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Key words Summary 
 International political
 communication, International International political communication* can be seen as an
relations, Information and auxiliary but also constitutive discipline of the International
 communication technologies, relations in the wider field of the Political science. At the very core
Information revolution, Subjects of of International relations is Political communication through
 international relations, Digital age which the most important actors of world politics realize political
 Author goals.This paper presents a short genesis of the development of the
International political communication and relation to the
Aleksandar Vranjes, МА is a
 Teaching Assistant at the Faculty International relations. The key terms have been defined, the most
of Political Science of the important theories have been given and today’s global character of
 University of Banja Luka
International communication has been highlighted. The changes in
Zeljko Budimir, МА is a Teaching International politics were analyzed as the consequence of the
 Assistant at the Faculty of
information and communication revolution and the emergence of
Political Science of the University
 of Banja Luka modern Information and communication technologies that change
the very nature of International relations. An overview of the new
 communication technologies impact on the main actors
Correspondence
aleksandar.vranjes@fpn.unibl.org (subjects/entities) of International relations was made, thus

zeljko.budimir@fpn.unibl.org analyzing the impact of this factor on both state and non-state
 actors. We looked back at the impact of information and
Field communication technologies on an individual who, thanks to the
 Political communication global communications network, became a real actor of world
International relations
politics. There is also a section of the main theories of International
 relations and their relation to the challenges brought by the
DOI
Informatics revolution (IT revolution) and the Digital age.
 10.5937/pol1713128V

 UDC * „International political communication” and “International


32.019.5:327(100) communication" in this paper are understood as synonyms because it
 is a question of the teaching the same subject with the name variation,
Paper received on depending on the school where it is taught. In other words, the
 03.05.2017. derivative "International Political Communication" was created in
analogy with "International Political Relations", which is in the same

Paper accepted for publishing on relationship with its synonym - the "International relations".
 18.06.2017.

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INTRODUCTION improved international relations, in this case


the United Kingdom and the United States
International political communication is with first telegraph messages exchange

