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Intro
To understand Terra Money, it’s important to first discuss cryptocurrencies 1 and blockchain
technology as well as the benefits/problems with these assets.
1 The term “cryptocurrency” is often used throughout this paper. At times, a more precise term would be
“cryptoasset.” However, cryptoasset is not a common word. Even the word asset is not often used by people outside
of finance. Thus, the more common word/phrase “cryptocurrency” is used more liberally.
2 The most common consensus mechanism among blockchain networks is called Proof-of-Stake (PoS). This is a
consensus mechanism wherein network participants are required to own the cryptocurrency in order to participate in
validating the network.
3 Computer programs and code that is publicly available for review and/or suggested changes is called open-source.
A common example of this outside of crypto is Google Chrome. This web browser is powered by open-source
computer code and benefits from an abundance of independent developers who constantly review the code, suggest
changes, and build browser extensions to enhance its features.
4 For a longer explanation of blockchain technology, see Don Tapscott’s TED Talk “How the blockchain is changing
6 These real-world currencies are frequently called “fiat currencies.” Per Merriam-Webster dictionary, if something is
fiat, then it is the result of an “authoritative or arbitrary order.”
7As of August 2021, Terra cryptocurrencies track more than 15 global currencies. These also include Terra’s
Canadian dollar (CAT), Terra’s Swiss franc (CHT), Terra’s British Pound (GBT), Terra’s Hong Kong dollar (HKT),
Terra’s Chinese Yuan (CNT), & Terra’s Mongolian Tugrik (MNT).
Other stablecoins, besides Terra, do exist. These include Tether USD, Gemini USD, and BUSD.
Notably, USD Coin (USDC) is growing very quickly and its issuer, Circle, is currently in the
process of becoming a publicly traded bank.
Clearly, the ease of using stablecoins coupled with the benefits of blockchain technology are
leading to rapid adoption. As of August 2021, the total value of all cryptocurrency stablecoins is
roughly $120 billion. This means that the value of all stablecoins is roughly 5% of all
cryptocurrencies. That said, Terra’s stablecoins are only about 2-3% of that $120 billion. So,
what makes Terra different? Why is it special despite its currently rather small share of the
market?
Types of Stablecoins
Without question, the price of stablecoins must remain stable or they are failing at their core
purpose.
There are basically three options for stabilizing the value of a stablecoin:
1. Stablecoins fully backed by the underlying currency: These stablecoins are issued by an
entity or group (like Circle) and are fully-backed by the currency they track. Or, similarly,
they are fully-backed by other assets (like Treasury bills 9) that are very similar to the
8 Although a user of Terra stablecoins would still be subject to the risk of inflation, Terra Money makes it much easier
for a user to simply switch to a different global currency if their currency is being devalued. In this sense, Terra Money
actually introduces freer market competition to global currencies. Additionally, users of Terra can purchase Terra’s
LUNA token as a hedge against inflation. This is discussed in more detail later.
9
Treasury bills, or “T-bills,” are short-term gov’t debt obligations backed by the U.S. Treasury Department. In other
words, people who buy T-bills are basically lending the U.S. gov’t money. Anyone holding a T-bill is owed money by
the U.S. gov’t with the guarantee of the U.S. Treasury Department. An asset like this may be considered very similar to
the U.S. dollar in terms of its creditworthiness / risk correlations.
All real-world, govt issued currencies exist without collateral – but they do not exist without
value. The value of such currencies is placed on them subjectively by humans. This
determination of the value of the US dollar, for example, is some combination of faith in its
future value as well as its current utility within its own network. Therefore, any stablecoin
seeking to be non-collateralized like the real-world, fiat currencies must also draw upon their
current utility as well as the faith of its users.
This last point is pretty confusing. But, it helps to think of it like this: money is simply a medium
of exchange. It’s main value to users isn’t something else that’s underneath it. The main value
of money to its users is simply to provide people with a way to communicate and agree upon
the value of other things. By acting as a medium (or language) of exchange, money allows
people to store, spend, send, and calculate the value of resources more easily.
