Reseach on

VINFAST
PRESENTED BY GROUP 1
 About Vinfast

General introduction about Vinfast

Market presence

Technological Innovation
Agenda Achievements

The roles of Vinfast

Challenges and Opportunities

Conclusion
 About Vinfast
Vietnamese automotive company established in 2017, has
gained global prominence quickly.

VinFast focuses on innovation, quality, and sustainability,

making significant progress in a short time.

The company offers a diverse range of electric vehicles and

has a state-of-the-art manufacturing facility in Vietnam.

VinFast's presence has brought renewed competition,

challenging established players and reshaping the industry.

VinFast is a key player driving the future of the automotive

industry in Vietnam and globally.
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 General History of formation and
development
introduction Brand Recognition

about Location

Vinfast Vision, mission, and core value

Back to Agenda
 History of formation
and development

Foundation Acceleration Going Global

3 Pharse

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Pharse 1: Foundation
 Pharse 1: Foundation
2017
Establishment of VinFast’s
state-of-the-art automotive
manufacturing complex with
globally leading scalability
that boasts up to 90%
automation in Hai Phong,
Vietnam.
 Pharse 1: Foundation
2017 2018
Establishment of VinFast’s The official launch of Lux
state-of-the-art automotive models at the 2018 Paris
manufacturing complex with Motor Show, awarded “A
globally leading scalability Star is Born” by AUTOBEST.
that boasts up to 90%
automation in Hai Phong,
Vietnam.
 Pharse 1: Foundation
2017 2018 2019
Establishment of VinFast’s The official launch of Lux Official launches of three car
state-of-the-art automotive models at the 2018 Paris models, the Lux A2.0 sedan,
manufacturing complex with Motor Show, awarded “A Lux SA2.0 SUV, and city car
globally leading scalability Star is Born” by AUTOBEST. Fadil along with three e-
that boasts up to 90% scooters: Ludo, Impes, and
automation in Hai Phong, Klara, in the Vietnam market.
Vietnam.
Phase 2: Acceleration
 Phase 2: Acceleration
2020
VinFast’s new cars become
the best-sellers in all three
segments in Vietnam.
 Phase 2: Acceleration
2020 2021
VinFast’s new cars become Launch two new e-scooters:
the best-sellers in all three the Theon and Feliz, as well
segments in Vietnam. as Vietnam’s very first e-Bus.
 Phase 2: Acceleration
2020 2021
VinFast’s new cars become Launch two new e-scooters:
the best-sellers in all three the Theon and Feliz, as well
segments in Vietnam. as Vietnam’s very first e-Bus.
2021
Launch of three brand new
smart EVs: the VF e34, a
compact SUV for the
Vietnamese market, and the
larger, all-electric premium
SUVs: VF 8 and VF 9 for the
global market.
Phase 3: Going Global
 Phase 3: Going Global
2021
Announcement of VinFast’s
all-electric strategy by
2023. Unveiling of the full
electric vehicle line-up
across all segments.
 Phase 3: Going Global
2021 2022
Announcement of VinFast’s Pre-orders for the all-
all-electric strategy by electric VF 8 and VF 9 open.
2023. Unveiling of the full Launch of VinFast NFTs and
electric vehicle line-up privilege benefits.
across all segments.
Launch of global showrooms
in US, Canada, and Europe.
 Phase 3: Going Global
2021 2022 2023
Announcement of VinFast’s Pre-orders for the all- Global deliveries of VF 8 and
all-electric strategy by electric VF 8 and VF 9 open. VF 9.
2023. Unveiling of the full Launch of VinFast NFTs and
electric vehicle line-up privilege benefits.
across all segments.
Launch of global showrooms
in US, Canada, and Europe.
 Brand Recognition

V I N F A S T
Vin stands for Viet Nam
Vietnam

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 Brand Recognition

V I N F A S T

F stands for Phong Cách

Style

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 Brand Recognition

V I N F A S T

A stands for An Toàn

Safety

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 Brand Recognition

V I N F A S T

S stands for Sáng Tạo

Creativeness

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 Brand Recognition

V I N F A S T

T stands for Tiên Phong

Pioneer

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Brand Recognition

The letter V that represents Vietnam,

Vingroup (VinFast), upward growth,
and also a symbol of Victory.

