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African Journal of Science, Technology, Innovation and

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Emergence, adherence and proliferation of


industry level standards: A case study of Aligarh
padlock industry, India

Shekhar Jain

To cite this article: Shekhar Jain (2021) Emergence, adherence and proliferation
of industry level standards: A case study of Aligarh padlock industry, India, African
Journal of Science, Technology, Innovation and Development, 13:7, 853-864, DOI:
10.1080/20421338.2020.1771670

To link to this article: https://doi.org/10.1080/20421338.2020.1771670

Published online: 30 Jun 2020.

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African Journal of Science, Technology, Innovation and Development, 2021
Vol. 13, No. 7, 853–864, https://doi.org/10.1080/20421338.2020.1771670
© 2020 African Journal of Science, Technology, Innovation and Development

Emergence, adherence and proliferation of industry level standards: A case study of Aligarh
padlock industry, India
Shekhar Jain*

Center for Studies in Science Policy, Jawaharlal Nehru University, New Delhi, India
*Corresponding author. email: jainshekhar.research@gmail.com

Industry in developing nations has not attracted much attention from standard theorists. One of the reasons is that
developing countries are considered ‘standard takers.’ As a result, the limited scholarship on standards in the context of
developing countries largely remains occupied with global value chains and standards. Besides, industries in these
countries are often marked with various degrees of informality. Due to this, the innate structure and governance of these
industries depend a lot on socio-economic relations, over and above the formal legal and regulatory structures. This
makes operationalization of standards much more complex than simple adoption of standards in codified and
documented form, dominantly considered in mainstream discourse on standards. This paper attempts to answer a few of
the limitations highlighted and adds to the scholarship on standards in the context of developing countries by
considering the case of Aligarh padlock industry. The paper explores the socio-economic dynamics which govern the
emergence, adherence and proliferation of these standards. To this end, the paper considers standards as a form of
knowledge that brings order to an industry. Further, adapting upon the literature on global value chain and its role in
standard proliferation and informality, the paper explores the role of local value chain in the proliferation of industry-
level standards.

Keywords: BIS, formal standards, legitimacy, local value chain, local standards

Introduction adhered to by industry formally/tacitly/informally or


Standards are the backbone of every organized industry they could take the form of informal standards originated
and have emerged as hegemonic in the modern world at the local industry level. One cannot rule out the possi-
(Feng 2003), although, each era of human civilization is bility of having these standards in their ‘primitive’ form
marked by some form of standards (Krechmer and as norms, values, and beliefs since these forms constitute
Baskin 2006). The earlier forms of standards were mani- informal institutions (Williams, Shahid, and Martínez
fested in the form of social customs, religious symbols, 2016). Besides, having a varying degree of informality
and ceremonies (Adams 1919; Edwards 1940; Harriman within any informal industry, a mixed state with the pres-
1928), while the codified, documented and institutiona- ence of all the variants cannot be ignored, too.
lized form of standards became more accepted in postmo- This proposition presents standards in a broad spec-
dernity (Ewald 1990). However, in an abstract sense, both trum. However, barring a few theoretical discussions, the
forms represent knowledge; the former is about shared empirical investigations of standards are focused around
knowledge and the latter is a codified form of tacit knowl- their codified and institutional form. The discourse on
edge (Antonelli 1994) and expert knowledge (Jacobsson standards in the context of developing countries has not
2002). Also, the former is considered to be a precursor been able to go much beyond the global value chain
and infused within the latter (Ewald 1990; Sandholtz (GVC) and global proliferation of standards (e.g.
2012). Henson and Humphrey 2010; Perez-Aleman 2011). In
However, despite being a hegemonic force, the institu- addition, the scholarship on standards in developing
tionalized form of standards remains a matter of concern in countries is largely percolated with prejudice that develop-
developing countries, such as India, which have a large, ing countries are ‘standard takers’ (Stephenson 1997). On
unorganized industrial sector with varying degree of the one hand, this prejudice ignores the standards promul-
informality (Ghani and Kanbur 2013). In such cases, gated by institutionalized standard-making bodies present
industry comprises a mix of legally recognized and unrec- in many countries such as India. On other, the argument
ognized firms that lack legal recognition and association also ignores the existence of local industry level stan-
with any formal institution (Muchi et al. 2017). Also, dards1 evolved due to the unique socio-economic structure
the degree of informality often varies and even the of industries in developing countries.
legally recognized firms do not follow the institutionalized This paper analyzes industry level standards in an
rules and procedures set by the due course of law, and unorganized industry marked by a varying degree of
much of their activity remains below the radar (Williams, informality, considering the case of the Aligarh padlock
Shahid, and Martínez 2016). The informality also restricts industry. The paper further analyzes factors governing
the application of institutionalized standards, emerging as the emergence, adherence and proliferation of these stan-
a ‘soft law’ to organize any industry (Sandholtz 2012). dards. The paper acknowledges the existence of IS-
However, this state of industry does not rule out the pres- 15275:2003, the padlock standard promulgated by the
ence of standards bringing order to an industry. In such Bureau of Indian Standards (BIS) and the fact that any
cases, standards could be the institutionalized standards firm has not officially licensed it. For this reason,