It’s worth repeating: the main value of money is not something else that’s under the money. The
main value of money lies in its ability to act as a language for calculating and agreeing on the
10 Another issue with the largest of these stablecoins, the DAI issued by MakerDAO, is that a lot of the crypto treasury
backing the DAI stablecoin is simply… well, another stablecoin issued by USDC. This means that MakerDAO is subject
to the same risks of USDC (censorship, centralization) as well as its own risks from not being fully-backed by USD.
11 These are often also called algorithmic stablecoins because algorithms & rules within the network are what
With that said, Terra stablecoins are not standalone currencies. The prices of Terra stablecoins
must remain stable relative to the gov’t issued currencies they track. But this is problematic
because the utility, faith, and supply of Terra stablecoins within its network is vastly different
from, for example, the US economy (which essentially acts as the underlying network agreeing
upon the value of the US dollar).
Therefore, Terra needs a mechanism by which it can adjust the supply / demand for Terra so
that it correlates with the supply / demand of the US dollar.
This means that the LUNA token is a productive asset. It represents ownership and a claim on
the revenue generated by the Terra Money network. As faith and utility within the network
grows, the value of LUNA also grows along with the fees that are paid to LUNA owners.
But, most importantly, the LUNA token stabilizes the prices of Terra’s stablecoins. 13 Whenever
the price of a Terra stablecoin starts to rise or fall from its peg to a real-world currency, market
pressure needs to be applied to normalize the price. This market pressure is applied through an
arbitrage mechanism involving the LUNA token and built directly into Terra’s network protocols.
Arbitrage is when someone takes advantage of price differences to make a profit. Terra’s
arbitrage mechanism essentially incentivizes investors to apply whatever market pressure is
needed to keep Terra’s stablecoin prices pegged to the real-world currencies.
For example, if 1 Terra USD (UST) falls in value to $0.97, then UST is “de-pegged” by three
percent. However, if UST stablecoins are removed from the market, then less supply -- assuming
the same demand – means that the price of UST can rise back to its peg of $1.
12 Airdrops are a common distribution method within the Terra network (as well as many other crypto networks). In
an airdrop, on-chain and transparent analysis of a crypto network is used to identify user wallets which are deemed
eligible to receive free crypto tokens. Eligibility for airdrops is typically based upon wallet activity or participation in
something that benefits the community.
13 This is where the LUNA token gets its name. “Luna” and “Terra” are the Latin words for moon and earth. As the
moon’s presence helps to stabilize the earth’s orbit around the sun, the LUNA token also helps in maintaining the
correct prices for all the Terra stablecoins used around the world.
In other words, if the value of UST falls, the Terra network basically says, “No, for us, 1 UST is as
good as 1 USD if you want to buy more LUNA.” This makes it economically attractive for people
to essentially “turn in” their UST in exchange for LUNA; since they are effectively purchasing
LUNA at a discount.14
Conversely, if the price of 1 UST rises to be more valuable than 1 USD, the Terra network allows
people to essentially “turn in” or “burn” LUNA tokens in exchange for UST. Again, the Terra
network always respects the peg. Let’s say that the current value of 1 UST is 1.02 USD (in other
words, UST is worth 2% more than what it should be).
This can be repeated until the market value of UST matches USD because supply/demand are
now appropriately adjusted.
Of course, this means that there is not a set supply of LUNA tokens within the Terra network.
The supply of LUNA tokens can actually increase relatively quickly in the event of a dramatic
market event. But, over the long-term, the supply of LUNA tokens decreases with increasing
demand/usage of Terra Money stablecoins.
Given the risk of short-term volatility and diluted ownership, LUNA token holders are rewarded
for securing, stabilizing, validating, and governing the network. These rewards occur in three
main ways:
1. Transaction fees: token holders receive fees on transactions within the network. The
protocol’s usage determines transaction fees. Generally, fees on transactions range
from 0.5% to 1% and this revenue is prorated & distributed to LUNA holders staking their
tokens in the network.
14 The financial term for this is called arbitrage. In this scenario, arbitrageurs with resources can quickly purchase lots
of UST at a price of $0.98 per 1 UST...but then quickly buy LUNA tokens with the UST and sell those LUNA tokens for
a 2% profit.
