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Int. J.

Production Economics 70 (2001) 245}255

An inter-organizational information system for supply chain


management
P.K. Humphreys, M.K. Lai, D. Sculli*
Department of Industrial and Manufacturing Systems Engineering, University of Hong Kong, Rokfulam Road,
Hong Kong, People's Republic of China
Received 5 January 1999; acceped 19 June 2000

Abstract

The deployment of the emerging concepts of information technology, strategic alliances, and business process
re-engineering within the intra/inter-organizational context have become a popular prescription in enhancing supply
chain management. This paper reviews the theoretical foundations for the study of inter-organizational relationships
within a supply chain management context, and analyzes the contingencies of deploying inter-organizational information
systems (IOIS). A framework is proposed which deploys IOIS from an IOIS provider's perspective. The framework is
discussed from the viewpoint of using a strategic information system within the context of the China to Hong Kong to
importing country supply chain.  2001 Elsevier Science B.V. All rights reserved.

Keywords: Supply chain management; Inter-organizational relationships; Inter-organizational information system

1. Introduction related to our central theme. Hammer [1] in


a paradigm shift introduced a broader theme to the
Inability to respond to the constant demand for role and view of BPR, and also discussed the
quicker "lling of orders and faster deliveries places awareness or lack of it in the business community.
many "rms in a trend of declining market share. While on the IT front, Davenport [2] emphasizes
Many prescriptions for survival are in vogue the need to incorporate IT into the actual business
world-wide, coming from both the consultancy and process redesign. In another contribution, Hammer
academic fraternities. Both business process re-en- [3] presents a number of high-pro"le case studies in
gineering (BPR) and the application of information which dramatic productivity improvements were
technology (IT) are ingredients found in most of the achieved via the use of BPR and IT. It is possible to
popular prescriptions. cite many other references that trumpet the bene"ts
The literature on BPR and IT is extensive, and of deploying BPR with appropriate aid from IT, see
we can only hope to brie#y review that which is [4,5].
Part of the BPR literature is concerned with the
improvement of internal operations, i.e, the intra-
organizational business processes, with successful
* Corresponding author. Fax: 852-2858-6535. applications reported by Caron et al. [4] and
E-mail address: hreidsc@hkucc.hku.hk (D. Sculli). King [6]. This literature has given impetus to the

0925-5273/01/$ - see front matter  2001 Elsevier Science B.V. All rights reserved.
PII: S 0 9 2 5 - 5 2 7 3 ( 0 0 ) 0 0 0 7 0 - 0
246 P.K. Humphreys et al. / Int. J. Production Economics 70 (2001) 245}255

