BUS1206 Business Analytics

Week 1: welcome to business analytics

What’s happening today?
Unit material:
• Unit introduction & overview
• Moodle orientation
• Assessment review
• Discussion of tools used throughout the unit

Introduction to business analytics:

• Brief introduction to business analytics
• Purpose of the unit
• Getting to know each other
• MS Excel skills quiz
 What is business analytics?
• First-year unit that introduces the
concepts of business analytics
• The study of data through statistical and
operations analysis
• Essential in today’s data driven
environment
• Used for problem solving & business
decision making
• You will apply these techniques across a
range of business environments
• You will be introduced to MS Excel (an
industry standard) to input, report and
visualise data through dashboards
• Need to apply critical thinking to solve
relevant business problems
 What will we learn in this unit?
Types of data Types of information

Company
databases
Summary tables
D
Social E
media Thematic C
analysis
Data I
S
analysis I
Interviews Statistics
O
& surveys
N
Charts & graphs S
External
information Tools to generate information:
- MS Excel - Word clouds - Statistics - Infographics
Employability skills
This unit will address the following employability skills:

Analysing data and using technology

• Numeracy, technology and information management

Problem solving
• Reasoning, analysing and diagnosing, and decision
making

Thinking critically
• Conceptualisation, evaluation

Working effectively with others

• Team working, influencing others
Employability skills

Source: https://www.fya.org.au/wp-content/uploads/2016/04/The-New-Basics_Update_Web.pdf
Plagiarism
• ECC/ECU observes strict rules regarding any form of
academic misconduct.
• All assessment items are submitted through the software
program Turnitin which searches for duplicate sources of
work.
• Each trimester there are strict investigations into students’
work.
Plagiarism
– what does it look like?
• Working with other students on an
assignment which is to be completed
individually.
• Looking at work from other students
which has been completed in
previous semesters.
• Copying and sharing test materials.
• Copying and pasting work from other
sources.
• Not referencing correctly.
Plagiarism cases
– what happens?
• You will have an official meeting with
your lecturer who will record all
information on what has happened.
• You may be required to meet with the
Unit Coordinator.
• You will be contacted by the Academic
Director.
• A penalty will be applied which may
result in failing an assignment or the
unit.
• A permanent mark will be placed on
your academic record.
Plagiarism
– how to get help
• Ask your lecturer for help. That is what
we are here for!
• Ask your lecturer if work you has
completed so far is of the correct
standard.
• Ask your lecturer to see copies of work
completed in previous semesters.
• Contact the academic skills centre for
help with assignments and referencing
(that is what these professionals are
here for!)
• Contact the academic skills centre for
help with your English.