In a very real sense, owning the LUNA token is a bit like owning a piece of Terra’s central bank.
However, LUNA token holders are held by people literally all around the world. So, Terra Money’s
“central bank” is, in fact, very decentralized. Additionally, unlike nation-state central banks, Terra
is not supported by the threat of force. Instead, Terra’s issuance is supported by actual user
demand. Its portfolio of stablecoins also introduces market competition to nation-state
currencies. Thus, Terra’s governance and issuance methods are actually preferable over the
central banks of nation-states in multiple ways.
In summary, the LUNA token absorbs the short-term price volatility of the Terra stablecoins in
exchange for long-term value accrual, revenue, and governance rights.
Terra’s solution is to have the members of the network vote on what they believe should be the
current exchange rates. In other words, voting network members act as trusted “price oracles.”
To be a voting member of the Terra network, users must own and deposit LUNA tokens in
something like a vault. This vault-like mechanism is called a smart contract. This allows users
(or someone else on their behalf) to vote on which transactions are valid as well as what the
current prices of real-world currencies should be. These votes are cast through what’s called a
validator; which is basically just a computer address in the network with voting rights.
To ensure that Terra validators (and by extension, its members) are voting honestly, the network
requires that all voters deposit LUNA. The network then rewards votes for being as close as
possible to the right answer (which is the median of all answers) and penalizes voters who vote
inaccurately.
This is a little bit of game theory – but it’s also proven to be very effective. Besides the
rewards/penalties related to voting, members of the Terra network are forced to keep their
LUNA tokens locked in the vault for at least the next 21 days each time they vote. So, all Terra
members validating the network are incentivized to maintain the value of the system.
For a non-collateralized stablecoin, a death spiral is when its value hopelessly deviates from the
currency that it tracks. Alongside gov’t regulations, this is the biggest risk to all non-
collateralized stablecoins.
In a death spiral,
1. the stablecoin loses its peg (ex: 1 UST is now worth .8 USD)
2. people panic and sell their stablecoins at a loss
3. the panic selling further damages the peg (ex: 1 UST drops even further, now worth only
.5 USD)
4. this repeats until the market price of the stablecoin is driven to virtually zero
There are historical examples of this death spiral occurring to non-collateralized stablecoins.
One recent example occurred in June 2021 with the IronFinance stablecoin. In this alarming
event, the IRON stablecoin lost its peg to the USD and dropped to basically zero as investors
desperately tried to sell their tokens. Many investors lost millions; including Mark Cuban who
reportedly lost more than $7 million. 15 So, death spirals are not theoretical. They are actual
events with non-collateralized stablecoins.
This appears to be increasingly unlikely with continued adoption for several reasons:
1. All global currencies are subject to this same death spiral risk; yet most retain their
utility. Death spirals are basically just hyperinflation events. The USD and virtually all
global gov’t currencies also risk death spirals since they are also non-collateralized. In
fact, both the Venezuelan bolivar and the Lebanese pound experienced devastating
death spirals (i.e., hyperinflation) in the last few years. The annual inflation rate was
roughly 80,000% for the Venezuelan bolivar in 2018 16 and approximately 88% for the
Lebanese pound in 2020. 17 However, with notable exceptions in collapsing economies,
most global currencies maintain enough value to preserve their continued use). 18
15 The full details of the IronFinance death spiral event are beyond the scope of this paper. You can read more about
online here.
18 Nation-state governments do possess an important power that helps to mitigate the risk of death spirals: the threat
of the sword. This allows them to, for example, require that citizens pay future obligations (like taxes) in the country’s
currency. This ensures some measure of future demand for the currency. Additionally, governments can and do set
artificial exchange rates for their currencies (for example, Argentina frequently imposes a fake exchange rate for its
peso). Governments also own assets that they could choose to sell in support of their currency. But, historical
examples of such powers prove that all of these measures ultimately prove ineffective. Governments cannot support
a non-collateralized currency through these means when the underlying network -- its people and economy -- is
• Example Chai: The South Korean payment application, Chai, is a payment app
used by more than 2400 merchants in South Korea. This payment app is similar
to Stripe or Square – but it runs on Terra’s blockchain network. This allows the
app to charge much lower transaction fees and settles transactions instantly.
