Professional Documents
Culture Documents
October 2008
Addis Ababa
Table of Contents
1. Executive Summary................................................................................ 1
2. Product Description and Application ................................................... 1
3. Market Study, Plant Capacity and Production Program................... 1
3.1 Market Study....................................................................................................... 1
3.1.1 Present Demand and Supply ....................................................................... 1
3.1.2 Projected Demand ....................................................................................... 2
3.1.3 Pricing and Distribution .............................................................................. 3
3.2 Plant Capacity ..................................................................................................... 3
3.3 Production Program ............................................................................................ 4
4. Raw Materials and Utilities ................................................................... 4
4.1 Availability and Source of Raw Materials .......................................................... 4
4.2 Annual Requirement and Cost of Raw Materials and Utilities........................... 4
5. Location and Site .................................................................................... 5
6. Technology and Engineering ................................................................. 5
6.1 Production Process .............................................................................................. 5
6.2 Machinery and Equipment .................................................................................. 5
6.3 Civil Engineering Cost ........................................................................................ 7
7. Human Resource and Training Requirement ..................................... 7
7.1 Human Resource ................................................................................................. 7
7.2 Training Requirement ......................................................................................... 8
8. Financial Analysis ................................................................................... 8
8.1 Underlying Assumption ...................................................................................... 8
8.2 Investment ........................................................................................................... 9
8.3 Production Costs ............................................................................................... 10
8.4 Financial Evaluation ......................................................................................... 10
9. Economic and Social Benefit and Justification.................................. 11
ANNEXES ................................................................................................... 13
1. Executive Summary
This project envisages production of 6000 pieces of electric water heaters having different size
per annum. The total investment requirement of the project including the working capital is
estimated at about Birr 5.6 million; of which more than Birr 2 million is the cost of machinery
and equipments while the working capital is estimated to be 1.6 million. Based on the cash flow
statement, the calculated internal rate of return (IRR) and simple rate of return (SRR) of the
project are 24.5 % and 24.7 %, respectively. The net present value (NPV) at 18 % discounting
rate is about Birr 1,411 thousand. The plant is expected to create employment opportunities for
about 81 persons.
With the expansion of urbanization, the urban population of the country increases every year.
This increases the need of washing and cleaning facilities; which, in turn, stimulates the demand
for water heating apparatuses. As electric energy is getting available in almost all urban centers
of the country, the most common water heating apparatus is the electric water heater.
1
The market for electric water heater is assessed based on the application listed earlier. The
demand assessment is analyzed using the trend of supplies of the product, which are composed
of only imports.
Table3.1 shows the yearly supplies of electric water heaters during the period 1990 E.C to 1999
E.C.
TABLE 3.1
IMPORT OF ELECTRIC WATER HEATERS
In the past ten years, a total of 200,831 pieces of electric heaters were imported. This implies, on
average, 20,083 electric heaters were imported per annum. In the past five years, however, the
trend in electric heaters import has been showing a significant increase; during the period,
average import surges to more than 30 thousands per annum.
The basis of demand projection is the trend in growth of past supplies or, when that trend proves
inadequate, the anticipated growth in GDP, particularly growth in the modern residential housing
construction sector. In this regard, the past trend seems inadequate because the growth in the
supply of the product is much higher in the recent years than the preceding years. On the other
hand, according to Ministry of Finance and Economic Development, the average growth rate in
real GDP for the past few years is around 10 % per annum and that of the construction sector is
more than that. Therefore, this project conservatively assumes that the demand for electric
heaters will increase at 10 % per annum for the coming ten years.
2
Based on this, the projected demand for electric heaters for the following ten years is given in
Table 3.2.
TABLE 3.3
DEMAND PROJECTION FOR ELECTRIC HEATERS
As it is seen in the above projection, the demand for electric heater is expected to reach at 57,041
by the year 2005 E.C while demand for the product is projected to be nearly 92 thousand by the
end of the decade.
