2 Copy Reading Headline Writing Copy 1autosaved

COPYREADING &
HEADLINE WRITING
Ana Marie Contreras-Calapit
anamariecalapit@gmail.com
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 Persuade / Excite readers
HEADLINES…
 Break up the page
GOOD HEADS DO THREE THINGS:

 Tell the reader what the story is about
 Give this information in quick and easy form
 Entice the reader to follow the story and “read all about
it”
CRHW prepared by
USE THE PRESENT TENSE
• Bohol food crisis feared
vs
• Bohol dads fear food crisis
• Microcredit access for Agri sector backed

vs
• Agri Party-list backs microcredit access
CRHW prepared by
• Clara airport dev’t fund sought
vs
• Solons bat for airport fund
• Misuari trial transferred to Taguig

vs
• SC moves Misuari trial to Taguig
CRHW prepared by
• Services resumed
vs
• DFA reopens services
• Ukay-Ukay traders charged

vs
• Customs charge Ukay-Ukay traders
CRHW prepared by
 20 were hurt • 20 are hurt
as trains crash
as trains crash
ASEAN, US hold special
 ASEAN, US meeting
special meeting
held Drug sting nets 3
 3 drug pushers
arrested
CRHW prepared by
USE ACTIVE VOICE
• Polls decided by coin toss
vs
• Coin toss break poll ties
• Whistle-blowers are sued by solon

vs
• Bong sues whistle-blowers
CRHW prepared by
USE ACTIVE VOICE
• President’s DAP stand is backed by allies
vs
• Allies back Noy on DAP stand
• Top police officials

are sent back to school by NCRPO
vs
• NCRPO sends top police officials
back to school
CRHW prepared by
USE ACTIVE VOICE
• Man with P25-M shabu is arrested by police
vs
• Makati sting nets man with P25-M shabu
• 1 dead, 7 hurt in Zambo blast

vs
• Zambo blast kills 1, hurts 7
CRHW prepared by
USE ACTIVE VOICE
• Bank manager
 Masked men
is shot by masked men
shoot bank
• Grocery robbed by
children manager
• Two jail guards caught  Children rob
gambling fired
grocer
 Chief fires
gambling jail
guards
CRHW prepared by
IN CONTRAST…
• Loyal bashers ni Nancy nabuhay
• Higanteng buwaya nahuli sa Palawan
• Coup vs Pnoy inimbento ni Trillanes
• Budget sa SONA tinipid
• Abad ginisa ng Senado sa DAP
FUTURE EVENT – USE
INFINITIVE ‘TO’
• P8 billion to solve Bataan flooding
• Surigao to boost seaweed industry
• DOJ panel to pursue raps vs Misuari et al.
• CamSur power rates to increase in December
• Japan to spend $500 million to fix Fukushima leaks
CRHW prepared by
PANGHINAHARAP
• 2 LPA pa nagbabanta
• Jinggoy hindi pa suspendido
• DAP ng PNP, pinasisiyasat ng VACC
• DAP gagawing legal
• Pope Francis bibisita sa Pinas (sa Enero 2015)
• ‘Inday’ lalabas sa Biyernes
• ‘Inday’ palabas na
IS, ARE, THE & A
• The mayor’s wife is hurt  Mayor’s wife
in a car crash
hurt in car crash
• The forensic experts are
in Manila
• An American tourist is  Forensic experts
slain
arrive in Manila
 Psycho slays
American tourist
CRHW prepared by
IS, ARE, THE & A
• The cop in a lawyer’s slay surrenders
• Cop in lawyer’s slay surrenders
• The meteor showers are visible over PH

• Meteor showers visible over PH
• 5 soldiers are hurt in a clash with the NPA rebels

• 5 soldiers hurt in clash with NPA rebels
CRHW prepared by
IS, ARE, THE & A
• A suspected bomb-maker is gunned down
• Cops kill suspected bomb-maker
• The Comelec is urged to uphold the ouster of party-list groups

• Poll watchdog urges Comelec to uphold ouster of party-list
groups
• A barangay captain is slain in Abra

• Hired guns slay Abra village chief
CRHW prepared by
ANG, SI, NG, AT, NANG
• Ang bata, nahuli sa shabu
• Bata, huli sa shabu
• Senado at Kamara, nagbalik-sesyon
• Senado, Kamara balik-sesyon
• DAP gagawin nang legal
• DAP gagawing legal
• Si Napoles ay nasa Bicutan na
• Napoles, nasa Bicutan na
LABELS
• Tourism potentials
• P210 million to boost Davao tourism
• Auxiliary services
• Civilian groups beef up Coast Guard
CRHW prepared by
LABELS
• Day-care upgrading
• Sarangani allots P2.5 million for day-care centers
• Tagum port
• P3-billion int’l port construction to start in 2014
CRHW prepared by
USE VERBS THAT PAINT
 Typhoon Pablo hits A PICTURE
 Typhoon Pablo
Northern lashes Northern
Mindanao Mindanao
•Tubbataha mgmt: Chinese boat wrecked

4,000 sq m of reef
•‘Yolanda’ roars toward Visayas
•Cyclone wreaks havoc in India
CRHW prepared by
AVOID WORDS THAT ADD
NOTHING TO THE POWER
• Valuable jewelry stolen OF THE HEADLINE
 Thieves grab
• Big reduction in tax on
beer 15,000 gems
• President’s SONA  Beer tax cut by
speech
20 percent
 President
pledges better
conditions for
labor
CRHW prepared by
NOTHING TO THE POWER OF
THE HEADLINE
• 66K retiradong pulis, di makatatanggap ng pension
• 12.1 M Pinoy mahirap pa rin – SWS
• 2.6 trillion budget sa 2015 isinumite na sa Kamara
THE HEADLINE
• PLDT to expand fiber network investment in Bohol
• PLDT to invest P1 billion
in Bohol fiber network
• 6 administration senators DAP recipients