Chai is currently seeing 55,000 daily active users register more than 90,000
transactions totaling roughly $1.5+ million on a daily basis. 21 This is nothing
close to the scale of mainstream payment applications. But, considering that
greatly damaged. Even the US dollar is slowly (or not slowly during COVID-19) losing its value in respect to real-world
assets.
19 Anchor Protocol is a foundation project built in the Terra network. Its purpose is to attract more users to Terra and
increase demand for UST. Anchor Protocol does this by providing users with secure, predictable, and attractive
interest income on their deposits. This is, essentially, yield farming. However, the returns on deposits stay between
18-20% APR; which is attractive but reasonable. Furthermore, the returns paid to depositors are generated through
actual incomed earned via putting the collateral to work in a variety of uses (incl. validating crypto networks, liquidity
pools, etc.). This is very different than unsustainable yield farming practices that provide rewards to depositors via
simply minting, for example, more UST or LUNA.
20 Other practices implemented in the Terra network that increase sustainability include the 21-day lock-up period for
staking LUNA, Terra’s increasing interoperability & liquidity with other blockchain networks, and the already-existing
use of Terra’s stablecoins in non-crypto applications such as the Chai payment app in South Korea with millions of
monthly users.
21 Statistics regarding Chai payment app usage can be found at https://chaiscan.com. However, this website’s
services will be discontinued in the near future when the network upgrades to Columbus-5.
More than $1 trillion (50-60%) of value was wiped from the market capitalizations of all crypto
assets; as Bitcoin and Ethereum plunged 40 to 60%. It was a sell-off similar in size to the COVID-
19 stock market crash in March 2020. Many major crypto exchanges like Coinbase experienced
outages. The rapid sell-offs were, at least partially automated as leveraged investors saw their
positions liquidated. In Terra, users borrowing money also saw their assets liquidated so quickly
and simultaneously that Terra’s mechanisms for UST keeping its peg were affected. This
resulted in UST losing its peg for a few days. Many investors panicked and sold UST at 10%
discounts to USD. At its worst, 1 UST was worth less than 0.8 USD. This in turn forced many
others to panic sell which then led to more cascading borrower liquidations. In short, it was the
perfect setup for a death spiral.
But, it didn’t.
Instead, other than briefly losing its peg partially due to limited network bandwidth, the Terra
network functioned exactly as intended. The value of 1 UST rose back to the value of 1 USD.
More LUNA was minted to restore the peg, of course, and this meant that LUNA holders saw the
value of their tokens decrease dramatically. But, even still, LUNA only decreased in value about
20% more than most other crypto assets. So, the price plunge wasn’t particularly different than,
for example, the price plunge that Ethereum experienced during this time. Furthermore, in less
than 3 months, the price of LUNA hit all-time highs once again.
Thus, the real-world stress test of LUNA may be considered a massive success. No one really
knew how well the network could withstand a real-world market crash like what happened in
22 Other notable applications using the Terra network include the all-in-one personal finance app called Alice,
personal savings app Yotta, Mongolian payment app Memepay, and the payments website plugin PayWithTerra.
There’s also an app called Kash currently in development that will act as a front-end application for remittance
payments (via Terra stablecoins), global investing through synthetic stocks (via Mirror Protocol), and high yield
savings accounts (via Anchor Protocol).
23 Report from CoinMarketCap.com. Screenshotted & posted to Twitter by @Block_Maxi. 07 Sept, 2021.
Buyers at the bottom of the LUNA dip knew what they were purchasing: a now stress-tested
crypto asset unlike any other.
It is possible that nation-state authorities may see Terra stablecoins as a threat to their control
over local monetary policy. This threat is real for any crypto asset; but it is likely an even larger
threat for any crypto asset that is essentially acting as a synthetic version of government
currencies.