deployment of BPR within the inter-organizational This paper analyzes the global supply chain
business processes, i.e., between various co-opera- management from the emerging supply chain man-
tive "rms or chain "rms. Buzzell and Ortmeyer [7] agement issues and the inter-organizational
show how the inventory replenishment, customer relationships paradigm (IOR), with the inter-organ-
service, and delivery costs can all be improved izational information systems (IOIS) service pro-
signi"cantly by re-engineering the distribution viding a general path of evolution } IOIS being an
channel partnerships. In summary, it appears that information system that is shared by two or more
the re-engineering of the inter-organizational busi- collaborative companies, assisting the information
ness process not only improves a "rm's internal #ow and storage for, typically, engineering design
initiatives, but also improves the initiatives of parti- and sales/purchase orders. A framework is also
cipating external "rms, to the bene"t of all "rms in presented that helps to better analyze the contin-
the entire supply chain. gencies of deploying IOIS services to cooperative
The value chain is, essentially, a network of eche- upstream (supplier) and downstream (buyer) "rms.
lons that performs di!erent value added activities, Standard terms within the context of electronic
while collaborating within the value chain and con- commerce and supply chain management are used
fronting threats due to the uncertainties that exist throughout this paper.
at various levels, see [8]. This type of inter-organ-
izational collaboration is sometimes referred to as
channel partnerships or strategic alliances, see [9]. 2. Value chain issues
An examination of the issues relating to the
theoretical foundations of inter-organizational A supply chain is often de"ned as `a system
cooperation is essential in the process of restructur- whose constituent parts include material suppliers,
ing global supply chain management. production facilities, distribution services and cus-
Advances in information technology facilitate tomers, all linked via the feed-forward #ow of
the deployment of electronic commerce within the material and feed-backward #ow of informationa,
supply chain system. Electronic data interchange see [10]. Porter's [11] value chain is a concept that
(EDI) has been used to process business transac- considers a "rm as a player within the network of
tions between suppliers and customers since the value added activities. Porter's model [11] depicts
early 1960s, covering various business activities "ve primary activities and "ve support activities
such as sales/purchase, order processing, and the within the entire value chain. The "ve primary
transfer of funds. In recent times, advanced inter- activities } inbound logistics, operations, outbound
organizational computer networks have enabled logistics, sales and marketing, services } are
the application of new concepts in supply chain basically sequential in nature. The "ve support
management, e.g., systems such as reversed inven- activities } administration, human resource and
tory replenishment schemes. The Internet is start- management, product/technology development,
ing to make world-wide web-based electronic procurement } are operated in parallel, supporting
commerce feasible, and the utilization of electronic each of the primary activities.
commerce in supply chain management will Value chain analysis is used to maintain a com-
increase in both sophistication and volume. petitive advantage, and requires an integrated anal-
The general implication of all this for individual ysis of the "rm's business activities from &inbound
"rms is that the survival in the global competitive logistics' to &service'. Pant [12] used Porter's value
market will no longer just depend on market strat- chain analysis to identify the business activities to
egy, but also on the "rm's ability to cope with which the Internet can add value. The impact of the
contingencies and uncertainties in both directions, &information superhighway' on the electronic mar-
i.e. downstream and upstream. This obviously ketplace based on the value chain analysis was
requires a rethinking of inter-organizational further analyzed by Benjamin and Wigand [13]. It
management in the context of the available is clear that advanced internet-based software tech-
information technology. nology can facilitate and simplify the development
P.K. Humphreys et al. / Int. J. Production Economics 70 (2001) 245}255 247

of electronic data interchange (EDI), i.e, the In the SCOR model, the supply chain consists of
inter/intra-organizational software. It is also cer- a plan, source, make and deliver process elements
tain that the rapid growth and low cost of deploy- (de"ned in level 1) which revolve around the entire
ing the world-wide-web will, in time, make the supply chain. The main assumption of the model
Internet system the backbone of the management is that by integrating the process elements along
of the supply value chain. the supply chain companies should become more
Traditionally, di!erent companies manage their competitive, see [14].
supply chain in di!erent ways because no standard Traditional corporate strategies that mainly
model was available. The "rst general framework focus on internal operations have less suitability
for supply chain management } supply chain refer- in addressing the issues arising in a highly dynamic
ence model (SCOR) } was developed by the Supply market environment. To e!ectively handle this type
Chain Council, see [14]; a second update was re- of environment, various inter-organizational rela-
leased in August 1997. The model is rather general, tionships (e.g. strategic alliances) need to be estab-
de"ning the supply chain standard processes and lished. In this new form of intense collaboration,
establishing standard terminology in quite broad "rms form alliances with the co-operative echelons
terms. SCOR spans customer and market interac- within their value chain, and so gain a better com-
tions plus the physical material transactions. The petitive advantage. Competitive bene"ts come, for
support functions such as administration, R & D, example, through the sharing of resources (e.g., in-
and customer services are not included. This model formation), and the elimination of duplicate e!ort.
can also help manufacturers to carry-out Aggressive "rms may also undertake re-engineering
benchmarking against other well-established within the inter-organizational business process in
companies. order to achieve greater productivity improvements.
The SCOR model has four levels of supply chain Narus and Anderson [15] discussed the import-
management: ance of establishing a #exible distribution channel,
resulting in a competitive advantage through
sharing the resources and capabilities among the
E Level 1 de"nes the plan, source, make and deliver distribution channels. Donald [16] discussed
process. At this level, the supply chain competi- Caterpiller's experience in rethinking the IOR with
tive plans are established. its dealers, revealing how better product design and
E Level 2 de"nes some 19 core processes within the customer service were achieved. They suggest that
supply chain, such as inventory planning, assess- the formation of inter-organizational collabora-
ing distribution requirements, analyzing tions is essential for multinational businesses to be
make/buy decisions, etc. Companies can con- able to enhance their ability to cope with global
"gure their supply chain by deploying proper turbulence, see also [17].
core processes based on their operations strat- Caterpiller reassessed the role of local dealers in
egy. helping to build and maintain close relationships
E Level 3 provides information for level 2 core with the customers. Caterpiller's distribution man-
processes that aids companies in planning supply agement system incorporated local dealers into the
chain improvement. It includes the de"nition critical business system, with dealers acting as sour-
of the processes and the input/output of each ces of market information, intelligence and proxies
element, the benchmarks, what may be regarded for customers. Moreover, the dealers provide
as good practices, and the systems/software tools a wide range of before and after sale service to the
to support these practices. customers such as "nancing, insurance, training
E Level 4 de"nes the practices that companies can and maintenance, all of which need to be well
adopt to obtain a competitive edge and accom- supported by Caterpiller. Donald [16] concludes
plish business redesign. This is not within the that there are mutual bene"ts for both Caterpiller
main scope of the model and its use is up to the and the dealers in this new and more intensive
individual company. collaboration.
248 P.K. Humphreys et al. / Int. J. Production Economics 70 (2001) 245}255

