luong theo ca

bo th t k lut
 nhà tr

set objectives

allocate

resources

perform tasks

supervise subordinates

measure performance

deal with crises

make decisions
 thu nhp (lng, hoa hng, thng,..)
trc tip qun lý

iu kin làm vic tt

kh nng c thng tin

giao tip
 tâm lý hc làm vic

bo th t k lut

ti n b
c th hin chính
mình

un skilled job
cv lao ng ph nhu cu c tôn trng
thông
luong theo ca phúc li
 nhà tr

khu ngh dng

h tr nhân viên canten

 t chc công ty (map, role, ...)

phòng ban

mass production

cost

s m rng
ni b

phân

d liu a cht bí mt
 Hierarchy or chain...

Function

autonomous

line authority

to report to

to delegate

bc thang

k nhim

qun lý trc tip

có thm quyn

phòng ban nh

vnh cu
 làm phng bc thang
phân khúc

chc v

xu
hng

suy thoái

y thác

t ch

chia r

Clear system, all people know their role, and who is their manager. Because people at the low levels can't
take important decisions,but have to pass
their boss.

Functional structure
The modern tendency is to reduce the chain of command, take out
layers of management, and make the organization much flatter.
product manager

decision making.
 revenue: doanh thu = sales*price
profit: li nhun ( tr ht các khon vn và tthu)
profit margin = revenue - production cost

mc tiêu ko i cùng nhau.

good for production hoa hng cao

bad for finance good for marketing
good for marketing and bad for finance
cân bng tài
chính good for production and bad marketing
good for finance and marketing
th phn
good for production bad for finance
công c tín
dng d dàng good for finance
good for finance bad for finance ( maintain product cost) and
hàng tn kho good for marketing
Liquidlity: good for finance and bad for marketing
thanh khon good for production
ILiquidlity:
hàng tn kho good for finance
c lp tài chính vn quay vòng vay

Ensure basic needs.who go to work with.

which state

2.They will form you working smothly

and learn, can be train.
3.Big cp political more important than
small
4.The culture is more important
5.Difficult to chages, less flexibility
 .n xin vic và bìa th

a vào v trí trng

công ty tuyn dng sn u ngi

ng c viên ni b

bng mô t công vic

ngi
tham
chiu

danh sách rút gn

t chc
vit formal email.
vit cover letter ng k v bn thân mà là công c
thuyt phc và to n tng nhà tuyn dng , vit v th
mnh giúp mình trong công vic tng lai
 h tr cho công vic mà mình mun. Nhn
mnh v giá tr cá nhân.Th hin s nhit huyt
cá nhân.
Vit cover letter khác nhau cho nhng
công viêtc khác nhau

reason for apply the job

chuyên nghip và tin b

RESEME
1.Personal inf ( requirement )
2.Your objective
3.Experience
4.Education
degree:
- PhD (Docrtor)
- Master
- Bachelor
- High school degree.
5. Skill
- Langueges
- Certificate
- Hobbies ( Optional )
6. Reference
- Name, Contact
- Status.
 Resources : Equipments / Facilities
Workers ---------> Scheduling
Materials
Objective: Increase volume of output
Decrease cost of resources
INVENTORY ( Stock): Finished goal
Product mainly for sale
Goods in transit
Goods in process
Component parts : linh kin

chui cung ng: Raw material --> Suppliers---->Factory-----> Ware house----> Distribution conters---->Retailer---->Customers
(Vt liu thô) /Focal firm
Reverser: - Reused
- Recall
- Recycle

nng lc

v trí ti
u hóa công ty sn xut

Ngun
bên
ngoài
SX quy mô ln mang li li ích kinh t

Time from the point you made an order to the time delivery

F I H A E D C B G

Trade - off : S ánh i

 THI GIAN CH

b phá hy

Chi phí tn kho, x lý hàng hóa, bo him, khu hao (thi gian s dng máy móc), chi phí c hi,....

ri ro b li thi
s bin ng ca nhu cu sp

TRONG TÌNH TRNG ti u

b thiu ht

b ình công
hng hàng ttrong khi giao hàng

chic khu

kích cu

1.Drive down the cost of raw

materials and components that are
used in manufactured.
2.Share suppliers with other
companies.
3.Allow suppliers to beat
eachother " Reverse Options".
4.Means that who gets the
contracts.
5.We have to guarantee quality,
and we have to supply with
reliability to that given price.
6.They may deem another
supplier.

