Pitch

Introduction​ -

Hello!
Am I speaking to XYZ from ABC college?
Hey there, Greetings from MyCaptain.
This is Shreya here, from the operations team of MyCaptain head office..

So I can see you have shown interest in a Creative Writing workshop, is that correct?

That’s really amazing, I’ll take up just a little time and explain about it to you so that you have a
clearer view regarding this…Do you have 5-6 mins time now?

Awesome, So before we move forward,

What did you do during the lockdown period? Any courses or did you follow any of your
passions?

That’s amazing, And what are you currently pursuing?

So may I know why the interest in Creative Writing?

Have you tried writing before? If yes, What have you written so far?

That’s So brilliant! I am amused to tell you that you have approached the right platform for
further enhancement of your skill.

Body

MyCaptain is a Learning App where you can Explore and learn from 35+ fields, ranging right
from Entrepreneurship to Stand Up Comedy and even Machine Learning! These Courses are
delivered by Professionals through Live Classes, Projects and more! Sounds interesting, right?

Let me brief you to the workshop now-

1.The workshop is an online workshop, 1 month duration.

2. You will be assigned a personal mentor, who is a young achiever and a professional in the
field. Have you heard about Terribly Tiny tales or Filter Copy? What if I told you that you will be
mentored by a select writer or even better a published author?
3. Now that you have understood the mentorship aspect, let me tell you how exactly you will be
learning, shall we?
a. The lessons will be available in the format of texts, video and animation and can be
accessed any time you want. Now don’t you sometimes get doubts when you read or
learn something?
b. Exactly, hence we have organised live video sessions with your personal mentor twice a
week, so that you can clarify all your doubts, discuss new topics & most importantly learn
about the job opportunities in the field right now in India. Letme ask you a question - Do
you think theoretical knowledge is enough in any field?

c. And that is why we believe in learning by doing. After learning and clarifying all doubts,
you will get to do a task - (give example of the task) . After which your mentor will
provide personal feedback, so that you can improve your skill

d. Now let’s talk about the most amazing part - You get a certificate at the end of the
workshop from MyCaptain which holds huge credibility. Not just that you can also get a
LOR , which is very significant when you apply for higher studies and job interviews

e. If you think that’s all? Well,No. You also get a Guaranteed Internship Opportunity, as
Mycaptain has collaborated with 150+ companies, you can actually work in the field and
build experience, plus Powertalks from industry leaders like Tanmay Bhatt, Vir Das, CEO
of Sunburn etc

Closing

So is there any doubt?

Alright then shall we move forward and discuss the fee structure and registration process?

Great Creative Writing is only a 2k workshop, Which mode of payment would you like?

(explain the registration process)

1st approach -

Well let me check how many seats are left for creative writing workshops in my system? Can
you hold on for 20 secs?

So as i can see, only 7 seats are available as of now. Now as we operate in 750+ colleges
throughout India, I suppose that will get filled before 8pm. Hence, considering you are so
interested, I would reccomend that you complete your registration before 8pm. Alright?
You can also download our app, and have a good look at the demo videos and contents put up
there. This will help shape your understanding about our platform.

2nd approach -
So we have a slot booking system ,and considering the rate at which the seats are getting filled.
Due to the current pandemic situation, students want to convert their idle time into something
productive, hence we are receiving huge amounts of registrations. Hence, I can maximum hold
your seat till 8pm.You need to complete your enrollment before that so that you do not miss this
opportunity.

Alright then, I will send you details on whatsapp, go through every details and I will take a follow
up 30 mins prior to the deadline, so that we can decide together.

Thank you so much for the productive conversation. Happy Learning. bye.

Post Pitch Communication

Hey Xyz! This is Shreya here, from MyCaptain Operations Team. We had a
conversation regarding Creative Writing Workshop.
So let me forward you the registration link and every other detail that will help you
understand better. Alright?

Link -​ Here is the link for registration and details.

Brochure/ posters - For further details
App download link - You can download our app to get access to the demo videos.

Hey, one small reminder, as discussed earlier, your seat is booked till 8pm today, so
make sure you are enrolling before that , so that you do not miss out on any
opportunities.
Follow Up Call Communication

Hey Xyz! Shreya this side from the operations team of MyCaptain. So did you go through the
details?

If yes, do you have any doubts regarding anything?

Alright which mode of payment shall we go forward with , since your deadline is 30 mins away.

Explain the payment process again.

Alright then, make sure you send me a screenshot of the payment success, so that I can give
you access to the workshop

Thank you, Happy Learning with us