Table 1
IOR theoretical foundations

IOR theoretical foundations Summary

Exchange theory [22] Emphasizing goal attainment of organizations, economic value not involved in the exchange
At best in studying non-pro"t making interorganizational transactions

Political economy [4,5] Organizations seek ample supply of resources (money and authority) to ful"l their domain
requirements
Inter-organizational exchange carried out to maximize the supply of resources (money and
authority)
The exchange is legally mandated

Transaction cost economics [10,37] Explain the choice between market and hierarchies by analysing the economic activities
Three dimensions of transaction cost: asset speci"city, uncertainty and frequency of transaction
Participants could behave opportunistic within the economic activities (opportunism)
Participant's capabilities in making business transaction decisions are limited by their capacity
(bounded rationality)

3. Frameworks to study supply chain management izations is carried out in order to obtain resources
issues from the IOR perspective and to maximize the supply of money and author-
ity. Benson stated that when the IOR is in balance,
IOR issues have been widely explored over the there will be four dimensions of inter-organiza-
past three decades; Table 1 summarizes the major tional equilibrium:
research contributions to the theoretical founda-
E Domain consensus: agreement among partici-
tions. Exchange theory forms a fundamental contri-
pants regarding the appropriate role and scope
bution, conceptualizing the inter-organizational
of agency.
relationships by emphasizing goal attainment
E Ideological consensus: agreement regarding the
through inter-organizational exchange. According
nature of the tasks confronted and the appropri-
to Levine and White [22], the elements of exchange
ate approaches to these tasks.
can be clients, labor, and other related resources.
E Positive consensus: the judgement by workers in
From this perspective, exchange need not directly
one organization of the value of the work of
involve any measurable economic advantages, thus
another organization.
extending application of this theory to non-pro"t-
E Work coordination: patterns of collaboration
making inter-organizational transactions, see also
and cooperation between organizations.
[18].
Clark [19] and Paulson [20] conceptualized From an exchange perspective, the inter-organ-
IOR in terms of their organizational, structural and izational interaction is on a voluntary basis; whilst
behavioral characteristics. Benson [21] further the political economy perspective emphasizes in-
extended the IOR conceptual approach by ter-organizational interaction as having its basis in
incorporating political economy, and by further a legal mandate, i.e., governed by laws or regula-
suggesting that organizations should seek an ample tions. This is useful when the domain is subdivided
supply of resources (money and authority) to ful"l into a network of sequentially dependent organiza-
their domain requirements. From this line of tions, leading to the formation of a value chain. The
research, information exchange with other organ- participants within the value chain perform their
P.K. Humphreys et al. / Int. J. Production Economics 70 (2001) 245}255 249

