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GATHOGO AUTO GARAGE

LOGO

E- MAIL: ngunyijohn001@gmail.com

COURSE NAME: DIPLOMA IN MECHANICAL ENGINEERING

INSTITUTION: THIKA TECHNICAL TRAINING INSTITUTE

NAME OF PRESENTER: GATHOGO JOHN NGUNYI

INDEX NO: 2071015284

PRESENTED TO: KENYA NATIONAL EXAMINATION COUNCIL

SERIES: OCTOBER|NOVEMBER 2023

Center CODE: 207101

SUPERVISOR: MADAM ELIZABETH

DATE:
EXECUTIVE SUMMARY

1. NAME OF THE BUSINESS

The name of the business will be GATHOGO GARAGE set to operate in vehicle servicing

and auto spares. Among the tasks that will be undertaken include spare repairs, engine check

and fixing, panel beating, painting, riveting, and carwash.

2. BUSINESS LOCATION

This business will be located along Naivasha-Nakuru highways, specifically at the junction to

Naivasha Town.

3. MARKETING PLAN

The key marketing strategies that will be considered for this business include, poster for

direction, social media platforms, and friends to inform the near and passing people. It will

also involve other garage dealers to direct their customers for unique vehicle services.

4. ORGANIZATION AND MANAGEMENT

This business is a sole proprietor and it will be managed by the owner

5. TYPE OF BUSINESS

This business is based on garage services

6. FORM OF BUSINESS

A sole proprietor
7. FINANCIAL PLAN

Family: ksh400000

Saving: ksh250000

KCB (Loan): Ksh150000

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