOUR CAREER 50

YOUR COMMUNITY 56

YOUR BARCELONA 58

PRACTICAL INFORMATION 60

2 3
 Enjoy the Barcelona Stand out from the
lifestyle crowd
As the only top-ranked business school At EADA, you stand out just by being yourself.
in the Barcelona city centre, EADA is Small class sizes and individual follow-up
where you want to be. We offer a unique make the most of your unique potential. Joint
learning environment, with the hustle activities with other programmes allow you
and bustle of one of the most beautiful to integrate into the larger EADA community
cities in Europe waiting to be explored without losing that personal touch.
just a few steps away.

10 15 25-30 +300 Let our reputation

precede us
PARTICIPANTS MASTER
MINUTES MINUTES PER CLASS PEERS FOR
NETWORKING EADA’s reputation as a top-ranked
ON FOOT TO BY BIKE
PLAZA DE
CATALUÑA
TO THE
BEACH Get your hands dirty business school guarantees you a level of
expertise in sustainability and innovation
consistent with the very best professional
Our practical methodology means that you qualifications. Our faculty have been
are not passively taking notes as lecturers facilitating learning for more than 60 years.
drone on and on. You actively participate
in engaging class discussions, sharing your
insights and debating innovative solutions RANKED
AMONG THE UN GLOBAL
COMPACT
to real sustainable business problems – all
under the guidance of our expert faculty. TOP
BUSINESS
40 SIGNATORY SINCE
SCHOOLS 2009

100% +80 Hack your dream

IN THE WORLD

OF FACULTY REAL CASE

Develop the leader WITH STUDIES career
PROFESSIONAL PER YEAR
in you EXPERIENCE
Business is what we do. With a
curriculum focused on sustainability
Anyone can be a boss, but it takes blood and
and innovation, regular networking
sweat to become a true leader. Our intense
opportunities and recruiting events with
leadership development programme takes
top organisations, it is no wonder that
you from the reflection phase right through
graduates have their pick of careers.
to implementation, preparing you to be a
self-aware, effective leader of change.

+350 +120,000
14 4 PARTNER
COMPANIES &
ALUMNI CONTACTS
ALL OVER THE
HECTARE MODULES
ORGANISATIONS WORLD
RESIDENTIAL DEDICATED
TRAINING
CAMPUS
EXCLUSIVELY TO
LEADERSHIP
Internationalise
your profile
There is no better preparation for your
future career than spending a year at
EADA, with multicultural, multidisciplinary
teams analysing how to create sustainable
business models through innovation. Your
global perspective may start here, but this
is just the beginning.

+85 70%
NATIONALITIES INTERNATIONAL
REPRESENTED FACULTY
4 5
Creating systemic change for a sustainable future
The International Master in Sustainable Business & Innovation is
Accreditations and rankings
a pioneer programme that offers you the unique opportunity to
learn about how business, sustainability and innovation intersect
The rankings and accreditations granted by independent organisations are an excellent tool to help you identify top
at a top-ranked business school. Our curriculum is aligned with the
business schools and universities around the world. These organisations use objective criteria to evaluate institutions
United Nation’s Sustainable Development Goals - the knowledge
and skills that you develop are relevant and designed to enact of higher education, and are key to making the important decision of where to continue your education.
positive systemic change.

At EADA, faculty and partner organisations are approachable

and committed to your future role as actor of change. You join
Awarded by the
a rich network of experts in sustainability as you learn about Awarded by the
the latest trends in responsible innovation and technologies, European Foundation for
Association of MBAs
management practices, sustainable business models and new Management Development
market infrastructures. You also engage with leading sustainable
companies in the B Corp community as well as the greatest non-
profit social changemakers, the Ashoka fellows, to ensure that
you have a systemic, comprehensive understanding of the most

TOP
pressing issues of our times and how to solve them strategically.

25
EADA
Our classes are small so that you develop meaningful
BUSINESS
relationships with faculty and classmates. You share the class with SCHOOL
participants from diverse backgrounds joining us from all over the IN EUROPE
world. Though the journey that brings each participant to EADA is
unique, you are all united in your commitment to solving today’s
emerging environmental, economic and social challenges.

But with new challenges come new opportunities. You will be

at the forefront of these opportunities, weighing in with the
strategic problem solving skills, global vision and leadership
TOP
40
capacity to stand out. On a personal level, you develop your soft MASTER
skills, learning how to lead, engage and motivate a team. On an IN
organisational level, you analyse best practices for managing
MANAGEMENT
high performing teams, and creating and transforming corporate
IN THE
WORLD
cultures to excel. On a community level, you learn how to
maximise an organisation’s economic, social and environmental
impact and how to measure this performance.

The International Master in Sustainable Business & Innovation

provides you with the tools and know-how to not only embrace
systemic change, but to implement it as a future business leader.
I look forward to welcoming you to Barcelona, one of the most
Memberships
beautiful, vibrant and sustainable cities in Europe!

EADA is a member of AACSB EADA is a member of the Executive

Dr Federica Massa Saluzzo
Director, International Master in International (The Association Committee of the Spanish Network of
Sustainable Business & to Advance Collegiate the United Nations Global Compact, the
Innovation Schools of Business). largest voluntary initiative in the world
Network Spain
AACSB International is a global association of leaders in corporate social responsibility. EADA’s
WE SUPPORT
in education and business dedicated to supporting and commitment to sustainable business has
advancing quality business education worldwide. AACSB been reinforced through its collaboration with PRME
Dr Federica Massa Saluzzo graduated in Business Administration from Bocconi University. She holds a Ph.D. from IESE Business partners with organisations from more than 90 countries (Principles for Responsible Management Education of
School, and completed her post-doc at the University of Bologna. Her research examines how social value is created among globally. the United Nations).
stakeholders operating in the same ecosystem and has been published in top journals. Dr Massa Saluzzo‘s interests include
how social value is created among stakeholders operating in the same ecosystem, with recent work on the effect of institutional
structures on NGOs, cross-sector collaborations, and the development of sustainable fashion. Before earning her Ph.D., she
worked as a strategy consultant focused on internationalisation, innovation and generational change.

6 7
 Sustainability As a leading business school, EADA plays an
important role in integrating sustainable
FOR THOSE
WHO

in EADA
development into our curriculum, research
and engagement with participants. Our KNOW THAT
graduates are a powerful force for shaping
SUSTAINABILITY
the future, and we are committed to a bold
vision of tomorrow that is environmentally, DOES NOT
socially and economically sustainable for all. STOP AT ECO-
So how do we ensure that the EADA community
EFFICIENCY
AS A LEADER IN RESPONSIBLE
is prepared to address society’s greatest
MANAGEMENT EDUCATION, EADA’S
challenges? By providing participants, faculty and
ROLE IS CLEAR: TO INSTILL YOU
staff with the tools to imagine –and build– a future in which
WITH THE VISION, SKILLS AND
sustainability is not an eccentric ideal, but a prevailing principle that forms part of
DRIVE TO BE A PROPONENT FOR
every decision in every department of every organisation. The EADA community
POSITIVE CHANGE. AND WE DELIVER:
understands the driving forces behind global issues, and we recognise the crucial
FROM STRATEGIC PARTNERSHIPS
role of industry in finding solutions. Our graduates will form the future generation
WITH LEADING INTERNATIONAL
of leaders dedicated to accelerating change and motivating individuals,
ORGANISATIONS TO THE INTEGRATION
organisations and society to take the transformative leap towards sustainability.
OF SUSTAINABLE VALUES INSIDE AND
OUTSIDE OF THE CLASSROOM.