own tasks and pass the jobs to downstream partici- inter-organizational economic e$ciency by ana-
pants. These operations run on the basis of a do- lyzing the transaction cost in di!erent operating
main mandate and are governed by the legal and/or circumstances. It is also suggested by several
political systems. The concepts of Levine et al. [22] authors, see [28,29], that the use of IOIS can re-
and Benson [21] were further tested by Hall et al. duce the inter-organizational coordination cost
[18] through a "eld survey, and the empirical "nd- and that the market will, therefore, become more
ings were consistent with Levine and Benson's e$cient.
propositions. Hall et al. [18] studied the pattern of The information processing perspective has be-
inter-organizational relationships under di!erent come an important consideration in management
conditions by conducting a survey in 76 organiza- theories over the past three decades. This perspect-
tions. Their study revealed that the exchange the- ive views IT as a facilitator of new inter-organiza-
ory is best supported when the inter-organizational tional relationships, and an in#uential element in
interaction is on a voluntary basis. When the inter- organizational economics and strategy, see [30,26].
organizational interaction is a legal mandate, the Bensaou et al. [8] conceived information process-
exchange theory becomes less useful. He suggests ing as a system, agreeing with Galbraith [31] that
that a political economy prevails when the inter- organizational design can be considered as struc-
organizational interaction is deployed under the tural, procedural, and with an IT-based con"gura-
condition of legal mandate or formal agreement. tion that facilitates the handling of information
Another dominant theoretical foundation con- from input, to processing, to exchange, and to
cerns transaction costs and economics, primarily distribution.
developed by Coase [23] and further re"ned by The aptness of the information processing system
Williamson [24]. The transaction cost approach is in servicing the information processing needs can
intended to explain the choice of governance struc- determine the organizational e!ectiveness and
ture for di!erent markets and hierarchies, and is performance. Bensaou et al. [8] examined the
done by analyzing the economic activities from inter-organizational relationships via an extensive
a transaction cost perspective. The three dimen- literature survey, and developed a framework to
sions of transaction cost are: uncertainty, frequency view the organization from an information process-
of transaction and asset speci"city. For example, if ing perspective. They also explored the theoretical
market uncertainty is high, perhaps due to un- foundations from transaction cost economics (see
predictable changes in the environment, the trans- also [32,24,33]), organization theory (see [32,20]),
action cost becomes high and the market and also political economy (see [34,35]). From an
transaction is said to be less e$cient. The funda- information processing perspective, information
mental assumption in this theory is that "rms seek processing needs are determined by uncertainties
to economize transaction costs via opportunism that exist at various levels; while the information
within bounded rationality. processing capability is determined by the inter/
Williamson [25,24] suggested the possibility of intra-organizational coordination mechanisms.
minimizing individual error by utilizing contracts Bensaou's [8] framework covers uncertainties at
to safeguard economic transactions. Such transac- three levels: environmental, partnership and task
tion cost approaches are widely used as the basis of uncertainty. To cope with these uncertainties, the
the analysis of inter-organizational issues. For information processing capabilities } structural,
example, Klien et al. [26] adopted the transaction process, and IT mandated mechanism are
cost theory and developed a transaction cost analy- proposed.
sis model which analyzes channel integration with- In the supply chain management context, the
in the international market. Pearce [27] used the authors of this paper take the dominant theoretical
transaction cost theory to develop a framework to foundations as the basis to develop a framework.
better understand the performance and survival of The framework helps further analysis of the impact
joint ventures. Over the past decade, researchers of providing IOIS services from the IOIS service
have attempted to assess the impact of IT on the provider's perspective within a supply chain.
250 P.K. Humphreys et al. / Int. J. Production Economics 70 (2001) 245}255