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found in the very historical roots of between the Queen Victoria and President
international relations. As an interesting James Buchanan in 1858.
example that supports this thesis, we can take From that point onwards, international
the development of writing systems as an political communication, the development of
epochal discovery that promoted both information and communication technologies
communication and the international rela- and international relations are in an
tions. More than six thousand years ago, the inseparable relationship. This is also evidenced
Sumerians began to write on clay tiles and for by the event of 1973. when the first computer
the first time in human history, managed to networks were connected - ARPANET from
materialize the thought of a man. A thousand the USA and NORSAR - the Norwegian
and five hundred years later, the Egyptians “Seismic Array”. We can call the first network
replaced clay tiles with papyrus and recorded connection between America and Europe the
the most important religious rituals by forerunner of today's Internet. This started the
hieroglyphics. process of significant reduction of the
For more than a millennium afterwards, the information transmission time between
human race was introduced to the phonetic Europe and the United States, and later
alphabet in the Western Asia that arrived in throughout the world. This increased the scope
the ancient Greece with Phoenicians in eighth of international political communication to a
century BC, thus prompting the first phonetic global level, whole international relations got
script of western civilization. It generated the an entirely new dimension.
classical Latin script, which developed into International communication importance
Latin and Cyrillic alphabets. Thus, interstate and its role in international relations cannot be
relations of the ancient times developed along considered without understanding the
with the communication technology. In this influence of the technological factor on the
context, Andre Gunder Frank (Frank, 1998.) relations between the main actors of world
wrote that the original wave of the so-called politics. The technological factor of interna-
"archaic globalization" moved from the earliest tional relations is related to the dynamics of
Southeast Asian states, through the Western the science and technology development and it
world to the Far East. is one of the main characteristics of the
Trade was definitely the dominant inte- modern world (Vukadinović, 2004). Also,
rmediary in connecting the first states. information and communication technologies
However, as can be seen from the above, are the ultimate scope of the development of
cultural, social, technological, economic and technological factors today. Since its inception,
ultimately political ties also developed among the science of international relations has been
peoples, only significantly slower than today. If seriously engaged in tracking the influence of
this historic review were to fast forward several technological development on the state, its
centuries and focus on setup up of a internal and external policy, as well as the
transatlantic telegraph cable in the mid-19th impact of this factor on the functioning and
century, we would also be convinced that (then the emergence of non-state entities of
new) communication technology significantly international relations.
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The development of technology has always professionals but is available to the broadest
had a significant influence on international masses.
relations. However, it was with the emergence
of industry at the beginning of the 19th THEORETICAL ASPECT
century, that these changes got a revolutionary
character. The first industrial revolution in In the Encyclopedia of Communication
which the use of steam in production (steam Theory, the author of "Theories of Inte-
mills) up to transport (railways, steamboats), rnational Communication", Mark DaCosta
as depicted by Joseph Nye, changed the Alleyne, defines the international commu-
foundations of society : "models of production, nication as an interdisciplinary field of
labor, living conditions, social classes and research1 whose focus are various forms of
political power are changed" (Nye, 2006: 284). interaction at the global level, including global
Even greater social and economic changes communication through mass media,
were brought by the second industrial revo- intercultural communication and politics (as
lution with the appearance of synthetic defined in the English langauge) in the field of
materials, electricity and internal combustion telecommunications (Littlejohn, Foss, 2009:
engines at the transition from the 19th to the 537).
20th century. The author explains that the subject of
The third, IT revolution produced by far the international communication research can be
biggest changes in society, economy and identified through two dimensions: 1. the legal
international politics. It changes the building and political dimension which refers to
blocks from which the world policy was analyzing how the decisions and procedures of
founded (Nye, 2006: 285), acting towards the certain governments and government
key actors of international relations by institutions affect the nature of international
changing their nature and significance. communication; 2. a cultural dimension that is
The development of diplomatic service focused on the relation between culture and
clearly shows how technological factor influ- international communication (Ibid.).
enced the international communication. The So, at the very beginning, we notice that the
case of Benjamin Franklin, who was a US notion of international political commu-
Ambassador to France at the end of the 18th nication is in direct relation with the areas of
century, is often mentioned in this context. It international relations and politicology with
took him five months to get in touch with his the national state as primary actor in the
government and get further instructions. center of this form of communication. In other
Nowadays traditional diplomatic role is words, theories of international political
almost meaningless, exchange of information communication mainly deal with the inte-
between the government and its represe- raction between different countries. Neverthe-
ntatives is instant, thus diplomats lost their less, there are also broader perceptions offered
independence and autonomy of action. Also, by Radojković, Stojković and Vranješ:
the development of modern information and international communication is a process that
communication technologies has influenced

the transparency of international relations, so 1
Research methods, concepts and data from
information concerning global politics are no various fields including political science, sociology,
longer limited to a narrow circle of economics, history, etc.
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encompasses the totality of communication imperialism accuses the developed US


actors, relations and norms by which, through economy of being the culprit of the imbalance
world’s space and time, spiritual creations spill in domain of global communication.