MEMBERSHIPS

United Nation’s PRME: Transforming management education globally by

raising awareness about sustainable development

UN Global Compact: Aligning strategies and operations with universal

principles on human rights, labour, ethics and the environment

Yunus Social Business Centres: Fostering the creation of businesses created

for the social good in collaboration with 18 centres around the world

8 9
 A WELL-ROUNDED VISION
EADA is committed to the principles
of the “Triple Bottom Line”, integrating
social, environmental and economic
perspectives into each course. We select
case studies that generate debate and
challenge you to analyse global issues
such as: cooperatives and renewable
energies, corporate environmental impact,
human values in operations strategy,
ethical brand image, social innovation
and entrepreneurship and inclusive
business models. Our holistic approach
trains you to anticipate future challenges
in sustainable business, and to initiate
change in an innovative and ethical
manner.
34TH 1ST
IN IN
THE WORLD SPAIN
The Corporate Knights Better World MBA Ranking raises the awareness of sustainable development issues for
future business leaders by analysing each school’s research, curriculum and diversity. This year marks the is the
12th edition of this pretigous ranking.
10
A SENSE OF COMMUNITY
As a non-profit foundation and an active member of the community, EADA is driven
by the principles of inclusion, sustainability and transparency. From promoting
inclusive business policies in Barcelona to partnering with international organisations
to combat poverty, we recognise our role as a leader of social change. EADA is also
committed to connecting you, the student, to the wider community. Throughout
the year, you are invited to take part in initiatives with a positive social and
environmental impact such as food drives, charity events and disaster relief efforts.
A GENERATOR OF KNOWLEDGE
EADA’s research mission is based on providing new knowledge to you, the student.
We focus on research projects with direct relevance to you and the companies and
organisations that you hope to work in one day. EADA believes that innovative research
into sustainable business and responsible management is essential to creating the next
generation of business leaders. As leaders in research, our faculty has the expertise to
help you develop responsible management strategies and align them with specific
social, environmental and economic sustainability goals.
AMONG AT
29 LEVEL 4
SCHOOLS IN TRANSFORMING
THE WORLD SCHOOLS
The Positive Impact Rating measures how business schools contribute to solving societal challenges by energising
the school and its culture, by educating responsible leaders and by being a role model institution. LEVEL 4 schools
have a positive impact culture embedded in governance and systems, with visible results and progress in many
dimensions of impact.
11
 Your
The EADA methodology develops a diverse skill set that makes you stand out, with the
strategic mix of the hard skills and soft skills that today’s global labour market demands.

learning
At our Barcelona City Centre Campus, the focus is on hard skills. You develop the critical
thinking skills to analyse and perform well in even the most demanding business
situations. Expert faculty and carefully selected case studies mean that you leave with a
firm grasp of latest professional practice and the strategy to apply it effectively.

At our Residential Training Campus, the focus is on you as you analyse your leadership
style and develop the management competencies to succeed. From persuasion
exercises to communication simulations, it’s all there, everything you need to become a
first-class leader capable of building meaningful networks and managing change.

LEADERSHIP SKILLS
THE SKILLS AND CONFIDENCE TO BE AN
EFFECTIVE TEAM MEMBER AND LEADER IN
DIVERSE ENVIRONMENTS.

FOR THOSE
WHO WANT TO CRITICAL THINKING
THE STRATEGIC PERSPECTIVE AND CRITICAL
CHANGE THE THINKING SKILLS TO LEAD CHANGE IN ANY
RULES, NOT ORGANISATION.

BREAK THEM
LATEST PROFESSIONAL PRACTICE
THE EDGE AND KNOW-HOW TO APPLY THE
LATEST PROFESSIONAL PRACTICE AND TOOLS
IN THE REAL WORLD.

José Ramón
ALUMNUS
Benítez-Díaz
Joshua Walker
(Puerto Rico) “At EADA, I worked with real
U.S.
OUR UNIQUE METHODOLOGY CREATES ESG Consultant, Goby | The ESG Platform (U.S.) concrete examples, applying my
MULTIFACETED PROFESSIONALS business knowledge, managerial
ESPECIALLY ADEPT AT ENGAGING “My work allows me to have an impact through skills and soft skills to common
WITH DIVERSE STAKEHOLDERS AND sustainability in a dynamic environment, issues in sustainability. I developed
CREATING WIN-WIN SCENARIOS TO while continuing to grow both personally and innovative strategies to produce
GENERATE VALUE. YOU ARE EQUIPPED professionally. EADA guided me in applying my the best possible impact.”
TO DEAL WITH THE GREATEST scientific background in sustainability within
the context of modern business and enabled me
CHALLENGES OF TODAY’S VUCA WORLD
to improve my analytical, critical thinking and
WITH A VALUE-DRIVEN STRATEGIC
problem-solving skills, while learning how to apply
VISION AND A PROPENSITY TOWARDS
these skills within various frameworks.”
BUILDING DEEP RELATIONSHIPS.

12 13
 Where will I learn
The newly remodelled EADA-Barcelona City Centre an expert and make strategic decisions. Lively class
EADA-BARCELONA CITY CENTRE
Campus is located in the heart of Barcelona, with discussions take place in an engaging, multicultural
CAMPUS
critical thinking REAL-LIFE CASE STUDIES, BUSINESS SIMULATIONS,
ANALYSIS AND GROUP DISCUSSIONS IN THE HEART
4,000 m2 of intelligent, sustainable study space
specially designed to enhance your learning.
environment, in which you examine real case studies
critically and learn from others as they learn from

skills and latest OF BARCELONA

At the City Centre Campus, you are consistently
you. At EADA, classes are small, allowing for the daily
exchange of ideas and debate among classmates

professional placed in real-life social, economic and

environmental situations, challenged to think like
and the personal guidance from professors that is so
critical to our methodology.
practice?
2ND 85%
DIGITAL CITY
IN EUROPE OF INNER-CITY JOURNEYS

4,000
IN BARCELONA ARE VIA
SUSTAINABLE MOBILITY
JOBS IN
INDUSTRY 4.0

+580HA +28,000
EMPLOYED IN THE
OF URBAN PARKS
GREEN ECONOMY
AND GREENLAND

I STUDY
AT EADA.
I LIVE IN
BARCELONA.

SOURCE: “Barcelona Data Sheet 2018.” Activa.

14 15
 EADA-RESIDENTIAL TRAINING CAMPUS EADA has its own campus dedicated to the TRANSFER
Where OUTDOOR TRAINING, ROLE PLAYS AND TEAM-BUILDING development of leadership skills. The campus YOUR LEARNING
will I learn ACTIVITIES IN THE MONTSERRAT MOUNTAINS provides high impact, lasting learning by pushing
you out of your comfort zone. You develop an action
TO THE
WORKPLACE
leadership plan that is your guide for personal and professional
development throughout the year and beyond. This

skills? experiential learning is combined with professor-

led workshops focused on team and leadership
theory, ensuring that you effectively transfer what
you have learned to the workplace.

C-58

BUILD AN
ACTION PLAN
A-2 C-16
B-40

C-59

C-55

C-58
AP-7

A-2 N-150

B-40
C-16 C-58

C-33
GET OUT OF YOUR
COMFORT ZONE
AP-7
AP-7

B-30
A-2

C-58
AP-7

AP-7

C-16 C-33

B-20

C-31

C-16

B-24

N-340
N-340

B-23

B-23

IDENTIFY
YOUR
LEADERSHIP
STYLE

SOFT SKILLS
ARE WHAT
MAKE YOUR
HARD SKILLS
SHINE

16 17
 FOR THOSE

Your
WHO KNOW THAT Key skills and
BUSINESS IS WHAT competencies
WE DO, BUT THAT 70%
professors
ACHIEVING YOUR FULL POTENTIAL
Our faculty’s objective is to help you
OUR VALUES ARE achieve your full potential. Professors
WHAT DRIVE US focus on the development of the key

TO DO IT BETTER skills and competencies for the solution

INTERNATIONAL
of sustainability challenges in the public FACULTY FROM ALL
and private sectors. The experience of our 5 CONTINENTS
professors ensures real-world relevance and a
EADA FACULTY KNOW THAT strong pedagogical model promotes critical thinking
INNOVATION IS NOT AN OPTION, BUT A and sound analytical skills. The role of the professor is
NECESSITY. YOU PLAY AN ACTIVE ROLE to guide your learning by reproducing real experiences
IN STRADDLING THE DIVIDE BETWEEN

100%
that demand your involvement and action.
BUSINESSES, NGOS, PUBLIC POLICY
AND SUSTAINABLE STRATEGIES, Real world connections
ANALYSING AND DEBATING TO GUARANTEEING RELEVANCE IN THE CLASSROOM
DEVELOP YOUR KNOWLEDGE BASE. As an executive training centre, EADA understands that
THE HANDS-ON LEARNING GENERATES being close to business is one of the central pillars of WITH PROFESSIONAL
WORK-READY PROFESSIONALS WITH its activity. To this end, EADA faculty has extensive EXPERIENCE
A KEEN SENSE OF THE FOURTH experience in sustainability and innovation, which
INDUSTRIAL REVOLUTION AND ensures that you will be able to apply what you learn in
ITS ROLE IN CREATING A MORE class directly to your future career.
SUSTAINABLE WORLD.

