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  • Weekly BDA Incentives Policy 6th Jan To 19th Jan-2022

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    Shubhz101 Upadhye
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    The document outlines various incentive slabs for hybrid sales associates based on the type of lead and minimum sales targets achieved. It includes slabs for K3/K9, IAS, and Aakash sales associates for both DTA leads and special campaign leads. The slabs specify the minimum effective demos, minimum revenue, and incentive amount earned at different sales thresholds.

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    Weekly BDA Incentives Policy 6th Jan To 19th Jan-2022 (1) (4) (1) (1) (1) (1) (1) (1)

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    The document outlines various incentive slabs for hybrid sales associates based on the type of lead and minimum sales targets achieved. It includes slabs for K3/K9, IAS, and Aakash sales associates for both DTA leads and special campaign leads. The slabs specify the minimum effective demos, minimum revenue, and incentive amount earned at different sales thresholds.

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    8 views2 pages

    Weekly BDA Incentives Policy 6th Jan To 19th Jan-2022

    Uploaded by

    Shubhz101 Upadhye
    The document outlines various incentive slabs for hybrid sales associates based on the type of lead and minimum sales targets achieved. It includes slabs for K3/K9, IAS, and Aakash sales associates for both DTA leads and special campaign leads. The slabs specify the minimum effective demos, minimum revenue, and incentive amount earned at different sales thresholds.

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    © All Rights Reserved
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    of 2

    K-3/K-9 DTA Incentive Slab

    K-3/K-9 DTA Verticals a. Incentive Slabs for Hybrid Sales Associates on DTA Leads:
    DS Weekend Lead Campaign Minimum Effective Demos Minimum Revenue Incentive Amount
    K-3 Weekend 5 Rs 55,000 5% of order value
    Akash Foundation 5 Rs 75,000 7% of order value
    DTA
    Inside Sales 5 Rs 90,000 8% of order value
    5 Rs 1,35,000 9% of order value
    K-3/K-9 Special Campaign Incentive Slab
    K-3/K-9 DTA Special Campaign Verticals b. Incentive Slabs for Hybrid Sales Associates on Qualified Leads or Special Campaign Leads:
    Regional Qualified Lead Campaign Minimum Effective Demos Minimum Revenue Incentive Amount
    Qualified Leads (DS) 6 Rs 60,000 5% of order value
    Trial Classes Leads Qualified/BNAT/ATC/BTL/BMA 6 Rs 85,000 7% of order value
    Offline Leads TH 6 Rs 1,00,000 8% of order value
    BNAT Leads 6 Rs 1,35,000 9% of order value
    Facebook Leads, BLC, BFS
    IAS+CAT DTA Incentive Slab
    IAS DTA Verticals a. Incentive Slabs for IAS Hybrid Sales Associates on DTA Leads:
    DS Weekend CAT+IAS Lead Campaign Minimum Effective Demos Minimum Revenue Incentive Amount
    5 Rs 90,000 6% of order value
    5 Rs 120,000 7% of order value
    DTA
    5 Rs 150,000 8% of order value
    5 Rs 1,75,000 9% of order value
    IAS+CAT Special Campaign Incentive Slab
    IAS Special Campaign Verticals b. Incentive Slabs for IAS Hybrid Sales Associates on Qualified Leads or Special Campaign Leads:
    Regional Qualified Lead Campaign Minimum Effective Demos Minimum Revenue Incentive Amount
    BNAT Leads 6 Rs 1,20,000 4% of order value
    Qualified Leads 6 Rs 1,50,000 5% of order value
    Qualified/BNAT
    6 Rs 1,90,000 6% of order value
    6 Rs 2,20,000 8% of order value
    Aakash DTA Incentive Slab
    Aakash DTA Verticals (Sales Unit) a. Incentive Slabs for Aakash JEE-NEET Hybrid Sales Associates on DTA Leads:
    Minimum Aakash CRP Sales/Week Number of Digital Sales Incentive Payout % for
    JEE+NEET Weekend (Aakash) Lead Campaign Minimum Effective Demos Incentive Payout % for Aakash CRP Sales
    (ex-Trial Sales) (Aakash-BYJU’S Live/BTLA/BOCP) Digital Product
    5 1 3.50% 1 5%
    5 2 4.50% 2 5.50%
    DTA 5 3 5% 3+ 6%
    5 4 5.50%
    5 5+ 6%
    Aakash Special Campaign Incentive Slab
    Aakash Special Campaign Verticals (Sales
    b. Incentive Slabs for Aakash JEE-NEET Hybrid Sales Associates on Qualified Leads or Special Campaign Leads:
    Unit JEE+NEET/JEE/NEET)

    Minimum Aakash CRP Incentive Payout Number of Digital Sales Incentive Payout
    Regional Qualified Lead Campaign Minimu m Effective Demos % for Aakash CRP
    Sales/Wee k (ex-Trial Sales) (Aakash-BYJU’S Live/BTLA/BOCP) % for Digital Product
    Sales
    Qualified Leads (DS) 6 1 3.50% 1 5%
    Trial Classes Leads 6 2 4.50% 2 5.50%
    Qualified/BNAT/ATC/BTL/BMA
    Offline Leads 6 3 5% 3+ 6%
    TH
    BNAT Leads 6 4 5.50%
    6 5+ 6%
    IAS+CAT Livechat Incentive Slab
    CAT+IAS Livechat Lead To Sale % Conversion Incentive Amount
    CAT+IAS Livechat 8.5% to 9.99% 4% of the revenue
    10% to 10.99% 4.5% of the revenue
    11% to 12.49% 5% of the revneue
    Greater than or Equal to 12.5% 5.5% of the revneue
    IAS+CAT Inbound Incentive Slab
    DS Weekend-CAT+IAS(Inbound) Lead To Sale % Conversion Incentive Amount
    DS Weekend-CAT+IAS(Inbound) 20% to 20.49% 4% of the revenue
    22.5% to 24.99% 4.5% of the revenue
    Greater than or equal to 25% 5% of the revneue
    K-9/K-3 Inbound/Livechat Incentive Slab
    Minimum Orders/ Week (ex-
    Inbound Leads/Livechat Minimum Effective Demos Incentive Amount
    Trial Classes)
    6 2 5% of order value
    6 3 7% of order value
    6 4 8% of order value
    6 5 or more than 5 9% of order value
    undefined Verticals
    GATE

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