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across the national borders (Radojković, According to Schiller, the state is intended to
Stojković and Vranješ , 2015: 23). be an extension of the capitalist project, which
When it comes to theories of international allowed for new technologies to be used for the
communication, Mark DeCosta Aliyn purpose of creating excessive value instead of a
(according to Littlejohn, Foss, 2009) identifies wider social good. Finally, Schiller suggests
five paradigms in this domain: that the state should use its power to regulate
the "communications industry" for wider
1. Theories of internationalism - it is a social welfare, not for the benefit of the
paradigm based on technological determinism. capitalists minority;
It argues that democratic potential and order
in the world will develop more as actors of 3. Representation theories assume that the
international relations get more connected popular culture should be taken seriously in
through new technologies. This paradigm was the context of providing insight into the
based on the assumptions that human beings international political relations. Studies of
around the world share a great number of linguistics and literature can monitor the
basic values, regardless of their cultural and international media, especially since the
geographic origins. Also, as an important meanings are not a fixed category and there is
assumption in this paradigm is the existence of a constant struggle to maintain the dominant
an idea of an international society in which the ideology. Finally, discursive tendencies in
opinion oriented towards peace and tolerance popular media often mirror international
prevails. Recent theories of how the Internet political agendas;
will transform the international society into
some global order mainly share the basic 4. Reception theories claim that there is an
assumptions of this paradigm. Therefore we inequality in the information flow that is
can freely say that the early optimism generated by the international media and the
regarding the social role of the Internet as a reason is found through the analysis of the
demiurge of a new democratic, global and texts, not on the basis of cultural imperialism.
cosmopolitan order, has been largely derived An illustrative example is the transparent
from these theories. Harold Innis was certainly narrative model of Scott Robert Olson, who
the most influential theoretician in the field of sought the cause of the immense popularity of
internationalism theories; the American audiovisual production around
the world. According to this theory, American
2. The Marxist paradigm of international films and TV programs are examples of the so-
communication is based on the assumption called “transparent media texts” because
that the form or manner in which the people from different cultures can easily
international system communicates essentially decode their messages. In other words,
represents the function of certain modes of transparent media texts are designed to
economic production. One of the most famous contain the elements recognizable to people all
authors in the domain of this paradigm is over the world. Regardless of the fact that
Herbert Schiller. His theory of cultural Olson did not put his theory in the context of
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cultural imperialism, we can certainly identify and even empirically based, they left out the
some elements that give dynamics to the issue of identity and the perception of
process of "Americanization" around the international communication as the arena of
world. rational choice (Ibid.).
Due to the development of modern info-
5. The theory of identity is based on a rmation and communication technologies and
postmodernist intellectual tradition and it their accessability to common users, there has
assumes that the main contours of the been an upgrade of international political
formation of human identity are not by the communication. The scope has shifted from
class, but in a new social movements the framework of national states to global level
configurated by the issues of gender, race, and the number of this form of commu-
ethnic affection and sexual orientation. nication’s subjects has increased. In the past,
Identity theories propose significant changes the state was the most important subject of
in the way in which international international political communication, as a
communication is conceived, especially as they special form of communication practice.
reject the primacy of national states and focus In addition to the state, transnational
on the role of actors or subjects of this form of companies, supranational media, news age-
communication practice. According to its ncies, international radio and TV services etc.
point of view, the actors of international also played an important role. The develo-
political communication have agents that can pment of new information and commun-
reduce and exceed the power of the state in ication technologies has increased the number
this process. One of the most influential of subjects.
theorists in the domain of this paradigm is the Radojković, Stojković and Vranješ argue the
famous Manuel Castells (Littlejohn, Foss, list of actors of this type of interaction can
2009: 538-541). include the Internet search engines, social
networks, international governmental and
Both internationalist and Marxist para- non-governmental organizations, different
digms represent the so-called “grand theories” local and transnational social movements, but
regarding international political commu- also, as mentioned, any citizen with adequate
nication because they tend to describe and Internet access "gadget", knowledge, ideas and
enable normative rules for understanding the the need to communicate in cyber-space, i.e.
entire system of international communication. across the borders of his/her national state
The remaining three para-digms tend to find (Radojković et al., 2015: 141). This process
traces for understanding the international could also be explained as a consequence of the
political communication through specific disappearance of communication sovereignty
elements within the communicative process that modern countries have lost long before
itself. Finally, we can determine the tendency the emergence of the Internet. Later, under the
of shifting the theories of international influence of globalization processes, they
political communication from social sciences began to lose economic, military, financial,
toward the general humanist perspective. environmental and other sovereignties (Ibid.).
The early internationalist and Marxist In this context, the authors Style and Stein
theories strived for the positive perception on argue that the development and the availability
the international social environment’s reality of new information and communication
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technologies have reduced the power of states interaction can lead to the establishment of
as their residents and the media were given the cosmopolitan democracy and ultimately to the
opportunity of direct and fast information end of nation states. Anthony Giddens claims