• 6 senators get P100 million each from DAP
CRHW prepared by
THE HEADLINE
• Salceda heads UN’s climate change body
• Albay governor leads UN agency
with $100 billion climate fund
• Teachers say no to poll work

• 700 teachers shun poll duty
CRHW prepared by
 4 judge kay ‘Ma’m Arlene’ sisiyasatin
 Ika-100 milyong Pinoy isinilang
 Nawawalang P90-B savings hinahanap
kay Abad
 38K pirma pabor sa FOI bill isiunumite sa
Palasyo
CRHW prepared by
• Special allowance ng SC justices,
sisilipin ng Kamara
• 2K sako ng NFA rice nabawi sa Iloilo
• BIR ihihirit uli ang SALN ng SC justices
ABBREVIATIONS
 Government – gov’t
 Department – dep’t
 Intramurals – intrams
 Laban sa/kay; against – vs
HEADLINE VOCABULARY
• P23-B ‘connector road’ awaits Aquino nod
• UN, Iraq probe death of 52 Iran exiles in camp
• Megan Young clinches Ms. World title
• Korean firms eye Phl coconuts
HEADLINE VOCABULARY
• Due  Prod
• Allay
 OK
• Nix
• Row  Eye
• To bat  Nod
• Slate
 Probe
• Urge
• Foil  Clinches
 Cited
 Press
PUNCTUATIONS
 Commas  VP Binay, anak
Ridiculous
kinasuhan ng
Councilor
P1.5 B plunder
Calls rates rise
 FOR  PNoy sa mga

Ridiculous , kritiko:
Councilor
Magmahalan,
Calls rates rise
magtulungan
tayo
CRHW prepared by
PUNCTUATIONS
 Dash
We will stay in power—PGMA
Wife tried to stab me—court told
PNoy parang si Jesse Robredo noong
SONA—Leni
Colon
 Abad: DAP hindi bago, hindi sikreto
 DepED: Bonus ng guro, di galling sa
DAP
 PNoy: DAP ideya ni Mabini
 Binay: Pinupulitika ako
Combination
 Glenda death toll: 80 na
4 nawawala--NDRRMC
Quotation marks:
To indicate doubt
- ‘Dead’ man attends own funeral
- ‘Lost’ boy safe in bed
- Show ‘proof’ of corruption, senator urges critics
Names
- ‘Inday’ palabas na,
- isa pang bagyo binabantayan
CRHW prepared by
SIMPLICITY IS THE KEY
• Witnessed – saw
• Depart – go
• Consultations – talks
• Commence – start
• Purchase – buy
• Line-up – slate
• Recommend – urge
• Appropriate – due
CRHW prepared by
• for the reason that
VERBAL
-
DEADWOOD
because
• a large proportion - many
• at the present time - now
• succumbed to injuries - died
• at an early date - soon
• is of the opinion that - believes
• In the neighborhood of - near
• In the event of - in case
CRHW prepared by
VERBAL DEADWOOD
• In spite of the fact that- although
• Draw attention of - remind
• Tendered his resignation - resigned
• Affixed his signature - signed
• United in holy matrimony - married
• Held a conference - met
• Told his listeners - said
CRHW prepared by
UNIT COUNTING
• jiltf - ½ J I L T F- 1
• ? - 1 space - 1
• All figures- 1 all small letters-1
• dash- 1½ small m, w- 1½
• M, W- 2
• All caps except M W J I L T F – 1 ½
CRHW prepared by
COPY READING
SYMBOLS
• SYMBOL MEANING
-Professor Juan Masipag
Abbreviate
-Prof. Masipag Spell out word
- Bought ten cans Set in numerals
- 8 participants Spell out
CRHW prepared by
• SYMBOL  MEANING
- Local govermnent
Transpose letters
- Administration school Transpose words
- Manila, philippines Set in capitals
- She Edited the Set in lower case
- occassion Delete letter
- The new recruits Delete & close up
- Pretty girl Insert word
- occurence Insert letter
CRHW prepared by
• SYMBOL  MEANING
…over. He said
Begin a new
paragraph
anew dress separate
Gentle man Close up
Species Homo Set in italics

sapiens
CRHW prepared by
 SYMBOL  MEANING
Dr Juan Flavier
‘ Put period
Mary s book Insert apostrophe
“
“I don’t believe it, Insert quotation
she said mark
,
Los Angeles California Insert comma
- -
six year old boy Insert hyphen
CRHW prepared by
POINT SIZES
CRHW prepared by
HEADLINE SCHEDULE
CRHW prepared by
HEADLINE SCHEDULE
A second principle of balance and
proportion: shorter heds have more lines,
longer heds fewer lines. Huge headlines on
small stories and small headlines on big
stories confuse both the eye and the brain.
CRHW prepared by

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COPYREADING &

GOOD HEADS DO THREE THINGS:

• Microcredit access for Agri sector backed

• Misuari trial transferred to Taguig

• Ukay-Ukay traders charged

• Whistle-blowers are sued by solon

• Top police officials

• 1 dead, 7 hurt in Zambo blast

• The meteor showers are visible over PH

• 5 soldiers are hurt in a clash with the NPA rebels

• The Comelec is urged to uphold the ouster of party-list groups

• A barangay captain is slain in Abra

•Tubbataha mgmt: Chinese boat wrecked

• 6 administration senators DAP recipients

• Teachers say no to poll work

 FOR  PNoy sa mga

anew dress separate

Gentle man Close up

Species Homo Set in italics

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