How to make money with Edu-Money?

Manual for affiliates

edu-money.com
 Plan

1 How to work in the custom writing niche

2 Briefly about the niche
3 Offers
4 Rates and payments
5 СPL
6 Promo materials and postbacks
7 Website and e-mail templates
8 GEO
9 Target audience
10 Types of papers
11 Seasonality
12 The main traffic sources
13 Alternative traffic sources
14 Conversions analytics
 1. How to work in the custom writing niche
Students from all over the world do not want to write homework themselves due to lack of time, paid
employment and other reasons. Professional writers free them from essays and other writing tasks. In
turn, affiliates can earn the lion's share from each order of a referred student.

The affiliate’s profit is formed by two monetization models - RevShare or CPL. Working on the RevShare
model, the profit is formed from the part of paid orders. Working on the CPL model, payments make up a
specific rate for each lead. Each lead is moderated within 2 weeks for compliance with established KPI
and the absence of signs of fraud. After moderation, in case all the rules are followed, the lead is
confirmed and paid.
 2. Briefly about the niche
The academic services/homework writing niche speaks for itself. On average, students request 1.2 million
monthly searches on the top keys “buy an essay” and “write my essay” on Google. Edu-Money works with
Tier 1 countries, which provides an average check of $ 100.

Potential customers are primarily interested in old services that you can
trust, the absence of plagiarism and the ability to get money back if the
quality level is low.

Search engines prohibit direct advertising of these services because of violation of moral and ethical
principles. The student remains responsible if the teacher finds out about using this service, up to the point
of exclusion or payment of an administrative fine.

The traffic is converted from more than a hundred predominantly English-speaking countries. The most
profitable countries are the USA, Canada and Great Britain. You can find more details in the GEO section.
 3. Offers

Academic offers:

1 ExtraEssay
ExtraEssay is a renowned brand in English-speaking countries which is associated among students with
trust and reliability. It is a top-selling website that accepts English-language traffic from all over the world
and has an effective conversion mechanism.
 2 Essay-homework-help
Essay-homework-help is the project created for Chinese customers. The specificity of the audience allows
to increase the average check in the framework of this project to $ 120-140. The target audience is Chinese
students of English-speaking universities who are very solvent.

2 Ghostwritershilfe
Ghostwritershilfe is a website particularly localized in the German market, the prices in which are higher.
Customers place orders in English and German languages. The average offer check is higher too, since the
prices on the site are displayed in euros, while the commission is recalculated in US dollars.
 4. Rates and payments

Edu-Money offers favorable conditions in the market, and the income depends directly on a successful
connection. The collaboration systems are Revshare or CPL.

Collaboration Models:

The sale rate starts from 55%.
Further purchases of the same
customer are considered as
returns, for which the affiliate
receives a passive income of
20%. On average, one client
stays for two years and makes
9-12 orders.
CPL rate begins from $ 10 per
lead. A payment for registration
of the client is made on the basis
of GEO. After registration, each
lead undergoes thorough 14-day
moderation for availability of
VPN or presence in the black
list. You can find more details in
the CPL section.

While splitting the traffic, you can choose the most profitable collaboration model. The rates of active
affiliates are increasing, while affiliate teams are granted with exclusive conditions.

Edu-Money is responsible for the quality of papers. The refund rate among clients does not exceed 2-3%,
but even in such cases the company bears full financial responsibility. Money returned to the client is not
deducted from the balance of the affiliate and does not create any financial inconvenience. If the affiliate
was convicted of fraud, an investigation will be initiated by the fraud department. In this case, the
cooperation is terminated and the money will be frozen.

Payments are usually processed on The minimum amount of the first The money can be withdrawn to
request within 24 hours. withdrawal is $150. After that, no Bitcoin, Payoneer, Webmoney,
limits are imposed. PayPal, and Bank Transfer.

Other payment options are available as well.