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gathering (Steel, Stein 2002: 35). that it leads to the remodeling of conte-
We continue discussion of the upgrade of mporary societies, economies, governments
international political communication under and the world order itself (Giddens, 2003: 60-
the influence of the development of modern 65). A large number of authors, the so-called
information and communication technologies "pro-globalist" on this trail explain that the
with the theses of Pippa Norris and Ronald F. development and application of information-
Inglehart. They note that the development of communication technologies finally creates a
this form of communication practice is fertile ground for the realization of this idea.
inextricably linked to the globalization – a The expansion of cosmopolitan orientation
multidimensional process of free flow of ideas, among citizens would result in increased
capital, goods and people across international understanding and respect for the habits and
borders. The political dimension of globa- customs of other cultures, thus strengthening
lization involves the integration of states into the trust and tolerance among the peoples. All
international and regional organizations, this, according to the expectations of the above
which should not be mistaken for similar mentioned authors, should ultimately lead to a
processes of "westernization," "Americaniza- reduction in the parochial feeling of
tion" and "modernization". The result should nationality (Norris, Inglehart, 2009: 174). On
be the creation of a "cosmopolitan democracy" the other hand, skeptics start with the fact that
based on the principle that democracy must be there is no empirical research that would
applied not only within the national states but confirm thesis that the process of globalization
also between the states and globally (Norris, and the ability to communicate across borders
Inglehart, 2009: 6-8). In order to support this of national states could build cosmopolitan
thesis and describe how the given model of orientation among citizens around the globe.
democracy can be achieved, Norris and According to authors like Robert Gilpin
Inglehart note that human society is (Gilpin, 2003: 349) and Michael Mann (Mann,
increasingly living and communicating within 2003: 135-137), it is a rather controversial
the global community, not just within its own thesis that globalization poses a threat to the
countries. They called this form of interaction future of national states and that it weakens
a "cosmopolitan communication". The the national identities. They can lay down such
similarity of cosmopolitan and interna-tional evidence as ethnonationalist secessionist
political communication on a global level lies movements in East Timor, Kosovo, Iraqi
in the fact that both are based on the Kurdistan, and we can also add, into
possibilities of practicing interpersonal classification, the movements for the
communication by modern information and autonomy of the Tamil Tigers in Sri Lanka, in
communication technologies, outside the the Basque Country and Catalonia (Spain) and
territories of national states. in Scotland, as well as demands of the Flemish
When we return to the concept of and Walloon language communities in
"cosmopolitan communication" offered by Belgium, etc.
Norris and Inglehart, a logical conclusion from Anthony Smith believes that today we are
the above would be that this kind of witnessing the growth of regional blocs in
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which nation-states still play the main role and information and communication technologies.
not the process of overcoming the states. International political communication,
Smith concludes that we are far from the according to realists, should be an integral part
outlines of some functional model of a global of diplomatic and strategic relations between
culture that would be formed on cosmopolitan the states and should help the state in
ideals and definitely change the existing world realisation of the most important issues of
of nations who still inherit their history, security and foreign policy. The realists’s view
tradition, national myths, etc. (Smith, 2003: on the IT revolution is also interesting since
284). they do not see any need to carry out the
It is important to look back at the realism revisions within the theory due to the
and liberalism as the most important challenges of the digital age. According to
traditional theories of international relations realists, modern information and commu-
as they occupy a central place in the science of nication technologies are just another
international relations and have the most phenomenon that the state (as the most
profound influence. Other theoretical important actor of international relations)
directions do not have a role and place as these faces – just like a globalization or transna-
two and they mostly developed through their tionalism.
critique. That is why we will consider how The liberal theory of international relations
these theories look at contemporary holds a completely different view of intern-
international political communication. ational communication, as well on the impact
In realistic theory, the state is the main of the information revolution on world
actor of inter-state relations and the center of politics. Such stance on these issues stems
all willing activities in world politics. Here the from the basic principle of this theory where
power and security are the most important cooperation between the actors of
issues, the state acts to achieve national international politics is the most important
interests in a rational way, while the view of thing for achieving and maintaining the peace.
international politics is pessimistic. Anarchy of Joseph Nye, as a prominent representative of
the international system without supreme this theory, emphasizes that there is no
authority inevitably leads a state to the cooperation without communication and no
"security dilemma", and the question of war peace without cooperation (Nye, 2006).
and peace is the central point of undergoing In liberal theory there are several principles
processes. Although there are different acceptable to all its variants, ranging from
theoretical approaches within realism: from idealism to neoliberalism. The starting point is
classical, structural and neo-realism, there is a different from the realistic theory, because the
theoretical core of three basic principles that pluralism of the actors is emphasized, meaning
unite all realists - this is called the Three Ss. the state is the main but not the only actor. A
The first principle is a state orientation - the state`s behavior in the international system
statism), the second principle is survival and depends on the internal politics. In today's
the third principle is self-help (Baylis, Smith, world importance of international institutions
2001). These basic principles indicate the most for preserving peace is especially emphasized
important issues of realistic theory and that is due to their complex interdependence.
why we do not have more serious studies There is a deeper consideration of the
dealing with international communication and importance of information and commu-
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nication technologies for international relati- does not belong to the universal theories like
ons, especially within the concept of complex realism and liberalism, nor does it have so
interdependency, offered by Joseph Nye and much influence within the science of