African Journal of Science, Technology, Innovation and Development is co-published by NISC Pty (Ltd) and Informa Limited (trading as Taylor & Francis Group)
854 Jain

alongside analyzing the relation of IS-15275:2003 with who calls standards the acceptable behaviour and mores of
industry-level standards, the paper analyzes the standard- society and culture. However, this consideration remains
making process of BIS and IS-15275:2003 to gauge its rel- on the margins and does not find space among the
evance in the context of the Aligarh padlock industry. central tenants of his thesis.
The paper considers standards as a form of knowledge Overall, in an abstract sense, standards can be under-
bringing order within industry. The tacitness of knowledge stood as documents containing general and expert knowl-
is emphasized, considering the positive role tacit knowl- edge in the form of rules and technical solutions
edge plays in governance of unorganized industries (Gui- (Jacobsson 2002) or as codified tacit knowledge (Anto-
brunet 2019; Sheikh 2014). Further, adapting the positive nelli 1994). This view reflects the formal, codified and
role of value chains in standard proliferation at the global knowledge aspect of standards. Cargill’s (1989, 13) view
level, the paper explores the role of local value chains in makes a strong argument for the presence of standards
knowledge and standard proliferation. in a tacit form since behaviour and mores are predomi-
Moreover, the standard-making process of BIS and IS- nantly tacit (Braganza and Llenkramer 2002). However,
15275:2003 is analyzed through a legitimacy framework. explicit mention of tacitness of standards is first found in
Understanding standards in such industries is important David and Greenstein (1990) when they postulated that
for the development of inclusive and appropriate standards standards could be adhered to tacitly by a producer.
for such industries. This will help in reducing the inform- Also, ‘knowledge’ as an abstraction of standards enables
ality of these industries and increase their organization. us to bring tacitness within the discourse on standards.
Understanding the emergence, adherence and proliferation This is also possible because tacitness has been found to
of such standards will also better help agencies in ensuring be integral in knowledge proliferation and adherence, par-
adherence and proliferation of institutional standards. ticularly in informal industries (Sheikh 2014). Besides, the
For this research, interviews were conducted with sta- cyclic nature of knowledge to get back to its tacit form
keholders identified during the pilot survey. The question- once codified (Nonaka 1994) indicates the tacit avail-
naires for interviews were prepared based on a review of ability of institutional standards. In addition, mimetic
active padlock standards, literature and data collected forces play a positive role in ensuring standard adherence
during the pilot survey. The paper is structured as and proliferation (Brunsson, Rasche, and Seidl 2012).
follows. The analytical framework of the paper is built These forces predominantly govern the exchange of tacit
in the next section. The section thereafter provides a knowledge (Collins 2010, 159), asserting the role of tacit-
brief introduction of informal industry along with the ness in standard adherence and proliferation. The role of
details of the Aligarh padlock industry, followed by a dis- tacitness gets more emphasis when considering the result
cussion on the padlock and its standards. The method- that codified documents are always insufficient and some
ology and research findings are discussed in the next form of tacit knowledge is always required to complete
two sections. The last section presents the conclusion. any actions (Collins 1974).
However, most of standard developing organizations
An analytical framework treat standards in a more structured manner and follows
Understanding standards ISO2 which defines a standard as
Standards are understood in such multiple ways that document, established by consensus and approved by a
Cargill once wrote, ‘there are nearly as many definitions recognized body, that provides, for common and repeated
of the term “standards” as there are standards available’ use, rules, guidelines or characteristics for activities or
(as quoted in Weitzel 2012, 7). The multiple understanding their results, aimed at the achievement of the optimum
of ‘standards’ is heightened by the disciplinary fragmenta- degree of order in a given context. (Mackay 1989, 6;
ISO IEC 2003, 5)
tion within the literature on standards, contrasting econ-
omic and sociological perspectives, technological and On the other hand, in a widely acknowledged paper, David
non-technological approaches, or formal and de-facto and Greenstein (1990, 4) define standards as technical spe-
standards (Botzem and Dobusch 2012). Among these cification ‘adhered to by a producer, either tacitly or as a
strands of literature, most of the empirical work on stan- result of a formal agreement’ (emphasis added) or ‘in con-
dards is guided by the codified or document form of stan- formity with explicit regulatory authority’ (David and
dards. The ‘primitive’ form of standards is touched upon Steinmueller 1994, 218).
by scholarship studying standards through a sociological The two definitions together present a contrasting nar-
lens. However, most of the work in this direction rative. David and Greenstein look at standards from the
remains theoretical in nature, barring the literature where producer’s point of view and restrict them to the technical
social shaping/construction of standards is discussed. specification they are adhering to. ISO considers standards
Noteworthy work in this direction includes but not as ‘documents’ generated through a ‘specific process’
limited to Lampland and Star (2009), Timmermans and within a given ‘context’. Further, David and Greenstein
Epstein (2010), Brunsson and Jocobsson (2000). emphasize the different ways/reasons producers adopt a
However, the majority of scholarship on standards standard without deliberating on their sources. In contrast,
through sociological perspective does not explicitly con- adherence does not seem to be an agenda for ISO, prob-
sider social norms, values, customs, etc. as standards, ably because the standards are considered voluntary
and remains limited to juxtaposing norms, directives and (Brunsson and Jacobsson 2000). Overall, ISO talks
standards, and exploring their coupling relations (e.g. about the development of standards while the latter con-
Sandholtz 2012). Cargill (1989, 13) is a notable exception sider their implementation. Keeping the two definitions
African Journal of Science, Technology, Innovation and Development 855