20
Throughout the year, core faculty are joined by visiting
professionals to provide insight into the challenges
they face and explain how concepts introduced in class
are being applied in companies, organisations and
YEARS
governments around the world. International alumni
guests enrich this perspective further by sharing how
AVERAGE PROFESSIONAL
they have applied their EADA learning post-graduation.
EXPERIENCE IN COMPANIES
AND INSTITUTIONS
INCLUDING:

Expert in organisational behaviour BP

CARREFOUR
“Researchers have shown that to create sustainable organisations, managers should care COCA-COLA
for the well-being of their employees. An effective manager is capable of reaching THE EUROPEAN COMMISSION
high company performance without depleting human resources and harming the
IBM
environment or the community.”
NOVARTIS
Dr Aline Masuda holds a Ph.D. from the State University of New York-Albany and a PWC
master’s degree in Industrial Organizational Psychology from Missouri State University.
Dr Aline Masuda She has experience as a senior project manager working with corporate clients such as
P&G
(Brazil) SIEMENS
BP, Novartis and Underwriter Laboratories. Dr Masuda conducts research in motivation
PROFESSOR OF
and leadership, employee attitudes, work-family enrichment and flexible working UNILEVER
“ORGANISATIONAL
arrangements across cultures. THE UNITED NATIONS
DEVELOPMENT
AND CHANGE” THE WORLD BANK

18 19
 Jordi del Bas (Spain) Dr Josep M. Coll Morell (Spain)
PROFESSOR OF “IMPACT EVALUATION”
PROFESSOR OF “STRATEGY

Expert in organisational AND SUSTAINABILITY”

development and evaluation Focus areas

“Large numbers of public and private programmes are funded and implemented include concious
each year, to improve socio-economic wellbeing and solve societal challenges.
We want a positive, sustainable impact, but do we know what impact we are
entrepreneurship,
generating, how and why? Making in-depth inquiries about impact has become holistic
essential, as we can no longer afford to not know the answers to these questions.”
management
Professor Jordi del Bas is an economist specialised in the development of the
and sustainable
innovation
private sector. Over the last 17 years, he has worked as an independent evaluator
for international aid development programmes of the European Commission and
the United Nations in 50 countries across Asia, Africa, Latin America and Europe.
Professor del Bas is a co-founder of the EU-Asia Global Research Centre (Globiz) “My objective as a professor is to guide
at EADA and is currently a Doctor of Business Administration candidate at the managers to address complexity and
Maastricht School of Management. His current research explores the relationship condemn opportunism, taking the action
between corporate culture, wellbeing, and performance in private sector firms. needed to convert firms into tools for social
development.”

Dr Josep M. Coll Morell has a Ph.D. in

International Economics and a master’s
Dr Jatinder J Singh (India) degree in European Economics. His interests
PROFESSOR OF “DECISION MAKING IN MARKETING & CONSUMER ETHICS” include conscious entrepreneurship, holistic

Expert in Managerial and management and sustainable innovation,

and he has worked as a consultant for a wide
Consumer Ethics range of public and private organisations
including the European Commission and
“Consumers today are choosing efficient, sustainable and environmentally friendly brands. Hence the United Nations. He has experience
the growing interest of companies in creating a sustainable and responsible image. We must look at in innovation, internationalisation and
how the established norms –as well as personal ethics– in each society influence our purchases and organisational transformation in Europe,
decisions. At an individual level, managers as well as consumers face ethical dilemmas on a regular America and Asia, and he authored the
basis. My course challenges the participants with some of these dilemmas, trying to elicit book Zen Business (Profit editorial) and co-
judgments and intentions to act based on their personal moral philosophies, group authored the book Economía de la Felicidad

dynamics and the situational factors presented therein.” (The Economy of Happiness, Plataforma
editorial).

Dr Jatinder Jit Singh holds a Ph.D. in Marketing from the University of Mississippi (U.S.)
and a BS from GNDU (India). His research mainly focuses on managerial, corporate/
brand and consumer ethics and has appeared in international peer reviewed
journals. Dr Singh has taught courses such as Ethical Decision Making,
Marketing Research, Consumer Behavior and General Marketing (Strategy
and Operations) and has worked with various academic audiences and
methodologies. He has also participated in applied research projects
involving major international B2C brands in Spain.

20 21
 Your The International Master’s cohort includes between 300 and 400 participants from
more than 85 nationalities who interact and network throughout the year. The profile

classmates
below represents the participants in the International Master in Sustainable Business
& Innovation. Joint activities take place throughout the year, allowing for regular
networking with the entire cohort.

25
AVERAGE AGE
FOR THOSE
WHO WANT
TO BE CHANGE-
MAKERS

60%

40%

WHEN YOU JOIN EADA, YOU JOIN A ACADEMIC BACKGROUND

COMMUNITY OF NEXT-GENERATION
PROFESSIONALS WORKING
TOGETHER TO MASTER BUSINESS
AND UNDERSTAND ITS ROLE IN
ADVANCING SUSTAINABILITY.
THIS PROGRAMME IS NOT FOR
YESTERDAY’S LEADERS. YOUR
55% 27% 9% 9%
BUSINESS MARKETING & LAW SOCIAL
CLASSMATES COME FROM ALL OVER ADMINISTRATION COMMUNICATIONS SCIENCES
THE WORLD, BUT ALL POSSESS A
UNIQUE COMBINATION OF OUTSIDE-
OF-THE-BOX THINKING AND A GEOGRAPHIC BACKGROUND
COMMITMENT TO POSITIVE CHANGE.

100% 92% 100% 70% 100% 50%

EUROPE 6%
ASIA
INTERNATIONAL HAVE LIVED, SPEAK SPEAK WITH PREVIOUS 35%
STUDENTS STUDIED OR
WORKED
2 LANGUAGES 3+ LANGUAGES WORK OR INTERN
EXPERIENCE
AMERICAS 9%
ABROAD MIDDLE
EAST/AFRICA

22 23
 Your FOR THOSE
WHO ARE NOT
International Master in

programme
Sustainable Business &
AFRAID
Innovation
TO CHALLENGE
THE STATUS The International Master in Sustainable Business & Innovation is
QUO designed to make an impact on your career, so that you can make
a meaningful impact on society. You experience both the rigours of
the classroom and the excitement of hands-on learning, interacting with
leading experts in the field and expanding your horizons in international
sustainability.