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Robert Keohane. Nye emphasizes that soft international relations. However, it analyzes,
power becomes more relevant in the digital age very interestingly, the importance of info-
than ever before due to development of a rmation technologies in relations between the
multitude global communication channels that actors of international politics, looking for the
easily cross state borders. (Nye, 2004: Ch7.). causes of why states and other actors behave in
It is clear for the realists that the IT a definite way. This theory generally comes
revolution brought a great power to the non- from the point that the world is kind of a social
state actors of international relations, allowing construct and that people, with the help of
transnational economic and political subjects communication (the language), construct the
to easily cross state borders and "undermine" society in which they live, together with the
states` sovereignties. Thanks to modern political world with behavioural rules.
technologies, international communication is Therefore, constructivists consider that
becoming a matter of a wider spectrum of information and communication technologies
actors that derogate the earlier exclusivity of are important means of construct and
interstate communication. It is important to interpretation of reality. Authors like Murray
note that the soft power of transnational Edelman investigate how this factor influences
subjects of international relations in the shaping of reality by using / misusing
combination with the global information and political symbols that manipulate the public.
communication technologies are not beeing It is also interesting how the constructivists
used only for positive aspects such as interpret the language of virtual world which is
democratization, mutual cooperation and analogue of the language of "real" (off-line)
peacekeeping, but also for propaganda, world, as well as its impact on international
misrepresentation, terrorism, transnational relations and international security. The terms
crime and other negative phenomena in the like the "bug", "firewall", "viruses" are no longer
international politics . translated and are part of the vocabulary of
Almost all authors who support this theory both computer technicians and world leaders.
of international relations agree that the How the digital age terms influence the
information revolution has brought the new creation of international political actions is the
(cyber) threats and challenges to a state which question that constructivists are trying to
is the most important actor of international understand and answer.
relations. That is why the theoretical Although international communication is
considerations of state role in digital age are essential auxiliary discipline and an integral
important. They strive to find adequate part of overall international relations, its
responses to cyber threats that endanger the theory is just beginning to explore this issue,
security of the state and reduce its sovereignty. especially through the challenge of the IT
It is also necessary to mention the revolution. In any case, the influence of
constructivist theory of international relations modern communication technologies on the
in the context of theoretical understanding of main actors of international politics is
the impact of information and communication undoubted and must be the subject of
technologies on the world politics. This theory theoretical analysis.
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probably the most significant influence of