together, one can argue that there is a ‘source’ for stan- (Godfrey 2011). In the ‘captive type’ value chain,
dards and ‘producers’ are the ‘destination’ who follows however, knowledge codification possibility and infor-
standards in the form of specifications. However, both mation complexity required to complete the transaction
definitions fail to reflect upon the process of proliferation is high and supplier competence is low. In the ‘captive
from source to destination. type’ value chain, large buyers tend to control the small
suppliers as well as the standards. Similarly, the scholar-
Value chain and knowledge governance ship on value chains also identifies different ways and
The process of standard proliferation finds an answer in kinds of power that operate in a value chain. Dallas,
the value chain discourse. Broadly, value chain is a Ponte, and Sturgeon (2019) define four different type of
network of different stakeholders involved in product power on the basis of transmission mechanisms (direct
manufacturing. In a simple representation, the value or indirect) and the configuration of actors (one to one
chain comprises a network of pre-production services, or within groups) among which power is transmitted as:
arranging raw materials and components, production and bargaining, demonstrative, institutional and constitutive.3
assembly, and distribution and retail (Brun et al. 2013, Although in practical cases, the real value chain at industry
7). Within the value chain, reciprocal transmission of level is generally a mix of all these different value chain
knowledge happens between the various economic entities architectures and power structure making the knowledge
(Asheim and Gertler 2005, 293), enabling the possibilities and power dynamics controlling the standards much
of emergence and proliferation of standards. Knowledge more complex.
transmissions can happen through multiple possible
means such as face-to-face interactions, knowledge spil- Legitimacy in the standard development process
lover, direct knowledge transfer, transfer through codified The development process of an institutional standard is a
documents or exchange through workers, imitations, and multi-stakeholder process (Mena and Palazzo 2012). In
training (Pietrobelli and Rabellotti 2008). The other way this process, multiple stakeholders come together for the
of knowledge proliferation is through knowledge stored development of a standard wherein innate limitations in
within the objects (ostensive knowledge), practices the process and stakeholders always provoke speculation
(Collins 2010, 93) or through machines and organization around the credibility and justifiability of institutionalized
(Jacobsson 2002). standards. First of all, standards being the codification of
Further, the knowledge proliferation in value chain is tacit knowledge and expert knowledge, the challenge of
governed by its architecture and the power relations gov- bringing together stakeholders and knowledge distributed
erning the value chain. It is also found that the value across the value chain raises apprehension around the
chain itself gives rise to the informalization (Phillips codified standards, whereas the impossibility of codifying
2011), highlighting its relevance for the present study. In all the tacit knowledge only adds to the concern. Along-
earlier literature on the GVC, two type of value chain side, the political and self-interest of experts may also
architecture was identified as buyer-driven or the produ- lead to biased standards (Jacobsson 2002). Bias is
cer-driven, on the basis of who controls the specification enhanced if there is any deliberate or non-deliberate ignor-
of the production systems (Gereffi 1994). In producer- ance of existing norms and practices, which also impact
driven chains it is the large integrated industries, while the standard adoption (Sandholtz 2012). These issues
in buyer-driven chains, the large retailers, brand name have largely been raised in the discourse where topics
merchandizers, and trading companies provides the speci- such as the social construction of standards (Bhaduri and
fications. Later on, this categorization was extended into a Sharma 2014; Monteiro and Hanseth 1996) and the poli-
five possible value chain architecture as market, modular, tics of standards (Hodgson and Cicmil 2007; Mattli
relational, captive, and hierarchy, based on the high/low 2001) are discussed. However, recent scholarship
value of the following three factors (Gereffi, Humphrey, (Botzem and Dobusch 2012; Luca and Prather-Kinsey
and Sturgeon 2005): 2018; Mena and Palazzo 2012) has attempted to deliberate
on these issues by analyzing the input-legitimacy of the
(1) the complexity of information and knowledge transfer
standards. The input-legitimacy is part of the larger legiti-
required, particularly with respect to product and
macy framework.4 Input-legitimacy gauges the extent to
process specifications;
which standards are perceived as justified or credible
(2) the extent to which this information and knowledge
(Mena and Palazzo 2012). Table 1 describes the four cri-
can be codified; and
teria to assess input-legitimacy identified by Mena and
(3) the capabilities of actual and potential suppliers.
Palazzo (2012). The four criteria are (a) Inclusion, (b) Pro-
Each of these value chain architectures has different cedural fairness, (c) Transparency and (d) Consensual
knowledge and power dynamics. For example, in the ‘rela- orientation.
tional type’ chains, the knowledge codification possibility The first three criteria described in Table 1 for input-
is low, information complexity required to complete the legitimacy are self-explanatory (see Johansson 2012;
transaction is high and supplier competence is high. In Lindgren and Persson 2010; Bäckstrand 2006, etc. for an
such cases, a lot of tacit knowledge is shared among the implicit discussion on and further understanding of the
buyers and the suppliers and power dynamics are guided concepts). The meaning and ramifications of the fourth cri-
by ethnic ties, and interpersonal and social relational terion, Consensual orientation, are not as apparent. This
(Gereffi, Humphrey, and Sturgeon 2005) elements which criterion analyzes how much the process adopted for
are central to unorganized and informal industries developing standards has accommodated differences
856 Jain

Table 1: Criteria for assessing input legitimacy.