Although selling prices vary from time to time as a result of fluctuations in supplies, currently
the selling prices of electric baking ovens rang from 1000 up to 1800 per piece depending on the
size and origin. The envisage project plans to sell the 25 liter at Birr 800 and the 50 liter at Birr
1200 per piece. There are different possible modalities of sales and distribution. In this particular
case, it is suggested that producer-retailers-consumer be the option.
The envisaged plant will have a production capacity of 6000 units of various sizes (3000 pieces
of 25 liter capacity and 3000 pieces of 50 liter capacity) electric water heaters per annum. The
plant will operate two shifts per day and 275 working days per annum. This is set by deducting
all Sundays and public holidays in a given year, and by setting aside 25 days for annual
maintenance period and unexpected work interruptions.
3
3.3 Production Program
The production program follows gradual capacity utilization due to technological and market
reasons. In the beginning, in order to produce the product with the desired degree of accuracy,
operators relatively require longer time than the standard. The market problem refers to the time
required to penetrate the market. Accordingly, the 1st year of production is estimated to be 50 %
of the total capacity. In the second and third years the production will be 65 % and 80 % of the
production capacity, respectively. The fourth year on wards the plant will operate at full
capacity.
Except the materials for the packaging, all raw materials are imported from abroad.
The annual consumption of raw materials and inputs is listed in Table 4.1.
TABLE 4.1
RAW MATERIAL AND INPUT REQUIREMENT
Quantity Value
Zinc Plated Steel Sheet, Steel Rods and Clamps 183 tons 1287405
Heating Elements 6000 pcs 405000
Thermostatic Control 6000 pcs 48600
Thermometer 6000 pcs 40500
Indicator Lamps 6000 pcs 16200
Non-Return Value 6000 pcs 97200
15mm Pipe (Brass or Copper) 360000
Glass Wool or Similar Thermal Insulation Material 337500
Packaging Material and Others 180000
Total Annual Cost of Raw Materials and Inputs 2,772,405
4
[
TABLE 4.2
UTILITIES REQUIREMENT
The total cost of utility which includes cost of electric power consumption and that of water
supply is estimated to reach at Birr 95,460.
The inner and outer casings are rolled to from the cylindrical shape of the required size. The tank
is welded and drilled to allow the insertion of pipes and heating element. The inlet and outlet
pipes are welded. The heating element is fitted in position. Painting and assembly of various
parts is carried out. After electrical connections are made, the tank is tested and packed for
dispatch.
Currently, there is no alternative technology in fabricating electric water heater of the above
time.
The required machinery and equipment and the costs involved are shown in Table 6.1
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TABLE 6.1
MACHINERY AND EQUIPMENT REQUIREMNTS
The total cost of machinery/equipment is estimated at Birr 2 million of which nearly Birr 1.8
million is in foreign currency.
Machinery Supplier’s Address:
Weldor Engineering Private Limited
Dhebarbhai Road (South),
Rajkot – 360002, Gujarat,
India
6
6.3 Civil Engineering Cost
The building area required by the plant is estimated to be 600 m2, and it costs Birr 1,200,000.
This would include cost of land preparation and associated civil works. The total land area of the
plant, including the open space, is1000 m2 , and its lease cost equals Birr 54,500. The cost of the
land lease is as per ANRS land lease rate for Debre-Birhan which is equal to Birr 54.50 per
square meter for industrial purpose. Of the total cost of the lease, 5 % is paid in the beginning
while the rest will be paid in 40years.
The total annual wages and salary, including 20 % benefits, amount to Birr 760,320.
7
7.2 Training Requirement
One month on job training is required for the technical personnel. And this can be managed by
hiring one expert in the area from the technology suppliers.
8. Financial Analysis
8.1 Underlying Assumption
The financial analysis of Electric Water Heater making plant is based on the data provided in
the preceding chapters and the following assumptions.
B. Depreciation
Building 5%
Machinery And Equipment 10%
Office Furniture 10%
Vehicles 20%
Pre-Production (Amortization) 20%
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C. Working Capital (Minimum Days of Coverage)
8.2 Investment
The total investment cost of the project including working capital is estimated at Birr 5.6 million
as shown in Table 8.1 below. The Owner shall contribute 40 % of the finance in the form of
equity while the remaining 60 % is to be financed by bank loan.