4. Proposed framework and contingencies in the information systems of both parties. We can
deploying IOR and SCM refer to this as the inter-organizational information
system (IOIS). According to Malone [29], the
Trading is obviously a prime example in the prime bene"t is the time compression and im-
application of both local and global supply chains. proved data accuracy (since data needs only to be
Traders add value by searching for new sup- entered once). Another important bene"t is the
pliers/buyers, and by managing the relationships. close integration of the inter-organizational busi-
They also handle the economic transactions as well ness processes, allowing modern management phil-
as control the physical distribution. In the light of osophies such as Just-in-time systems, concurrent
modern electronic commerce, the emerging &elec- engineering concepts, and various inventory
tronic trader' attempts to conduct business in an replenishment schemes to take root.
innovative way by &matching' the suppliers and The contingencies proposed by Oliver [30] can
buyers electronically through an electronic broker- be adapted to further realize the intention of estab-
age system } the world-wide-web. lishing relationships with other collaborative
Malone [29] suggests two types of e!ects result- organizations (for instance, buyers and suppliers).
ing from electronic commerce. The "rst type he There are six types of contingencies in Oliver's
termed the &electronic brokerage' e!ect. In essence, framework, namely: (1) Necessity } organizations
the electronic broker connects many suppliers and need to meet legal or regulatory requirements; (2)
customers electronically through a database net- Asymmetry } organizations attempt to have con-
work. This network adds value to the supply chain trol over other organizations or their resources; (3)
by providing services such as "ltering, transaction Reciprocity } organizations collaborate to purse
management, and active on-line advertising/mar- common goals (rather than controlling other
keting. This is done by "ltering inappropriate organizations); (4) E$ciency } organizations econ-
suppliers and customers, managing business trans- omize the inter-organizational transaction cost; (5)
actions (such as sales and purchase order process- Stability } organizations maintain their stability by
ing and order status monitoring), and by active building an adaptive response to environmental
on-line advertising/marketing. The &electronic bro- uncertainty; (6) Legitimacy } organizations attempt
kerage' e!ect is produced by suppliers and buyers to maintain or improve their image and reputation
from di!erent geographical locations, who sub- within the institutional environments. These
scribe to the brokerage network with the objective contingencies are interrelated and may overlap.
of identifying appropriate world-wide suppliers/ The literature on the establishment of IOR does
buyers at low cost. This phenomenon has been rein- not appear to explore all the contingencies men-
forced in recent years with the development of the tioned. For example, some of the literature (see
World-Wide-Web. Netbuy (http://www.netbuy.com, [36]) conceives the establishment of a distribution
an electronic broker) and TRADE'ex (http://www. channel integration and alliance formation, see also
tradeex.com, a solution provider) being good exam- [9], as a means to economize business transactions,
ples of the &electronic brokerage' e!ect. i.e., the e$ciency contingency only. Others, see
The second type of e!ect identi"ed by Malone [7,15], emphasize the achievement of common
[29] is the &electronic integration' e!ect. This e!ect goals in establishing partnerships in distribution
is produced when suppliers and buyers extend their management, i.e., the reciprocity contingency only.
information processing capabilities to penetrate the According to Oliver [30], &necessity' occurs when
interface between the value-added stages. Such superior authorities such as legislation and regula-
information includes inventory replenishment tory bodies mandate the formation of IOR. The
schemes (such as WalMart), where the inventory other "ve contingencies are voluntary-based, criti-
status can be accessed by vendors and replenish- cal contingencies within the Oliver's framework.
ment procedures initiated when inventory levels Malone [29] suggests that the relationship
reach the agreed reordering levels. This involves between suppliers and buyers is highly dependent
EDI in cross boundary communications between on the product complexity. For a product with
P.K. Humphreys et al. / Int. J. Production Economics 70 (2001) 245}255 251

Table 2
IOR contingencies within SCM: An IOIS service provider's perspective

Contingencies Relationships within SCM

Focal } upstream Focal } downstream


(Trader as a buyer) (Trader as a supplier)

Asymmetry Increase the power over the upstream "rms (in#uence Increase the bargaining power over the downstream "rm or
the upstream "rm's business processes) decrease the power of downstream "rms over the focal "rm
through di!using the IOIS to downstream "rms

Reciprocity Information sharing (facilitating virtual business net- Information sharing, better customer service (e.g., easier pur-
work) chase and product information request)

E$ciency Reduce coordination cost Reduce coordination cost

Stability Increase focal organization's stability (e.g., by locking Increase focal organization's stability (e.g., by locking the
the suppliers) customers and building competitor's entry barrier)

Legitimacy Increase the reputation of focal "rm as well as its Increase the reputation of focal "rms as well as its down-
upstream "rms stream "rms