Criteria for input legitimacy


Criteria Explanation
Inclusion Through inclusion the stakeholders participating is analyzed. It is analyzed that involved stakeholders are
relevant for the subject matter under consideration or not; and if there is sufficient representation from the relevant
stakeholders or not.
Procedural fairness Procedural fairness enquires if all the participants have equal say in the standard development process or some are
able to exercise larger influence; and if stakeholders are able to make a valid voice or not
Transparency The transparency aspect deals with the extent the decision making and standard-setting processes are transparent;
and to what extent the performance of the participating corporations and the evaluation of that performance
transparent.
Consensual This consensual orientation is understanding whether the differences during the deliberation are taken care of and
orientation how the difference impact the process.
Source: Adapted from Mena and Palazzo (2012).

among the stakeholders. This criterion also considers the hardware manufacturing (MSMEDI n.d.). In the past, the
number of different views provided during the deliberation livelihood of 54% of all lock manufacturing units was
and the stakeholders’ openness towards changing their dependent upon the padlock industry (Sharma, Sharma,
position to accommodate common ground (Mena and and Naqvi 2005). The Aligarh lock industry is dominated
Palazzo 2012). The consensual orientation is vital since by unregistered, tiny and cottage units (Sharma, Sharma,
it attempts to accommodate the opposing view within and Naqvi 2005) with a mushrooming of small firms
the final decision through deliberations instead of voting. (Nasir 2011). It is also estimated that every third house
It enhances credibility and justifiability of the outcome in Aligarh is linked with lock making (Sharma 2013).
as the opposing views and their consideration in the MSME ministry estimates that there are around 2500
process leads to more appropriate or rational decisions lock and hardware units (MSMEDI n.d.) employing
(Mayntz 2010). more than 200,000 people (Bhat, Murtaza, and Rawal
2016). It is however difficult to keep an exact count
Informality and Aligarh padlock industry because many tiny and cottage setups open and close reg-
The informal industry is part of the larger discourse on the ularly (Nasir 2011).
informal economy. As per ILO estimates, the informal The industry in Aligarh is seen as informal due to firm
economy employs two billion people, 93% of whom are size and the contractual status of the workers (Khan 2016,
in emerging and developing countries. The idea of the 139). However, the degree of formality varies within the
informal sector dates back to 1960 (Kumar and Bhaduri industry which is reflects in its structure. Structurally, the
2014) which was further conceptualized and taken Aligarh padlock industry is divided into three parts: the
forward in the works of scholars like Hart (1971) and brand owner, the contractors and the artisans. The brand
De Soto (1986). Overall, the scholarship on the informal owner is further divided into three parts, based on his invol-
sector can be categorized into the ‘old view’, ignoring vement in manufacturing, which may be limited to provid-
and criticizing the relevance of the informal sector citing ing only raw materials and working with a middleman, or
its innate ‘illegalities’ and other sets of issues, and the providing only raw materials and working without a mid-
‘new view’ which acknowledges the contribution and resi- dleman, or purchasing the basic parts and assembling the
lience of the informal sector (Kumar and Bhaduri 2014). locks (Sekar and Mohammad 2001). The lock making
The ‘new view’ on the informal sector also moves units can also be divided into ‘small’ (more than 15
beyond the dichotomy of formal and informal and workers), ‘tiny’ (10–15 workers) and ‘household’ (up to
acknowledges a grey area where firms are treated as 10 workers) and be made up of permanent, casual and
having a degree of informality instead of being absolutely family workers (Sharma, Sharma, and Naqvi 2005). The
informal (Kumar and Bhaduri 2014; Williams, Shahid, nature of employment adds further shades to the degree
and Martínez 2016). Perhaps, for this reason, the new of informality. In the Aligarh padlock industry, 70% of
scholarship on the informal sector attempts to analyze the labour is casual with low job security and has the uncer-
the informal sector in terms of sociological parameters tainty of irregular work (Sharma, Sharma, and Naqvi 2005).
such as knowledge (Basole 2014; Sheikh 2014) and inter- This casualness has increased over time, and the average
personal ties (Odera 2013), beyond simple determinants number of permanent employees in firms has decreased
such as wages, legality, and firm size which were used from two to one over the decade between 1995 and 2005
in earlier definitions (Godfrey 2011). For the purpose of (Sharma, Sharma, and Naqvi 2005). The casualness was a
this research, we align ourselves with the ‘new view’ on result of the cost-cutting methods adopted by firms and
the informal industry. the workers’ participation in agriculture activities
(Sharma, Sharma, and Naqvi 2005).
Aligarh padlock industry: Structure and constituents
Aligarh lock industry is one of the many informal and Padlock and padlock standard
unorganized industries in India. Aligarh lock industry A padlock is ‘a locking device made up of a case, shackle,
accounts for around 75% of total lock production in and the shackle-retaining assembly. Components perform-
India (Jaiswal 2016) and also has considerable brass and ing the same purpose of a shackle but differing in design
African Journal of Science, Technology, Innovation and Development 857