TABLE 8.1
TOTAL INITIAL INVESTMENT
9
The foreign component of the project accounts for Birr 2 million or 36.5 % of the total
investment cost.
The total production cost at full capacity operation is estimated at Birr 5 million (See Table 8.2).
Raw materials and utilities account for 64.9 %
TABLE 8.2
PRODUCTION COST AT FULL CAPACITY
I. Profitability
According to the projected income statement (See Anne 4) the project will generate profit
beginning from the second year of operation and increases on wards. The income statement and
other profitability indicators also show that the project is viable.
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II. Breakeven Analysis
The breakeven point of the projects is given by the formula:
SRR= (Net Profit + Interest)/ (Total Investment Outlay) at full capacity utilization.
Based on the foregoing presentation and analysis, we can learn that the proposed project
possesses wide range of benefits that complement the financial feasibility obtained earlier. In
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general, the envisaged project promotes the socio-economic goals and objectives stated in the
strategic plan of the Amhara National Regional State. These benefits are listed as follows:
A. Profit Generation
The project is found to be financially viable and earns on average a profit of Birr 1.1 million per
year and Birr 10.5 million within the project life. Such result induces the project promoters to
reinvest the profit which, therefore, increases the investment magnitude in the region.
B. Tax Revenue
In the project life under consideration, the region will collect about Birr 4.3 million from
corporate tax payment alone (i.e. excluding income tax, sales tax and VAT). Such result create
additional fund for the regional government that will be used in expanding social and other basic
services in the region
As there is electric water heater making plant in the country, the commencement of this project
relieves a portion of the import burden. That is, based on the projected figure we learn that in the
project life an estimated amount of US Dollar 5.4 million will be saved as a result of the
proposed project. This will create room for the saved hard currency to be allocated on other vital
and strategic sectors
The proposed project is expected to create employment opportunity to several citizens of the
country. That is, it will provide permanent employment to 81 professionals as well as support
stuffs. Consequently the project creates income of Birr 760 thousands per year. This would be
one of the commendable accomplishments of the project.
12
ANNEXES
13
Annex 1: Total Net Working Capital Requirements (in Birr)
CONSTRUCTION PRODUCTION
Year 1 Year 2 1 2 3 4
Raw Materials in Stock- Total 0.00 0.00 575433.82 748063.96 920694.11 1150867.64
Spare Parts in Stock and Maintenance 0.00 0.00 6195.36 8053.97 9912.58 12390.73
TOTAL NET WORKING CAPITAL REQUIRMENTS 0.00 0.00 800259.89 1040337.86 1280415.83 1600519.79
INCREASE IN NET WORKING CAPITAL 0.00 0.00 800259.89 240077.97 240077.97 320103.96
1
