BRC BUSINESS PLAN UPTO 6 MONTHS

MODEL DESCRIPTION: Biological Resource Centers are the institutions that store or
maintain organic wastes and naturally formed or formable raw materials from human and
animal activities. The products which are stored or maintain used for promote Regenerative
agriculture under GTP Project.
Now, we are planning with six Bio Resource Centre (BRC) for next six months related to
their business progress.
LOCATIONS:

BLOCK NAME VILLAGE NAME PANCHAYAT NAME

Boarijor Kusma Dakita
Boarijor Beldiha Lilatari-2
Boarijor Piyaram Lilatari-1
Boarijor Fulbaria Lilatari-1
Boarijor Lilatari Lilatari-1
Boarijor Kusumghati Kusumghati

Product Name Services

Jeevamrit  Used for Seed Treatment

 Used as Plant Nutrients for plant growth
and development.
 Used for soil treatment
Ghanjeevamrit  For Pest management
 Increase productivity
 Increase seed germination
Rhizobium  Fixing Nitrogen in leguminous plants
 Used for Seed Treatment
Tricoderma  Used for Seed Treatment
 Used for soil treatment
Nimastra  Used for organic pesticide

Bramhastra  Used for organic pesticide

Agneastra  Used for organic pesticide

Sivangs compost  Used for increase soil fertility during soil

treatment
Vermicompost  Used for soil treatment

Waste Decomposer  Used for soil treatment

PRODUCTS AND SERVICES:

MARKET ANALYSIS:
Chemical fertilizer and pesticides are the big competitor in market because-

 Large area farmers apply it as a light work

 Less time taking for application
 Low quantity application needed
 Absence of awareness of its alternative

Whereas organic fertilizer and pesticides market are struggling because-

 Low marketing
 Low adoptability
 Product source finding error

INDUSTRY OUTLOOK:

The organic fertilizer and pesticide market a much growing industry now a days. In the future the
business will be succussed based on the its concept. They are like-

 Healthy food
 Holistic-Biological cycle and interaction are used so system productivity and efficiency
increased
 Living soil-Improves soil properties
 Healthy plant- No use of chemical that mean no pollution, no toxic residue in food system

Market size: We are planning to engage with 30 farmers per BRC location for next six month. For
vegetable farmers 10 decimal per farmer so that 300 decimal per village for vegetable farming.

SALES AND MARKETING STRETEGY:

 Online sales we can adopt

 Open stall in public gather area for product promotion and selling
 Having a clear buyer persona
 per week basis target to reach farmers
 focused on sales training and weekly meeting as per plan

Financial Planning:
Product cost of 30 farmers one time to prepare per BRC is approx. 5-6k. we can sell this product with
a margin of 2-3k profit. So, the BRC products selling cost total will be 7-8k. next we will plan to add
more farmer as per strategy to increase profit per BRC.