are sometimes used instead of a shackle’ (Tobias 2004, Table 3: Padlock standards existing in before IS 15275:2003 was
chap 37). Multiple technologies are available to make a enacted.
padlock. However, in Indian markets, padlocks are S.
mainly available with three different locking technologies, No Standard Type of Padlock
i.e. lever based mechanism, dimple key-based mechanism 1 IS 275:1982 Padlocks lever type, hand made
and Chinese locks with pin cylinder. Besides technologies, 2 IS 1018:1982’ Padlocks brass, lever type, machine
many active padlock standards are also available all over made;
the world. The list of active padlock standards used world- 3 IS 4230: 1967 Locks, lever tumbler type
4 IS 4231:1967 Locks, miller type
wide is given in Table 2 and are briefly discussed below. 5 IS Padlocks, pin tumbler type
The institutionalized padlock standard of India, i.e. IS- 12197:1987
15275:2003, was enacted in 2003 by repealing and com- Source: Own compilation.
bining the five existing standards of that time (Table 3).
An amendment in the standard was proposed in 2016 to
incorporate the concerns of handmade padlock The Indian grading schema in IS-15275:2003 is inclined
manufacturers. more towards features and specifications for a padlock
In general, except the Indian standard, the main objec- than providing grades based on the test results and con-
tive of all the standards listed in Table 2 is to define tests ditions. The IS-15275:2003 only talks about printing the
using different parameters, and set grades for the locks BIS mark on the lock instead of showing the exact
based on the test(s) results. For getting a grade, the grade, in principle defeating the purpose of grading.
product has to clear the benchmark of all the test parameter Figure 1 shows the grading criteria for a padlock in BIS
individually. The overall grade comes from the parameter IS-15275:2003.
getting the minimum score. Along with tests, standards
also prescribe grading schema to be marked on products.
The most common test parameters are corrosion tests, Research method
environmental tests, cycle tests, forcing tests, surreptitious Research for this paper was done in two phases. In the first
entry tests, and key differs. Apart from tests, standards also phase, 14 interviews in the Aligarh industry were con-
suggest the preferable material for the Padlocks. ducted as a pilot. Also, data were collected from india-
Like the other standards, the IS-15275:2003 also talk mart.com, global.ihs.com and infostore.saiglobal.com to
about tests for ascertaining padlock quality, but it does obtain information about the products and existing stan-
not use the same for grading purposes. The tests IS- dards. The pilot phase identified the stakeholders and
15275:2003 prescribes are non-interchangeability, load value chain present in the Aligarh padlock industry. The
test and soundness test. The non-interchangeability test different stakeholders and value chain actors identified
measures the unique combinations used in a particular were the manufacturer group, lock traders, raw material
batch. In load test, a lock is held in clamps and is tested suppliers, lock manufacturing association, Bureau of
for how much load it can bear. In the soundness test, a Indian Standards, and NSIC (National Small Industries
lock is held in hand through shackle and lock strength is Corporation).
tested through five sharp blows. Though IS-15275:2003 In the second phase, data were collected through 30
does recommend the use of corrosion-free material for interviews. Respondents were chosen through random
padlocks, it does not consider this as a grading parameter. sampling and none of the interviews was planned,

Table 2: Different padlock standards obtained from standard databases.

S.
No Issuing organization Document title
1 American Society for Testing and Materials ASTM F883-13
Standard Performance Specification for Padlocks
2 American Society for Testing and Materials ASTM F2348-04#
Standard Performance Specification for Privacy padlocks
3 German Institute for Standardization (Deutsches Institut DIN EN 12320
für Normung) Building hardware. Padlocks and padlock fittings. Requirements
and test methods
4 Standard Australia AS 4145.4-2002
Locksets Padlocks
5 Bureau of Indian Standard BIS IS 15275:2003
Padlocks – Specification
6 Brazilian Standards NBR 15271:2005
Padlock – Requirements, Classification E Test Methods
7 South African Bureau of Standards SANS 1533 Ed. 1.05 (2014) Padlocks
8 Korean Standards Association KS B 6601:2009 Padlocks
9 German Institute for Standardization (Deutsches Institut DIN EN 16864 (2015-06)
für Normung) Building hardware – Mechatronic Padlocks – Requirements and
test methods
#
The ASTM F2348-04 is meant for only a subset of locks which are weak locks; ASTM F883-13 cover all the locks and is a superior standard.
Source: Own compilation.
858 Jain

Figure 1: Grades as per IS 15275: 2003.

except the interview with the lock manufacturing associ- indicative use for government procurement. Lever-based
ation. The interviews were conducted using semi-struc- technology is the standard technology in the Aligarh
tured questionnaires with traders, manufacturers and raw padlock industry, which has multiple product niches
material supplier groups with different questionnaires for with different design standards. This finding follows
each of the groups. The questionnaires were based on McGrath et al.’s (1991) arguments that user preference
the information collected during the pilot phase, a can differ, so markets can typically accommodate multiple
review of available standards and relevant literature. The designs of a particular product. The study identified the
BIS, NSIC, lock association representative, and duplicate tacit acceptance of brand/trademark/trade-name as a stan-
key maker group were interviewed using the conversa- dard. The branded locks are used for design and specifica-
tional interview method (Gray 2004, 217), also known tions, and trade-name mimicking is done for capitalizing
as ‘flexible’ interviewing or ‘conversationally flexible’ on the market value associated with a trade-name. The
interviewing. This interview method is known to enable positive role of the local value chain and tacitness was
greater accuracy since it allows the interviewer to clarify seen in the emergence, adherence and proliferation of
responses and further clarify the respondent’s queries standards.
(Lavrakas 2008, 151). Interview details are summarized The research found that manufacturing firms in Aligarh
in Table 4. have such similar technological capabilities that one of the
respondents described the industry as being in a state of
Standards in Aligarh padlock industry: Nature and ‘perfect competition’. For this reason, the brand acts as a
dynamics source for the design rather than for technology. One of
Canvas of existing industry level standards the respondents proudly discussed his plans for imitating
This research identified that multiple standards, in differ- a lock with new technology brought out by a well-known
ent contexts, are operating in the Aligarh padlock industry. brand operating outside Aligarh. Interestingly, his idea of
These standards emerge at the local industry level due to imitation was about imitating the outer look rather than
the interplay of various stakeholders and bring order the new technology. The manufacturing firms agreed to fol-
within the industry. The institutionalized standard is lowing brand for product specifications. In response to a
non-operative at the industry level, and is restricted to question whether a manufacture follows the brand/

Table 4: Number of groups and entities interviewed.