CONTEXT OF INTERNATIONAL modern information and communication
RELATIONS technologies is on the state’s monopoly over
information. Namely, information technology
Although contemporary international derogates the government’s monopoly over
relations include the pluralism of actors, the information, unlike before. Today, with the
state is still the main actor - the bearer of the help of the global network, the important
most important processes in international information often comes to the journalists
politics. Therefore, it is important to prior to the most important state’s decisions
understand all factors that affect the behavior makers.Also, the access to information is more
and dynamics of relations between the states transparent, its flow through the global
and between the state and non-state actors. Internet network easily "crosses" state borders,
The IT revolution transformed the role and weakening that state sovereignty.
significance of all international relations actors The influence of IT on multinational
(Aronson, 2001): of the state, transnational companies (international economic orga-
companies, non-governmental organizations, nizations) as subjects of international
international institutions and finally of the relations, is also enormous. The free flow of
individual as a subject of international information through the global Internet has
relations.For the state, the IT revolution enabled the fast development of the global
brought new challenges of the digital age, market. By strengthening their economic
which influence the decision-making process power, political power of important
and diminish the significance of the traditional multinational companies, which compete with
state apparatus, changing the nature of state the governments of significant countries. is
power in the international system. The big also getting stronger, A good example are the
challenge is the overload of information that companies that exploit Middle East oil - the
affects the most important political decision "seven sisters" whose influence is often greater
makers. Too much information often paralyzes than one of the countries whose resources are
the government’s work and work of other exploited. Information and communication
authorities, especially when important foreign technologies have greatly increased the power
policy decisions are made. of these non-state actors, who in their
Jonathan Aronson cites an example of the economic and political significance can
Perl Harbor attack, where in a torrent of seriously compete with the state.
information the US intelligence, officers One of the consequences of the IT
neglected the information on the attack on a revolution is the growth of non-governmental
harbor in Hawaii (Baylis, Smith, 2001: 249). organizations (NGOs) as significant actors of
Another major challenge is (de)centralization international relations. Various non-
of political power because modern inform- governmental organizations that deal with
ation and communication technologies enable human rights, environmental protection,
communication directly and in a real time, women's rights and other activities, thanks to
which diminishes the significance of information and communication technologies,
ambassadors and other diplomatic officials, as gained global character and influence. Also,
we have already mentioned.The third and the impact of information and communication
technologies on an individual is important, as
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well as the impact of an individual (through unexpectedly strong changing their essential
these technologies) on a larger systems and characteristics. The state, as the main subject
actors.The privacy of an individual today is far of international relations is facing a serious

9UDQMHV$%XGLPLU=,QWHUQDWLRQDOSROLWLFDOFRPPXQLFDWLRQDQGLQIOXHQFHRI,QIRUPDWLRQDQGFRPPXQLFDWLRQWHFKQRORJLHVRQFRQWHPSRUDU\,QWHUQDWLRQDOUHODWLRQVSS
more endangered than ever before, as well as challenge since the most important
the ability of an individual to inflict serious characteristics of the state change its essence.
damage on the states, corporations, and Today, for example, we cannot talk about
international organizations is greater than classical territorial sovereignty when a new
ever. Information technologies provide an dimension of space, “the cyber space” emerged
extra strength to the individual as an actor of with the IT revolution. We saw that state lost
international relations. Thus, no longer is a its monopoly over information, while on the
prominent statesman the only subject of other hand the non-state actors began to gain
international relations. These techologies the power and characteristics that were
enable an anonymous hacker from the third previously exclusively related to the state.
world to become one. Theories do not question anymore whether
The free use of a new dimension of space, an individual is a subject or a factor of the
the “cyber space”, has given an individual the international relations. This is obvious today
ability to unrestrictedly cross the state borders because new information and communication
and other physical barriers. With the help of technologies have enabled the individual to be
social network groups, he/she can create a an equal participant in the international
public opinion that governments of the most events.
powerful countries of the world have to take It is superfluous to speak about the
seriously. influence and power that transnational
economic and political subjects along
CONCLUSION international governmental and non-
governmental organizations obtained through
International political communication is a modern means of communication.
functional part of international relations, an That is why scientific approach to
auxiliary discipline through which the international political communication is more
international political relations materialize. It important today than ever before. It is
has a long history that starts from the earliest impossible to understand new processes in
contacts between international actors - the world politics if you do not understand
states. We trace it far in the past through contemporary international political commu-
communication that took place between the nication in the digital age. Occurrences such as
Greek polis on the eve and during the the globalization, hacker attacks on important
Peloponnesian War, as described by state institutions or international organi-
Thucydides in the same-titled ethernal zations such as the UN, may shake up the very
masterpiece. structure of the international system itself. On
After the IT revolution, modern the other hand, the global communications
information and communication technologies network is the driving force behind globa-
began to change the very nature of lization and the challenge for the policy
international relations. The influence of the makers to adapt to new developments in
new technological factor on the most international relations (Baylis, Smith, 2001:
important subjects of international relations is 556).
ϭϯϳ
© 2017 Објавио часопис Политеиа (politeia.fpn.unibl.org). Ово је чланак отвореног приступа и дистрибуира се у складу са "Creative Commons" лиценцом
(http://creativecommons.org/licenses/by/3.0/rs)