1st trimester SEPT-DEC 2nd trimester JAN-MAR 3rd trimester APR-JUN

ORIENTATION MODULE EXTRAS

• Financial Pre-course • Sustainability Week

• Career Services Pre-course • Company Connection Week (abroad or in Barcelona)
• Case Study Methodology • Innovation Challenge

CORE COURSES

• Applied Analytics for the Global • Holistic Management & • The Role of Business in
Development Industry 4.0 Organisational Development Society: New Holistic
Management Models
• Decision Making in Marketing • Impact Evaluation
& Consumer Ethics • Strategy & Sustainability
• International Development
• Design Thinking Agenda & the Sustainable • Sustainable Entrepreneurship
Development Goals & Social Innovation
• Environmental
Sustainability & Climate • Marketing Fundamentals • Sustainable Operations
Change Management • Organisational Development • Technological
• Financing for Inclusive & Change Management & the
Development & Social Changing Nature of Work
• Present & Future of
Learning that is agile, flexible and personalised Impact Investment Geopolitics
• Global Supply Chain
Management
We were all thrown for a loop by the global pandemic, and the higher education sector is no
exception. At EADA, we have adapted our methodology to provide meaningful personal and
STRATEGIC SPECIALISATIONS
professional development through a variety of formats. Because the last thing you should
be worried about in these times of uncertainty is missing an opportunity to learn. • Eco-design and Circular Innovation • Impact Measurement

In an effort to offer full support and flexibility to our incoming class, EADA has integrated HUMAN LEADERSHIP IN A VUCA WORLD
the new digital reality into our learning experience, delivering our programmes successfully
Develop the management competencies to lead change
in three formats: face-to-face, online and hybrid. This allows us to adapt to any challenges
that our participants may face before or during the programme. FINAL PROJECT

Tutorials throughout the year, presentation in June

Whether you choose to study online or on campus, you will find yourself in real-life
situations like the ones faced by today’s leading companies. You will get to know your peers
Company visits - Conferences - Alumni presentations
through synchronised classes as you participate in the same discussions and share the same
experiences – together.
EADA reserves the right to make changes to the programme, including but not limited to, the schedule and courses. The specialisations, professors,
Sustainability Week courses, Company Connection Week, conferences, off-campus visits and final projects change every year to reflect the latest trends
and developments in sustainability and innovation.

24 25
 Informed by leaders in the sector Pablo Sánchez
EADA’s Master in Sustainable Business & Innovation Think Tank is made up of business leaders from a wide MANAGING DIRECTOR, B LAB
variety of sectors - this diversity ensures a transversal understanding of responsible management in today’s SPAIN
organisations. It serves to bring you closer to sustainability-oriented managers who actively shape the curriculum
of the programme. “Imagine a company that has a
clear social purpose in which every
The experts in the Think Tank inform every aspect of the Master in Sustainable Business & Innovation, so you are decision it makes and every action
prepared to meet the needs of leading organisations, institutions and companies upon graduation. This feedback it takes has a positive impact on
loop ensures that the knowledge, skills and mindset that you develop in class translate to competencies that are people and the planet. Now imagine
valued by executives and recruiters around the world. millions of companies acting in the
same way and we will understand
the enormous transformative power.
SKILLS
LEADERSHIP SKILLS THE ABILITY TO PERSUADE AND INFLUENCE OTHERS
“Building this transformative
STAKEHOLDER MANAGEMENT A COMMITMENT TO BUILDING WIN-WIN RELATIONSHIPS ACROSS A vision comes from the very people
DIVERSE SET OF ACTORS who make up an organisation.
EADA students are champions of
this vision, demonstrating how it
KNOWLEDGE is possible to thrive by creating

BUSINESS ACUMEN THE EXPERTISE TO ANALYSE AND CREATE SOUND STRATEGIES FOR VALUE purpose-driven companies. Today,

CHAIN MANAGEMENT more than ever, business schools

and companies have the opportunity
LEGAL FRAMEWORKS AN UNDERSTANDING OF GOVERNMENT AND REGULATORY BODIES IN
to co-create this vision by forming
DIVERSE SUSTAINABLE CONTEXTS
leaders who will ambitiously
promote a new business paradigm.”

MINDSET
CRITICAL REASONING THE ABILITY TO MAKE THE CASE FOR SUSTAINABILITY AND ANSWER “WHY
SUSTAINABILITY” IN ALL CONTEXTS, INCLUDING THOSE IN WHICH IT IS NOT YET A PRIORITY
PURPOSE A DRIVE TO CONNECT BUSINESS STRATEGY AND PURPOSE WITH TRANSPARENCY AND
PASSION

THINK TANK COMPANIES

26 27
 Your FOR THOSE
Throughout the year, you have the opportunity to take part in
complementary activities, from EADA-sponsored consulting projects

complementary
to specialised conferences and congresses. These experiences
THAT WANT TO enrich your learning and increase your touch points with those on

ENRICH THEIR the front lines of change.

actvivities
LEARNING You gain an inside look into the issues driving sustainable policy,
strategy and initiatives in a wide range of companies, organisations
and institutions and explore these issues in real operating
environments.

Complementary components change each year to reflect the latest trends and
developments in environmental, social and economic sustainability.

HOW CAN THE CORPORATE WORLD ACCELERATE THE

IMPACT OF SOCIAL BUSINESSES?
CROSS-MINDSETS CONFERENCE

A conference analysing systemic change and providing tools to address

the Sustainable Development Goals though multi-actor engagement. The
debate focused on the role of companies in transitioning to a more fair and
sustainable society by engaging and enabling purpose-driven stakeholders in
achieving their goals. The conference examined how private companies can
help social entrepreneurs scale and amplify their impact by building bridges
across and becoming “resource providers”, offering expertise, transferring
knowledge, technology, funding or even network to support their mission.

ACTIVITIES IN COLLABORATION WITH

LEADING ORGANISATIONS ARE AN
INTEGRAL PART OF THE INTERNATIONAL
MASTER IN SUSTAINABLE BUSINESS &
INNOVATION, PROVIDING YOU WITH THE
OPPORTUNITY TO SEE BEST PRACTICES
IN ACTION AND NETWORK WITH WORLD–
RENOWNED PROFESSIONALS FROM
AROUND THE WORLD.

28 29
 HOW CAN WE ENGAGE WITH
THE COMMUNITY ABOUT
SUSTAINABILITY ISSUES?
THE EADA SUSTAINABILITY CLUB

The Sustainability Club is a student-led hub for

multidisciplinary debate and initiatives related
to sustainability. Activities promoted by the Club
include: beach clean-ups, conferences, webinars,
interview series and challenges.

WHAT IS THE ROLE OF THE

CIRCULAR ECONOMY IN
SUSTAINABILITY?
CLOSING THE LOOP CONFERENCE

Saica provides sustainable solutions for paper

production, recycled packaging and waste
management in 9 countries with annual sales of
more than 4 million euros.

WHAT IS THE B CORP MOVEMENT ABOUT? WHAT IMPACT IS IT HAVING? HOW CAN
YOU TAKE PART? Jason Reddig
REDEFINING SUCCESS IN BUSINESS
GERMANY
Experienced Associate, PwC (U.S.) HOW DO WE STRIKE A BALANCE
BETWEEN COMPANY INTERESTS AND
SUSTAINABILITY IN FASHION?
B Lab is the non-profit organisation behind B Corps that certifies for-profit companies that meet rigorous “After hearing about the B Corp
THE DILEMMA OF SUSTAINABILITY AND FASHION
standards of social and environmental performance, accountability, and transparency. Certification, I immediately saw the
importance of forming a global network of
While at EADA, you can join B Impact teams --student-led, faculty-supervised consulting groups--
environmentally and socially responsible Managers from the industry debate motivation
to assist businesses in measuring and managing their social and environmental impact.
businesses. Plus, the project provided great and obstacles for an effective implementation
professional experience to share with future of ethical practice in fashion. Issues tackled
B Impact assessment provides companies with the chance to become B Corp certified and helps
included supply chain management, government
you gain valuable experience as a consultant determining project scope, setting timelines, and employers. As an aspiring consultant, my
regulations and stakeholder buy-in.
establishing workflows and deliverables. biggest take-away was learning that I really
enjoy this line of work.”

30 31
 Your
CREATE YOUR Experience first-hand what makes an innovative idea successful – or what

OWN BUSINESS makes it flop. Innovation is most valuable when it disrupts, creating a
way of doing business that becomes the new “norm”. The Innovation
PITCH USING

Innovation
Challenge inspires you to integrate disruptive approaches to problem-
DISRUPTIVE solving that can be applied to a wide variety of business problems in
INNOVATION sustainability.