 5. СPL

CPL is a fixed payment per lead model. The

payment is made for each user registration on the
website.

Leads are only accepted from the USA, the United Kingdom and Canada. Permitted sources include SEO,
doorways, PPC and email marketing. The moderation of leads takes 14 days. Sales and rebills are not paid.
CPL rates start from $ 10 per lead. The behavior of the leads is monitored ( first 30-50 leads) and the rates
increase if there are conversions. In case of irrelevant traffic, leads will not be paid.

In the future, GEO coverage will expand. Payouts for leads from other GEO will be available if they keep
constantly converting.
 6. Promo materials and postbacks

In the "Promo" section of your personal account, the following materials are
available:

Keywords Widgets Banners Website Referral Coupons E-mail

Lists templates link templates

Postbacks
You can configure postbacks in the "Statistics" - "Postback / Sub ID" section. The system will send information
about incoming orders to the tracking system. Upon order receipt, its sub_id, status, order price and id
transactions are sent. To generate a postback, you need to enter an URL that will receive information. Link
format with order data:
http://my_domain.xyz/postback?sub_id={sub_id}&payout={payout}&tid={tid}&status={status}

To track traffic across multiple channels, the sub_id functionality has been developed. This parameter is
fully custom and can be added to the affiliate link. With its help, it is possible to create many links with
different sub_id parameters and track the effectiveness of advertising campaigns. Affiliates with doorway
traffic use sub_id to track the most successful key requests for scaling. Affiliate link format with sub_id
parameter:
https://extraessay.com/?key_wpg=*your key*&sub_id=*your sub_id*

Sub_id activity can be tracked in the "Conversions" section. It should be noted that the cookies of the
promoted offer’s visitor are stored for 60 days.
 7. Website and e-mail templates
Ready-made website templates are available for affilites:

1 ExtraEssay WordPress landing page

The ready-made WordPress template is available - it is completely custom and already connected to the
system. The main page has the highest conversion index. Nevertheless, if traffic is tailored to a certain type of
service (essay, term paper, dissertation), it can be sent to landing pages with a service
type(extraeesay.com/essay).

2 White-Label WP template
The White-label is an opportunity to lead a full-fledged project in the essay niche. Basically, it is a branded
website that attracts customers using white marketing methods. Edu-Money provides the ability to integrate the
site into the system and engage exclusively in the promotion of your project.
 3 Quiz Template
The quiz-format website will help to warm up potential customers and attract relevant traffic.

4 Preland Template
The prelanding page is an HTML template that will help you pass the moderation on social networks such as
Facebook and Instagram. There is no calculator and “dangerous” CTAs on it, since they cause suspicion in the
moderation of social networks. A potential customer has the opportunity to first get acquainted with the service,
and then proceed to the offer for a purchase. The preland in combination with cloaking service are used for work
with Google Ads.
 Email Templates
Edu-Money affiliates have access to HTML email templates. These templates are easily integrated with
popular mailing services and are effectively used to monetize students' emails. Conversion is increased
while using thematic campaigns (holidays, the period before exams) and discounts.

1 ExtraEssay email templates

2 ExtraEssay low season email template

Additional promotional materials or customization of templates are available.

 8. GEO
Main GEO: the USA, Canada, the United Kingdom. Next are the United
Arab Emirates, Saudi Arabia, Singapore, China, Germany, Belgium,
Switzerland, the Netherlands and other countries.

70% 30%

US States Profitability Rating:

California
Texas
New York
Florida
Illinois
Ohio
Michigan
Georgia
New Jersey
North Carolina
 9. Target audience

Main customers: Reasons for ordering:

High school students, applicants, college and No time to write tasks, lack of English,
university students, graduates, students of incomprehension of the topic, laziness.
non-English speaking countries, working
students, graduate students, those who
receive a second level degree and attend
evening and summer classes.