Annex 1: Total Net Working Capital Requirements (in Birr) (continued)
PRODUCTION
5 6 7 8 9 10
Spare Parts in Stock and Maintenance 12390.73 12390.73 12390.73 12390.73 12390.73 12390.73
TOTAL NET WORKING CAPITAL REQUIRMENTS 1600519.79 1600519.79 1600519.79 1600519.79 1600519.79 1600519.79
INCREASE IN NET WORKING CAPITAL 0.00 0.00 0.00 0.00 0.00 0.00
2
Annex 2: Cash Flow Statement (in Birr)
CONSTRUCTION PRODUCTION
Year 1 Year 2 1 2 3 4
TOTAL CASH INFLOW 1987678.88 3588198.66 3327272.73 3998181.82 4898181.82 6130909.09
1. Inflow Funds 1987678.88 3588198.66 327272.73 98181.82 98181.82 130909.09
Total Equity 795071.55 1435279.47 0.00 0.00 0.00 0.00
Total Long Term Loan 1192607.33 2152919.20 0.00 0.00 0.00 0.00
Total Short Term Finances 0.00 0.00 327272.73 98181.82 98181.82 130909.09
2. Inflow Operation 0.00 0.00 3000000.00 3900000.00 4800000.00 6000000.00
Sales Revenue 0.00 0.00 3000000.00 3900000.00 4800000.00 6000000.00
Interest on Securities 0.00 0.00 0.00 0.00 0.00 0.00
3. Other Income 0.00 0.00 0.00 0.00 0.00 0.00
TOTAL CASH OUTFLOW 1987678.88 1987678.88 3867097.25 3721747.64 4530596.96 5470265.89
4. Increase In Fixed Assets 1987678.88 1987678.88 0.00 0.00 0.00 0.00
Fixed Investments 1893027.50 1893027.50 0.00 0.00 0.00 0.00
Pre-production
Expenditures 94651.38 94651.38 0.00 0.00 0.00 0.00
5. Increase in Current Assets 0.00 0.00 1127532.62 338259.79 338259.79 451013.05
6. Operating Costs 0.00 0.00 1873987.23 2424436.92 2974886.61 3708819.53
7. Corporate Tax Paid 0.00 0.00 0.00 0.00 325310.16 485203.44
8. Interest Paid 0.00 0.00 865577.40 401463.18 334552.65 267642.12
9.Loan Repayments 0.00 0.00 0.00 557587.75 557587.75 557587.75
10.Dividends Paid 0.00 0.00 0.00 0.00 0.00 0.00
Surplus(Deficit) 0.00 1600519.79 -539824.52 276434.18 367584.86 660643.20
Cumulative Cash Balance 0.00 1600519.79 1060695.27 1337129.45 1704714.31 2365357.51
3
Annex 2: Cash Flow Statement (in Birr): Continued
PRODUCTION
5 6 7 8 9 10
TOTAL CASH INFLOW 6000000.00 6000000.00 6000000.00 6000000.00 6000000.00 6000000.00
1. Inflow Funds 0.00 0.00 0.00 0.00 0.00 0.00
Total Equity 0.00 0.00 0.00 0.00 0.00 0.00
Total Long Term Loan 0.00 0.00 0.00 0.00 0.00 0.00
Total Short Term Finances 0.00 0.00 0.00 0.00 0.00 0.00
2. Inflow Operation 6000000.00 6000000.00 6000000.00 6000000.00 6000000.00 6000000.00
Sales Revenue 6000000.00 6000000.00 6000000.00 6000000.00 6000000.00 6000000.00
Interest on Securities 0.00 0.00 0.00 0.00 0.00 0.00
3. Other Income 0.00 0.00 0.00 0.00 0.00 0.00
TOTAL CASH OUTFLOW 4972415.47 4966936.27 4920098.89 4315673.77 4315673.77 4315673.77
4. Increase In Fixed Assets 0.00 0.00 0.00 0.00 0.00 0.00
Fixed Investments 0.00 0.00 0.00 0.00 0.00 0.00
Pre-production Expenditures 0.00 0.00 0.00 0.00 0.00 0.00
5. Increase in Current Assets 0.00 0.00 0.00 0.00 0.00 0.00
6. Operating Costs 3708819.53 3708819.53 3708819.53 3708819.53 3708819.53 3708819.53
7. Corporate Tax Paid 505276.60 566707.92 586781.08 606854.24 606854.24 606854.24
8. Interest Paid 200731.59 133821.06 66910.53 0.00 0.00 0.00
9. Loan Repayments 557587.75 557587.75 557587.75 0.00 0.00 0.00
10.Dividends Paid 0.00 0.00 0.00 0.00 0.00 0.00