Challenge
You compete with other participants to produce disruptive business ideas
that are game-changers in the current sustainability landscape. Teams work
to develop a final business pitch for their idea, under the guidance of a successful
entrepreneur or business leader.

LEARN FROM THE BEST

LEARN FROM THE EXPERIENCE OF LEADERS IN
INNOVATION AND ENTREPRENEURSHIP

GAIN CONFIDENCE
AS A CHANGEMAKER, SHAKING THE DEVELOP THE SKILLS AND CONFIDENCE TO
FOUNDATIONS OF INDUSTRY WITH SUCCESSFULLY PITCH BUSINESS IDEAS
GROUND-BREAKING INNOVATION
IS JUST PAR FOR THE COURSE. BUT
WHAT MAKES A NEW SUSTAINABLE
DEVELOP YOUR SKILLS
PRODUCT OR SERVICE A SUCCESS?
DEVELOP A DISRUPTIVE INNOVATION MINDSET WITH
TO DRIVE CHANGE FOR THE BETTER,
SPECIALISED TOOLS AND RESOURCES
YOU FIRST MUST UNDERSTAND THE
NUTS AND BOLTS OF INNOVATION,
FROM INSPIRATION TO PITCHING
YOUR PROTOTYPE. THAT’S WHAT EXTEND YOUR NETWORK
THE INNOVATION CHALLENGE IS ALL BUILD RELATIONSHIPS AND NETWORK IN EADA
ABOUT. COMMUNITY

32 33
 CURRENT
Innovation Challenge STUDENT
Luna Idriss
Reflect. analyse. Innovate. (Lebanon)

An intense 3-day competition that takes you from the inspiration phase through to concept development, and finally
the opportunity to pitch your ideas to a panel of experts and “investors”.

INSPIRATION
Hear from successful innovators in the EADA community
Explore first-hand entrepreneurial models and tools from those in the know
Gain insight into what drives the innovation mindset and how to foster it Regular power outages in Lebanon
threaten the basic need of food
security. Solving this issue means
CREATION improving the quality of life for
Build your own innovative product or service supported by an experienced tutor millions of Lebanese citizens by
Analyse the market to identify client/user problems providing food storage that works
Address potential challenges related to scalability within the local energy restrictions.

The winning group focused their

PITCH
pitch on finding a solution to this
Pitch your idea to a panel of experts
recourring problem by designing a
Work in a diverse team with a limited amount of time and resources solar powered refrigerator accessible
Gain confidence and skills in pitching ideas in an influential way to every household in the country.

“In the Innovation Challenge, we

worked really well as a team. We
were inspired to tackle this problem
INNOVATOR in Lebanon, but we of course couldn’t
Stephanie Hoyle Castro solve the whole energy problem in
PERU 48 hours. We decided to focus on
International MBA alumna providing secure and reliable energy
Venture CEO - Farmauna, Auna for fridges, one of the main sources
of energy consumption in household
Auna is an innovative provider
appliances. We wanted to make
promoting access to digital healthcare
fridges accessible for everyone,
among underserved populations.
especially for lower income families
“EADA makes you understand how that cannot afford high electricity
you can play a meaningful role in prices and do not have access to a
changing your country –or your world– generator.”
through small actions. I believe in
purpose-driven companies that focus
not only on achieving their main goals
and making profit, but also on giving
back to society and leaving a positive
footprint. Sustainable and responsible
leaders need to understand their own
purpose in life and match it with the
company’s objectives.”

34 35
 Your Expand your network and gain a fresh
perspective with electives taught by visiting

Sustainability
professors from around the world, all
focused on sustainability and responsible FOR THOSE
management. This is your opportunity to
WHO WANT

Week
tailor your development to a specific area
of interest – from mindfulness to corporate TO GO DEEP
sustainability, we’ve got you covered.

The Sustainability Week is a unique opportunity

to connect with experts that are already where
you want to be after graduation. They have the know-
how to develop innovative business solutions to today’s
most pressing global issues, and they want to have a conversation with you – sharing
their experiences and explaining the professional opportunities in sustainable
THIS WEEK GIVES YOU A BROADER
business, innovation and development.
VISION OF SUSTAINABILITY WITH
VISITING EXPERTS AND PROFESSIONALS
FROM ALL OVER THE WORLD. ELECTIVES
PROVIDE THE OPPORTUNITY TO ENGAGE
WITH LEADERS IN THE FIELD WHO CAN
RESPOND TO QUESTIONS BY DRAWING
FROM THEIR OWN EXPERIENCE.

ALUMNA
Maria Cortes
CANADA
Analyst, Connor, Clark & Lunn Financial Group - CC&L
(Canada)

“The unique EADA experience was formative in my personal

and professional growth: from the leadership development
modules, exchange programme and Sustainability Week to
the extracurricular activities to learn about the consulting
industry. The well-rounded nature of the programme gave
me the space to reflect on my personal strengths and
weaknesses. In my current position, excellent communication
and interpersonal skills are as important as technical
competencies in order to work effectively with various
stakeholders across the firm.”

36 37
 PREVIOUS SUSTAINABILITY WEEK ELECTIVE COURSES

Activist Shareholders and ESG Agendas “Sharing Economy”

Corporate Sustainability and Competitive Advantages
Dr Hee-Dong Yang
Customer Involvement in Service Experiences
(South Korea)
The Effect of Innovative Entrepreneurship on the Sustainability and Perdurability of the Business
Financing Climate Change
Making a Difference in a Global Environment
Dr Yang is a visiting professor from Ewha
Making a Social Impact at the Bottom of the Pyramid Through Marketing
Womans University, where he is currently
Managing Humanitarian Emergencies
Dean of Graduate Studies. He has published
Mindfulness and Leadership: Cultivating Performance and Well-Being Through Presence
more than 80 papers in various journals
Narrative and Numbers: critical keys to the challenging transformation from linear to circular business models
and holds a bachelor’s and master’s degree
NeuroLeadership
from Seoul National University and a Ph.D.
Regenerative Platform Business Models
from Case Western Reserve University in
Social Business: Generating Innovative, Inspiring and Sustainable Solutions
the U.S. His areas of interest include cloud
Social Enterprise Business Model Design
computing, sharing economies, blockchain
Technology and Innovation for Circular Economy, Sustainable Competitiveness, and SDG’s
and cryptocurrencies.
Transforming Business Paradigms from Net-zero Emissions to Nature-positive Strategies
Zen Business: Organisational Change and Sustainable Business Strategies in a VUCA World
“This course studies the new economic
paradigm that encourages sharing the value
of assets as opposed to exclusively
owning assets. New business
models enabled by IT are
studied as successful
implementation of this
“Managing Humanitarian Emergencies” value proposition.”

Dr Nines Lima (Spain)

Dr Lima was the Tropical Diseases Advisor for Médicos

Sin Fronteras (Doctors Without Borders) until
co-founding La Cooperativa Humanitaria. She is a
medical doctor and family physician specialised doctor
with 15 years of experience in humanitarian aid in more
than twelve countries, managing emergencies related
to conflict, major epidemics and nutritional crisis.
Dr Nines teaches at institutions including EADA, Deusto
University and the University of Barcelona.

“In crisis situations, we need to have multidisciplinary

teams to assess and coordinate the various aspects of the
crisis. In this course, participants define the objectives
of the intervention by prioritising activities at different
levels to optimise human and financial resources. A key
learning objective is understanding the importance of
monitoring and evaluating these activities through key
indicators that show the impact of the interventions.”

38 39
 Your Company
FOR THOSE We know that while your learning may begin in the EADA classroom,
WHO BELIEVE it does not end there. With this in mind, we developed the

Connection
THAT ACTIONS Company Connection Week, a chance to get a bird’s eye view of

SPEAK LOUDER the issues facing today’s leading companies in a wide variety of
sectors around the world.
THAN HOPES

Week
You explore these issues while networking with professionals in
the companies, organisations and institutions that are shaping the way
that we live, work and play. Special emphasis is given to the strategies
and technologies that are transforming our world in areas like digitalisation,
innovation and sustainability.

