1.

Global supply chain management: Nike has a well-established global

supply chain that enables efficient production, sourcing, and
distribution. The company works closely with suppliers and
manufacturers worldwide to ensure quality, cost-effectiveness, and
timely delivery of products. This streamlined supply chain management
allows Nike to respond quickly to market demands and maintain a
competitive advantage in terms of speed and agility.
2. Marketing and endorsements: Nike has a history of successful marketing
campaigns and strategic endorsements with high-profile athletes and
sports teams. By associating with top athletes, Nike leverages their
credibility and popularity to enhance brand perception and drive sales.
This marketing strategy helps Nike differentiate itself from competitors
and maintain a strong market position.
3. Retail and e-commerce presence: Nike operates a vast network of retail
stores globally and has a substantial e-commerce presence. This omni-
channel approach provides customers with multiple touchpoints to
engage with the brand and make purchases. Nike's direct-to-consumer
strategy allows for better control over the customer experience and
enables the company to capture valuable consumer data, personalize
offerings, and build customer loyalty.