Surplus(Deficit) 1027584.53 1033063.73 1079901.11 1684326.23 1684326.23 1684326.23
Cumulative Cash Balance 3392942.04 4426005.77 5505906.88 7190233.11 8874559.34 10558885.57
4
Annex 2: DISCOUNTED CASH FLOW-TOTAL CAPITAL INVESTED
CONSTRUCTION PRODUCTION
Year 1 Year 2 1 2 3 4
TOTAL CASH INFLOW 0.00 0.00 3000000.00 3900000.00 4800000.00 6000000.00
4. Increase in Net Working Capital 0.00 0.00 800259.89 240077.97 240077.97 320103.96
CUMMULATIVE NET CASH FLOW -1987678.88 -3975357.75 -3649604.87 -2414119.76 -829084.33 656788.74
Net Present Value (at 18%) -1987678.88 -1684473.62 233950.65 751954.38 817543.64 649488.82
Cumulative Net present Value -1987678.88 -3672152.50 -3438201.85 -2686247.47 -1868703.83 -1219215.01
5
Annex 2: DISCOUNTED CASH FLOW-TOTAL CAPITAL INVESTED (Continued)
PRODUCTION
5 6 7 8 9 10
TOTAL CASH INFLOW 6000000.00 6000000.00 6000000.00 6000000.00 6000000.00 6000000.00
4. Increase in Net Working Capital 0.00 0.00 0.00 0.00 0.00 0.00
CUMMULATIVE NET CASH FLOW 2442692.62 4167165.17 5871564.56 7555890.79 9240217.02 10924543.25
Net Present Value (at 18%) 661555.12 541355.10 453435.28 379741.57 321814.89 272724.49
Cumulative Net present Value -557659.89 -16304.79 437130.49 816872.07 1138686.96 1411411.45
6
Annex 4: NET INCOME STATEMENT ( in Birr)
PRODUCTION
1 2 3 4 5
Capacity Utilization (%) 50% 65% 80% 100% 100%
RATIOS (%)
7
Annex 4: NET INCOME STATEMENT (in Birr):Continued
PRODUCTION
6 7 8 9 10
Capacity Utilization (%) 100% 100% 100% 100% 100%
8
Annex 5: Projected Balance Sheet (in Birr)
CONSTRUCTION PRODUCTION
Year 1 Year 2 1 2 3 4
TOTAL ASSETS 1987678.88 5575877.54 5903150.27 5965892.51 6265543.61 6971006.30
1. Total Current Assets 0.00 1600519.79 2188227.89 2802921.86 3508766.51 4620422.75
Inventory on Materials and Supplies 0.00 0.00 583891.70 759059.22 934226.73 1167783.41
Work in Progress 0.00 0.00 56563.09 73532.02 90500.95 113126.19
Finished Products in Stock 0.00 0.00 113126.19 147064.04 181001.90 226252.37
Accounts Receivable 0.00 0.00 327272.73 425454.55 523636.36 654545.45
Cash in Hand 0.00 0.00 46678.91 60682.58 74686.25 93357.82
Cash Surplus, Finance Available 0.00 1600519.79 1060695.27 1337129.45 1704714.31 2365357.51
Securities 0.00 0.00 0.00 0.00 0.00 0.00
2. Total Fixed Assets, Net of Depreciation 1987678.88 3975357.75 3569164.20 3162970.65 2756777.10 2350583.55
Fixed Investment 0.00 1893027.50 3786055.00 3786055.00 3786055.00 3786055.00
Construction in Progress 1893027.50 1893027.50 0.00 0.00 0.00 0.00
Pre-Production Expenditure 94651.38 189302.75 189302.75 189302.75 189302.75 189302.75
Less Accumulated Depreciation 0.00 0.00 406193.55 812387.10 1218580.65 1624774.20
3. Accumulated Losses Brought Forward 0.00 0.00 0.00 0.00 0.00 0.00
4. Loss in Current Year 0.00 0.00 145758.17 0.00 0.00 0.00
TOTAL LIABILITIES 1987678.88 5575877.54 5903150.27 5965892.51 6265543.61 6971006.30
5. Total Current Liabilities 0.00 0.00 327272.73 425454.55 523636.36 654545.45
Accounts Payable 0.00 0.00 327272.73 425454.55 523636.36 654545.45
Bank Overdraft 0.00 0.00 0.00 0.00 0.00 0.00