Coordination cost includes: (1) the cost of searching for suppliers and buyers; (2) the cost of maintaining the relationship; (3) the
transaction cost.

simple speci"cation (for instance, giftware) and


a low asset speci"city (for instance, less dedicated
human resource or machinery required to conduct
and monitor the inter-organizational business pro-
cesses), it may be e$cient to acquire the product
from the market. However, for a product with
a complex speci"cation and high asset speci"city,
a hierarchial is the suggested approach. It can thus
be argued, in a supply chain management context,
that the relationship between suppliers and buyers Fig. 1. Model of IOIS in SCM: an IOIS service provider's
can be considered as network speci"c, and the perspective.
relationships may be hierarchical and/or market,
suggesting no rigid, "xed form of relationship a SCM (traders, distributors, and electronic
between suppliers and buyers. brokers, etc.) to better understand the IOIS
The contingencies of establishing IOR with service provider's perspective. The proposed
speci"c focus on the role of the trader (the focal model is depicted in Fig. 1 and represents an inter-
organization) within the SCM context are organizational system (IOS), consisting of a focal
summarized in Table 2. Table 2 shows the contin- organization (can be manufacturer, distributor or
gencies of establishing IOR with the upstream wholesaler), its upstream organizational set
organizations (suppliers) and the downstream (suppliers) and its downstream organizational set
organizations (buyers) from an IOIS service (customers). The area outside the IOS boundary
provider's perspective. The proposed model, see includes the possible environmental in#uence on
Fig. 1, attempts principally to help participants in the IOS.
252 P.K. Humphreys et al. / Int. J. Production Economics 70 (2001) 245}255

From the resource dependence perspective, see cesses involving economic transactions, as refusal
Pfe!er and Salancik [37], organizations are depen- can be met with possible switching of supplier at
dent on environmental resources for survival, possibly with little cost. The transaction costs can
which may become a source of vulnerability and thus be reduced by deploying IOIS imposed by the
that must be minimized. The principal assumption focal organization, and thus reduces the opportun-
in the model presented is that the upstream organ- istic behaviour of suppliers.
izational set is not monopolist, i.e., not involved in
complex products. It is also assumed that the
upstream organization is not vertically integrated 5. Application of model as an integrator in the
to a signi"cant degree, thus excluding joint ven- supply chain
tures and/or other strategic alliances. The model is,
in essence, designed for small to medium-sized A situation that can be used to illustrate the
"rms producing a variety of products in the light model is the SCM situation that exists between
industries. The #ow of power in the model is from China, Hong Kong, and the "nal destination coun-
the downstream organizational set, through the tries such as the USA/Europe. The &open policy'
focal organization, to the upstream organizational adopted by mainland China and the subsequent
set; while the #ow of dependence is in the reverse economic reforms have encouraged a large number
direction. By providing IOIS services, the focal of Hong Kong manufacturers to move their pro-
organization seeks to minimize its environmental duction facilities to Pearl River Delta area of
impact, its transaction costs, and its dependence Southern China. Hong Kong is the largest foreign
within the IOS. The model also depicts the focal investor in mainland China; it may no longer be
organization as dependent on the downstream or- politically appropriate to describe it as foreign after
ganizational set, and with power over the upstream the July 1, 1997 uni"cation! Hong Kong's robust
organizational set. IOIS is, in e!ect, deployed to "nancial support systems, strong transportation in-
minimize vulnerability arising from the dependence frastructure, and its technical and managerial
and the transaction costs. This is achieved by pro- know-how, has allowed it to become the focal point
viding a better on-line service, by simplifying the and management centre for most "rms conducting
order process, and by providing a quicker response business activities in mainland China.
to customer inquires. The focal organization is con- The combination of Hong Kong-based manage-
cealing strategic resources from the customer and ment with manufacturing operations in mainland
hence its dependence on the customer is minimized. China has given Hong Kong companies a unique
The transaction costs, in terms of asset speci"city competitive advantage in the global market. A re-
(e.g., speci"c human resources) can be reduced, be- cent study of Hong Kong's distribution systems, see
cause less speci"c human e!ort is required to [38], showed that Hong Kong has become an
handle customer orders and inquires. However, the increasingly important centre for mainland China
use of the IOIS will balance the focal organization's exports, providing good trading facilities through
power over the downstream organizational set "nance, insurance, transportation and telecommu-
} customers cannot be forced to use IOIS unless nication support. In another study of Hong Kong's
they are encouraged by speci"c strategic advant- competitive position, Enright et al. [39] suggested
ages. that Hong Kong has a unique combination and
With respect to the relationships between the balance between government and business,
focal organization and the upstream organizational between local and overseas "rms, between entre-
set (suppliers), the focal organization's dependence preneurship and management, between commit-
is low, though it has some degree of power over the ment and hustle. They suggest that Hong Kong is
suppliers. The focal organization is able to force its playing the role of regional hub for various
suppliers to use the IOIS to improve strategic ad- business activities such as sales and marketing,
vantages. For example, forcing the deployment of procurement and logistics, and that the major line
a system to re-engineer inter-organizational pro- of business of many foreign "rms in Hong Kong is
P.K. Humphreys et al. / Int. J. Production Economics 70 (2001) 245}255 253