32/,7(,$āā9ROā1RɉɈɅɂɌȿɂȺāāȽɨɞāȻɪ

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© 2017 Published by Politeia (politeia.fpn.unibl.org). This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution license
(http://creativecommons.org/licenses/by/3.0/rs)


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ɈȾɇɈɋȿ

Кључне ријечи
 Међународно политичко Сажетак
 комуницирање, Међународни Међународно политичко комуницирање* се може
односи, информационо-
посматрати као помоћна, али и конститутивна дисциплина
 комуникационе технологије, међународних односа у ширем пољу политичких наука. У самој
информатичка револуција,
суштини међународних односа јесте политичка
 субјекти међународних односа, комуникација преко које се реализују политички циљеви
дигитално доба
најважнијих актера светске политике. У овом раду дата је
 кратка генеза развоја међународног политичког
Аутор
комуницирања и релација према међународним односима.
Мр Александар Врањеш је виши
 Дефинисани су кључни термини, изложене најважније
асистент на Факултету
теорије, указано на глобални карактер међународног
политичких наука Универзитета
 у Бањој Луци
комуницирања данас. Анализиране су промене у међународној
политици које су последице информатичке револуције и појаве
Мр Жељко Будимир је виши
 савремених информационо-комуникацијских технологија које
асистент на Факултету
мењају саму природу међународних односа. Направљен је
политичких наука Универзитета
 преглед утицаја нових технологија комуницирања на главне
у Бањој Луци
актере (субјекте) мећународних односа, тако је анализиран
утицај овога фактора како на државу тако и на недржавне
 Коресподенција актере. Осврнули смо се на утицај информационо-
aleksandar.vranjes@fpn.unibl.org
комуникацијских технологија на појединца који захваљујући
 zeljko.budimir@fpn.unibl.org глобалној комуникацијској мрежи постаје стварни актер
светске политике. Дат је и пресек главних теорија
 Област међународних односа и њихов однос према изазовима које је
Политичко комуницирање
донела информатичка револуција и дигитално доба.
Међународни односи


 DOI
10.5937/pol1713128V

UDK
 32.019.5:327(100) * „Међународно политичко комуницирање“ и „Међународно
комуницирање“ у овом раду се подразумијевају као синоними,
 Датум пријема чланка зато што је у питању варијација назива наставног предмета у
03.05.2017. зависности од факултета на којем се изводи, док је у питању
 иста дисциплина. Другим ријечима изведеница „Међународно
Датум коначног прихватања политичко комуницирање“ настала је по аналогији са
„Међународним политичким односима“ који се налази у истој
 чланка за објављивање релацији са својим синонимом „Међународни односи“.
18.06.2017.

ϭϯϵ
© 2017 Објавио часопис Политеиа (politeia.fpn.unibl.org). Ово је чланак отвореног приступа и дистрибуира се у складу са "Creative Commons" лиценцом
(http://creativecommons.org/licenses/by/3.0/rs)

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