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Location

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Location
Headquarters

Frankfurt Paris Amsterdam

(Germany) (France) (Netherlands)

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Location
Headquarters Registered
headquarters

Frankfurt Paris Amsterdam Singapore

(Germany) (France) (Netherlands)

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Location
Headquarters Registered Executive
headquarters office

Frankfurt Paris Amsterdam Singapore HaiPhong

(Germany) (France) (Netherlands) (Vietnam)

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Location
VinFast Hai Phong
Manufacturing Complex

Hai Phong, Vietnam

950,000 vehicles per year.

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Location
VinFast VinES Battery
Manufacturing Factory
Vung Ang Economic Zone,
Ha Tinh, Vietnam

100 GWh per year

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Location
Building a production facility
in North Carolina
Expected to be completed in 2024

150,000 vehicles per year

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Location
Two technology and design centers

VinFast Global Technology VinFast Vietnam Research

and Design Center and Development Center
(California, USA) (Ho Chi Minh City, Vietnam)

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Location
Large network of showrooms

Germany Netherlands United States

3 showrooms 2 showrooms 18 showrooms

Vietnam
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Vision, mission, and core value

Vision Mission

To create cars with a strong Vietnamese To create a better life for people.
identity that would represent the
country and be competitive on the global
automotive stage

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 Vision, mission, and core value
Core value

Innovation Quality Customer-centric Sustainability Social innovation

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 Electric motorcycles

Market Gas cars

presence
Electric cars

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 LUDO IMPRES FELIZ

TEMPEST
THEON Electric motorcycles

KLARA S KLARA A2 VENTO

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 LUDO IMPRES FELIZ

TEMPEST
Symbol of active, modern and
THEON environmentally friendly life.

KLARA S KLARA A2 VENTO

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 LUDO IMPRES FELIZ

TEMPEST
Modern designs, diverse colors, and
THEON bold personal impressions

KLARA S KLARA A2 VENTO

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 Gas car
The LUX A2.0 and the LUX SA2.0,
at the 2018 Paris Motor Show.
 LUX A
LUX SA
FADIL
Electric cars
 Electric cars
Stop producing gasoline cars by the end of 2022 to
focus on research and development of all-electric
powertrains for their vehicles.
 Electric cars
Stop producing gasoline cars by the end of 2022 to
focus on research and development of all-electric
powertrains for their vehicles.

One of the first automotive companies in the world

to completely convert to pure electric energy
 Electric cars
Stop producing gasoline cars by the end of 2022 to
focus on research and development of all-electric
powertrains for their vehicles.

One of the first automotive companies in the world

to completely convert to pure electric energy

Leader in the global electric vehicle revolution.

 VF6

VF5
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VF7
 At the 2021 LA Auto Show, two
models VF e35 and VF e36 in the D
and E segments were introduced. But
now these two models have been
renamed as VF 8 and VF 9. The
removal of the "e" (electric) prefix in
the names affirms the company's
consistent all-electric orientation.
 Electric cars
Equipped with advanced driver-assistance systems,
Lane Assist, Collision Warning, Driver Monitoring, Fully
Automated Parking, Summon Vehicle
 Electric cars
Equipped with advanced driver-assistance systems,
Lane Assist, Collision Warning, Driver Monitoring, Fully
Automated Parking, Summon Vehicle

The cars integrate Smart Services, including in-car

control features such as Voice Assistant, Virtual
Assistant and E-Commerce Services
 Electric cars
Equipped with advanced driver-assistance systems,
Lane Assist, Collision Warning, Driver Monitoring, Fully
Automated Parking, Summon Vehicle

The cars integrate Smart Services, including in-car

control features such as Voice Assistant, Virtual
Assistant and E-Commerce Services

The VF 8 and VF 9 models will be equipped with

Automatic Driving features.
Technological VinFast's commitment

Innovation - 100%
non-emission vehicles in key markets
Electric vehicle from 2035 to spur the global
electrified traffic revolution for a
sustainable future.