selling to and buying from mainland China. All 5.1. Providing IOIS service to upstream xrms
these studies seem to emphasize the role of Hong
Kong as a regional integrator. By providing IOIS services, focal "rms in Hong
A signi"cant number of trading "rms in Hong Kong seek to maintain control over their suppliers
Kong act as middlemen: searching for products } the asymmetry contingency. Suppliers in main-
from mainland China and then reselling to foreign land China may be requested to adopt IOIS to
importers and wholesalers at higher prices. Many communicate with the focal "rms, and the most
such "rms are original equipment manufacturing up-to-date information can be shared across the
(OEM) based. They reallocate the majority of the organizational boundaries } the reciprocity contin-
OEM orders received from foreign customers to gency. Business transactions can be controlled in
manufacturers in mainland China, i.e., they con- a manner that complies with the focal "rm's stan-
duct marketing, project management and "nance dards throughout the network. For example, the
related service functions in Hong Kong, while the standard procedures for electronic quotations and
production takes place in mainland China. shipment schedules. The speci"c tasks of dedicated
In terms of the relationships between the Hong order processing, monitoring sta!, as well as the
Kong focal "rms and their upstream "rms in main- possible failures arising from opportunistic behav-
land China, the observed common characteristics are: iour can be better controlled } the e$ciency contin-
gency. The cost of searching, switching and
E Hong Kong "rms act as integrators within the
monitoring the suppliers in mainland China can
global supply chain, with a signi"cant amount of
also be reduced with the aid of an IOIS } the
bilateral information #owing through the chain
e$ciency contingency.
at high operational cost. Such information in-
Internet-based solutions are now a!ordable and
cludes long-distance phone calls, faxes, and EDI
e$cient in deploying IOIS within the Hong Kong-
using value-added networks. Speci"c informa-
mainland China network. In addition, proper sup-
tion #owing between Hong Kong, China and
port from IOIS will facilitate implementation of
foreign customers may include sales and pur-
emerging manufacturing philosophies like total
chase requests, stock status data, engineering
quality management, just-in-time inventory, and
data and ad hoc enquiries.
various other inventory replenishment schemes. In
E Remote management of procurement: produc-
summary, the use of IOIS serves to stabilize the
tion and quality management functions in
performance of suppliers from mainland China.
mainland China and their integration to the
This will lead to a stable input to focal "rms in
Hong-Kong-based management function is
Hong Kong and also to a good degree of consist-
sophisticated, requiring support from modern
ency in product/service standards } the stability
management philosophies and information
contingency. IOIS can also help to build a reputa-
technology.
tion with the network upstream "rms in mainland
The majority of focal "rms in Hong Kong are China } the legitimacy contingency.
involved in light and simple products, e.g., toys and
giftware, with the main competitors being the 5.2. Providing IOIS service to downstream xrms
emerging Asian countries of Thailand, Vietnam,
India, etc. With respect to the relationships with From a resource dependence perspective, Hong
downstream "rms in the foreign destination coun- Kong's dependence on upstream mainland China
tries, focal "rms in Hong Kong have limited bar- suppliers and downstream foreign buyers induces
gaining power as they are almost totally dependent a certain level of undesirable instability. The intro-
on the foreign markets. The ability of Hong Kong duction of an IOIS service to downstream foreign
"rms to provide both technology and management customers will seek to minimize such instability by
expertise in their upstream operations in China, increasing the bargaining power over the foreign
gives Hong Kong a signi"cant competitive advant- customers, or conversely decreasing the power of
age over other Asian countries. foreign customers over Hong Kong "rms } the
254 P.K. Humphreys et al. / Int. J. Production Economics 70 (2001) 245}255

