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Internal examination -2080


BBS 2 year
Organizational Behavior And Human Resource Management
Group –A
Brief Answer Questions
Attempt ALL Questions
1. What do you mean by cognitive dissonance?
2. Write the process of social learning.
3. Mention the components ofenvironmental factors affecting personality .
4. Write four importance of job satisfaction.
5. Mention the stages of group formation.
Group B
Short Questions.
Attempt any three 3×10=30
6. What is organizational behavior? Explain any three features of OB.
7. Explain the effect of job satisfaction on productivity and employee turnover.
8. What is formal group? Explain the different types of formal group.
9. What do you mean by human resource management? Explain it's major
characteristics.
Group c
Analytical Questions.Attempt any one. 1×15=15
10. What do you mean by organizational change.Explainit's forces.
11. Explain the major challenges and opportunities of organizational behavior.
BEST OF LUCK
rd
Internal examination -2080
BBS 3 year
Marketing Management
Group –A
Brief Answer Questions
Attempt ALL Questions 5×2= 10
1.Mention the various concepts of marketing.
2.Define holistic concept of marketing.
3.Give the meaning of the marketing environment.
4,Point out the four factors of the demographic environment.
5.Give the meaning of marketing information system.
Group B
Short Questions.
Attempt any three 3×10=30
6.Define marketing. Explain the customer needs,wants and demand.
7.What is customer relationship management and customer satisfaction?Explain.
8.Describe the components of micro environment.
9.Explain the importance of marketing information system.
Group c
Analytical Questions.Attempt any one. 1×15=15
10.Explain the components of macro environment.
11.Give the meaning of marketing mix .Describe the components of marketing mix.
BEST OF LUCK

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