The reality of dynamism, refers to the movement or processes ng mga bagay bagay that constantly

changes over time. At yung pagbabagong ito ay naapektuhan or gawa ng mga tao dahil sa business
environment, it is normal to see changes in customer’s taste and preference kaya kinakailangan din ng
business na magrespond by developing new product na magsswak sa preference ng tao, adopt new
business models and well planned strategy in order to create its impact, make their own name in the
world.

Hypercompetition

where the playing field is constantly shifting, and only the most agile and innovative companies can hope
to survive and thrive.