The Company Connection Week is also your opportunity to make meaningful

connections and strengthen ties with students from other International Master
programmes, as the entire cohort participates

You can choose to go international with an intense 3-day itinerary in one of two
European cities or focus your learning in Barcelona with local company visits.

BARCELONA
INNOVATION AND DIGITAL HUB

Immerse yourself in Barcelona’s world-renown business ecosystem - from start-

ups like Glovo and Belvo to multinationals like Amazon and HP, Barcelona has
it all. Explore what makes a company succeed and discover in one of the most
innovative markets in Europe, and learn first-hand about the best practices that
are transforming the way we work across sectors.

DURING THE COMPANY CONNECTION
WEEK YOU GET OUT OF EADA FOR A
FIRST-HAND LOOK AT THE BUSINESS
PROBLEMS THAT THAT COMPANIES ARE
FACING THROUGH SPECIALLY DESIGNED
COMPANY VISITS. LAST YEAR’S CLASS
HAD THE OPTION OF GETTING TO KNOW
INNOVATIVE LEADERS IN BARCELONA,
MILAN OR BERLIN.
EUROPEAN CITY
BROADEN YOUR HORIZONS
Choose between two European cities, each with a unique itinerary of company
visits and networking opportunities. This is your chance to dive into the issues
that are affecting business on a global level and develop the strategies that
leading companies are implementing around the world. In previous years,
students have travelled to Berlin (Germany) and Milan (Italy).

40 41
 Your FOR THOSE Working with real social entrepreneurs, corporations and organisations
on the frontlines, you are a driver of sustainable social, environmental
WHO KNOW

final
and economic value. You use design thinking to simplify and
THAT SOMETIMES humanise business problems, strategically analysing the needs of a

THE END IS THE specific community of stakeholders and developing prototypes of

the most promising solutions.
BEGINNING OF

project SOMETHING
GREAT
You can choose to complete a project with an entrepreneur in
collaboration with Ashoka, the world’s largest platform for social
entrepreneurship, or work as a consultant in an established company.

PUTTING IT ALL INTO PRACTICE

ENGAGE WITH STAKEHOLDERS IN

THE SUSTAINABILITY COMMUNITY

HONE YOUR CRITICAL THINKING SKILLS

TO STAND OUT TO EMPLOYERS

GAIN HANDS-ON EXPERIENCE FOR YOUR

FUTURE CAREER PATH

APPLY THE PRINCIPLES OF DESIGN THINKING

TO A REAL-WORLD BUSINESS PROBLEM
IN THE FINAL PROJECT, YOU WORK AS A
CONSULTANT – THIS IS YOUR CHANCE TO PUT
WHAT YOU HAVE LEARNED THROUGHOUT THE
YEAR TO THE TEST, INTEGRATING THEORY AND
PRACTICE TO SOLVE MANAGEMENT PROBLEMS
AND MAKE THE MOST SIGNIFICANT IMPACT.
EACH CHALLENGE IS ALIGNED WITH THE UN’S
SUSTAINABLE DEVELOPMENT GOALS AND
BEGINS WITH FIELDWORK TO IDENTIFY THE MAIN
ISSUES AND STAKEHOLDERS. YOU SELECT YOUR
CHALLENGE AND DEVELOP IT TOGETHER WITH
YOUR GROUP UNDER THE GUIDANCE OF AN
EXPERIENCED TUTOR.

42 43
 Connect with social Engage with leading corporations and
entrepreneurs organisations
75% 25%
JOIN FORCES WITH SOCIAL ENTREPRENEURS TO TRANSFORM COMPANIES AND ORGANISATIONS INTO CHANGEMAKERS AS YOU
LAUNCH INNOVATIVE PROJECTS THROUGH THE ANALYSIS WORK TOGETHER TO TACKLE SOME OF SOCIETY’S MOST PRESSING SOCIAL,
OF SCALABILITY, SOCIAL AND ENVIRONMENTAL IMPACT CULTURAL, AND ENVIRONMENTAL CHALLENGES
AND STAKEHOLDER INVESTMENT OF PARTICIPANTS OF PARTICIPANTS
CHOOSE TO WORK CHOOSE TO WORK
If you choose this option for your final project, you work in a team and act
WITH A SOCIAL WITH A COMPANY OR
Work hand-in-hand with social entrepreneurs through our partner Ashoka, the ENTREPRENEUR as a group of consultants for a company, organisation or institution. Time ORGANISATION
world’s largest network of social entrepreneurs in the world. By accelerating cutting management, professional presentations, and working effectively in teams are
edge social innovation, you become part of a global community that embraces new all skills that you will learn to add value to your future career path. Based on
frameworks to build a world in which everyone is a changemaker. You join Ashoka projects completed in previous years, both the project focus and sectors of
entrepreneurs in developing, marketing and launching new ideas for systems-level participating companies are varied, providing ample opportunity for you to get
change to solve deep-rooted social problems in a vaierty of areas: experience in your field of interest or explore a new field.

• AGRICULTURE •M
 IGRATION •C
 HEMICALS • MIGRATION
• BEREAVEMENT •W
 OMEN’S RIGHTS •F
 OOD PRODUCTION • WOMEN’S RIGHTS
• EDUCATION AND TRAINING •W
 ORKER EMPOWERMENT •E
 DUCATION AND TRAINING • WORKER EMPOWERMENT
• INDUSTRIAL ECOLOGY

EXAMPLE PROJECTS EXAMPLE PROJECTS

MEASURE THE IMPACT OF DEVELOP A PUBLIC POLICY

SUPPORT FOR BATTERED PROPOSAL TO BOOST
WOMEN TO IMPROVING ENERGY EFFICIENCY IN
SERVICES, REACH AND HOUSEHOLDS ACROSS
FUNDING SPAIN

The Ana Bella Foundation provides resources and Manufacturing sustainable engineering plastics and
support for battered women polyurethanes

ANALYSE VALUE CREATION DEVELOP A REPORT ON

IN THE ORGANISATION AND GLOBAL SUSTAINABLE
ASSESS VIABLE REVENUE FASHION LEGISLATION AND
STREAMS ALIGNED WITH INTEGRATE FINDINGS INTO
THE MISSION COMPANY STRATEGY

The Pau Costa Founation raises awareness, researches

and manages forest fires Providing fashion supply chain traceability software

MANAGE GROWTH DEVELOP A PLATFORM

AND SCALE MODEL TO FOR INFRASTRUCTURE
REPLICATE IN OTHER OPERATORS TO GIVE A
AREAS OF THE WORLD SECOND LIFE TO UNUSED
BUILDING MATERIAL

CiaoLapo supports those suffering from perinatal CAATEEB represents technical architects, quantity surveyors
bereavement and building engineers

44 45
 Your When you study at EADA, you become
part of a global network of top business
FOR THOSE

opportunities
schools. Through our exchange WHO KNOW
programme, which is free-of-charge to THAT GLOBAL
EADA graduates, we offer the opportunity
IS THE NEW

abroad
to extend your studies in one of more
than 30 prestigious partner schools in NORMAL
Europe, the Americas, Asia and Africa. You
can choose to study abroad for one term,
or join a double degree programme at Aston
Business School (U.K.), Audencia Nantes School of
Management (France), EDHEC Business School (France),
European Business School - EBS (Germany), Leipzig Graduate School of Management -
HHL (Germany) or Tongji University (China).

