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6 steps to adopting AI for your business

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Now, more than ever, businesses need to utilize artificial intelligence (AI) software solutions if
they are going to succeed. AI-powered business solutions can assist with an array of
functions, ultimately helping reduce the time it takes to get your product on the market and
into the hands of your customers. AI business solutions are no longer specific to certain
industries or sectors of the economy—their potential uses span the entire business world.

What does that mean for your business? Simply put, you must develop a robust
understanding of how you can use AI, along with the steps it takes to integrate AI into your
operations. At Codal, we help businesses launch AI solutions that fit their unique technical
challenges and goals. Keep reading to learn about common AI use cases, key steps to
adopting AI solutions, and how Codal helps businesses leverage this powerful new
technology for greater productivity, efficiency, and scalability.

AI use cases
AI's rapid expansion means that the only limits to its potential uses are the limits of human
imagination. Consider the following:

AI is expected to grow at a rate of 37.3% per year, every year, until 2030.
AI may create up to 97 million jobs.
Surveys show that 60% of businesses believe AI will increase productivity and improve
customer relationships, while 97% believe programs like ChatGPT will help
businesses.

As a result of this explosion in AI adoption, many businesses have begun to explore


numerous types of use cases for AI. These include task automation, natural language
processing (NLP), predictive analytics, chatbots, and machine learning.

Task automation
AI is more than capable of handling numerous automated tasks, allowing you to redirect staff
time to more productive or creative jobs. Potential tasks ripe forinclude data entry and
analysis, certain types of manufacturing, transportation, and code creation.

Natural language processing


Natural language processing (NLP) is a discipline of computer science that ensures
computers can read, understand, and communicate text like humans. With appropriate NLP
tools, the sky is the limit for AI programs, as they can interact with customers, solve

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problems, and ensure that team members can pursue more productive areas of business.

Predictive analytics
Predictive analytics enables you to use data to project into the future. Combined with AI, the
power of predictive analytics grows exponentially. With the help of AI, you can incorporate
additional data sources, increase the accuracy of your predictions, and extrapolate well into
the future.

Chatbots
Chatbots have been around for years. These automated chat tools have long been deployed
on websites so businesses can better triage and solve customer problems. Thanks to
advances in NLP, chatbots are becoming more effective and may no longer need human
intervention to get the answers that customers need.

Machine learning
Machine learning refers to the ability of computers to use data and algorithms to learn and
adapt to human needs. Machine learning capabilities can be particularly important for AI. For
example, when deployed appropriately, machine learning can, deploy dynamic pricing, and
help identify items or services a customer may need before they realize they need it.

Steps to adopting AI
All businesses have different AI-related needs and follow their own pattern when adopting AI
solutions. However, generally speaking, you will need to engage in a systematic, step-by-
step process to better understand your business and maximize the potential business cases
for AI. One example of such a step-by-step process is as follows:

Understand AI

Perhaps the greatest challenge with AI is understanding how it can help your business and
what it is in all of its forms. By now, you have almost certainly heard of, the generative AI tool
that can create a vast array of content. However, AI comes in many different forms that can
assist with customer service, business analytics, quality control, and much more. You'll need
to figure out how these variations can assist your business.

Identify business problems and use cases

Every business has unique challenges that need improvement. Once you have identified the
types of AI available, you can determine specific use cases for AI. For example, is your
business struggling to launch an eCommerce website? Create an engaging UI text persona

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to manage customer service. Improve workflow solutions? AI can help you identify a process
to streamline responsiveness and increase efficiency.

Regardless of your challenge, there is an AI-related answer—so long as you have access to
the right tools and expertise.

Perform a qualitative and quantitative analysis of your data

AI can only work based on the data that you can use. This means that you have to analyze
the data you have to appropriately flesh out how to adapt AI to suit your business needs.

To that end, you will need to perform a qualitative or quantitative analysis of your data.

Qualitative analysis refers to developing an understanding of the data that numbers can't
explain. This can include data's robustness, accuracy, and applicability, and how it can help
you perform certain business functions. The type of qualitative analysis you perform
ultimately depends on the nature of your data, the types of AI you may want to utilize, and
the specific business problems you are trying to solve.

For example, have you used your data to identify patterns and want AI to take you to the
next level? Content or pattern analysis may be the best way to go. Looking to see how data
may fall into certain categories and how those categories apply to your business? Thematic
analysis may be necessary.

Quantitative analysis refers to numbers. To narrow that down, you can use quantitative
analysis to create models based on measurements and experiments. This type of analysis
can help you identify problems, create solutions, and better understand what data you have.
Quantitative analysis can also help you find gaps in your data. For example, let's say you are
in the agricultural sector and are looking to understand weather patterns. Quantitative
analysis can help you find what data you are missing, what data you may need, and how that
data may help you better refine your business services.

Performing either type of analysis before implementing an AI solution can help you better
understand the nature of your data. By conducting your analysis, you can see where the
gaps in your data exist and, more specifically, tailor an AI-driven solution to your needs.

Implement specific solutions and build out a proof of concept

If you have followed these instructions, you now understand what AI can do for you, how it
can help your business, and what data you need. From there, you can begin to implement
specific AI-based solutions. These solutions may involve using existing AI platforms or
creating your platform to fill your business needs.

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You will need to create a proof of concept. A proof of concept is the demonstration of how an
AI platform you designed or purchased can help with a specific solution. For example, let's
say you operated a business in the behavioral healthcare space and were looking to identify
a program that analyzed the risk of a patient decompensating or experiencing a major
behavioral health crisis based on their specific quotes to therapists. In that case, a proof of
concept could be developed that would be fed notes from actual therapy sessions and
tasked with a risk level for each patient. The program could be tested based on the
comments that other patients had given to their therapists, with risk results compared to
actual outcomes.

In the above example, the proof of concept shows how AI can be implemented and what
problems it will solve. Ideally, a proof of concept will also help you identify specific challenges
to the proposed solution. For example, the above program may work well but fail to adjust for
cultural or linguistic differences. In that instance, you would need to alter and refine your
proof of concept and implement an improved idea that will work for all patients.

Measure, measure, measure

Improvement without measurement and data analytics isn't possible. Your business must
understand the measurements you're looking to improve.

Ultimately, AI can have a series of different impacts on your business, such as increasing
revenue, saving money, or improving efficiency. You will need to develop appropriate tools to
track this data and ensure that AI has the desired effect on your business.

Invest in learning and training

AI is more than building code and data; it is also about people. Your business must invest in
the necessary programming and training to enable your entire team to take advantage of this
new technology. You will also need to build a culture that views AI as an opportunity—not a
threat. With the right training, you can reorient your entire business model around this way of
thinking.

© 2023 Codal. All rights reserved.

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