S. No Group Entities interviewed Interview method


1 Traders 10 semi structured questionnaires
2 Raw Material Supplier 5 semi structured questionnaires
3 Manufacturers 8 semi structured questionnaires
4 Duplicate key makers group 2 conversational interview
Representative interviews
S.No Organization Representative interviewed Interview method
1 NSIC 1 conversational interview
2 BIS 2 conversational interview
3 Lock Association 2 conversational interview
Source: Field work.
African Journal of Science, Technology, Innovation and Development 859

competitor for lock specifications, four out of eight eight Emergence, adherence, and proliferation through
choose the brand and only two selected competitors. tacitness and value chain
Also, six out of eight people marked brand at rank one or In the Aligarh padlock industry, tacitness and the value
two in response to ‘what helps in selling the product of chain play an important role in sustaining the standards.
the same quality’, over the options such as security features, Among all the stakeholders in Aligarh padlock industry,
cost, material, weight, etc. mainly traders or bulk buyers influence the emergence of
In addition, the majority of the manufacturers empha- product standards. No explicit role of raw material suppli-
sized the brand value and claimed that they could make ers and other allied services providers was identified in the
better locks then the largest firm operating from Aligarh, knowledge exchange process, particularly because pad-
but market would not pay for it because of the lack of locks are not their sole area of interest and they are part
brand value. The brand value reflects from another of the other value chains as well. The value chain in the
finding that a very well-known lock company owing Aligarh padlock industry is largely buyer driven which
brand ‘H’ does not manufacture locks and outsources all could be further characterized as mix of relational and
of its manufacturing to smaller firms. We in fact noticed captive type value chains. However, the nature of the
that the same company even sold Chinese locks with captive type value chain is due to manufacturers’ depen-
their own brand name. The role of brand is so strong dence on buyers resulting from socio-economic reasons
that one of the manufacturers with a well-known brand, and not because of knowledge complexity, codification
competing with Godrej5 in padlock market segment ‘X’, possibility, or lack of supplier competence, as suggested
told us about his plans of manufacturing padlocks for in Gereffi, Humphrey, and Sturgeon (2005). The value
other manufacturers for the padlock market segment ‘Y’, chain in the industry reflects various inter-dependencies
as other manufactures’ brands have a good market position creating ample opportunities for knowledge transfer and
in the market segment ‘Y’ and his does not. exchange. The traders are connected directly to multiple
It was also seen that one trade name ‘ATOOT’ (Hindi manufacturers and vice versa. And some traders have
word for unbreakable) is adopted by many and many locks also internalized the independent manufacturing units,
were stamped with phrase ‘ATOOT’ on their body. During especially those traders who have their own trade/brand
the trader interview it was noted that traders attempt to name. It was also found that sometimes small manufac-
promote a lock calling it ‘ATOOT’. Also, on searching turers accept help from other manufacturers who have
with the key word ‘ATOOT lock’ on trade website india- better opportunities in the market to clear their excess
mart.com, most the square locks fitted with rivets stock. This makes it almost obligatory for firms that are
appeared. This indicates that the trade-name ‘ATOOT’ uncertain about their market to follow the standard of a
has become a generic trade-name6 for a particular kind firm they can rely upon to clear their stocks. This indicate
of product. This further indicates the presence of trade strong mimetic forces within the Aligarh padlock industry.
names as a standard. Similar to ‘ATOOT’, another trade- Further, in addition to the nature of the value chain, the
name ‘Nau-tal’, was also often seen on locks, owing to casualness of the workers, which allows them to shift
its similarity with the trade-name ‘Nav-Tal’ from Godrej. from workplace to workplace, ensures mobility of knowl-
Additionally, on asking about the best padlock in the edge within the value chain (Pietrobelli and Rabellotti
industry, half of the respondents said that ‘Link’ locks 2008).
are the best, with one of the respondents saying, ‘Link is At the industry level, traders facilitate the majority of
the king of locks.’ This example again indicates the knowledge exchange. Traders reportedly give new pro-
value that a brand-name/trade-name/trademark carries in ducts to manufactures to motivate them to mimic these
the Aligarh padlock industry. and, in this way, become a source of knowledge about
Furthermore, most of the manufacturers were unaware the new locks. The tacit knowledge in the product form
of the BIS standard. At the industry level, only handmade is considered ostensive knowledge (Collins 2010, 93).
padlock manufacturers who are supplying padlocks to the The trader role is also important in sustaining lever-
government are using it. Moreover, it was reported that for based technology as the standard technology for the
government supply, self-declaration of standard adherence padlock. Among the two alternative technologies,
is sufficient. For this reason, BIS-15275:2003 in practice dimple key-based technology is avoided for padlocks
has no use for the manufacturers. The only requirement because of its higher input cost in comparison to lever-
for procurement is to satisfy the prescribed tests, making based technology. The traders avoid Chinese locks
the use of the specification in the standard document despite the comparative prices, because the Chinese sup-
redundant. Compliance to the standard in this case was pliers never provide any warranty and they also do not
restricted to the presentation. This manner of following offer any credit facility. This again reflects that it is the
standards is one of the two ways the standards could be traders’ choice that is propelling the technology standard.
followed (Brunsson and Jocobsson 2000). In fact, one It is important to note that the technological capability
respondent added that some firms are making poor issue cannot be credited for such findings. As we observed
quality locks and bringing a bad name to the industry in the door lock segment of the Aligarh industry, the
because even a poor-quality lock can fulfil the test require- dimple key-based technology dominates. And the positive
ments. So, as a cost-cutting measure, they make locks that role of NSIC was identified in achieving this, while no role
are not up to the quality standards required by the industry. of NSIC was found in sustaining lever-based technology.
This again indicates the ineffectiveness of the IS- This shows that the dominance of lever-based technology
15275:2003 for the industry. in the padlock segment cannot be a capability issue, albeit
860 Jain