Сlient:
A student who studies in English in the United States, Canada and United Kingdom. Age: 18-24. Men /
women: 50/50. Devices: a phone 55%, a computer 35%, a tablet 10%.
 10. Types of papers

Top 10 most profitable types of work: Top 10 most profitable disciplines:

Dissertation Nursing
Thesis English 101
Dissertation chapter - Introduction History
Thesis/Dissertation chapter Business studies
Thesis/Dissertation proposal Psychology
Dissertation chapter - Methodology Criminal Justice
Dissertation chapter - Literature review Sociology
Capstone project Literature
Business plan Health care
Term paper Political science

Additional information on universities, paper topics, and useful cases are available
upon request.
 11. Seasonality

There are 2 main seasons:

1 Fall

MID-SEPTEMBER MID-DECEMBER

2 Spring
MID-FEBRUARY THE FIRST HALF OF JUNE
 12. The main traffic sources

The most profitable types of traffic:

Doorway Google Ads SEO

1 Doorway
Doorway is an automatically generated website. Each search query usually equals one page. It consists of
numerous pages / keywords. Doorways are made in bundles - several hundred or thousand pages per bundle.
Instant redirect or the only button on the page to get redirected to offer are the methods of traffic direction.
Low, mid and long-tail keys are used.

2 Google Ads
Google Ads stands for paid advertising in Google search. Essay niche is prohibited there - it is necessary to
cloak and avoid clicks from competitors. We recommend analyzing click throughs on ads and blocking
low-quality IPs. A list of click characteristics is available upon request from support. Edu-Money provides a
special prelander that serves as a white page. The white page does not contain “dangerous” CTAs or
calculators that Google moderation recognizes and blocks.

3 SEO
SEO is not inferior to the first two types, but it is a more complex method for attracting relevant traffic. The
niche is competitive and top key positions in the search are occupied by companies with large budgets for
promotion. Review sites are the most common type of websites used by webmasters in the essay niche.
Several services are being observed, collecting semantics for large-scale brands. Small blogs also have a
chance if they have a narrow topic, GEO or audience. You should pay attention to the intent of key queries.
Commercial requests (buy, order) are much better converted in comparison to information requests (how to?).
 13. Alternative traffic sources

You can attract traffic on offers from various channels: SEO, social media communities, PBN, email
marketing, doorways, Push notifications, PPC, ad networks (banner, teaser, contextual) using Crowd
Marketing, etc.

Alternative types of traffic:

1 Forums and thematic platforms are “experimental” areas. The most popular and the
highest conversion rate ones are Reddit and Quora. Also, there are many student
blogs with varying degrees of moderation where you can post your links.

2 E-mail marketing is a promising source of traffic, but you need to have basic e-mail
marketing skills and, most importantly, a fairly extensive base of relevant target
audience.

3 Social networks, such as Facebook, Twitter, Instagram, TikTok, Snapchat, Pinterest,

etc. Students in the USA and other advanced countries have a high level of moral
qualities, and their reputation does not suffer from using academic assistance. If you
show ads to all students in a row, there will be someone who could complain about
it. The student will not like, comment or repost essay advertising. Parents or teachers
can notice that and then the student will have problems. It is necessary to advertise
through preland which is available in your account.

4 Pushes, teasers, spam and popunders should be pre-tested on small budgets since
this type of traffic is ineffective with standard methods.

It is forbidden to use black email marketing methods, generate traffic from sites that violate
applicable laws, etc.
 14. Conversions analytics

Offers are constantly improving, which positively affects conversion rates.

Up-to-date data are available upon request from support.

The average income from Average EPC in SEO. Working with Google Ads, the
doorways is $15 per 1,000 conversion to a lead is 13%,
unique visitors. while the conversion to a
sale is 9%.
Wish your traffic to convert easily!
Still have questions? Support is always ready to help:

@edumoney

edu-money

754647988

edu-money@jabber.ru

info@edu-money.com

Best regards,
the Edu-Money team