1.Low cost area.

2.Because the factory own by Leica.
3.It was very hard to retain staff.
1 gn lin 8 s tham gia 5 vn tai sn
2 giao úng thi im 6 t gãy 7 hàm s bin thiên theo tgi( i s)
3 mc sng /gim xung tc nhanh
4 high risk ---> high return 9 khai thác du

10 thu mua 11 thnh vng

12 s n
nh

v th ca h
không lu kho ---> tránh tình trng t gãy

kv Châu Á

nu h chin tranh h s mt tài sn.

 THU MUA = PURCHASING = BUYING

giá thp

li ca hàng

cht lng hàng hóa

thi gian giao hàng

ri ro trong tng lai

vit bng báo cáo

 chim dng vn

Because inventory is capital tied up that cuold otherwise be used to

grow the business

He keep inventory for demonstrate to the customer, and he need certain

stock of materials used in manufacture
The strategy is to have the suppiler deliver
when it's needed in the production process.
That chaged to a Kanban system which is a
pull system
When a part is used it's immediatly replaced by another in that bin and it pulls all the wasy through to the manufacture.
So it's not Just-in-time as such,but it is a direct link.

Business unit manufacturing the product that are sold but selling unit just sold.

no, Singapore manufacture part themselfves,most

particularly the optic, but also take sub-assemblies from
supplier

for consolidation with other parts before sending on to the end customer.
Following all of this trail of course are the finacial
transactions and documents that allow you to
invoice the customer

Ballance local stock, turnover stock

turnover employees ---> short working
 For Supply chain manager

14
5

11 12

15

2
13

kin hàng / consignee: ngi nhn n

consigner: ngi gi
Control and ensure the quality of the product
 C D E A G F B

li

khuyn khích

American
product and service should be as close to
perfect as posible.

Everything is being improve every time.

3.Requires all staff to be involed in the research for continuosly improving quality
4. not just production or customer service but also all ...
 demand

identify customer needs

hole activity

creating new things that

customer didn't know

1. distribution chanel

1.kênh phân phi

10. wholesaler (phng tin mang hàng t
nhà sx)
4. market segmentation 2.c hi th trng.
3.thâm nhp th trng.
4.phân khúc th trng
7. product 5.Ht ván y giá cao tng
differentiation doanh thu.
6. co giãn v giá
2. market opportunities 7.s khác bit hóa sp
8.c im sp
9.ngi i din bán hàng
5. market skimming
( seller)

9. sale representative

8. product features

6. price elasticity

3. market penetration
 more activity more mkt change make new
to gain and have stradetries product and
market share competion make new life
circle

tng trng trng thành

giai on gii thiu giai on suy thoái

2
3

4
1

2
big manufacture
4

1
 n lc
công ty cung caap dch v
ngân sách
vit tt
tung ra
ban u
mt trái
B

A
D

To informs customers about the existence and benefits of products and

services, and attempts to persuade them to buy them.

creates and develops a media plan specifying fixed percentage of current sales
revenue as much as their
comopetiors.
reach but not mentioned
up blogs or online, comenting on other people's blog or
website

agencies
addvertising campain
brief
target customers

budget
media
the comparative-parity method
free samples
word-of-mouth advertising
viral marketing
 thu nhp

n ... ngun vn to tài sn

ghi n..

bên có

short terms tài sn vô hình tài sn hu hình

ch thanh tón
trì hoãn khon phi nhn

khon phi tr ... doanh thu c gi li klinh doanh tip

ch
bng báo cao hot ng kinh
doanh.
---> tt c các ngun
c phiu
s tin gây y