being due to the socio-economic issues as discussed. The The draft is uploaded on the website and also sent to
reported openness of the industry towards new technology various interest groups. Once the stipulated time for
again reflects that there is no issue at the manufacturers receiving comments is over, the comments are brought
level. to the notice of the committee and the standard is sent
The BIS standard is only used in government procure- for the publication (BIS n.d., 40).
ment. This again reflects the role of bulk buyers in the Importantly, the process does not explicitly mandate
adherence to the standard. The role of tacitness is also that the draft standard must be sent to the applicable
seen in compliance to BIS-15275:2003. It was found trader’s association during wide circulation. Also, the
that suppliers following the standard had poor knowledge draft is only published in Hindi and English, limiting the
of its the content and the manufacturer interviewed could reach of the standard to people who understand either of
not even properly explain all the tests mentioned in the the two languages. For a country like India, where the
document. This indicates that manufacturers are relying industry is dominated by rural firms spread all across the
in tacit understanding to follow the BIS standard. country, this limitation creates apprehension around the
input legitimacy of the standard-making process. After
BIS standard-making process and input legitimacy of publication, the sectional committee should do a review
IS-15275:2003 of the standard within five years. They are free to keep
The Bureau of Indian Standards (BIS), a statutory organ- the standard as it is, suggest changes or even revoke it
ization formed under the Bureau of Indian Standards Act (BIS n.d., 48).
1986 (BIS n.d.), is responsible for making standards in The whole procedure does indicate intent for having
India. In BIS, the standard-making activities begin at the inclusiveness and consensual orientation with a focus on
level of the Standard Advisory Committee (SAC). SAC consumer interest. However, nothing much can be said
set the division council, headed by a member secretary, regarding industry interests. Transparency is largely
with members from BIS and representatives from attempted through the public disclosure of drafts, but
various interest groups. Its major task is to form the sec- this is limited by innate subjectivities. Overall, the input
tional committees and coordinate their activities. These legitimacy in the BIS standard-making process depends
committees, while keeping national interest in mind, on how carefully the section committee has been formed
‘seek to bring together all those with substantial interest and the interest of the members involved in the stan-
in particular project, wherever possible through organiz- dard-making.
ations representing the views of an industry sector, trade
or other interest group such as organized consumers, regu- IS-15275:2003 and input legitimacy
latory bodies, consumer organizations, NGOs, etc.’. This From the limited public data on the standard development
in principle achieves, economically, a wide measure of and field interviews legitimacy issue with IS-15275:2003
consultation and support in standards work (BIS n.d., were observed. The association participation from
15). BIS tries to maintain ⅔ non-industry members in Aligarh padlock industry could not be confirmed. The
the Sectional Committees. The Sectional Committees are same was expected since participation rate of MSME in
responsible for drafting a standard. This measure limits standard development process is a matter of concern
the industry bias and maintain the larger public interest even in the developed part of the world like Europe (Euro-
in the standard-making process. Further, in principle, all pean Parliament 2010). Although, the BIS representative
the nominated members should have expertise in the emphasized on the importance of manufacturing associ-
subject and committee also attempt to ensure the partici- ation from MSME sector in making an inclusive standard
pation of R & D institutions (BIS n.d., 15). Moreover, but nothing could be confirmed for padlock standards. On
the members are also free to suggest any other interested the other hand, participation of traders is very limited in
organization who should be part of the standard-making the BIS standard-making process but they are the riding
process (BIS n.d., 16). Also, BIS follow the consensual force in the governing value chain and industry level stan-
process instead of voting to take the final decision (BIS dards for the industry. Due to this the inclusivity aspect of
n.d., 15). This adds to the input legitimacy of the standard IS-15275:2003 remain uncertain. Moreover, the whole
developed (Mena and Palazzo 2012). standard development is guided by the consumer interest
In principle, any individual or organization can of providing quality goods. The economic aspects do not
propose to develop a standard (BIS n.d., 32) whose rel- find any mention in the process, while it was found impor-
evance is determined by the member secretary using a pre- tant for the value chain governing industry level standards
scribed Performa for the consideration of a sectional in Aligarh padlock industry. In addition, user choice for a
committee. After acceptance, the standard development padlock is determined by what is to be protected (www.
procedure enters the preparatory stage where a preliminary insight-security.com n.d.) instead of absolute quality.
draft (P-draft) is prepared. It is advised to include trade The BIS emphasis on quality overlooks this aspect of
associations at this stage (BIS n.d., 24). The P-draft is cir- the consumer’s requirement, further reducing the legiti-
culated to committee members and in the public domain macy of the standard.
for comments. The comments are then scrutinized by the The IS-15275:2003 chooses a one size fits all policy
member secretary and the sectional committee. After and in the soundness test defines same test condition for
this, the P-draft is converted into a working draft all the padlocks. In this case, if the test is designed for
through the consensus principle, numbered and sent for large padlocks, then there is very little chance that small
the wide circulation in Hindi and English (BIS n.d., 38). padlocks will pass this test. This again reflects legitimacy
African Journal of Science, Technology, Innovation and Development 861

