Assignment Overview: In this assignment, you will develop a comprehensive CSR project

proposal for a company of your choice. This project aims to integrate CSR into the core
business strategy, addressing a significant social or environmental issue while aligning with
the company’s business objectives. Your proposal should demonstrate an understanding of
strategic CSR, stakeholder engagement, sustainability, and ethical considerations.

Assignment Details:

1. Company Selection: Choose a real-world company either locally or internationally.

Provide a brief background of the company, including its industry, market position, and
current CSR initiatives (if any).
2. Issue Identification: Identify a specific social or environmental issue relevant to the
company’s operations. This issue should be significant enough to warrant attention and
resources from the company.
3. Stakeholder Analysis: Identify and analyse key stakeholders related to this issue.
Discuss their interests, expectations, and potential impact on the project.
4. CSR Project Proposal:
o Objective: Clearly state the objectives of the CSR project.
o Strategy: Develop a strategy that integrates the CSR project with the
company’s overall business strategy.
o Activities: Outline the specific activities and initiatives that will be part of the
project.
o Resource Allocation: Provide an estimated budget and resource allocation
plan.
o Timeline: Propose a realistic timeline for the project implementation.
5. Sustainability and Ethical Considerations: Explain how the project will be
sustainable in the long term and address any ethical considerations.
6. Impact Assessment: Propose methods for evaluating the project’s social and
environmental impact, as well as its contribution to the company’s business goals.
7. Challenges and Risk Management: Identify potential challenges and risks associated
with the project and propose risk management strategies.
8. Conclusion and Recommendations: Conclude with the potential benefits of the
project to the company and its stakeholders and provide any additional
recommendations.