asymmetry contingency. For example, some Hong the pivotal o$ce. The pivotal o$ce could be a
Kong trading "rms attempt to attract foreign cus- strategic system provided by the car manufacturer
tomers by providing free Internet access. Initially to upstream organizations that supply parts and
the downstream customers may not be willing to subassemblies, and to the downstream such as
place orders through Internet, but, by providing dealers and consumers. Examples of IOIS services
free hardware and free internet access, Hong Kong in this context could include the linking of a large
trading "rms can encourage downstream cus- number of motor sales suppliers, providing
tomers to explore what is on o!er: updated product information from parts quality, to logistics,
information, placing on-line orders at special dis- to warranty claims and cost recovery. While
counts based on a purchasing pro"le maintained by examples of IOIS services to dealers and customers
the IOIS, and even interactively monitoring the can include a system that will permit customers to
status of shipments. This type of strategic IOIS can select, con"gure and price vehicles, apply for credit
help to lock the customer in and at the same time and communicate on line with the particular
build an entry barrier to competitors } the stability dealer. It is also possible to envisage quite a number
contingency. of similar situations involving other products and
The cost of coordinating the speci"c resources services where the focal organization could be in
required in processing the orders can also be the USA with suppliers situated in South America
reduced when running an Internet-based IOIS, and/or Asia and with distributers in the USA and
because a web browser is also capable of handling Canada.
a large proportion of the daily order processing In summary, this study attempted to analyze the
tasks. IOIS with proper functionality can also aid supply chain management from the inter-organiza-
non-speci"c human resources in handling general tional relationships (IOR) research paradigm, and
requests and approval of matters } the e$ciency from the inter-organizational information system
contingency. (IOIS) service provider's perspective. The frame-
As mentioned earlier, the model proposed as- work presented better de"nes the role of an IOIS
sumes that the upstream organizations of the focal service provider (possibly a trader) in managing the
organization, i.e, its suppliers are not monopolistic. upstream and downstream functions. The contin-
Otherwise collaboration is deemed to be inappro- gencies in providing IOIS service to both upstream
priate and outside the model proposed. For and downstream "rms were also analyzed and
example, consider the focal organization as being a framework was developed. The framework was
a small personal computer manufacturer that buys applied to light industries in the context of SCM,
the central processing units from a major upstream with the focal organization in Hong Kong,
supplier, say a major manufacturer such as Intel, it upstream operations in mainland China, and
would be unrealistic to expect the focal company to downstream world-wide customers. However, it is
force such a large corporation to use the IOIS emphasized that a competitive advantage can ex-
provided by the focal manufacturer. tend beyond the focal "rm, and that the upstream
and downstream "rms can also bene"t from such
an IOIS. The bene"ts include supply stability, reci-
procity, e$ciency, and legitimacy.
6. Concluding remarks In light of the current economic recession which
now appears to be well entrenched in South East
While this model was developed in Hong Kong Asia, the survival of focal "rms no longer just
for the speci"c chain of China } Hong Kong mar- depends on their internal organizational perfor-
kets in mature industrialized countries, it has mance. They need to restructure their relationships
applications in similar settings. An example of with their upstream and downstream "rms along
using IOIS in a similar fashion could involve a car the entire supply chain in order to be able to
manufacturer. The supply chain can be managed achieve signi"cant global performance improve-
from the focal perspective of the company, called ments.
P.K. Humphreys et al. / Int. J. Production Economics 70 (2001) 245}255 255

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