However, there are multiple reasons why this threat of government regulation is not likely to
deter Terra from continuing to grow. These include:
● Terra’s stablecoins may, in fact, increase the dominance & demand for well-managed
gov’t currencies. There are many places around the world where local capital controls
prevent the use of well-managed traditional currencies like USD. Terra’s network enables
such populations to send, store, transact, and calculate value using the dollar. Although
demand for the US dollar may be diverted to UST in such instances, this is arguably
offset by general growth in the population of people who think/act in the US dollar. In
other words, the use of UST may divert some demand from the US dollar – but it likely
also increases the network effects of the US dollar as well as the use of the US dollar in
economies around the world.
● Conversely, governments issuing traditional currencies harmed by Terra stablecoins
are probably not able to enforce bans. Countries such as India, Pakistan, and Nigeria all
enacted bitcoin bans in recent years and all of the bans failed. Crypto adoption
increased rather than decreased after the ban. This is, at least in part, due to the fact
that poorly managed traditional currencies are correlated with poorly managed
governments. What does all this mean? It means that the traditional gov’t currencies
most likely to be harmed by their respective citizens using Terra (and other crypto
assets) are also the countries least capable of any sort of effective ban. These countries
already have thriving economies outside the often corrupt control of their governments.
And, if the governments cannot stop these underground economic networks, then they
will not be able to stop a decentralized, pseudonymous network like Terra.
● Any country that bans crypto or Terra is harming its economy in easily measurable
ways. Although most cryptocurrencies (including Terra) can be held in pseudonymous
wallets, nearly all transactions are clear and transparent. Thus, the amount of economic
value that the crypto technology sector can bring to a local economy is easy to estimate.
● The masses are on the side of cryptocurrencies. The increasing seizure of wealth by
nation-states may be somewhat sneaky when it’s done through inflation. But, it’s not
sneaky or easy when wealth is stored in cryptocurrencies. Since crypto can be held
24 Improvements to the Terra Money network after the May 2021 crash include increasing the capacity of the
blockchain network to handle more transactions, increasing the bandwidth of Anchor Protocol to better handle
automatic liquidation events, and introducing more bidding into the process of buying liquidated assets.
In summary, the threat of government regulation is always real to crypto assets but Terra’s
network is built to withstand serious outright bans and/or other serious threats from nation-
state governments.
25 “TERRA: PROGRESSING TOWARD THE FIRST DECENTRALIZED STABLECOIN.” The Interview – Crypto. Featuring
Jose Maria Maceo and Do Kwon. Accessed here on RealVision.com in August 2021.
26 This is not a small total addressable market. In fact, it’s the largest market in the whole world. In 2019, daily
transaction volume for foreign exchange averaged $6.6 trillion; which is around $2.4 quadrillion annually. If Terra
captures 0.1% of the foreign exchange market with 0.5% transaction fees, then this could mean $12 billion in annual
earnings to LUNA holders. With P/E ratios for tech companies often exceeding 30x earnings, this income stream
alone could mean a reasonable valuation of the Terra network may be $360 billion.
1. LUNA will be a killer inflation hedge. As its value is derived from the success of the
Terra stablecoins, the LUNA token is amazing in that it leverages the clear utility of
stablecoins and yet, if inflation occurs, the value of the LUNA token will
correspondingly increase. For example, if the U.S. gov’t prints more USD, then UST’s
value will increase relative to USD. This means that LUNA will be burned to restore
the peg and the price of value will increase (all else being equal).
2. LUNA will be seriously deflationary. There may be periods of supply increases in the
LUNA token; but even mild adoption of the Terra stablecoins can mean significant
reductions to the LUNA supply. For example, during August 2021, the total supply of
UST increased roughly $36 million from $2.04 billion to $2.4 billion. By stablecoin
standards, this is moderate growth. But, the minting of all this UST meant that
roughly 0.1% of circulating tokens were burned every day. This is on pace for more
than 36% of all circulating LUNA tokens to be burned annually. The ramifications of
this LUNA’s price are very material. 29
27 “Universal Financial Access 2020.” The World Bank. Accessed here in September 2021.
28 Terra Money Ask Me Anything (AMA) Session with Do Kwon. Hosted on Twitter. 02 September, 2021.
29 Terra Analytics. SmartStake.io. Accessed on 02 September, 2021.
Ultimately, Terra Money’s success will be marked by the great utility of its stablecoins and the
immense value accrual to LUNA holders.