issues with IS-15275:2003. Further, it is highly unlikely that standards. However, GVC discourse cannot be directly
a small or medium scale manufacturer can or would even used for our present analysis, and requires suitable adap-
need to meet the requirement for grading purposes. tations, since this discourse majorly limits standards to
During the research no manufacturer manufacturing locks codified and institutionalized forms and treats developing
beyond level 2 was found. This makes IS-15275:2003 in countries as ‘standard takers’. Hence, for this study, we
principle useless for them. Also, the making of IS- draw upon the insights from GVC discourse to understand
15275:2003 was so lax that the standard ignored the hand- the role of a local value chain in the emergence, prolifer-
made padlocks which are still manufactured in Aligarh and ation of and adherence to industry level standards, offering
preferred by government agencies. There was thus no a fresh point of view in standard discourse in the context of
rationale in excluding them from the newly developed stan- developing countries. Such a view to understand the
dard. Further, government agencies had not used IS- process of emergence, proliferation of and adherence to
15275:2003 for more than a decade and kept using the industry level standards is essential because, with the posi-
repealed handmade padlock standard IS-275-1982 as a tioning of standards within social and relational dynamics
reference until 2015.7 This again points to legitimacy of unorganized industries, the process does not remain as
issues with IS-15275:2003. The ignorance on the part of apparent as it is when standards follow an institutionalized
BIS is so grim that despite the standard not being adopted and organized framework. As the social and relational
for over a decade, BIS failed to revise the standard, even dynamics of unorganized industries, along with their
though BIS itself stipulates that standards should be below-the-radar functioning, makes the process of emer-
reviewed within five years. The revision attempts finally gence, proliferation of and adherence to industry level
came, as a result of the efforts of handmade padlock man- standards complex and unorganized.
ufacturers, when government agencies finally adopted IS- Following this theoretical positioning, we identified
15275:2003 for procurement. This, however, became an that industry level standards in the Aligarh padlock indus-
issue for handmade padlock manufacturers since handmade try, guided by the intricate local value chain, go beyond
padlocks had no mention in IS-15275:2003. the codified, documented and institutionalized form of
standards. And tacit knowledge plays an important role
Conclusion in the proliferation of and adherence to these standards.
The findings of this study add to the scholarship on stan- Even the institutionalized form of standards promulgated
dards in the context of developing countries. Industries by BIS is adhered to in tacit form. However, the use of
in developing countries are majorly unorganized and the BIS standard was limited to a group of manufacturers
marked by degree of informality. In such cases, industry catering to the government and was only utilized for rep-
remains a mix of legally recognized and unrecognized resentational purposes. At the level of technology used in
firms, while many industrial activities remain below the the locking mechanism, lever-based technology is a stan-
radar. Consequently, these industries are inherently more dard, while at product design level niche-based standards
dependent upon social and relational dynamics for their are seen. Brand/trade-names act as a standard in the
business than any regulatory or institutionalized frame- Aligarh padlock industry.
work. As a result, the operationalization of institutiona- The findings emphasize the need to redefine standards
lized standards and regulations within these industries more closely aligned with the inherent character of the
becomes difficult. On the other hand, for empirical inves- unorganized industries, in order to understand the nature
tigations, the mainstream standard discourse largely and operationalization of standards in these industries.
emphasizes the institutionalized form of standards, ignor- Moreover, the findings indicate that the GVC discourse
ing the earlier manifestation of standards such as customs, is insufficient, but could be adapted upon, to understand
norms, values, and beliefs. This results in further margin- standards in these unorganized industries. For this
alization of standards’ discourse in the context of such reason, investigation of the GVC discourse should be
industries which already suffer from the prejudiced view extended to build an understanding of the local value
that developing countries are ‘standard takers.’ For this chain governing these industries. Also, the present study
reason, this study diverges from the conventional adds to the earlier evidence about the relevance of stake-
approach of restricting standards to codified and institutio- holder inclusion in the standard-making process. The
nalized forms, and considers standards as a form of knowl- study suggests that local value chains could be a possible
edge that brings order to industry. This enables us to route to identify the relevant stakeholders to make the
reconsider earlier manifestations of standards such as standard-making process more inclusive. As an important
customs, norms, values, and beliefs within the modern finding, this study shows that intent and objectives of the
understanding of standards, along with institutionalized standard-making process should also be inclusive. The
standards, and place standards within the social and rela- process should consider the interests of all stakeholders,
tional dynamics governing these industries. in addition to stakeholder inclusion. For example, we
In addition, the knowledge dimension allows us to found that BIS in general only considers consumer inter-
build upon the limited standards discourse available in ests in providing quality goods while making a standard.
the context of developing countries, which is a part of a The process does not make space for traders’ interests.
larger GVC discourse, as the knowledge and power However, in the case of the Aligarh padlock industry,
dynamics are central tenets of GVC discourse. The GVC traders govern the local value chain. This is perhaps one
discourse deliberate extensively upon how the knowledge of the reasons why IS-15275:2003 has not been accepted
and power dynamics govern the value chain and hence the as an industry standard.
862 Jain

Acknowledgment effectively solve the issues that they target (Mena and
I am thankful to the organizing committee of IndiaLICS 2017 Palazzo 2012).
where the initial draft of this paper was presented. I am also 5. The Godrej Group is an Indian conglomerate headquartered
thankful to the anonymous reviewers and the guest editor for in Mumbai, Maharashtra, India. They introduced the lever
their comments and feedback. Insights provided by Dr. Sara- lock to India in 1897 and still dominate the lock market in
dindu Bhaduri were a great help during the research phase and India.
writing of writing of this paper. I would also like to thank all 6. ‘A trademark becomes the generic term of a product or
interviewees for sharing their knowledge and experiences, and service when, as a result of its owner’s actions or inaction,
friends for their constant support and kindness. the average consumer would more or less automatically
understand the name of the trademark to refer to the desig-
nated product or service.’ “Generic Trademark” retrieved
Disclosure statement from http://en.cabinetbouchara.com/P-206-136-A1-generic-
No potential conflict of interest was reported by the author. trademark.html.
7. Tender for procurement, see tender number ‘06151913’ at
S. No: 8 at www.secr.indianrailways.gov.in/cris/secr/store/
1442389447990_E-17-2015.pdf, accessed on 30 August
Notes 2018.
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