EXPERIENCE NEW PERSPECTIVES,

CUSTOMS AND ACTIVITIES

DEMONSTRATE YOUR GLOBAL MINDSET

TO EMPLOYERS

LEARN ANOTHER LANGUAGE WHILE

MAKING LIFELONG FRIENDS

SEE YOUR OWN CULTURE

THROUGH A DIFFERENT LENS

IN TODAY’S GLOBALISED ECONOMY,

INTERNATIONAL EXPERIENCE IS NOT
OPTIONAL; IT PROVIDES YOU WITH
CORE COMPETENCIES THAT YOU NEED
TO SUCCEED AS A GLOBAL LEADER.
AN OPEN-MINDED APPRECIATION OF
OTHER CULTURES PROVIDES A BROADER
CONTEXT FOR UNDERSTANDING THE
PROBLEMS FACING THE WORLD, AS
YOUR ASSUMPTIONS ARE CHALLENGED
AND YOU LEARN NEW WAYS OF
Students applying to the exchange programme must complete the admissions
THINKING ABOUT ECONOMICS, SOCIETY
process (in some cases including GMAT, TOEFL, etc.) at the participating school. While
AND THE ENVIRONMENT.
EADA assumes the cost of academic studies at the partner institution, expenses such
as transport, room and board are the responsibility of the participant.

46 47
 EUROPE ASIA
France China
EDHEC Business School Tongji University
 Marseille Graduate School of
Aix Japan
Management (IAE) NUCB Business School
Audencia School of Management Taiwan, China
SKEMA Business School National Chengchi University
Germany Thailand
European Business School (EBS) Asian Institute of Technology (AIT)
Leipzig Graduate School of
Management (HHL) THE AMERICAS
Netherlands U.S.
Rotterdam School of Management Brandeis International University
(RSM) Pepperdine Graziadio Business
Norway School
BI Norwegian Business School University of San Diego
Sweden Warrington College of Business,
Linköping University University of Florida
Turkey Argentina
Sabanci University Universidad del CEMA
U.K. Brazil
University of Edinburgh Business Escola Superior de Propaganda e
School Marketing (ESPM)
Aston Business School Mexico
Instituto Tecnológico Autónomo de
AFRICA México (ITAM)
Egypt EGADE Business School, ITESM
American University in Cairo
South Africa
University of Stellenbosch

Pietro Pastorelli
ITALY
Exchange institution: Warrington College
of Business, University of Florida

“The exchange programme was a great opportunity to increase

my international exposure and step out of my comfort zone
by once again moving to a new country. I chose the University
of Florida because I had always dreamt of going to the U.S.
and I was a big fan of the Gators, the American football team
in Florida. For me, the highlight of the whole experience was
getting to live a “true American experience”, both inside
and outside of the classroom. I also got the chance to travel
the country and see more than 20 states, creating amazing
memories and lifelong friendships.”

48 49
 Your The professional opportunities for graduates of the
International Master in Sustainable Business & Innovation
JUST A FEW OF
THE COMPANIES

career
are diverse, reflecting the multidisciplinary, one-size- RECRUITING
does-not-fit-all nature of the programme. As an area AT EADA
FOR THOSE of growth, opportunities in sustainability are growing

WITH A BOLD exponentially, and you will be uniquely qualified to ABINBEV

take on a leading role. You will be at the forefront of ACCENTURE
VISION OF AN initiating positive change across sectors in private
ADIDAS
EVEN BOLDER companies, governments, startups, NGOs and international
AMAZON
FUTURE organisations.
BOEHRINGER
INGELHEIM
BOSCH
WHERE OUR GRADUATES WORK BURGER KING
CAIXABANK
COCA-COLA

PRIVATE COMPANIES CREDIT SUISSE

DANONE
DELOITTE
DEUTSCHE BANK

CONSULTING ELI LILLY & CO.

EVERIS
EY
HP
H&M
NGOS, PUBLIC ADMINISTRATION &
INTERNATIONAL AFFAIRS ING
KPMG
LEVI’S
L’ORÉAL
AS AN EADA GRADUATE, YOU ARE A
CHANGE-MAKER – A MOBILISER, AN ENTREPRENEURIAL VENTURES MANGO
INSPIRER, A CHALLENGER, AND ABOVE MARS
ALL, A DOER. YOU HAVE THE VISION TO MICROSOFT
KNOW THAT EXTENDING SUSTAINABILITY
MOTHERSON
BEYOND A RECYCLING BASKET IN THE
BREAKROOM DEPENDS ON THE CONTINUED NESTLÉ
INNOVATION THAT EFFECTIVE DESIGN AND NETFLIX
BETTER TECHNOLOGY MAKE POSSIBLE. YOU PEPSICO
HAVE THE SKILLS TO BECOME ONE OF THE
PHILLIPS
GREAT GLOBAL PROBLEM-SOLVERS WHO
CHALLENGE TRADITIONAL PARADIGMS AND PWC
THRIVE IN TODAY’S COMPLEX BUSINESS REVLON
WORLD. OUR JOB IS TO CONNECT YOU SEAT
TO THE PEOPLE, IDEAS AND CAREER
UNILEVER
OPPORTUNITIES THAT MATTER MOST.
VW

50 51
 94%
OF GRADUATES EMPLOYED WITHIN 3 MONTHS
Employment report
EMPLOYMENT BY TYPE OF ORGANISATION

Consulting
» Climate Change & Sustainability
“During my time at EADA, I participated ALUMNA
Services (CCaSS) Consultant, EY
» Innovation Consultant, Bax & Co.
in Kearney’s Women Career Lounge to Veronika Bitter
gain insights into consulting and talk to
» Management Consulting Analyst, AUSTRIA
consultants first-hand about their journey. Senior Business Analyst, Kearney (Austria)
Accenture
This also allowed me to learn about
» Principal Consultant & Business Head
Kearney’s open, authentic and supportive
Latam, Third Economy
Entrepreneurial company culture. This recruiting event
» Sustainability & CSR Consultant,
ventures was what motivated me to apply for
7% KPMG
a consultant position at Kearney. The
16% positive impact that we are creating
NGOs, public administration & for our client is one of the most
international affairs rewarding aspects of my work.”
» Ocean Literacy Consultant,
14% Intergovernmental Oceanographic
30% Commission UNESCO
» Outreach and Engagement, UN Global
53% Compact
» Specialist Opportunities & Relations,
UN International Organization for
Migration
» Social Advisor in Circular
Private companies Entrepreneurship, City government
» Sustainability Intern, The HEINEKEN Company (F&B) » Sustainability Metrics & Strategy
» Trainee Sustainable Development & Energy, Solvay Consultant, Roots for Sustainability
(Chemicals) » Farm Intelligence AMID Trainee,
» Supply Chain Sustainability Coordinator, SCS Railways Rainforest Alliance
(Transport)
» Marketing & Growth - Benelux region, EV Box (Electric
mobility)
» Head of Sales, E-Luz Energy Solutions (Energy)
» Analyst, The Carbon Trust (Environmental services)

EMPLOYMENT BY SECTOR (OF PRIVATE COMPANIES)

14% 14% 14% 14% 10%

BANKING & TECH & IT FASHION INFRA- ENGERY
FINANCIAL SERVICES STRUCTURE,
SERVICES TRANSPORT &
LOGISTICS

7% 7% 5% 5% 4% 10%
MARKETING ENVIRON. EDUCATION INDUSTRY FOOD OTHER
SERVICES PRODUCTION

52 53
 Career Services The EADA Careers Department is your partner during your
master’s, providing you with the necessary tools and training
Roadmap to reach your professional goals. Whether you are preparing
for a case interview at a top consulting firm, tweaking your
CV to prove you’re the perfect fit or developing your personal
brand, your career advisor is with you every step of the way.
EADA Careers offers a diverse suite of recruitment events and
services, integrating online and in-person resources to make
your dream career –whatever that may be– a reality.