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 Journey of building green traffic for
Technological sustainable development of Vietnam
Innovation - and the global.

Electric vehicle Provides a comprehensive electrified

transportation ecosystem to promote
sustainable development in Vietnam.

The business has made investments in

electric vehicles.

Vinbus and Xanh SM change citizen’s

awareness about electric vehicles

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 Vehicle Launches

Market Entry
Achievements
Sales Performance
of VinFast
Valuation

Awards

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 Vehicle Launches

Achievements 2018: VinFast unveiled its ​

Lux models at the ​Paris
Motor Show.
of VinFast
Being awarded the "A Star is
Born" accolade by ​
AUTOBEST.

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 Market Entry

Achievements In 2022, VinFast entered the

competitive US market by
of VinFast selling their electric SUV, the
VF8, in California.

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 Sales Performance

Achievements In 2022, VinFast achieved

commendable sales volume:
of VinFast They sold 24,000 cars
globally, a significant feat for
a young automaker.

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 Valuation
Achievements
VinFast had a valuation of
of VinFast $85 billion when the
company debuted on the
Nasdaq.

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 VinFast committed to

High-quality products
Achievements Technological innovation

of VinFast Excellent customer experiences

Fostering a diverse and
inclusive work environment.

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The roles of Vinfast
 The roles of Vinfast

Numerous job
opportunities and
contributed to the
economic development
of Vietnam
 The roles of Vinfast

Numerous job Improved

opportunities and competitiveness by
contributed to the introducing high-
economic development quality ​car models at
of Vietnam reasonable prices
 The roles of Vinfast

Numerous job Improved

Enhanced the image of
opportunities and competitiveness by
the Vietnamese
contributed to the introducing high-
automotive industry
economic development quality ​car models at
of Vietnam reasonable prices
 The roles of Vinfast

Numerous job Improved

Enhanced the image of VinFast has been driving
opportunities and competitiveness by
the Vietnamese the development of
contributed to the introducing high-
automotive industry electric vehicles.
economic development quality ​car models at
of Vietnam reasonable prices
Challenges and Opportunities
VinFast's opportunities in Vietnam

The current situation of environmental pollution promotes

the use of environmentally friendly vehicles
Air pollution caused by motor vehicles is worsening globally in general has
spurred countries to race with increased production of environmentally
friendly electric vehicles.

Therefore, the rate of using environmentally friendly means of

transportation in Vietnam and the world is increasing.
Vietnam's electric vehicle market is very active and competitive between
imported and domestic brands - VinFast.
Challenges and Opportunities
VinFast's opportunities in Vietnam

Development opportunities in Vietnam's electric vehicle market

Building smart cities and applying high technology

Electric vehicles meet those criteria of smart cities, plus "green lifestyle"
communication activities are becoming stronger, making people learn more
about types of means of environmental protection
Challenges and Opportunities
VinFast's challenge

The automobile industry is extremely complex

To produce a car with good performance and durability is not easy
Challenges and Opportunities
VinFast's challenge

The automobile industry is extremely complex

To produce a car with good performance and durability is not easy

High product price

The price of electric vehicles in Vietnam higher than some gasoline-
powered cars.
Challenges and Opportunities
VinFast's challenge

The automobile industry is extremely complex

To produce a car with good performance and durability is not easy

High product price

The price of electric vehicles in Vietnam higher than some gasoline-
powered cars.

Infrastructure issues
In Vietnam, the infrastructure for electric vehicles still
has many difficulties. Vietnam lacks parking lots with
electric vehicle charging stations installed to serve users.
Proposing
Enhance Research
Measures 1
Process 02 and Development (R&D)

Expand Product Range 2 03

Process
Strengthen Marketing and
3
Branding
Develop a Robust Sales and
4
Distribution Network
Prioritize Customer Service
5
and After-sales Support
Collaborate with Charging
6
Infrastructure Providers
Foster Partnerships and
7
Alliances
Adapt to Changing
8
Consumer Preferences
Conclusion
VinFast has successfully captured the
attention and admiration of both domestic and
international audiences.

VinFast has the potential to emerge as a major

player in the automotive industry.