6. Total Long-term Debt 1192607.33 3345526.52 3345526.52 2787938.77 2230351.02 1672763.26
Loan A 1192607.33 3345526.52 3345526.52 2787938.77 2230351.02 1672763.26
Loan B 0.00 0.00 0.00 0.00 0.00 0.00
7. Total Equity Capital 795071.55 2230351.02 2230351.02 2230351.02 2230351.02 2230351.02
Ordinary Capital 795071.55 2230351.02 2230351.02 2230351.02 2230351.02 2230351.02
Preference Capital 0.00 0.00 0.00 0.00 0.00 0.00
Subsidies 0.00 0.00 0.00 0.00 0.00 0.00
8. Reserves, Retained Profits Brought Forward 0.00 0.00 0.00 -145758.17 522148.18 1281205.21
9.Net Profit After Tax 0.00 0.00 0.00 667906.35 759057.03 1132141.36
Dividends Payable 0.00 0.00 0.00 0.00 0.00 0.00
Retained Profits 0.00 0.00 0.00 667906.35 759057.03 1132141.36
9
Annex 5: Projected Balance Sheet (in Birr): Continued
PRODUCTION
5 6 7 8 9 10
TOTAL ASSETS 7592397.28 8357128.02 9168696.12 10584689.35 12000682.58 13416675.82
1. Total Current Assets 5648007.28 6681071.02 7760972.12 9445298.35 11129624.58 12813950.82
Inventory on Materials and Supplies 1167783.41 1167783.41 1167783.41 1167783.41 1167783.41 1167783.41
Work in Progress 113126.19 113126.19 113126.19 113126.19 113126.19 113126.19
Finished Products in Stock 226252.37 226252.37 226252.37 226252.37 226252.37 226252.37
Accounts Receivable 654545.45 654545.45 654545.45 654545.45 654545.45 654545.45
Cash in Hand 93357.82 93357.82 93357.82 93357.82 93357.82 93357.82
Cash Surplus, Finance Available 3392942.04 4426005.77 5505906.88 7190233.11 8874559.34 10558885.57
Securities 0.00 0.00 0.00 0.00 0.00 0.00
2. Total Fixed Assets, Net of Depreciation 1944390.00 1676057.00 1407724.00 1139391.00 871058.00 602725.00
Fixed Investment 3786055.00 3786055.00 3786055.00 3786055.00 3786055.00 3786055.00
Construction in Progress 0.00 0.00 0.00 0.00 0.00 0.00
Pre-Production Expenditure 189302.75 189302.75 189302.75 189302.75 189302.75 189302.75
Less Accumulated Depreciation 2030967.75 2299300.75 2567633.75 2835966.75 3104299.75 3372632.75
3. Accumulated Losses Brought Forward 0.00 0.00 0.00 0.00 0.00 0.00
4. Loss in Current Year 0.00 0.00 0.00 0.00 0.00 0.00
TOTAL LIABILITIES 7592397.28 8357128.02 9168696.12 10584689.35 12000682.58 13416675.82
5. Total Current Liabilities 654545.45 654545.45 654545.45 654545.45 654545.45 654545.45
Accounts Payable 654545.45 654545.45 654545.45 654545.45 654545.45 654545.45
Bank Overdraft 0.00 0.00 0.00 0.00 0.00 0.00
6. Total Long-term Debt 1115175.51 557587.75 0.00 0.00 0.00 0.00
Loan A 1115175.51 557587.75 0.00 0.00 0.00 0.00
Loan B 0.00 0.00 0.00 0.00 0.00 0.00
7. Total Equity Capital 2230351.02 2230351.02 2230351.02 2230351.02 2230351.02 2230351.02
Ordinary Capital 2230351.02 2230351.02 2230351.02 2230351.02 2230351.02 2230351.02
Preference Capital 0.00 0.00 0.00 0.00 0.00 0.00
Subsidies 0.00 0.00 0.00 0.00 0.00 0.00
8. Reserves, Retained Profits Brought Forward 2413346.57 3592325.30 4914643.79 6283799.65 7699792.88 9115786.11
9. Net Profit After Tax 1178978.73 1322318.49 1369155.86 1415993.23 1415993.23 1415993.23
Dividends Payable 0.00 0.00 0.00 0.00 0.00 0.00
Retained Profits 1178978.73 1322318.49 1369155.86 1415993.23 1415993.23 1415993.23
10