MAXIMISE GET LAUNCH JOIN OUR ALUMNI KEEP IT
YOUR RESOURCES READY SELECTED STEADY YOUR CAREER GO NETWORK GOING

ONLINE ONLINE ONLINE ONLINE

Pre-course: Careers Services Databases with specialised Webinars hosted by top employers Mentoring platform with alumni
information about local job markets
all over the world Virtual job fairs
ON CAMPUS ON AND OFF CAMPUS
Prep workshops: LinkedIn Best Specialised career databases: Exclusive Networking events in Barcelona and all
Practices, Effective Networking ON CAMPUS EADA Jobbank, EFMD Global Talent Portal over the world with +120,000 alumni
Labour market-focused workshops
in marketing, finance, consulting, National and regional alumni groups
PERSONALISED CAREER ASSESSMENT ON AND OFF CAMPUS
innovation & startups, tech Job fairs in marketing, finance, consulting, Sporting events and conferences
Define your objectives
Selection process workshops: innovation & startups, tech to keep you connected
CV tips, mock interviews, ace-the- Recruiting events with companies like: Opportunities to stay involved
case interview, salary negotiation - Accenture - H&M through partner projects such as the
- Adidas - ING Social Innovation Summer Program
PERSONALISED CAREER ASSESSMENT - Amazon - Nestlé (with partner ITESM) and Imagine
Prepare for the selection process - Boehringer Ingelheim - Novartis Express Silicon Valley
- Burger King - Phillips
- HP - VW PERSONALISED CAREER ASSESSMENT
Alumni sharing experiences and Take your career to the next level
recruiting from companies like: with continued support
- Coca-Cola - Morgan Stanley
- Google - PepsiCo
- LinkedIn - BCG

Graduate programme applications for:

- Adidas - HP
- Amazon - J&J
- Capgemini - Microsoft
- Hofmann - SAP
- GlaxoSmithKline - Unilever

PERSONALISED CAREER ASSESSMENT

Tailor-made CV preparation and training
for specific offers

54 55
 FOR THOSE
Your
community
WHO KNOW INTERNATIONAL TALENT ALUMNI SPEAKERS
THAT THEIR CHALLENGES
LIKE IMAGINE EXPRESS
SHARING EXPERIENCES

NETWORK IS SILICON VALLEY

THEIR WORLD
Your year at EADA will be full of new experiences, and we
want to be sure that you make the most of your time with us.
An important part of these experiences is the network that
you build and the relationships that you cultivate during
your studies. The extracurricular activities organised by EADA
Community enrich your social, cultural and educational
exposure by connecting you to the larger community and
ENTREPRENEURSHIP- INTERNATIONAL PROFESSIONAL
enhancing your networking opportunities.
FOCUSED EVENTS COMMUNITY CONFERENCES
LIKE THE LEAN STARTUP INVOLVEMENT ON THE LATEST
EADA Community is about getting involved, learning new skills WORKSHOP LIKE THE SOCIAL TRENDS
and forging meaningful relationships that last a lifetime. INNOVATION SUMMER
PROGRAMME
IN MEXICO

ACCESS TO STUDENT-LED NETWORKING EVENTS

LEADING EVENTS RECREATIONAL LIKE THE ACADEMIC YEAR
IN BARCELONA ACTIVITIES KICK OFF COCKTAIL
LIKE THE MOBILE WORLD LIKE WORKSHOPS
CONGRESS AND FORUMS

YOU KNOW THAT REAL SUCCESS DEPENDS

ON INVESTING IN RELATIONSHIPS.
WITH THIS IN MIND, EADA COMMUNITY
ORGANISES PROFESSIONAL AND LEISURE
ACTIVITIES THAT YOU CAN TAKE PART IN
SPORTING EVENTS CHARITY EVENTS
ALONGSIDE YOUR STUDIES TO STRENGTHEN
LIKE FOOTBALL LIKE THE BARCELONA
TIES WITHIN THE COMMUNITY AND GET TOURNAMENTS HALF-MARATHON
INVOLVED IN BARCELONA. THROUGH LEUKEMIA
COLLABORATION AND ENGAGEMENT, YOU FUNDRAISER
GROW YOUR NETWORK.

56 57
 Your
Barcelona 172 km
OF BIKE LANES
9 UNESCO
WORLD HERITAGE SITES
4.7 km
OF BEACHES
56
MUSEUMS
+2,800
HOURS OF SUNSHINE PER YEAR

EADA IS PROUD TO BE THE ONLY TOP-

RANKED BUSINESS SCHOOL LOCATED IN THE
BARCELONA CITY CENTRE. COSMOPOLITAN,
ENTREPRENEURIAL AND WELL-CONNECTED,
BARCELONA IS ONE OF THE WORLD’S GREATEST FOR THOSE
CITIES FOR STUDENTS. IT IS A HUB FOR BUSINESS
AND INNOVATION WITH A RICH CULTURAL
WHO WANT
HISTORY, MAKING IT THE PERFECT PLACE TO TO BE
EXPAND YOUR NETWORK AND LAUNCH YOUR
INSPIRED
INTERNATIONAL CAREER.

SUSTAINABILITY
Barcelona has become a
test bed for companies like
FOREIGN INVESTMENT Cisco Systems and Microsoft
Barcelona is ranked 9th in the to study smart traffic lights,
world in attracting foreign recycling bin sensors, smart
investment, and the region domestic gas and water meters
INNOVATION is headquarters to more than and LED public lighting. BIT
With over 200 world-class ENTREPRENEURSHIP Habitat is headquartered in
8,600 foreign companies.
technology and research parks, Innovative government the city, focusing on promoting
Most foreign companies have
Barcelona is leading the pack. initiatives have simplified the sustainable economic, social
been in the area for 10 years
World-class facilities such as process for starting a company and urban-planning innovation.
or more, demonstrating a high
the Barcelona Supercomputing and established tax benefits for
degree of return on investment.
Centre and District 22@ startups, making Barcelona one
BarcelonaXxxxx Xxxxx
make it one of the of the premier entrepreneurial
Xxxxxx
most dynamic cities in the hubs in Europe.
world in the field of innovation.

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 Practical
information
ADMISSIONS PROCESS
1 EADA has monthly admission rounds. To apply, fill
Fill out the online application form
(https://campus.eada.edu/es/web/
apply/home) and upload the required
documents:
Copy of university degree (for candidates
who have completed their degree)
University transcripts
Passport photo
1 letter of recommendation
Copy of foreign passport or Spanish ID
CV
2 The admissions process aims to select well-
Take EADA’s admission test online.
EADA’s admission test is oriented to
problem solving and critical thinking
and provides an accurate prediction
of candidates’ performance in EADA’s
programmes.
Candidates can waive this requirement if
they have: TOEFL IBT >100 and a GMAT >650
or CFA Level I, II or III.
3
Complete an interview with the
programme director.
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ALUMNA
Júlia Traveria Solà
SPAIN
Environmental Sustainability
Technician, MANGO (Spain)
“Every day, I apply what I learned
at EADA in my current position --
ADMISSION ROUNDS
when prioritising the most urgent
work, adapting to the needs of
the team, maintaining effective
out the online application form, upload the required
communication with buyers
documents, and complete the admission test and
and stores across projects, and
interview before the corresponding deadline.
attending global webinars with
a cosmopolitan perspective.
FEES & FINANCING
Through the collective actions
Consult the web page for updated tuition fees.
of the entire company, we are
improving and reducing the
EADA offers early bird discounts and scholarships to
environmental impact.”
help manage the cost of study.
Prodigy Finance offers international students loans
without collateral or a co-signer.
WHAT WE ARE LOOKING FOR
rounded candidates who will not only succeed
in the programme, but also add value, contribute
meaningfully and help create a learning
environment in which all participants reach their
full potential.
We seek to fill our classes with the most promising
students in terms of motivation, commitment and
growth potential. In addition to an overall motivation
to excel in the programme, the ideal candidate
demonstrates a commitment to teamwork with
leadership potential. Successful candidates tend to
possess the following qualities, which are closely
related to growth: open-mindedness, flexibility and
adaptability.
The Admissions Committee carries out a global
evaluation of each candidate, taking into account not
only professional and academic experience, but also
what makes you YOU.
61
 Aragó, 204
08011 Barcelona
T. +34 934 520 844
master@eada.edu
www.eada.edu

EADA students & alumni

@EADA_World

EADABusinessSchool

linkedin.com/company/eada

Blog master-mba.blogs.eada.edu

eada_world

EADA uses certified recycled paper to support the responsible management of our world’s forests and to promote the environmentally,
socially and economically sustainable use of resources.
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